Light · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
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15 of 31 matches
Only showing matches in liquid form.
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $49 at Sephora
Rare Beauty True to Myself Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$38View at Sephora
Ulta Beautyfrom $38 · product priceView at Ulta BeautyThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
Ulta BeautyYour shade $49 at Sephora · product price; shade not separately priced
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $54 · product priceView at Ulta Beauty
Macy's$54View at Macy'sSephora$54 · out of stockView at SephoraRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
SephoraSame priceMatches: Very close colourSame warm undertoneSame natural finish
Differences: No blurring effect claimed
Very close colour · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: No blurring effect claimed
Retailer shade note: fair with golden undertones
High confidence· Digital match
m.ph by Mary Phillips Le Skin Weightless Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraSephora$9 less (18%)Matches: Very close colourSame warm undertoneSame medium coverage
Differences: Matte rather than natural finishNot marketed for dry skin
Very close colour · Matte · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Matte rather than natural finish · Not marketed for dry skin
Retailer shade note: light medium warm
High confidence· Digital match
Urban Decay Face Bond Self Setting Waterproof Foundation
Every store that sells this shade · prices as last checked
Sephora$40View at SephoraUlta Beautyfrom $40 · product priceView at Ulta BeautyMacy's$40View at Macy'sSephoraCosts $6 moreMatches: Very close colourSame warm undertoneSame natural finish
Differences: Full rather than medium coverageNo blurring effect claimed
Very close colour · Natural · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Full rather than medium coverage · No blurring effect claimed
Retailer shade note: L5 - light to medium with warm undertones
High confidence· Digital match
NARS Natural Radiant Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$55View at SephoraUlta Beautyfrom $55 · product priceView at Ulta BeautyMacy's$55View at Macy'sSephora$25 less (51%)Matches: Very close colourSame natural finishSame medium coverage
Differences: Neutral rather than warm undertoneNo blurring effect claimed
Very close colour · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Neutral rather than warm undertone · No blurring effect claimed
Retailer shade note: light with neutral undertones
Medium confidence· Digital match
Sephora Collection Best Skin Ever Liquid Foundation
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraSephoraCosts $20 moreMatches: Very close colourSame warm undertoneSame medium coverage
Differences: Radiant rather than natural finishNo long-wear claim
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Radiant rather than natural finish · No long-wear claim
Retailer shade note: light medium with peach undertones
Medium confidence· Digital match
Pat McGrath Labs Skin Fetish: Sublime Perfection Foundation
Every store that sells this shade · prices as last checked
Sephora$69View at SephoraUlta Beautyfrom $69 · product priceView at Ulta BeautySephoraCosts $20 moreMatches: Near-identical swatch colourSame natural finishSame medium coverage
Differences: Neutral rather than warm undertoneNo long-wear claimNot marketed for dry skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Neutral rather than warm undertone · No long-wear claim · Not marketed for dry skin
Retailer shade note: fair neutral
Medium confidence· Digital match
Westman Atelier Suprême Bio-Complex Liquid Foundation With Exosomes + Peptides
Every store that sells this shade · prices as last checked
Sephora$69View at SephoraUlta Beauty(product price)Costs $5 moreMatches: Near-identical swatch colourBoth claim a blurring effectBoth claim long-wearing
Differences: Matte rather than natural finishFull rather than medium coverageNot marketed for dry skin
Looks identical · Matte · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · Not marketed for dry skin
Retailer shade note: light to medium w/ gold undertones
Medium confidence· Digital match
Jane Iredale Beyond Matte Liquid Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $54 · product priceView at Ulta BeautySephoraCosts $20 moreMatches: Very close colourSimilar undertone (neutral vs warm)Same medium coverage
Differences: Radiant rather than natural finishNo long-wear claim
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Radiant rather than natural finish · No long-wear claim
Retailer shade note: light medium with neutral peach undertones
Medium confidence· Digital match
Pat McGrath Labs Skin Fetish: Sublime Perfection Foundation
Every store that sells this shade · prices as last checked
Sephora$69View at SephoraUlta Beautyfrom $69 · product priceView at Ulta BeautySephoraCosts $6 moreMatches: Near-identical swatch colourSame warm undertoneBoth claim a blurring effect
Differences: Matte rather than natural finishFull rather than medium coverageNot marketed for dry skin
Looks identical · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · Not marketed for dry skin
Retailer shade note: L5 - Light to medium with warm undertones
High confidence· Digital match
NARS Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Macy's$55View at Macy'sSephora$55View at SephoraUlta Beautyfrom $55 · product priceView at Ulta BeautySephoraCosts $9 moreMatches: Near-identical swatch colourSame warm undertoneSame medium coverage
Differences: Matte rather than natural finishNo blurring effect claimedNot marketed for dry skin
Looks identical · Matte · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Matte rather than natural finish · No blurring effect claimed · Not marketed for dry skin
Retailer shade note: Light to medium, warm golden undertones
High confidence· Digital match
Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15
Every store that sells this shade · prices as last checked
Sephora$58View at SephoraUlta Beautyfrom $58 · product priceView at Ulta BeautySephoraCosts $3 moreMatches: Very close colourSame warm undertoneSame medium coverage
Differences: Radiant rather than natural finishDoes not claim a lightweight feelNot marketed for combination skin
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Radiant rather than natural finish · Does not claim a lightweight feel · Not marketed for combination skin
Retailer shade note: light yellow
High confidence· Digital match
Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraUlta Beautyfrom $52 · product priceView at Ulta BeautySephora$9 less (18%)Matches: Near-identical swatch colourSame medium coverageBoth claim a blurring effect
Differences: Neutral rather than warm undertoneMatte rather than natural finishNot marketed for dry skin
Looks identical · Matte · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Neutral rather than warm undertone · Matte rather than natural finish · Not marketed for dry skin
Retailer shade note: light neutral
High confidence· Digital match
Urban Decay Face Bond Self Setting Waterproof Foundation
Every store that sells this shade · prices as last checked
Sephora$40View at SephoraUlta Beautyfrom $40 · product priceView at Ulta BeautyMacy's$40View at Macy'sUlta Beauty(product price)$37.01 less (76%)Matches: Very close colourSame warm undertoneSame medium coverage
Differences: Matte rather than natural finishNo blurring effect claimedNot marketed for dry/combination skin
Very close colour · Matte · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Matte rather than natural finish · No blurring effect claimed · Not marketed for dry/combination skin
Medium confidence· Digital match
Maybelline Fit Me Matte + Poreless Foundation
Every store that sells this shade · prices as last checked
Walmart$7.97View at Walmart
Target$8.99View at Target
CVS$11.89View at CVSUlta Beautyfrom $11.99 · product priceView at Ulta Beauty
Walgreens$12.99View at Walgreens
AmazonSee price at AmazonView at AmazonShowing 12 of 13 matches
The closest shade to Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation 108W Shell (Light · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
NC15
$30
Medium 2
$22
Light Beige
$8
1Y18
$35
122
$12.99
220 Buff C
$32
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Rare Beauty True to Myself Natural Matte Longwear Foundation in 12 Light Warm, against Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation in 108W Shell. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Rare Beauty True to Myself Natural Matte Longwear Foundation in 12 Light Warm.
9 shared ingredients; weighted similarity 16%. Ingredients only affect results through the filters.
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation in 1W1 Cashmere, against Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation in 108W Shell. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation in 1W1 Cashmere.
2 shared ingredients; weighted similarity 1%. Ingredients only affect results through the filters.
Rare Beauty True to Myself Natural Matte Longwear Foundation 12 Light Warm
SephoraYour shade $49 at Sephora
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation 1W1 Cashmere
Ulta BeautyYour shade $49 at Sephora · product price; shade not separately priced
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
