Brown · Cool · Medium
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip gloss overall: shade match 50%, finish and visual result 25%, wear and performance 15%, comfort and suitability 10%.
Finish
Opacity
Brand
Preferences
Avoid an ingredient
30 matches
30 matches
The equivalent shade and the most similar lip gloss overall.
SephoraYour shade $25 at Ulta Beauty
Tower 28 Beauty ShineOn Lip Jelly Hydrating Non-Sticky Lip Oil
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraRanked by the overall match: the most similar lip gloss on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Ulta BeautyCosts $8 moreMatches: Very close colourSame cool undertoneSame shine: high shine
No material differences in the data we have.
Very close colour · High shine · Sheer
Ingredients (not scored): 8% ingredient overlap
Retailer shade note: a medium pink brown
Medium confidence· Digital match
Bobbi Brown Crushed Oil-Infused Tinted Lip Gloss
Every store that sells this shade · prices as last checked
Ulta Beauty$33View at Ulta BeautySephoraCosts $17 moreMatches: Same cool undertoneSame shine: high shineBoth claim hydration
No material differences in the data we have.
Close colour · High shine
Ingredients (not scored): 6% ingredient overlap
Retailer shade note: Sparkly Finish
Medium confidence· Digital match
Dior Lip Glow Oil Hydrating High-Shine Gloss
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraUlta BeautyCosts $7 moreMatches: Very close colourSame shine: high shineBoth claim hydration
Differences: Neutral rather than cool undertoneLong-wearing rather than not listed (longevity)
Very close colour · High shine · Sheer
Ingredients (not scored): 1% ingredient overlap
Differences: Neutral rather than cool undertone · Long-wearing rather than not listed (longevity)
Retailer shade note: chocolate brown
Medium confidence· Digital match
Lancôme Lip Idôle JuicyTreat Oil-in-Gloss
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beauty$32View at Ulta BeautySephora$7 less (28%)Matches: Very close colourSame shine: high shineClaims non-sticky
Differences: Neutral rather than cool undertone
Very close colour · High shine
Ingredients (not scored): 3% ingredient overlap
Differences: Neutral rather than cool undertone
Retailer shade note: nude rosy brown
Medium confidence· Digital match
Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm
Every store that sells this shade · prices as last checked
Sephora$18View at SephoraSephoraCosts $1 moreMatches: Same cool undertoneSame shine: high shineBoth claim hydration
Differences: Nude rather than brown
Close colour · High shine
Ingredients (not scored): 9% ingredient overlap
Differences: Nude rather than brown
Retailer shade note: pinky nude
Medium confidence· Digital match
Lawless Forget the Filler Lip-Plumping Line-Smoothing Tinted Lip Balm
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraSephora$3 less (12%)Matches: Same shine: high shineBoth claim hydration
Differences: Neutral rather than cool undertoneNude rather than brown
Close colour · High shine · Buildable
Ingredients (not scored): 8% ingredient overlap
Differences: Neutral rather than cool undertone · Nude rather than brown
Retailer shade note: Nude Beige
Medium confidence· Digital match
Laneige Glaze Craze Tinted Polypeptide Lip Serum Treatment
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraSephoraCosts $7 moreMatches: Very close colourSame shine: high shineClaims non-sticky
Differences: Neutral rather than cool undertoneNude rather than brownLong-wearing rather than not listed (longevity)
Very close colour · High shine
Ingredients (not scored): 2% ingredient overlap
Differences: Neutral rather than cool undertone · Nude rather than brown · Long-wearing rather than not listed (longevity)
Retailer shade note: neutral nude beige
Medium confidence· Digital match
Lancôme Lip Idôle Squalane-12 Butterglow Hydrating Lip Balm
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beauty$21.01 less (84%)Matches: Same cool undertoneSame shine: high shineClaims non-sticky
Differences: Nude rather than brown
Close colour · High shine
Ingredients (not scored): 7% ingredient overlap
Differences: Nude rather than brown
Medium confidence· Digital match
Essence Extreme Shine Volume Lipgloss
Every store that sells this shade · prices as last checked
Ulta Beauty$3.99View at Ulta BeautySephoraCosts $20 moreMatches: Same cool undertoneSame shine: high shineBoth claim hydration
Differences: Nude rather than brownLong-wearing rather than not listed (longevity)
Close colour · High shine · Sheer
Ingredients (not scored): 8% ingredient overlap
Differences: Nude rather than brown · Long-wearing rather than not listed (longevity)
Retailer shade note: rosy nude
Medium confidence· Digital match
Tom Ford Soleil Lip Balm for Glowing Hydration
Every store that sells this shade · prices as last checked
Sephora$45View at SephoraSephoraCosts $15 moreMatches: Same shine: high shineClaims non-stickyBoth claim hydration
Differences: Neutral rather than cool undertoneLong-wearing rather than not listed (longevity)
Close colour · High shine · Sheer
Ingredients (not scored): 13% ingredient overlap
Differences: Neutral rather than cool undertone · Long-wearing rather than not listed (longevity)
Retailer shade note: sheer rose brown
Medium confidence· Digital match
Yves Saint Laurent Loveshine Plumping Lip Oil Gloss with Hyaluronic Acid
Every store that sells this shade · prices as last checked
Sephora$40View at SephoraSephoraCosts $1 moreMatches: Same shine: high shineClaims non-stickyBoth claim hydration
Differences: Neutral rather than cool undertoneNude rather than brown
Close colour · High shine · Sheer
Ingredients (not scored): 13% ingredient overlap
Differences: Neutral rather than cool undertone · Nude rather than brown
Retailer shade note: sheer rose nude
Medium confidence· Digital match
Fenty Beauty Gloss Bomb Heat Universal Lip Luminizer + Plumper
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraUlta Beauty$26View at Ulta BeautySephoraCosts $18 moreMatches: Same shine: high shineBoth claim hydration
Differences: Neutral rather than cool undertoneNude rather than brown8-hour wear rather than not listed (longevity)
Close colour · High shine · Sheer
Ingredients (not scored): 3% ingredient overlap
Differences: Neutral rather than cool undertone · Nude rather than brown · 8-hour wear rather than not listed (longevity)
Retailer shade note: pink-brown nude
Medium confidence· Digital match
Givenchy Rose Perfecto Lip Balm 24H Hydration
Every store that sells this shade · prices as last checked
Sephora$43View at SephoraUlta BeautyCosts $17 moreMatches: Same cool undertoneSame shine: high shineBoth claim hydration
Differences: Noticeably different swatch colourLighterNude rather than brown
Slight colour difference · High shine · Sheer
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Nude rather than brown
Retailer shade note: a sheer rosewood nude
Medium confidence· Digital match
Dior Addict Lip Maximizer Plumping Gloss
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraUlta Beauty$42View at Ulta BeautySephoraCosts $13 moreMatches: Same cool undertoneBoth claim hydration
Differences: Nude rather than brownLong-wearing rather than not listed (longevity)
Close colour · Shimmer · Opaque
Ingredients (not scored): 12% ingredient overlap
Differences: Nude rather than brown · Long-wearing rather than not listed (longevity)
Retailer shade note: cool beige
Medium confidence· Digital match
Hourglass Phantom Volumizing Glossy Lip Balm
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraSephora$7 less (28%)Matches: Same cool undertoneSame shine: high shineClaims non-sticky
Differences: Plum rather than brown
Close colour · High shine · Sheer
Ingredients (not scored): 4% ingredient overlap
Differences: Plum rather than brown
Retailer shade note: red plum
Medium confidence· Digital match
Kaja Juicy Glass Instant Hydrating & Plumping Lip Gloss
Every store that sells this shade · prices as last checked
Sephora$18View at SephoraUlta Beauty(product price)$13 less (52%)Matches: Same cool undertoneBoth claim hydration
Differences: Nude rather than brown
Close colour · Shimmer
Ingredients (not scored): 6% ingredient overlap
Differences: Nude rather than brown
Retailer shade note: nude pearl shimmer
Medium confidence· Digital match
NYX Professional Makeup Jelly Job Lip Gloss
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at Amazon
Walmart$11.97View at Walmart
Target$11.99View at Target
CVS$11.99View at CVSUlta Beautyfrom $12 · product priceView at Ulta BeautySephoraCosts $39 moreMatches: Same shine: high shineBoth claim hydration
Differences: Warm rather than cool undertoneLong-wearing rather than not listed (longevity)
Close colour · High shine · Sheer
Ingredients (not scored): 0% ingredient overlap
Differences: Warm rather than cool undertone · Long-wearing rather than not listed (longevity)
Retailer shade note: cinnamon
Medium confidence· Digital match
Tom Ford Gloss Luxe Lip Gloss with Hydrating Jojoba Oil & High-Shine
Every store that sells this shade · prices as last checked
Sephora$64View at SephoraUlta Beauty(product price)Costs $20 moreMatches: Same shine: high shineClaims non-stickyBoth claim hydration
Differences: Neutral rather than cool undertoneNude rather than brownLong-wearing rather than not listed (longevity)
Close colour · High shine
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than cool undertone · Nude rather than brown · Long-wearing rather than not listed (longevity)
Medium confidence· Digital match
Chanel ROUGE COCO HYDRA GLOSS Hydrating and Smoothing High-Shine Lipgloss
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $45 · product priceView at Ulta BeautySephora$7 less (28%)Matches: Same cool undertoneSame shine: high shineClaims non-sticky
Differences: Nude rather than brown
Slight colour difference · High shine
Ingredients (not scored): 3% ingredient overlap
Differences: Nude rather than brown
Retailer shade note: nude café latte
Medium confidence· Digital match
Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm
Every store that sells this shade · prices as last checked
Sephora$18View at SephoraSephoraCosts $1 moreMatches: Same shine: high shineBoth claim hydration
Differences: DeeperNeutral rather than cool undertoneLong-wearing rather than not listed (longevity)
Slight colour difference · High shine · Sheer
Ingredients (not scored): 8% ingredient overlap
Differences: Deeper · Neutral rather than cool undertone · Long-wearing rather than not listed (longevity)
Retailer shade note: rich toffee
Medium confidence· Digital match
Patrick Ta Major Volume Plumping Lip Gloss
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraSephoraCosts $13 moreMatches: Same shine: high shineBoth claim hydration
Differences: DeeperWarm rather than cool undertoneLong-wearing rather than not listed (longevity)
Close colour · High shine
Ingredients (not scored): 4% ingredient overlap
Differences: Deeper · Warm rather than cool undertone · Long-wearing rather than not listed (longevity)
Retailer shade note: warm mahogany
Medium confidence· Digital match
Armani Beauty Prisma Flash Glossy Color Lip Balm
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraSephoraCosts $7 moreMatches: Same cool undertoneSame shine: high shineClaims non-sticky
Differences: Nude rather than brownLong-wearing rather than not listed (longevity)
Slight colour difference · High shine
Ingredients (not scored): 2% ingredient overlap
Differences: Nude rather than brown · Long-wearing rather than not listed (longevity)
Retailer shade note: cool pinky nude
Medium confidence· Digital match
Lancôme Lip Idôle Squalane-12 Butterglow Hydrating Lip Balm
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraSephoraCosts $1 moreMatches: Same shine: high shineBoth claim hydration
Differences: Neutral rather than cool undertoneRose rather than brownLong-wearing rather than not listed (longevity)
Close colour · High shine · Sheer
Ingredients (not scored): 8% ingredient overlap
Differences: Neutral rather than cool undertone · Rose rather than brown · Long-wearing rather than not listed (longevity)
Retailer shade note: rich soft blush
Medium confidence· Digital match
Patrick Ta Major Volume Plumping Lip Gloss
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraSephora$3 less (12%)Matches: Same cool undertoneSame shine: high shineBoth claim hydration
Differences: Pink rather than brown
Slight colour difference · High shine · Buildable
Ingredients (not scored): 8% ingredient overlap
Differences: Pink rather than brown
Retailer shade note: Mauve Pink
Medium confidence· Digital match
Laneige Glaze Craze Tinted Polypeptide Lip Serum Treatment
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraSephoraSame priceMatches: Same shine: high shineClaims non-stickyBoth claim hydration
Differences: Warm rather than cool undertoneNude rather than brown
Close colour · High shine
Ingredients (not scored): 1% ingredient overlap
Differences: Warm rather than cool undertone · Nude rather than brown
Retailer shade note: soft warm blush
Medium confidence· Digital match
Kosas Wet Lip Oil Plumping Peptide Lip Treatment Gloss
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beauty$13 less (52%)Matches: Same shine: high shineBoth claim hydration
Differences: Warm rather than cool undertoneNude rather than brown
Close colour · High shine
Ingredients (not scored): 6% ingredient overlap
Differences: Warm rather than cool undertone · Nude rather than brown
Retailer shade note: pale nude
Medium confidence· Digital match
NYX Professional Makeup Jelly Job Lip Gloss
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalmart$11.97View at WalmartTarget$11.99View at TargetCVS$11.99View at CVSUlta Beauty$12View at Ulta BeautySephora$1 less (4%)Matches: Same shine: high shineBoth claim hydration
Differences: Warm rather than cool undertoneNude rather than brown
Slight colour difference · High shine · Sheer
Ingredients (not scored): 4% ingredient overlap
Differences: Warm rather than cool undertone · Nude rather than brown
Medium confidence· Digital match
OLEHENRIKSEN Pout Preserve Hydrating Peptide Lip Treatment
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraSephoraCosts $7 moreMatches: Same cool undertoneSame shine: high shineBoth claim hydration
Differences: Berry rather than brownLong-wearing rather than not listed (longevity)
Slight colour difference · High shine · Sheer
Ingredients (not scored): 1% ingredient overlap
Differences: Berry rather than brown · Long-wearing rather than not listed (longevity)
Retailer shade note: plum berry
Medium confidence· Digital match
Lancôme Lip Idôle JuicyTreat Oil-in-Gloss
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beauty$32View at Ulta BeautySephoraCosts $12 moreMatches: Same cool undertoneSame shine: high shineBoth claim hydration
Differences: Noticeably different swatch colourPink rather than brown
Slight colour difference · High shine · Sheer
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Pink rather than brown
Retailer shade note: brown berry pink
Medium confidence· Digital match
Charlotte Tilbury Big Lip Plumpgasm Plumping Lip Gloss
Every store that sells this shade · prices as last checked
Sephora$37View at SephoraShowing 12 of 29 matches
Tower 28 Beauty ShineOn Lip Jelly Hydrating Non-Sticky Lip Oil in Cashew, against MAC Cosmetics Lipglass High Shine Lip Gloss in Bittersweet Me. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Tower 28 Beauty ShineOn Lip Jelly Hydrating Non-Sticky Lip Oil in Cashew.
Weighted ingredient similarity 12%. Ingredients only affect results through the filters.
SephoraYour shade $25 at Ulta Beauty
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
