Beautler.Your beauty butler

Infallible Cushion Foundation 320 Cool dupes and alternatives L'Oréal Paris

Medium tan · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 1 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free16No drying alcohol11Vegan10Cruelty-free7Oil-free4With SPF4Mineral0

Avoid an ingredient

Sort

16 of 31

Only showing matches in liquid form.

  • 5 matches have no formulation listed and are not shown.

Closest shade match: Rare Beauty True to Myself Natural Matte Longwear Foundation 35 Medium Deep Cool

The equivalent shade: scored on colour, depth and undertone only.

Your shade
L'Oréal Paris
320 CoolChange shade
Depth and undertone: Medium tan · Cool
Finish and coverage: Matte · Buildable coverage
The match
Rare Beauty
35 Medium Deep Cool
Depth and undertone: Medium tan · Cool · rosy
Finish and coverage: Matte · Medium coverage
Shade match
97out of 100
Colour
96
Depth
98
Undertone
100
High confidence· Digital matchWhy it matches
Best price
$38SephoraSephora
Costs $18.01 more

Your shade $19.99 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: bareMinerals BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20 Medium Deep 46 Cool

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
L'Oréal Paris
320 CoolChange shade
Depth and undertone: Medium tan · Cool
Finish and coverage: Matte · Buildable coverage
The match
bareMinerals
Medium Deep 46 Cool
Depth and undertone: Medium tan · Cool · rosy
Finish and coverage: Matte · Full coverage
Overall match
93out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
85
Wear (Wear & performance)
100
Skin (Skin suitability)
100
High confidence· Digital matchWhy it matches
Match price
$45Ulta BeautyUlta Beauty
Costs $25.01 more

Your shade $19.99 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    33 Medium Deep Cool
    Shade match 91
    $38SephoraSephoraCosts $18.01 more

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Slightly lighterMedium rather than buildable coverageNot marketed for dry skin

    Score details
    Shade match
    91
    Finish & visual result
    100
    Wear & performance
    59
    Skin suitability
    80

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly lighter · Medium rather than buildable coverage · Not marketed for dry skin

    Retailer shade note: cool rose

    High confidence· Digital match

    View match
  2. #4 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    31 Medium Deep Neutral
    Shade match 88
    $38SephoraSephoraCosts $18.01 more

    Matches: Near-identical swatch colourSame matte finishBoth claim a skin-like finish

    Differences: Neutral rather than cool undertoneMedium rather than buildable coverageNot marketed for dry skin

    Score details
    Shade match
    88
    Finish & visual result
    100
    Wear & performance
    59
    Skin suitability
    80

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than buildable coverage · Not marketed for dry skin

    Retailer shade note: neutral beige

    High confidence· Digital match

    View match
  3. #5 · Urban Decay

    Face Bond Self Setting Waterproof Foundation

    23
    Shade match 85
    $40SephoraSephoraCosts $20.01 more

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Neutral rather than cool undertoneMedium rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    85
    Finish & visual result
    88
    Wear & performance
    86
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than buildable coverage · No skin-like finish claimed · Not marketed for dry/sensitive skin · Contains drying alcohol

    Retailer shade note: medium neutral

    High confidence· Digital match

    View match
  4. #6 · Jane Iredale

    Beyond Matte Liquid Foundation

    M11
    Shade match 92
    $54Ulta BeautyUlta Beauty(product price)Costs $34.01 more

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Full rather than buildable coverageNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    92
    Finish & visual result
    82
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Full rather than buildable coverage · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: dark w/ peach/pink undertones

    Medium confidence· Digital match

    View match
  5. #7 · Urban Decay

    Face Bond Self Setting Waterproof Foundation

    24
    Shade match 84
    $40SephoraSephoraCosts $20.01 more

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Neutral rather than cool undertoneMedium rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    84
    Finish & visual result
    88
    Wear & performance
    86
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than buildable coverage · No skin-like finish claimed · Not marketed for dry/sensitive skin · Contains drying alcohol

    Retailer shade note: medium neutral

    High confidence· Digital match

    View match
  6. #8 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    Y 26.5
    Shade match 85
    $46.90Ulta BeautyUlta Beauty(product price)Costs $26.91 more

    Matches: Very close colourSame matte finishSame buildable coverage

    Differences: No skin-like finish claimedDoes not claim transfer resistanceContains drying alcohol

    Score details
    Shade match
    85
    Finish & visual result
    88
    Wear & performance
    68
    Skin suitability
    100

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: No skin-like finish claimed · Does not claim transfer resistance · Contains drying alcohol

    Medium confidence· Digital match

    View match
  7. #9 · Urban Decay

    Face Bond Self Setting Waterproof Foundation

    21
    Shade match 84
    $40SephoraSephoraCosts $20.01 more

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Neutral rather than cool undertoneMedium rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    84
    Finish & visual result
    88
    Wear & performance
    86
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than buildable coverage · No skin-like finish claimed · Not marketed for dry/sensitive skin · Contains drying alcohol

    Retailer shade note: medium neutral

    High confidence· Digital match

    View match
  8. #10 · MAC Cosmetics

    Studio Fix Fluid SPF 15 Foundation

    NW25
    Shade match 92
    $39SephoraSephoraCosts $19.01 more

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Full rather than buildable coverageNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    92
    Finish & visual result
    73
    Wear & performance
    79
    Skin suitability
    40

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Full rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Not marketed for combination/dry/sensitive skin

    Retailer shade note: medium with rosy undertones

    High confidence· Digital match

    View match
  9. #11 · MAC Cosmetics

    Studio Fix Fluid SPF 15 Foundation

    NW30
    Shade match 92
    $39SephoraSephoraCosts $19.01 more

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Full rather than buildable coverageNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    92
    Finish & visual result
    73
    Wear & performance
    79
    Skin suitability
    40

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Full rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Not marketed for combination/dry/sensitive skin

    Retailer shade note: medium deep with soft rosy undertones

    High confidence· Digital match

    View match
  10. #12 · Too Faced

    Born This Way Soft Matte Foundation

    Light Beige
    Shade match 84
    $48SephoraSephoraCosts $28.01 more

    Matches: Very close colourSame matte finishBoth claim a skin-like finish

    Differences: Neutral rather than cool undertoneMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    84
    Finish & visual result
    91
    Wear & performance
    67
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 23% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than buildable coverage · No blurring effect claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: light with neutral undertones

    Medium confidence· Digital match

    View match
  11. #13 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    32 Medium Deep Neutral
    Shade match 79
    $38SephoraSephoraCosts $18.01 more

    Matches: Very close colourSame matte finishBoth claim a skin-like finish

    Differences: Slightly warmer undertoneMedium rather than buildable coverageNot marketed for dry skin

    Score details
    Shade match
    79
    Finish & visual result
    100
    Wear & performance
    59
    Skin suitability
    80

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than buildable coverage · Not marketed for dry skin

    Retailer shade note: neutral peach

    High confidence· Digital match

    View match
  12. #14 · NARS

    Natural Matte Longwear Foundation

    Seville
    Shade match 77
    $55Ulta BeautyUlta Beauty(product price)Costs $35.01 more

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneFull rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    77
    Finish & visual result
    82
    Wear & performance
    100
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly warmer undertone · Full rather than buildable coverage · No skin-like finish claimed · Not marketed for dry/sensitive skin

    Retailer shade note: MD3.15 - medium-deep to deep with warm undertones

    High confidence· Digital match

    View match
  13. #15 · MAC Cosmetics

    Studio Fix Fluid SPF 15 Foundation

    NC45
    Shade match 87
    $39SephoraSephoraCosts $19.01 more

    Matches: Very close colourSame matte finishBoth claim 24-hour wear

    Differences: Neutral rather than cool undertoneFull rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    87
    Finish & visual result
    73
    Wear & performance
    79
    Skin suitability
    40

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Neutral rather than cool undertone · Full rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Not marketed for combination/dry/sensitive skin

    Retailer shade note: medium deep with golden neutral undertones

    High confidence· Digital match

    View match
  14. #16 · Laura Mercier

    Real Flawless Weightless Perfecting Waterproof Foundation

    4C1 Praline
    Shade match 90
    $54SephoraSephoraCosts $34.01 more

    Matches: Very close colourSame cool undertoneBoth claim a blurring effect

    Differences: Slightly deeperNatural rather than matte finishMedium rather than buildable coverage

    Score details
    Shade match
    90
    Finish & visual result
    73
    Wear & performance
    48
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly deeper · Natural rather than matte finish · Medium rather than buildable coverage · No skin-like finish claimed · Does not claim transfer resistance

    Retailer shade note: medium with cool undertones

    Medium confidence· Digital match

    View match

Showing 12 of 14 matches

Looking for a concealer in your shade?

The closest shade to L'Oréal Paris Infallible Cushion Foundation 320 Cool (Medium tan · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    400 Caramel

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 400 Caramel

    • Very close colour
    • Medium

    $15.99

    Ulta BeautyView at Ulta Beauty

Closest concealers

  1. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    12 Tan-Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 12 Tan-Deep

    • Very close colour
    • Medium tan · Cool undertone

    $36

    SephoraView at Sephora
  2. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW30

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW30

    • Very close colour
    • Medium · Cool · rosy undertone

    $30

    SephoraView at Sephora
  3. NARS Soft Matte Complete Concealer

    Chestnut

    NARS Soft Matte Complete Concealer, shade Chestnut

    • Close colour
    • Medium · Cool undertone

    $36

    SephoraView at Sephora
  4. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    4C0

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 4C0

    • Close colour
    • Medium tan · Neutral · neutral pink undertone

    $34

    SephoraView at Sephora
  5. Maybelline Fit Me Natural Finish Concealer

    045 Tan

    Maybelline Fit Me Natural Finish Concealer, shade 045 Tan

    • Very close colour
    • Medium tan

    $10.99

    Ulta BeautyView at Ulta Beauty
  6. Milk Makeup Future Fluid Longwear Hydrating Concealer

    11C

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 11C

    • Close colour
    • Medium tan · Cool undertone

    $30

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Rare Beauty True to Myself Natural Matte Longwear Foundation in 35 Medium Deep Cool, against L'Oréal Paris Infallible Cushion Foundation in 320 Cool. Every attribute compared, with its share of the score.

ComparedYour shade320 CoolClosest shade match35 Medium Deep CoolScore
Shade match55% of overall97
Colour96#ce8257#cc7f51Looks identicalColour difference 1.2 (0 is identical)
Depth98Medium tanMedium tanSameDepth difference: 1.4
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100CoolCool · rosyClosefrom retailer shade descriptions
Finish & visual result25% of overall100
Finish100MatteMatteSameSame matte finish
Coverage100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared59
Longevity2024-hour wear8-hour wearDifferent8-hour wear claimed against 24-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall80
Skin type80Combination, dry, normal, oily, sensitiveCombination, normal, oily, sensitiveBoth marketed for combination/​normal/​oily/​sensitive skin
Overall match 91/100Shade match 97/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rare Beauty True to Myself Natural Matte Longwear Foundation in 35 Medium Deep Cool.

Same or better

  • Near-identical swatch colour
  • Same cool undertone
  • Same matte finish
  • Medium rather than buildable coverage
  • Both claim a skin-like finish
  • Both claim a blurring effect
  • Both claim transfer resistance
  • Claims colour stability
  • Both claim a lightweight feel

Different

  • Not marketed for dry skin

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 17%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone high vs high
View full match

Why the closest overall alternative works

bareMinerals BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20 in Medium Deep 46 Cool, against L'Oréal Paris Infallible Cushion Foundation in 320 Cool. Every attribute compared, with its share of the score.

ComparedYour shade320 CoolClosest overall alternativeMedium Deep 46 CoolScore
Shade match55% of overall95
Colour91#ce8257#c6845bVery close colourColour difference 2.1 (0 is identical)
Depth99Medium tanMedium tanSameDepth difference: 0.6
Retailer descriptionNot statedMedium tanNo depth word in one descriptionNot compared
Undertone100CoolCool · rosyClosefrom retailer shade descriptions
Finish & visual result25% of overall85
Finish100MatteMatteSameSame matte finish
Coverage80BuildableFullCloseFull coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared100
Longevity10024-hour wear24-hour wearSameBoth claim 24-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 93/100Shade match 95/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To bareMinerals BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20 in Medium Deep 46 Cool.

Same or better

  • Very close colour
  • Same cool undertone
  • Same matte finish
  • Full rather than buildable coverage
  • Both claim a skin-like finish
  • Both claim 24-hour wear
  • Both claim transfer resistance
  • Both claim a lightweight feel
  • Adds SPF 20

Different

  • No blurring effect claimed
  • Contains alcohol

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 20%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol)
SPFNot listedSPF 20
OverlapBoth water-based; silicone high vs high
View full match

Where to buy

Closest shade match

Rare Beauty True to Myself Natural Matte Longwear Foundation 35 Medium Deep Cool

Best price
$38SephoraSephora
Costs $18.01 more

Your shade $19.99 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

bareMinerals BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20 Medium Deep 46 Cool

Match price
$45Ulta BeautyUlta Beauty
Costs $25.01 more

Your shade $19.99 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.