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Studio Radiance Serum Powered Foundation NW20 dupes and alternatives MAC Cosmetics

Medium · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches without silicones.

  • 2 matches have no ingredient list listed and are not shown.

Closest shade match: L'Oréal Paris True Match Hyaluron Tinted Balm Foundation Light

The equivalent shade: scored on colour, depth and undertone only.

The match
L'Oréal Paris
Light
Depth and undertone: Medium light · Neutral · neutral golden
Finish and coverage: Radiant · Light coverage
Shade match
96out of 100
Colour
94
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$17.99Ulta BeautyUlta Beauty
$28.01 less (61%)

Your shade $46 at Ulta Beauty · lowest price $14.97 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation 36 Light Medium

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Jane Iredale
36 Light Medium
Depth and undertone: Medium · Neutral
Finish and coverage: Radiant · Buildable coverage
Overall match
87out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
82
Wear (Wear & performance)
58
Skin (Skin suitability)
100
Match price
$56Ulta BeautyUlta Beauty
Costs $10 more

Your shade $46 at Ulta Beauty · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Jane Iredale

    Skintuition SPF 30 Radiance-Boosting Liquid Foundation

    30 Light Medium
    Shade match 95
    $56Ulta BeautyUlta Beauty(product price)Costs $10 more

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same radiant finish

    Differences: Buildable rather than full coverageDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    95
    Finish & visual result
    82
    Wear & performance
    58
    Skin suitability
    100

    Looks identical · Radiant · Buildable coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Buildable rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines

    Retailer shade note: light medium with warm peach undertones

    High confidence· Digital match

    View match
  2. Shade match 92
    $56Ulta BeautyUlta Beauty(product price)Costs $10 more

    Matches: Near-identical swatch colourSame neutral undertoneSame radiant finish

    Differences: Buildable rather than full coverageDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    92
    Finish & visual result
    82
    Wear & performance
    58
    Skin suitability
    100

    Looks identical · Radiant · Buildable coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Buildable rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines

    Retailer shade note: light with neutral undertones

    Medium confidence· Digital match

    View match
  3. #5 · Smashbox

    Dual Filter 2-In-1 Longwearing Concealer + Foundation

    Medium Tan 20 Neutral
    Shade match 94
    $41Ulta BeautyUlta Beauty(product price)$5 less (11%)

    Matches: Near-identical swatch colourSame neutral undertoneClaims a skin-like finish

    Differences: Natural rather than radiant finishMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    94
    Finish & visual result
    67
    Wear & performance
    79
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than full coverage · Does not claim transfer resistance

    Retailer shade note: medium tan neutral

    Medium confidence· Digital match

    View match
  4. Shade match 91
    $38SephoraSephora$8 less (17%)

    Matches: Very close colourSame neutral undertoneSame radiant finish

    Differences: Light rather than full coverageNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    91
    Finish & visual result
    66
    Wear & performance
    86
    Skin suitability
    60

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Light rather than full coverage · No blurring effect claimed · Does not claim transfer resistance · Not marketed for combination/oily skin

    Retailer shade note: light medium, neutral to cool

    Medium confidence· Digital match

    View match
  5. Shade match 91
    $39.50SephoraSephora$6.50 less (14%)

    Matches: Very close colourSimilar undertone (warm vs neutral)Both claim a blurring effect

    Differences: Natural rather than radiant finishMedium rather than full coverageNo long-wear claim

    Score details
    Shade match
    91
    Finish & visual result
    73
    Wear & performance
    65
    Skin suitability
    80

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than full coverage · No long-wear claim · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: light warm skin with yellow undertones

    Medium confidence· Digital match

    View match
  6. #8 · Yves Saint Laurent

    Skin Affair Soft Glow Cushion Foundation

    MC10
    Shade match 85
    $49SephoraSephoraCosts $3 more

    Matches: Near-identical swatch colourSame radiant finishBoth claim a blurring effect

    Differences: Slightly cooler undertoneMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    85
    Finish & visual result
    93
    Wear & performance
    75
    Skin suitability
    20

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than full coverage · Does not claim not settling into lines · Not marketed for combination/dry/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: medium cool 10

    Medium confidence· Digital match

    View match
  7. Shade match 91
    $58SephoraSephoraCosts $12 more

    Matches: Near-identical swatch colourSame radiant finishClaims a skin-like finish

    Differences: Olive rather than neutral undertoneMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    91
    Finish & visual result
    82
    Wear & performance
    54
    Skin suitability
    60

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Olive rather than neutral undertone · Medium rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for oily/sensitive skin

    Retailer shade note: medium with olive undertones

    High confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to MAC Cosmetics Studio Radiance Serum Powered Foundation NW20 (Medium · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    33.5 Tan Natural

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 33.5 Tan Natural

    • Looks identical
    • Medium · Neutral undertone

    $30

  2. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    5.75

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 5.75

    • Looks identical
    • Medium light · Warm · golden undertone

    $42

  3. NARS Radiant Creamy Concealer

    Caramel

    NARS Radiant Creamy Concealer, shade Caramel

    • Looks identical
    • Medium · Warm undertone

    $36

  4. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    370

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 370

    • Very close colour
    • Medium · Neutral · neutral golden undertone

    $30

  5. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 7.3 N

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 7.3 N

    • Very close colour
    • Medium light · Neutral · neutral golden undertone

    $32

  6. Milk Makeup Future Fluid Longwear Hydrating Concealer

    10W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 10W

    • Looks identical
    • Medium light · Warm undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

L'Oréal Paris True Match Hyaluron Tinted Balm Foundation in Light, against MAC Cosmetics Studio Radiance Serum Powered Foundation in NW20. Every attribute compared, with its share of the score.

ComparedYour shadeNW20Closest shade matchLightScore
Shade match55% of overall96
Colour94#cf9c74#d69e75Very close colourColour difference 1.5 (0 is identical)
Depth97MediumMedium lightCloseDepth difference: 1.8
Retailer descriptionNot statedLightNo depth word in one descriptionNot compared
Undertone100Neutral · neutral goldenNeutral · neutral goldenSamecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared66
Finish100RadiantRadiantSameSame radiant finish
Coverage40FullLightDifferentLight coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared65
Longevity4012-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 84/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris True Match Hyaluron Tinted Balm Foundation in Light.

Same or better

  • $28.01 less
  • Very close colour
  • Same neutral undertone
  • Same radiant finish
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Light rather than full coverage
  • No blurring effect claimed
  • No long-wear claim
  • Does not claim transfer resistance
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeOil-based, no silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs oil-based; silicone high vs none

Why the closest overall alternative works

Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation in 36 Light Medium, against MAC Cosmetics Studio Radiance Serum Powered Foundation in NW20. Every attribute compared, with its share of the score.

ComparedYour shadeNW20Closest overall alternative36 Light MediumScore
Shade match55% of overall95
Colour99#cf9c74#ce9b74Looks identicalColour difference 0.4 (0 is identical)
Depth99MediumMediumSameDepth difference: 0.5
Retailer descriptionNot statedLight mediumNo depth word in one descriptionNot compared
Undertone85Neutral · neutral goldenNeutralClosefrom retailer shade descriptions
Finish & visual result25% of overall82
Finish100RadiantRadiantSameSame radiant finish
Coverage80FullBuildableCloseBuildable coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall58
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 87/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation in 36 Light Medium.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Same radiant finish
  • Buildable rather than full coverage
  • Claims a skin-like finish
  • Both claim a blurring effect
  • Claims colour stability
  • Both claim a lightweight feel
  • Adds SPF 30

Different

  • Does not claim transfer resistance
  • Does not claim not settling into lines

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 16%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconePowder-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 30
OverlapWater-based vs powder-based; silicone high vs moderate

Where to buy

Closest shade match

L'Oréal Paris True Match Hyaluron Tinted Balm Foundation Light

Match price
$17.99Ulta BeautyUlta Beauty
$28.01 less (61%)

Your shade $46 at Ulta Beauty · lowest price $14.97 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation 36 Light Medium

Match price
$56Ulta BeautyUlta Beauty
Costs $10 more

Your shade $46 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.