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Locked Kiss 24HR Lipstick Vicious dupes and alternatives MAC Cosmetics

Orange · Warm · Deep / dark

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.

Closest shade match: MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse Devoted to Chili

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
MAC Cosmetics
ViciousChange shade
Colour family, undertone and depth: Orange · Warm · Deep / dark
Finish and opacity: Matte · Opaque
The match
MAC Cosmetics
Devoted to Chili
Colour family, undertone and depth: Red · Warm · Deep / dark
Finish and opacity: Matte · Buildable
Shade match
89out of 100
Colour
96
Depth
100
Undertone (Undertone and colour family)
65
Medium confidence· Digital matchWhy it matches
Match price
$27Ulta BeautyUlta Beauty
$7 less (21%)

Your shade $34 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative: NYX Professional Makeup Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick Sizzlin

The most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.

Your shade
MAC Cosmetics
ViciousChange shade
Colour family, undertone and depth: Orange · Warm · Deep / dark
Finish and opacity: Matte · Opaque
The match
NYX Professional Makeup
Sizzlin
Colour family, undertone and depth: Red · Warm · Deep / dark
Finish and opacity: Matte · Opaque
Overall match
85out of 100
Shade (Shade match)
81
Finish (Finish & visual result)
100
Wear (Wear & performance)
76
Comfort (Comfort & suitability)
100
Match price
$11Ulta BeautyUlta Beauty
$23 less (68%)

Your shade $34 at Ulta Beauty · product price; shade not separately priced · lowest price $10.97 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Sephora Collection

    Cream Lip Stain 10HR Liquid Lipstick

    25 Coral Sunset
    Shade match 83
    $16SephoraSephora$18 less (53%)

    Matches: Very close colourSame warm undertoneSame finish: matte

    Differences: Brown rather than orange10-hour wear rather than 24-hour wear (longevity)

    Score details
    Shade match
    83
    Finish & visual result
    100
    Wear & performance
    57
    Comfort & suitability
    70

    Very close colour · Matte · Opaque

    Ingredients (not scored): 19% ingredient overlap

    Differences: Brown rather than orange · 10-hour wear rather than 24-hour wear (longevity)

    Retailer shade note: matte orange brown

    Medium confidence· Digital match

    View match
  2. Shade match 81
    $25Ulta BeautyUlta Beauty$9 less (26%)

    Matches: Very close colourSame warm undertoneSame finish: matte

    Differences: Red rather than orange12-hour wear rather than 24-hour wear (longevity)

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    61
    Comfort & suitability
    70

    Very close colour · Matte · Opaque

    Ingredients (not scored): 14% ingredient overlap

    Differences: Red rather than orange · 12-hour wear rather than 24-hour wear (longevity)

    Retailer shade note: dark cherry

    Medium confidence· Digital match

    View match
  3. #5 · Revlon

    ColorStay Overtime Lipcolor

    Relentless Raisin
    Shade match 79
    $14.49CVSCVS$19.51 less (57%)

    Matches: Very close colourSame warm undertoneSame opacity: opaque

    Differences: Plum rather than orange16-hour wear rather than 24-hour wear (longevity)Does not claim comfort

    Score details
    Shade match
    79
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    40

    Very close colour · Opaque

    Ingredients (not scored): 22% ingredient overlap

    Differences: Plum rather than orange · 16-hour wear rather than 24-hour wear (longevity) · Does not claim comfort

    Medium confidence· Digital match

    View match
  4. #6 · e.l.f. Cosmetics

    Glossy Lip Stain

    Spicy Sienna
    Shade match 82
    $7Ulta BeautyUlta Beauty$27 less (79%)

    Matches: Very close colourSame warm undertoneBoth claim transfer resistance

    Differences: Red rather than orangeBuildable rather than opaque (opacity)Long-wearing rather than 24-hour wear (longevity)

    Score details
    Shade match
    82
    Finish & visual result
    65
    Wear & performance
    82
    Comfort & suitability
    100

    Very close colour · Buildable

    Ingredients (not scored): 4% ingredient overlap

    Differences: Red rather than orange · Buildable rather than opaque (opacity) · Long-wearing rather than 24-hour wear (longevity)

    Retailer shade note: terracotta brick red

    Medium confidence· Digital match

    View match
  5. #7 · MAC Cosmetics

    Retro Matte Liquid Lipstick

    Carnivorous
    Shade match 85
    $27Ulta BeautyUlta Beauty$7 less (21%)

    Matches: Very close colourSame warm undertoneSame finish: matte

    Differences: Red rather than orange8-hour wear rather than 24-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    85
    Finish & visual result
    100
    Wear & performance
    28
    Comfort & suitability
    40

    Very close colour · Matte

    Ingredients (not scored): 17% ingredient overlap

    Differences: Red rather than orange · 8-hour wear rather than 24-hour wear (longevity) · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: blackened red

    Medium confidence· Digital match

    View match
  6. Shade match 79
    $12.99Ulta BeautyUlta Beauty$21.01 less (62%)

    Matches: Very close colourSame warm undertoneSame finish: matte

    Differences: Nude rather than orangeBuildable rather than opaque (opacity)12-hour wear rather than 24-hour wear (longevity)

    Score details
    Shade match
    79
    Finish & visual result
    84
    Wear & performance
    61
    Comfort & suitability
    40

    Very close colour · Matte · Buildable

    Ingredients (not scored): 15% ingredient overlap

    Differences: Nude rather than orange · Buildable rather than opaque (opacity) · 12-hour wear rather than 24-hour wear (longevity) · Does not claim comfort

    Retailer shade note: deep warm-nude

    Medium confidence· Digital match

    View match
  7. #9 · NYX Professional Makeup

    Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Straps Up
    Shade match 64
    $11Ulta BeautyUlta Beauty$23 less (68%)

    Matches: Same finish: matteSame opacity: opaqueBoth claim transfer resistance

    Differences: Cool rather than warm undertoneNude rather than orange16-hour wear rather than 24-hour wear (longevity)

    Score details
    Shade match
    64
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    100

    Close colour · Matte · Opaque

    Ingredients (not scored): 14% ingredient overlap

    Differences: Cool rather than warm undertone · Nude rather than orange · 16-hour wear rather than 24-hour wear (longevity)

    Retailer shade note: reddish brown nude

    Medium confidence· Digital match

    View match
  8. #10 · Jane Iredale

    ColorLuxe Hydrating Cream Lipstick

    Bordeaux
    Shade match 80
    $35Ulta BeautyUlta Beauty(product price)Costs $1 more

    Matches: Very close colourSame warm undertoneSame opacity: opaque

    Differences: Plum rather than orangeNot listed rather than 24-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    80
    Finish & visual result
    88
    Wear & performance
    40
    Comfort & suitability
    70

    Very close colour · Satin · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Plum rather than orange · Not listed rather than 24-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: warm dark plum

    Medium confidence· Digital match

    View match
  9. #11 · Pat McGrath Labs

    MatteTrance Lipstick

    Flesh 3 109
    Shade match 71
    $39SephoraSephoraCosts $5 more

    Matches: Same warm undertoneSame finish: matteSame opacity: opaque

    Differences: Rose rather than orangeNot listed rather than 24-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    71
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · Matte · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Rose rather than orange · Not listed rather than 24-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: brown rose

    Medium confidence· Digital match

    View match
  10. #12 · MAC Cosmetics

    M·A·Cximal Silky Matte Lipstick

    D For Danger
    Shade match 72
    $25Ulta BeautyUlta Beauty(product price)$9 less (26%)

    Matches: Same warm undertoneSame finish: matteSame opacity: opaque

    Differences: Red rather than orange12-hour wear rather than 24-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    72
    Finish & visual result
    100
    Wear & performance
    37
    Comfort & suitability
    70

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 15% ingredient overlap

    Differences: Red rather than orange · 12-hour wear rather than 24-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: brick red

    Medium confidence· Digital match

    View match
  11. #13 · Pat McGrath Labs

    MatteTrance Lipstick

    Elson
    Shade match 69
    $39SephoraSephoraCosts $5 more

    Matches: Same finish: matteSame opacity: opaqueBoth claim comfort

    Differences: Cool rather than warm undertoneRed rather than orangeNot listed rather than 24-hour wear (longevity)

    Score details
    Shade match
    69
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · Matte · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Cool rather than warm undertone · Red rather than orange · Not listed rather than 24-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: blue red

    Medium confidence· Digital match

    View match
  12. #14 · NARS

    Explicit Lipstick

    Rendez-vous – 805
    Shade match 65
    $42SephoraSephoraCosts $8 more

    Matches: Same warm undertoneSame opacity: opaqueBoth claim transfer resistance

    Differences: Noticeably different swatch colourLighterRed rather than orange

    Score details
    Shade match
    65
    Finish & visual result
    88
    Wear & performance
    82
    Comfort & suitability
    70

    Slight colour difference · Satin · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Red rather than orange · Long-wearing rather than 24-hour wear (longevity)

    Retailer shade note: Mahogany red

    Medium confidence· Digital match

    View match
  13. #15 · Juvia's Place

    The Wines Velvety Matte Lipstick

    Rude Girl
    Shade match 68
    $15Ulta BeautyUlta Beauty$19 less (56%)

    Matches: Same finish: matteSame opacity: opaqueClaims hydration

    Differences: Cool rather than warm undertoneRed rather than orangeLong-wearing rather than 24-hour wear (longevity)

    Score details
    Shade match
    68
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Cool rather than warm undertone · Red rather than orange · Long-wearing rather than 24-hour wear (longevity) · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: dark red

    Medium confidence· Digital match

    View match
  14. Shade match 80
    $53Ulta BeautyUlta BeautyCosts $19 more

    Matches: Near-identical swatch colourClaims hydration

    Differences: Neutral rather than warm undertoneBrown rather than orangeNot listed rather than 24-hour wear (longevity)

    Score details
    Shade match
    80
    Finish & visual result
    78
    Wear & performance
    40
    Comfort & suitability
    40

    Looks identical · Satin

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than warm undertone · Brown rather than orange · Not listed rather than 24-hour wear (longevity) · Does not claim transfer resistance · Does not claim comfort

    Medium confidence· Digital match

    View match
  15. #17 · Pat McGrath Labs

    MatteTrance Lipstick

    Vendetta
    Shade match 67
    $39SephoraSephoraCosts $5 more

    Matches: Same finish: matteSame opacity: opaqueBoth claim comfort

    Differences: Neutral rather than warm undertoneRed rather than orangeNot listed rather than 24-hour wear (longevity)

    Score details
    Shade match
    67
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · Matte · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than warm undertone · Red rather than orange · Not listed rather than 24-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: dark red

    Medium confidence· Digital match

    View match
  16. #18 · NARS

    Explicit Lipstick

    RAVENOUS - 808
    Shade match 63
    $42Ulta BeautyUlta BeautyCosts $8 more

    Matches: Same opacity: opaqueBoth claim transfer resistanceBoth claim comfort

    Differences: Cool rather than warm undertoneBrown rather than orangeLong-wearing rather than 24-hour wear (longevity)

    Score details
    Shade match
    63
    Finish & visual result
    88
    Wear & performance
    82
    Comfort & suitability
    70

    Close colour · Satin · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Cool rather than warm undertone · Brown rather than orange · Long-wearing rather than 24-hour wear (longevity)

    Retailer shade note: cherry brown

    Medium confidence· Digital match

    View match
  17. #19 · Gucci

    Velvet Matte Lipstick

    505 Janet Rust
    Shade match 59
    $49SephoraSephoraCosts $15 more

    Matches: Same warm undertoneSame finish: matteSame opacity: opaque

    Differences: Noticeably different swatch colourLighterRed rather than orange

    Score details
    Shade match
    59
    Finish & visual result
    100
    Wear & performance
    82
    Comfort & suitability
    70

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 15% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Red rather than orange · Long-wearing rather than 24-hour wear (longevity)

    Retailer shade note: rusty red

    Medium confidence· Digital match

    View match
  18. #20 · Stila

    Stay All Day Liquid Lipstick Matte

    Glamberry
    Shade match 62
    $25Ulta BeautyUlta Beauty$9 less (26%)

    Matches: Same finish: matteSame opacity: opaqueBoth claim transfer resistance

    Differences: Cool rather than warm undertoneBerry rather than orange12-hour wear rather than 24-hour wear (longevity)

    Score details
    Shade match
    62
    Finish & visual result
    100
    Wear & performance
    61
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 14% ingredient overlap

    Differences: Cool rather than warm undertone · Berry rather than orange · 12-hour wear rather than 24-hour wear (longevity)

    Retailer shade note: deep wine

    Medium confidence· Digital match

    View match
  19. #21 · L'Oréal Paris

    Colour Riche Original Satin Lipstick

    Plum Explosion
    Shade match 70
    $12.49Ulta BeautyUlta Beauty(product price)$21.51 less (63%)

    Matches: Very close colourBoth claim transfer resistanceClaims hydration

    Differences: Cool rather than warm undertonePlum rather than orangeNot listed rather than 24-hour wear (longevity)

    Score details
    Shade match
    70
    Finish & visual result
    78
    Wear & performance
    64
    Comfort & suitability
    40

    Very close colour · Satin

    Ingredients (not scored): 4% ingredient overlap

    Differences: Cool rather than warm undertone · Plum rather than orange · Not listed rather than 24-hour wear (longevity) · Does not claim comfort

    Retailer shade note: vivid plum

    Medium confidence· Digital match

    View match
  20. #22 · Dior

    Addict Glass Lipstick

    906: Talk My Dior
    Shade match 85
    $48Ulta BeautyUlta BeautyCosts $14 more

    Matches: Very close colourSame warm undertoneClaims hydration

    Differences: Red rather than orangeNot listed rather than 24-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    85
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    40

    Very close colour

    Ingredients (not scored): 0% ingredient overlap

    Differences: Red rather than orange · Not listed rather than 24-hour wear (longevity) · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: a brown red

    Medium confidence· Digital match

    View match
  21. #23 · L'Oréal Paris

    Colour Riche Original Satin Lipstick

    Blazing Lava
    Shade match 70
    $12.49Ulta BeautyUlta Beauty(product price)$21.51 less (63%)

    Matches: Same warm undertoneBoth claim transfer resistanceClaims hydration

    Differences: Red rather than orangeNot listed rather than 24-hour wear (longevity)Does not claim comfort

    Score details
    Shade match
    70
    Finish & visual result
    78
    Wear & performance
    64
    Comfort & suitability
    40

    Slight colour difference · Satin

    Ingredients (not scored): 4% ingredient overlap

    Differences: Red rather than orange · Not listed rather than 24-hour wear (longevity) · Does not claim comfort

    Retailer shade note: warm medium red

    Medium confidence· Digital match

    View match
  22. #24 · Violette_Fr

    LIP NECTAR Hydrating Lip Stain

    Amarante Noire
    Shade match 67
    $29SephoraSephora$5 less (15%)

    Matches: Both claim transfer resistanceBoth claim comfortClaims hydration

    Differences: Cool rather than warm undertoneBerry rather than orangeBuildable rather than opaque (opacity)

    Score details
    Shade match
    67
    Finish & visual result
    65
    Wear & performance
    82
    Comfort & suitability
    70

    Close colour · Buildable

    Ingredients (not scored): 3% ingredient overlap

    Differences: Cool rather than warm undertone · Berry rather than orange · Buildable rather than opaque (opacity) · Long-wearing rather than 24-hour wear (longevity)

    Retailer shade note: rich cool berry

    Medium confidence· Digital match

    View match
  23. #25 · Sephora Collection

    Cream Lip Stain 10HR Liquid Lipstick

    94 Cherry Moon
    Shade match 61
    $16SephoraSephora$18 less (53%)

    Matches: Same finish: matteSame opacity: opaqueBoth claim transfer resistance

    Differences: LighterCool rather than warm undertoneRed rather than orange

    Score details
    Shade match
    61
    Finish & visual result
    100
    Wear & performance
    57
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 19% ingredient overlap

    Differences: Lighter · Cool rather than warm undertone · Red rather than orange · 10-hour wear rather than 24-hour wear (longevity)

    Retailer shade note: matte red cherry red

    Medium confidence· Digital match

    View match
  24. #26 · Revlon

    Super Lustrous Ultra Lipstick

    Blackberry
    Shade match 54
    $15.99Ulta BeautyUlta Beauty$18.01 less (53%)

    Matches: Same opacity: opaqueBoth claim transfer resistanceBoth claim comfort

    Differences: Cool rather than warm undertoneBerry rather than orangeLong-wearing rather than 24-hour wear (longevity)

    Score details
    Shade match
    54
    Finish & visual result
    100
    Wear & performance
    82
    Comfort & suitability
    70

    Slight colour difference · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Cool rather than warm undertone · Berry rather than orange · Long-wearing rather than 24-hour wear (longevity)

    Medium confidence· Digital match

    View match
  25. #27 · Maybelline

    SuperStay Matte Ink Liquid Lipstick

    Renegade
    Shade match 64
    $12.99Ulta BeautyUlta Beauty(product price)$21.01 less (62%)

    Matches: Same warm undertoneSame finish: matteSame opacity: opaque

    Differences: Brown rather than orange16-hour wear rather than 24-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    64
    Finish & visual result
    100
    Wear & performance
    52
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Brown rather than orange · 16-hour wear rather than 24-hour wear (longevity) · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: intense warm brown

    Medium confidence· Digital match

    View match
  26. #28 · NYX Professional Makeup

    Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Low Cut
    Shade match 52
    $11Ulta BeautyUlta Beauty$23 less (68%)

    Matches: Same finish: matteSame opacity: opaqueBoth claim transfer resistance

    Differences: Noticeably different swatch colourLighterNeutral rather than warm undertone

    Score details
    Shade match
    52
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    100

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 14% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Neutral rather than warm undertone · Brown rather than orange · 16-hour wear rather than 24-hour wear (longevity)

    Retailer shade note: deep chocolate brown

    Medium confidence· Digital match

    View match
  27. #29 · NYX Professional Makeup

    Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Straps Off
    Shade match 52
    $11.89CVSCVS$22.11 less (65%)

    Matches: Same finish: matteSame opacity: opaqueBoth claim transfer resistance

    Differences: Noticeably different swatch colourCool rather than warm undertoneBrown rather than orange

    Score details
    Shade match
    52
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    100

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 14% ingredient overlap

    Differences: Noticeably different swatch colour · Cool rather than warm undertone · Brown rather than orange · 16-hour wear rather than 24-hour wear (longevity)

    Medium confidence· Digital match

    View match
  28. #30 · Smashbox

    Always On Longwear Matte Liquid Lipstick

    Miss Conduct
    Shade match 64
    $27Ulta BeautyUlta Beauty$7 less (21%)

    Matches: Same warm undertoneSame finish: matteBoth claim comfort

    Differences: Plum rather than orange8-hour wear rather than 24-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    64
    Finish & visual result
    100
    Wear & performance
    28
    Comfort & suitability
    100

    Slight colour difference · Matte

    Ingredients (not scored): 15% ingredient overlap

    Differences: Plum rather than orange · 8-hour wear rather than 24-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: deep/warm plum

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Why the closest shade match works

MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse in Devoted to Chili, against MAC Cosmetics Locked Kiss 24HR Lipstick in Vicious. Every attribute compared, with its share of the score.

ComparedYour shadeViciousClosest shade matchDevoted to ChiliScore
Shade match60% of overall89
Colour96#6e1819#6f1816Looks identicalColour difference 1.2 (0 is identical)
Depth100Deep / darkDeep / darkSameDepth difference 0.3 on the 0–100 scale
Undertone100WarmWarmSameSame product undertone
Colour family30OrangeRedSome differenceNeighbouring colour families
Finish & visual result20% of overall84
Finish100MatteMatteSameSame matte finish
Opacity65OpaqueBuildableSome differenceBuildable rather than opaque
Wear & performance15% of overall33
Longevity2824-hour wear10-hour wearDifferent10-hour wear claimed against 24-hour wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Comfort & suitability5% of overall70
Comfort100ClaimedClaimedSameBoth products claim a comfortable feel
Hydration40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Overall match 79/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse in Devoted to Chili.

Same or better

  • $7 less
  • Near-identical swatch colour
  • Same warm undertone
  • Same finish: matte
  • Both claim comfort
  • Claims hydration

Different

  • Buildable opacity instead of opaque
  • 10-hour wear longevity instead of 24-hour wear
  • Does not claim transfer resistance

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 10%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionintense burnt orangewarm brick red
FormatBulletLiquid
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Why the closest overall alternative works

NYX Professional Makeup Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick in Sizzlin, against MAC Cosmetics Locked Kiss 24HR Lipstick in Vicious. Every attribute compared, with its share of the score.

ComparedYour shadeViciousClosest overall alternativeSizzlinScore
Shade match60% of overall81
Colour83#6e1819#710419Close colourColour difference 3.2 (0 is identical)
Depth97Deep / darkDeep / darkSameDepth difference 1.8 on the 0–100 scale
Undertone100WarmWarmSameSame product undertone
Colour family30OrangeRedSome differenceNeighbouring colour families
Finish & visual result20% of overall100
Finish100MatteMatteSameSame matte finish
Opacity100OpaqueOpaqueSameSame opaque opacity
Wear & performance15% of overall76
Longevity6024-hour wear16-hour wearSome difference16-hour wear claimed against 24-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Comfort & suitability5% of overall · 1 of 2 compared100
Comfort100ClaimedClaimedSameBoth products claim a comfortable feel
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Overall match 85/100Shade match 81/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick in Sizzlin.

Same or better

  • $23 less
  • Same warm undertone
  • Same finish: matte
  • Same opacity: opaque
  • Both claim transfer resistance
  • Both claim comfort

Different

  • Small colour difference on the swatch
  • 16-hour wear longevity instead of 24-hour wear

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 14%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionintense burnt orangewarm mahogany red
FormatBulletLiquid
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy

Closest shade match

MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse Devoted to Chili

Match price
$27Ulta BeautyUlta Beauty
$7 less (21%)

Your shade $34 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative

NYX Professional Makeup Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick Sizzlin

Match price
$11Ulta BeautyUlta Beauty
$23 less (68%)

Your shade $34 at Ulta Beauty · product price; shade not separately priced · lowest price $10.97 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.