Black · Deep / dark
Closest overall alternative is the most similar mascara: effect 45%, formula 30%, waterproof 15%, brush 10%. Colour is a filter, not a score.
30 matches
30 matches
The most similar mascara overall: effect 45%, formula 30%, waterproof 15%, brush 10%.
Not compared: shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Ulta BeautyYour shade $14.99 at Ulta Beauty
Maybelline Falsies Lash Lift Washable Mascara
Every store that sells this shade · prices as last checked
Ulta Beauty$13.99View at Ulta BeautyNot compared: shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Ulta Beauty$3 less (20%)Matches: Same formula: regularSame waterproof: not waterproof
Differences: 2 of 5 effects shared
Not compared: shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 2 of 5 effects shared
Medium confidence· Digital match
L'Oréal Paris Voluminous Original Washable Mascara
Every store that sells this shade · prices as last checked
Ulta Beauty$11.99View at Ulta BeautyUlta BeautyCosts $1 moreMatches: Same formula: regularSame waterproof: not waterproof
Differences: 2 of 6 effects shared
Not compared: shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 2 of 6 effects shared
Medium confidence· Digital match
L'Oréal Paris Telescopic Lift Washable Mascara
Every store that sells this shade · prices as last checked
Ulta Beauty$15.99View at Ulta Beauty
SephoraCosts $14.01 moreNothing compared the same
Differences: 4 of 6 effects sharedWaterproof rather than regularThis one is waterproof; yours is not
Not compared: shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 4 of 6 effects shared · Waterproof rather than regular · This one is waterproof; yours is not
Medium confidence· Digital match
Too Faced Better Than Sex Volumizing & Lengthening Waterproof Mascara
Every store that sells this shade · prices as last checked
Sephora$29View at SephoraUlta Beauty$29View at Ulta BeautySephoraCosts $1.01 moreMatches: Similar effect
No material differences in the data we have.
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Medium confidence· Digital match
Anastasia Beverly Hills Lash Brag Jet-Black Volumizing Mascara
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraUlta Beauty$26View at Ulta BeautyUlta BeautyCosts $1 moreMatches: Same formula: regularSame waterproof: not waterproof
Differences: 1 of 5 effects shared
Not compared: shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 1 of 5 effects shared
Medium confidence· Digital match
L'Oréal Paris Voluminous Panorama Washable Mascara
Every store that sells this shade · prices as last checked
Ulta Beauty$15.99View at Ulta BeautySephoraCosts $5.01 moreNothing compared the same
Differences: 3 of 5 effects sharedFibre rather than regular
Not compared: waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 3 of 5 effects shared · Fibre rather than regular
Retailer shade note: rich black
Medium confidence· Digital match
Grande Cosmetics GrandeMASCARA Conditioning Peptide Mascara
Every store that sells this shade · prices as last checked
Sephora$20View at SephoraUlta Beauty$25View at Ulta BeautyUlta Beauty$1 less (7%)Nothing compared the same
Differences: 3 of 6 effects sharedWaterproof rather than regularThis one is waterproof; yours is not
Not compared: shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 3 of 6 effects shared · Waterproof rather than regular · This one is waterproof; yours is not
Medium confidence· Digital match
Maybelline Falsies Lash Lift Waterproof Mascara
Every store that sells this shade · prices as last checked
Ulta Beauty$13.99View at Ulta BeautyUlta Beauty$6.99 less (47%)Nothing compared the same
Differences: 3 of 4 effects sharedTubing rather than regular
Not compared: waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 3 of 4 effects shared · Tubing rather than regular
Medium confidence· Digital match
e.l.f. Cosmetics Lash XTNDR Mascara
Every store that sells this shade · prices as last checked
Ulta Beauty$8View at Ulta BeautySephoraCosts $19.01 moreNothing compared the same
Differences: 3 of 4 effects sharedTubing rather than regular
Not compared: waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 3 of 4 effects shared · Tubing rather than regular
Retailer shade note: ultra black
Medium confidence· Digital match
Hourglass Hourglass Unlocked Defining and Lengthening Tubing Mascara
Every store that sells this shade · prices as last checked
Sephora$34View at SephoraUlta BeautyCosts $23.01 moreNothing compared the same
Differences: 3 of 5 effects shared
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 3 of 5 effects shared
Medium confidence· Digital match
Dior Diorshow Overvolume Extreme Volume Mascara
Every store that sells this shade · prices as last checked
Ulta Beauty$38View at Ulta BeautySephoraCosts $15.01 moreNothing compared the same
Differences: 3 of 5 effects shared
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 3 of 5 effects shared
Medium confidence· Digital match
Lancôme Monsieur Big Volumizing Mascara
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beauty$30View at Ulta BeautySephoraCosts $13.01 moreNothing compared the same
Differences: 3 of 7 effects sharedWaterproof rather than regularThis one is waterproof; yours is not
Not compared: shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 3 of 7 effects shared · Waterproof rather than regular · This one is waterproof; yours is not
Medium confidence· Digital match
Tarte Lights, Camera, Splashes Waterproof Mascara
Every store that sells this shade · prices as last checked
Sephora$28View at SephoraUlta Beauty$28View at Ulta BeautySephoraCosts $9.01 moreNothing compared the same
Differences: 3 of 7 effects sharedWaterproof rather than regularThis one is waterproof; yours is not
Not compared: shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 3 of 7 effects shared · Waterproof rather than regular · This one is waterproof; yours is not
Medium confidence· Digital match
Rare Beauty Perfect Strokes Universal Volumizing Mascara
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraUlta Beauty$24View at Ulta BeautySephoraCosts $1.01 moreNothing compared the same
Differences: 4 of 7 effects shared
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 4 of 7 effects shared
Medium confidence· Digital match
Too Faced Better Than Sex Volumizing & Lengthening Mascara
Every store that sells this shade · prices as last checked
Ulta Beauty$1.99 less (13%)Nothing compared the same
Differences: 4 of 7 effects shared
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 4 of 7 effects shared
Medium confidence· Digital match
Kylie Cosmetics Wisp Lash Mascara
Every store that sells this shade · prices as last checked
Ulta Beauty$13View at Ulta BeautySephoraCosts $14.01 moreNothing compared the same
Differences: 4 of 7 effects shared
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 4 of 7 effects shared
Medium confidence· Digital match
Benefit Cosmetics They're Real Lengthening Mascara
Every store that sells this shade · prices as last checked
Sephora$29View at SephoraUlta Beauty$29View at Ulta BeautyUlta Beauty$1 less (7%)Nothing compared the same
Differences: 3 of 6 effects sharedFibre rather than regular
Not compared: waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 3 of 6 effects shared · Fibre rather than regular
Medium confidence· Digital match
CoverGirl Lash Blast Cleantopia Mascara
Every store that sells this shade · prices as last checked
Ulta Beauty$13.99View at Ulta BeautyUlta Beauty$1 less (7%)Nothing compared the same
Differences: 2 of 5 effects sharedWaterproof rather than regularThis one is waterproof; yours is not
Not compared: shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 2 of 5 effects shared · Waterproof rather than regular · This one is waterproof; yours is not
Medium confidence· Digital match
L'Oréal Paris Voluminous Lash Paradise Waterproof Volume Mascara
Every store that sells this shade · prices as last checked
Ulta Beauty$13.99View at Ulta BeautySephoraCosts $19.01 moreNothing compared the same
Differences: 2 of 5 effects sharedWaterproof rather than regularThis one is waterproof; yours is not
Not compared: shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 2 of 5 effects shared · Waterproof rather than regular · This one is waterproof; yours is not
Retailer shade note: deep black
Medium confidence· Digital match
Yves Saint Laurent Lash Clash Extreme Volume Mascara
Every store that sells this shade · prices as last checked
Sephora$34View at SephoraUlta Beauty$10 less (67%)Nothing compared the same
Differences: 2 of 5 effects sharedWaterproof rather than regularThis one is waterproof; yours is not
Not compared: shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 2 of 5 effects shared · Waterproof rather than regular · This one is waterproof; yours is not
Retailer shade note: Black
Medium confidence· Digital match
Essence Lash Princess False Lash Effect Waterproof Mascara
Every store that sells this shade · prices as last checked
Ulta Beauty$4.99View at Ulta BeautyUlta BeautySame priceNothing compared the same
Differences: 4 of 6 effects sharedTubing rather than regular
Not compared: waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 4 of 6 effects shared · Tubing rather than regular
Medium confidence· Digital match
Milani Highly Rated Lash Extensions XL Volumizing Tubing Mascara
Every store that sells this shade · prices as last checked
Ulta Beauty$14.99View at Ulta BeautySephoraCosts $15.01 moreNothing compared the same
Differences: 3 of 6 effects shared
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 3 of 6 effects shared
Retailer shade note: black
Medium confidence· Digital match
Lancôme Lash Idôle Flutter Extension Lengthening Mascara
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beauty$30View at Ulta BeautyUlta Beauty$4 less (27%)Nothing compared the same
Differences: 2 of 6 effects sharedWaterproof rather than regularThis one is waterproof; yours is not
Not compared: shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 2 of 6 effects shared · Waterproof rather than regular · This one is waterproof; yours is not
Medium confidence· Digital match
Maybelline Volum' Express The Falsies Waterproof Mascara
Every store that sells this shade · prices as last checked
Ulta Beauty$10.99View at Ulta BeautyUlta Beauty$10.25 less (68%)Matches: Same formula: regularSame waterproof: not waterproof
Differences: 0 of 6 effects shared
Not compared: shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 0 of 6 effects shared
Medium confidence· Digital match
Maybelline Great Lash BIG Washable Mascara
Every store that sells this shade · prices as last checked
Ulta Beauty$4.74View at Ulta BeautySephoraCosts $19.01 moreNothing compared the same
Differences: 3 of 6 effects shared
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 3 of 6 effects shared
Medium confidence· Digital match
Lancôme Définicils Defining and Lengthening Mascara
Every store that sells this shade · prices as last checked
Sephora$34View at SephoraUlta Beauty$34View at Ulta BeautySephoraCosts $19.01 moreNothing compared the same
Differences: 3 of 6 effects shared
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 3 of 6 effects shared
Medium confidence· Digital match
Hourglass Caution Extreme Lash Mascara
Every store that sells this shade · prices as last checked
Sephora$34View at SephoraUlta Beauty$34View at Ulta BeautySephoraCosts $14.01 moreNothing compared the same
Differences: 3 of 6 effects shared
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 3 of 6 effects shared
Retailer shade note: Black
Medium confidence· Digital match
Benefit Cosmetics BADgal Bounce Volumizing Mascara
Every store that sells this shade · prices as last checked
Sephora$29View at SephoraUlta Beauty$29View at Ulta BeautyUlta BeautyCosts $1 moreNothing compared the same
Differences: 2 of 6 effects sharedWaterproof rather than regularThis one is waterproof; yours is not
Not compared: shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 2 of 6 effects shared · Waterproof rather than regular · This one is waterproof; yours is not
Medium confidence· Digital match
L'Oréal Paris Telescopic Lift Waterproof Mascara
Every store that sells this shade · prices as last checked
Ulta Beauty$15.99View at Ulta BeautySephoraCosts $15.01 moreNothing compared the same
Differences: 2 of 6 effects sharedWaterproof rather than regularThis one is waterproof; yours is not
Not compared: shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 2 of 6 effects shared · Waterproof rather than regular · This one is waterproof; yours is not
Retailer shade note: black
Medium confidence· Digital match
Lancôme Lash Idôle Lash-Lifting Waterproof Volumizing Mascara
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beauty$30View at Ulta BeautyShowing 12 of 29 matches
Maybelline Falsies Lash Lift Washable Mascara in Ultra Black, against L'Oréal Paris Telescopic Original Washable Mascara in Black Noir. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Maybelline Falsies Lash Lift Washable Mascara in Ultra Black.
No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.
Ulta BeautyYour shade $14.99 at Ulta Beauty
30 similar shades scored two ways: the overall match on effect, formula, waterproof wear and brush. Anything not listed is not compared and lowers data confidence, never the other way round. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
