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PRO Soft Focus Longwear Foundation 19 dupes and alternatives LORAC

Medium tan · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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14 of 32

Only showing matches made for sensitive skin.

  • 1 match has no skin type listed and is not shown.

Closest shade match: Iconic London Super Smoother Blurring Skin Tint Warm Tan

The equivalent shade: scored on colour, depth and undertone only.

Your shade
LORAC
19Change shade
Depth and undertone: Medium tan · Warm · golden
Finish and coverage: Matte · Full coverage
The match
Iconic London
Warm Tan
Depth and undertone: Medium tan · Warm
Finish and coverage: Natural · Medium coverage
Shade match
96out of 100
Colour
94
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$35Ulta BeautyUlta Beauty
$3 less (8%)

Your shade $38 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Revolution Beauty Superfix Blur Longwear Foundation F9.5NC

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
LORAC
19Change shade
Depth and undertone: Medium tan · Warm · golden
Finish and coverage: Matte · Full coverage
The match
Revolution Beauty
F9.5NC
Depth and undertone: Medium tan · Warm
Finish and coverage: Matte · Buildable coverage
Overall match
95out of 100
Shade (Shade match)
94
Finish (Finish & visual result)
93
Wear (Wear & performance)
100
Skin (Skin suitability)
100
Medium confidence· Digital matchWhy it matches
Match price
$14Ulta BeautyUlta Beauty
$24 less (63%)

Your shade $38 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Revolution Beauty

    Superfix Blur Longwear Foundation

    F12.5C
    Shade match 90
    $14Ulta BeautyUlta Beauty(product price)$24 less (63%)

    Matches: Same warm undertoneSame matte finishBoth claim a blurring effect

    Differences: Buildable rather than full coverage

    Score details
    Shade match
    90
    Finish & visual result
    93
    Wear & performance
    100
    Skin suitability
    100

    Close colour · Matte · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Buildable rather than full coverage

    Retailer shade note: medium or tan skin tones with a yellow undertone

    Medium confidence· Digital match

    View match
  2. #4 · Revolution Beauty

    Superfix Blur Longwear Foundation

    F10.9W
    Shade match 86
    $14Ulta BeautyUlta Beauty(product price)$24 less (63%)

    Matches: Similar undertone (neutral vs warm)Same matte finishBoth claim a blurring effect

    Differences: Buildable rather than full coverage

    Score details
    Shade match
    86
    Finish & visual result
    93
    Wear & performance
    100
    Skin suitability
    100

    Close colour · Matte · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Buildable rather than full coverage

    Retailer shade note: medium or tan skin tones with a neutral warm undertone

    Medium confidence· Digital match

    View match
  3. #5 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    D 32
    Shade match 82
    $46.90Ulta BeautyUlta Beauty(product price)Costs $8.90 more

    Matches: Same matte finishBoth claim a blurring effectBoth claim long-wearing

    Differences: Buildable rather than full coverageContains drying alcohol

    Score details
    Shade match
    82
    Finish & visual result
    93
    Wear & performance
    100
    Skin suitability
    100

    Close colour · Matte · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Buildable rather than full coverage · Contains drying alcohol

    Medium confidence· Digital match

    View match
  4. #6 · Charlotte Tilbury

    Airbrush Flawless Foundation

    11 Warm
    Shade match 93
    $52Ulta BeautyUlta BeautyCosts $14 more

    Matches: Very close colourSame warm undertoneSame matte finish

    Differences: Medium rather than full coverageContains drying alcohol

    Score details
    Shade match
    93
    Finish & visual result
    82
    Wear & performance
    63
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Medium rather than full coverage · Contains drying alcohol

    Retailer shade note: tan with warm undertones

    Medium confidence· Digital match

    View match
  5. #7 · Maybelline

    Super Stay Lumi-Matte Foundation

    340
    Shade match 88
    $11.19$15.99Ulta BeautyUlta Beauty$26.81 less (71%)

    Matches: Same warm undertoneSame matte finishSame full coverage

    Differences: No blurring effect claimedContains drying alcohol

    Score details
    Shade match
    88
    Finish & visual result
    89
    Wear & performance
    68
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: No blurring effect claimed · Contains drying alcohol

    Retailer shade note: warm undertones

    Medium confidence· Digital match

    View match
  6. #8 · Revolution Beauty

    Superfix Blur Longwear Foundation

    F11.2W
    Shade match 77
    $14Ulta BeautyUlta Beauty(product price)$24 less (63%)

    Matches: Same matte finishBoth claim a blurring effectBoth claim long-wearing

    Differences: Slightly lighterOlive rather than warm undertoneBuildable rather than full coverage

    Score details
    Shade match
    77
    Finish & visual result
    93
    Wear & performance
    100
    Skin suitability
    100

    Close colour · Matte · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Slightly lighter · Olive rather than warm undertone · Buildable rather than full coverage

    Retailer shade note: medium or tan skin tones with an olive undertone

    Medium confidence· Digital match

    View match
  7. #9 · Youthforia

    DATE NIGHT Skin Tint Serum Foundation

    390
    Shade match 88
    $48Ulta BeautyUlta BeautyCosts $10 more

    Matches: Near-identical swatch colourSame full coverageBoth claim long-wearing

    Differences: Neutral rather than warm undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    88
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    100

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than matte finish · No blurring effect claimed

    Retailer shade note: Medium Deep - Neutral with warm undertones

    Medium confidence· Digital match

    View match
  8. #10 · Lancôme

    Teint Idole Ultra Wear Natural Matte Foundation

    410N
    Shade match 87
    $53SephoraSephoraCosts $15 more

    Matches: Same warm undertoneSame matte finishSame full coverage

    Differences: Slightly lighterNot marketed for combination/dry skinContains drying alcohol

    Score details
    Shade match
    87
    Finish & visual result
    88
    Wear & performance
    61
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly lighter · Not marketed for combination/dry skin · Contains drying alcohol

    Retailer shade note: Medium-Deep with Peachy Undertones

    Medium confidence· Digital match

    View match
  9. #11 · BLK/OPL

    TRUE COLOR Skin Perfecting Stick Foundation SPF 15

    Medium Tones
    Shade match 72
    $14.59TargetTarget$23.41 less (62%)

    Matches: Same matte finishSame full coverageBoth claim a blurring effect

    Differences: Slightly lighterDoes not claim a lightweight feel

    Score details
    Shade match
    72
    Finish & visual result
    100
    Wear & performance
    80
    Skin suitability
    100

    Colour not compared · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly lighter · Does not claim a lightweight feel

    Low confidence· Digital match

    View match
  10. #12 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    36 Medium Deep Warm
    Shade match 85
    $38SephoraSephoraSame price

    Matches: Same matte finishClaims a skin-like finishBoth claim a blurring effect

    Differences: Olive rather than warm undertoneMedium rather than full coverageNot marketed for dry skin

    Score details
    Shade match
    85
    Finish & visual result
    82
    Wear & performance
    63
    Skin suitability
    80

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Olive rather than warm undertone · Medium rather than full coverage · Not marketed for dry skin

    Retailer shade note: warm olive

    Medium confidence· Digital match

    View match
  11. #13 · L'Oréal Paris

    Infallible 24H Fresh Wear Foundation In A Powder

    365 Copper
    Shade match 80
    $18.99Ulta BeautyUlta Beauty(product price)$19.01 less (50%)

    Matches: Same matte finishSame full coverageClaims transfer resistance

    Differences: No blurring effect claimedContains listed fragrance

    Score details
    Shade match
    80
    Finish & visual result
    89
    Wear & performance
    61
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: No blurring effect claimed · Contains listed fragrance

    Medium confidence· Digital match

    View match
  12. #14 · Pixi

    On-the-Glow BASE Foundation Moisture Stick

    Cinnamon
    Shade match 96
    $22Ulta BeautyUlta Beauty(product price)$16 less (42%)

    Matches: Very close colourSame warm undertone

    Differences: Natural rather than matte finishBuildable rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    96
    Finish & visual result
    62
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than matte finish · Buildable rather than full coverage · No blurring effect claimed · No long-wear claim · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to LORAC PRO Soft Focus Longwear Foundation 19 (Medium tan · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. NARS Radiant Creamy Concealer

    Truffle

    NARS Radiant Creamy Concealer, shade Truffle

    • Looks identical
    • Medium tan · Warm · peach undertone

    $36

    SephoraView at Sephora
  2. Milk Makeup Future Fluid Longwear Hydrating Concealer

    17W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 17W

    • Close colour
    • Medium tan · Warm undertone

    $30

    Ulta BeautyView at Ulta Beauty
  3. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    146

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 146

    • Close colour
    • Tan · Warm undertone

    $12.99

    Ulta BeautyView at Ulta Beauty
  4. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Valley 8.25

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Valley 8.25

    • Close colour
    • Medium tan · Warm · golden undertone

    $39

    SephoraView at Sephora
  5. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    460 Suede W

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 460 Suede W

    • Close colour
    • Tan · Warm · golden undertone

    $32

    SephoraView at Sephora
  6. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 3

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 3

    • Close colour
    • Medium tan · Warm · golden undertone

    $22

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Iconic London Super Smoother Blurring Skin Tint in Warm Tan, against LORAC PRO Soft Focus Longwear Foundation in 19. Every attribute compared, with its share of the score.

ComparedYour shade19Closest shade matchWarm TanScore
Shade match55% of overall96
Colour94#c67f3d#c57e43Very close colourColour difference 1.6 (0 is identical)
Depth99Medium tanMedium tanSameDepth difference: 0.5
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone100Warm · goldenWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall67
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared80
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 87/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Iconic London Super Smoother Blurring Skin Tint in Warm Tan.

Same or better

  • $3 less
  • Very close colour
  • Same warm undertone
  • Medium rather than full coverage
  • Claims a skin-like finish
  • Both claim a blurring effect
  • Both claim a lightweight feel

Different

  • Natural finish instead of matte

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth silicone-based; silicone high vs high
View full match

Why the closest overall alternative works

Revolution Beauty Superfix Blur Longwear Foundation in F9.5NC, against LORAC PRO Soft Focus Longwear Foundation in 19. Every attribute compared, with its share of the score.

ComparedYour shade19Closest overall alternativeF9.5NCScore
Shade match55% of overall94
Colour92#c67f3d#c6844aVery close colourColour difference 2.1 (0 is identical)
Depth97Medium tanMedium tanSameDepth difference: 1.9
Retailer descriptionMedium tanMediumSome differenceRetailer descriptions one depth band apart
Undertone100Warm · goldenWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared93
Finish100MatteMatteSameSame matte finish
Coverage80FullBuildableCloseBuildable coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 95/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Revolution Beauty Superfix Blur Longwear Foundation in F9.5NC.

Same or better

  • $24 less
  • Very close colour
  • Same warm undertone
  • Same matte finish
  • Buildable rather than full coverage
  • Both claim a blurring effect
  • Both claim long-wearing
  • Both claim a lightweight feel

Ingredients (information only, not scored)

12 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth silicone-based; silicone high vs high
View full match

Where to buy

Closest shade match

Iconic London Super Smoother Blurring Skin Tint Warm Tan

Best price
$35Ulta BeautyUlta Beauty
$3 less (8%)

Your shade $38 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Revolution Beauty Superfix Blur Longwear Foundation F9.5NC

Match price
$14Ulta BeautyUlta Beauty
$24 less (63%)

Your shade $38 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.