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Balancing & Perfecting Natural Finish Longwear Foundation 108W Shell dupes and alternatives Make Up For Ever

Light · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Maybelline Super Stay Lumi-Matte Foundation 220

The equivalent shade: scored on colour, depth and undertone only.

Shade match
99out of 100
Colour
98
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$15.99Ulta BeautyUlta Beauty
$33.01 less (67%)

Your shade $49 at Sephora · product price; shade not separately priced · lowest price $11.97 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Huda Beauty Easy Blur Natural Airbrush Foundation Chai 210B

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
97out of 100
Shade (Shade match)
98
Finish (Finish & visual result)
100
Wear (Wear & performance)
100
Skin (Skin suitability)
60
Best price
$37SephoraSephora
$12 less (24%)

Your shade $49 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Huda Beauty

    Easy Blur Natural Airbrush Foundation

    Macaroon 230N
    Shade match 90
    $37SephoraSephora$12 less (24%)

    Matches: Near-identical swatch colourSame natural finishBoth claim a blurring effect

    Differences: Neutral rather than warm undertoneBuildable rather than medium coverageNot marketed for combination skin

    Score details
    Shade match
    90
    Finish & visual result
    100
    Wear & performance
    100
    Skin suitability
    60

    Looks identical · Natural · Buildable coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than warm undertone · Buildable rather than medium coverage · Not marketed for combination skin

    Retailer shade note: Light skin with golden-neutral undertones

    Medium confidence· Digital match

    View match
  2. Shade match 99
    $38Ulta BeautyUlta Beauty(product price)$11 less (22%)

    Matches: Near-identical swatch colourSame warm undertoneBoth claim a blurring effect

    Differences: Matte rather than natural finishFull rather than medium coverage

    Score details
    Shade match
    99
    Finish & visual result
    73
    Wear & performance
    100
    Skin suitability
    84

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage

    Retailer shade note: light with peach undertones

    Medium confidence· Digital match

    View match
  3. #5 · Huda Beauty

    Easy Blur Natural Airbrush Foundation

    Custard 220N
    Shade match 88
    $37SephoraSephora$12 less (24%)

    Matches: Near-identical swatch colourSame natural finishBoth claim a blurring effect

    Differences: Neutral rather than warm undertoneBuildable rather than medium coverageNot marketed for combination skin

    Score details
    Shade match
    88
    Finish & visual result
    100
    Wear & performance
    100
    Skin suitability
    60

    Looks identical · Natural · Buildable coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than warm undertone · Buildable rather than medium coverage · Not marketed for combination skin

    Retailer shade note: Light skin with neutral undertones

    Medium confidence· Digital match

    View match
  4. Shade match 94
    $54Ulta BeautyUlta Beauty(product price)Costs $5 more

    Matches: Very close colourSame warm undertoneSame natural finish

    No material differences in the data we have.

    Score details
    Shade match
    94
    Finish & visual result
    100
    Wear & performance
    63
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Retailer shade note: fair with warm undertones

    High confidence· Digital match

    View match
  5. Shade match 95
    $41Ulta BeautyUlta Beauty(product price)$8 less (16%)

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Light rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    95
    Finish & visual result
    74
    Wear & performance
    100
    Skin suitability
    84

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Light rather than medium coverage · No blurring effect claimed

    Retailer shade note: light with a warm undertone

    Medium confidence· Digital match

    View match
  6. #8 · m.ph by Mary Phillips

    Le Skin Weightless Serum Foundation

    Fair 10 G
    Shade match 94
    $49SephoraSephoraSame price

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: No blurring effect claimed

    Score details
    Shade match
    94
    Finish & visual result
    79
    Wear & performance
    82
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: No blurring effect claimed

    Retailer shade note: fair with golden undertones

    High confidence· Digital match

    View match
  7. #9 · J.Cat Beauty

    Perfextion Long Wearing Foundation

    Vanilla Bean
    Shade match 92
    $3.89$5.99Ulta BeautyUlta Beauty$45.11 less (92%)

    Matches: Very close colourSimilar undertone (neutral vs warm)Same natural finish

    Differences: Full rather than medium coverage

    Score details
    Shade match
    92
    Finish & visual result
    93
    Wear & performance
    72
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Full rather than medium coverage

    Medium confidence· Digital match

    View match
  8. Shade match 96
    $40SephoraSephora$9 less (18%)

    Matches: Very close colourSame warm undertoneSame medium coverage

    Differences: Matte rather than natural finishNot marketed for dry skin

    Score details
    Shade match
    96
    Finish & visual result
    81
    Wear & performance
    82
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Matte rather than natural finish · Not marketed for dry skin

    Retailer shade note: light medium warm

    High confidence· Digital match

    View match
  9. #11 · NARS

    Natural Radiant Longwear Foundation

    Fiji - Light 5
    Shade match 95
    $55SephoraSephoraCosts $6 more

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Full rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    95
    Finish & visual result
    81
    Wear & performance
    68
    Skin suitability
    100

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Full rather than medium coverage · No blurring effect claimed

    Retailer shade note: L5 - light to medium with warm undertones

    High confidence· Digital match

    View match
  10. #12 · Rude

    Perfect Base Foundation Stick

    14W Light Medium Warm
    Shade match 99
    $8.75Ulta BeautyUlta Beauty(product price)$40.25 less (82%)

    Matches: Near-identical swatch colourSame warm undertoneBoth claim a blurring effect

    Differences: Light rather than medium coverageNo long-wear claim

    Score details
    Shade match
    99
    Finish & visual result
    87
    Wear & performance
    60
    Skin suitability
    50

    Looks identical · Light coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Light rather than medium coverage · No long-wear claim

    Medium confidence· Digital match

    View match
  11. #13 · Sephora Collection

    Best Skin Ever Liquid Foundation

    13N
    Shade match 86
    $24SephoraSephora$25 less (51%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than warm undertoneNo blurring effect claimed

    Score details
    Shade match
    86
    Finish & visual result
    89
    Wear & performance
    82
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than warm undertone · No blurring effect claimed

    Retailer shade note: light with neutral undertones

    Medium confidence· Digital match

    View match
  12. #14 · Pat McGrath Labs

    Skin Fetish: Sublime Perfection Foundation

    Light Medium 8
    Shade match 95
    $69SephoraSephoraCosts $20 more

    Matches: Very close colourSame warm undertoneSame medium coverage

    Differences: Radiant rather than natural finishNo long-wear claim

    Score details
    Shade match
    95
    Finish & visual result
    81
    Wear & performance
    60
    Skin suitability
    100

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Radiant rather than natural finish · No long-wear claim

    Retailer shade note: light medium with peach undertones

    Medium confidence· Digital match

    View match
  13. Shade match 89
    $69SephoraSephoraCosts $20 more

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Neutral rather than warm undertoneNo long-wear claimNot marketed for dry skin

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    60
    Skin suitability
    67

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than warm undertone · No long-wear claim · Not marketed for dry skin

    Retailer shade note: fair neutral

    Medium confidence· Digital match

    View match
  14. #16 · Kylie Cosmetics

    Natural Blur Powder Foundation

    3WN
    Shade match 94
    $38Ulta BeautyUlta Beauty(product price)$11 less (22%)

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Same medium coverage

    Differences: Matte rather than natural finish

    Score details
    Shade match
    94
    Finish & visual result
    81
    Wear & performance
    63
    Skin suitability
    90

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Matte rather than natural finish

    Retailer shade note: light with warm neutral undertones

    High confidence· Digital match

    View match
  15. #17 · Jane Iredale

    Beyond Matte Liquid Foundation

    M5
    Shade match 90
    $54Ulta BeautyUlta Beauty(product price)Costs $5 more

    Matches: Near-identical swatch colourBoth claim a blurring effectBoth claim long-wearing

    Differences: Matte rather than natural finishFull rather than medium coverageNot marketed for dry skin

    Score details
    Shade match
    90
    Finish & visual result
    73
    Wear & performance
    100
    Skin suitability
    60

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · Not marketed for dry skin

    Retailer shade note: light to medium w/ gold undertones

    Medium confidence· Digital match

    View match
  16. #18 · L'Oréal Paris

    Infallible Cushion Foundation

    130 Warm
    Shade match 96
    $19.99Ulta BeautyUlta Beauty(product price)$29.01 less (59%)

    Matches: Near-identical swatch colourSame warm undertoneClaims a skin-like finish

    Differences: Matte rather than natural finishBuildable rather than medium coverage

    Score details
    Shade match
    96
    Finish & visual result
    73
    Wear & performance
    68
    Skin suitability
    84

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Matte rather than natural finish · Buildable rather than medium coverage

    High confidence· Digital match

    View match
  17. #19 · Ulta Beauty Collection

    Complexion Crush Foundation

    Light Warm
    Shade match 97
    $16Ulta BeautyUlta Beauty$33 less (67%)

    Matches: Near-identical swatch colourSame warm undertoneSame medium coverage

    Differences: Matte rather than natural finishNo long-wear claim

    Score details
    Shade match
    97
    Finish & visual result
    73
    Wear & performance
    60
    Skin suitability
    84

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Matte rather than natural finish · No long-wear claim

    Medium confidence· Digital match

    View match
  18. #20 · Pat McGrath Labs

    Skin Fetish: Sublime Perfection Foundation

    Light Medium 11
    Shade match 92
    $69SephoraSephoraCosts $20 more

    Matches: Very close colourSimilar undertone (neutral vs warm)Same medium coverage

    Differences: Radiant rather than natural finishNo long-wear claim

    Score details
    Shade match
    92
    Finish & visual result
    81
    Wear & performance
    60
    Skin suitability
    100

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Radiant rather than natural finish · No long-wear claim

    Retailer shade note: light medium with neutral peach undertones

    Medium confidence· Digital match

    View match
  19. Shade match 97
    $55SephoraSephoraCosts $6 more

    Matches: Near-identical swatch colourSame warm undertoneBoth claim a blurring effect

    Differences: Matte rather than natural finishFull rather than medium coverageNot marketed for dry skin

    Score details
    Shade match
    97
    Finish & visual result
    73
    Wear & performance
    68
    Skin suitability
    60

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · Not marketed for dry skin

    Retailer shade note: L5 - Light to medium with warm undertones

    High confidence· Digital match

    View match
  20. #22 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    12 Light Warm
    Shade match 99
    $38SephoraSephora$11 less (22%)

    Matches: Near-identical swatch colourSame warm undertoneSame medium coverage

    Differences: Matte rather than natural finishNot marketed for dry skin

    Score details
    Shade match
    99
    Finish & visual result
    73
    Wear & performance
    63
    Skin suitability
    56

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Matte rather than natural finish · Not marketed for dry skin

    Retailer shade note: warm beige

    High confidence· Digital match

    View match
  21. #23 · Bobbi Brown

    Weightless Skin Oil-Controlling Foundation SPF 15

    Golden Beige (W-048)
    Shade match 97
    $58SephoraSephoraCosts $9 more

    Matches: Near-identical swatch colourSame warm undertoneSame medium coverage

    Differences: Matte rather than natural finishNo blurring effect claimedNot marketed for dry skin

    Score details
    Shade match
    97
    Finish & visual result
    70
    Wear & performance
    72
    Skin suitability
    60

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Matte rather than natural finish · No blurring effect claimed · Not marketed for dry skin

    Retailer shade note: Light to medium, warm golden undertones

    High confidence· Digital match

    View match
  22. #24 · Charlotte Tilbury

    Airbrush Flawless Foundation

    4 Warm
    Shade match 95
    $52Ulta BeautyUlta Beauty(product price)Costs $3 more

    Matches: Very close colourSame warm undertoneSame medium coverage

    Differences: Matte rather than natural finish

    Score details
    Shade match
    95
    Finish & visual result
    73
    Wear & performance
    63
    Skin suitability
    84

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Matte rather than natural finish

    Retailer shade note: fair with warm undertones

    Medium confidence· Digital match

    View match
  23. #25 · Polite Society

    More Than a Pretty Face Skin-Caring Foundation

    Very Light Cool
    Shade match 97
    $42Ulta BeautyUlta Beauty(product price)$7 less (14%)

    Matches: Near-identical swatch colourSame warm undertoneBoth claim long-wearing

    Differences: Radiant rather than natural finishFull rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    97
    Finish & visual result
    62
    Wear & performance
    74
    Skin suitability
    84

    Looks identical · Radiant · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Radiant rather than natural finish · Full rather than medium coverage · No blurring effect claimed

    Retailer shade note: light beige with pinky- peach undertone for light skin

    Medium confidence· Digital match

    View match
  24. Shade match 96
    $52SephoraSephoraCosts $3 more

    Matches: Very close colourSame warm undertoneSame medium coverage

    Differences: Radiant rather than natural finishDoes not claim a lightweight feelNot marketed for combination skin

    Score details
    Shade match
    96
    Finish & visual result
    81
    Wear & performance
    54
    Skin suitability
    60

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Radiant rather than natural finish · Does not claim a lightweight feel · Not marketed for combination skin

    Retailer shade note: light yellow

    High confidence· Digital match

    View match
  25. Shade match 88
    $40SephoraSephora$9 less (18%)

    Matches: Near-identical swatch colourSame medium coverageBoth claim a blurring effect

    Differences: Neutral rather than warm undertoneMatte rather than natural finishNot marketed for dry skin

    Score details
    Shade match
    88
    Finish & visual result
    81
    Wear & performance
    82
    Skin suitability
    60

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than natural finish · Not marketed for dry skin

    Retailer shade note: light neutral

    High confidence· Digital match

    View match
  26. #28 · Maybelline

    Super Stay Lumi-Matte Foundation

    250
    Shade match 98
    $15.99Ulta BeautyUlta Beauty(product price)$33.01 less (67%)

    Matches: Near-identical swatch colourSame warm undertoneClaims transfer resistance

    Differences: Matte rather than natural finishFull rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    98
    Finish & visual result
    62
    Wear & performance
    68
    Skin suitability
    84

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · No blurring effect claimed

    Retailer shade note: warm undertones

    Medium confidence· Digital match

    View match
  27. #29 · Well People

    Skinforia Serum Foundation

    16 Light Neutral
    Shade match 80
    $30TargetTarget$19 less (39%)

    Matches: Same natural finishClaims a skin-like finishBoth claim long-wearing

    Differences: Neutral rather than warm undertoneBuildable rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    80
    Finish & visual result
    79
    Wear & performance
    100
    Skin suitability
    90

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than warm undertone · Buildable rather than medium coverage · No blurring effect claimed

    Low confidence· Digital match

    View match
  28. #30 · Maybelline

    Fit Me Matte + Poreless Foundation

    Warm Nude 128
    Shade match 95
    $11.99Ulta BeautyUlta Beauty(product price)$37.01 less (76%)

    Matches: Very close colourSame warm undertoneSame medium coverage

    Differences: Matte rather than natural finishNo blurring effect claimedNot marketed for dry/combination skin

    Score details
    Shade match
    95
    Finish & visual result
    70
    Wear & performance
    80
    Skin suitability
    30

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Matte rather than natural finish · No blurring effect claimed · Not marketed for dry/combination skin

    Medium confidence· Digital match

    View match
  29. Shade match 99
    $42SephoraSephora$7 less (14%)

    Matches: Near-identical swatch colourSame warm undertoneClaims transfer resistance

    Differences: Matte rather than natural finishFull rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    99
    Finish & visual result
    55
    Wear & performance
    61
    Skin suitability
    84

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · No blurring effect claimed

    Retailer shade note: for fair warm skin with a yellow hue

    High confidence· Digital match

    View match

Showing 12 of 29 matches

Looking for a concealer in your shade?

The closest shade to Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation 108W Shell (Light · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC15

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC15

    • Looks identical
    • Light · Warm · golden undertone

    $30

  2. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium 2

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium 2

    • Looks identical
    • Fair · Warm · peach undertone

    $22

  3. e.l.f. Cosmetics Hydrating Camo Concealer

    Light Beige

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Light Beige

    • Looks identical
    • Light · Warm · golden undertone

    $8

  4. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    1Y18

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 1Y18

    • Looks identical
    • Fair · Warm · golden undertone

    $35

  5. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    122

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 122

    • Very close colour
    • Light · Warm undertone

    $12.99

  6. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    220 Buff C

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 220 Buff C

    • Very close colour
    • Light · Warm undertone

    $32

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Maybelline Super Stay Lumi-Matte Foundation in 220, against Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation in 108W Shell. Every attribute compared, with its share of the score.

ComparedYour shade108W ShellClosest shade match220Score
Shade match55% of overall99
Colour98#f3c091#f2be8fLooks identicalColour difference 0.5 (0 is identical)
Depth99LightLightSameDepth difference: 0.9
Retailer descriptionLightNot statedNo depth word in one descriptionNot compared
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared62
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared68
Longevity70Long-wearing30-hour wearSome differenceThe match claims 30-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, dry, combinationCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​combination skin
Overall match 84/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Super Stay Lumi-Matte Foundation in 220.

Same or better

  • $33.01 less
  • Near-identical swatch colour
  • Same warm undertone
  • Full rather than medium coverage
  • Claims transfer resistance
  • Both claim a lightweight feel
  • No fragrance listed

Different

  • Matte finish instead of natural
  • No blurring effect claimed

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseOil-based, high siliconeWater-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholListed (alcohol)Listed (alcohol denat.)
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone high vs high

Why the closest overall alternative works

Huda Beauty Easy Blur Natural Airbrush Foundation in Chai 210B, against Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation in 108W Shell. Every attribute compared, with its share of the score.

ComparedYour shade108W ShellClosest overall alternativeChai 210BScore
Shade match55% of overall98
Colour97#f3c091#f2bf93Looks identicalColour difference 0.9 (0 is identical)
Depth99LightLightSameDepth difference: 0.4
Retailer descriptionLightLightBoth described as lightThe retailers describe the same depth
Undertone100WarmWarmSamecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Normal, dry, combinationNormal, dry, oilyBoth marketed for normal/​dry skin
Overall match 97/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Huda Beauty Easy Blur Natural Airbrush Foundation in Chai 210B.

Same or better

  • $12 less
  • Near-identical swatch colour
  • Same warm undertone
  • Same natural finish
  • Buildable rather than medium coverage
  • Both claim a blurring effect
  • Both claim long-wearing
  • Both claim a lightweight feel
  • No fragrance listed
  • No drying alcohol listed

Different

  • Not marketed for combination skin

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 12%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseOil-based, high siliconeWater-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholListed (alcohol)Not listed
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone high vs high

Where to buy

Closest shade match

Maybelline Super Stay Lumi-Matte Foundation 220

Match price
$15.99Ulta BeautyUlta Beauty
$33.01 less (67%)

Your shade $49 at Sephora · product price; shade not separately priced · lowest price $11.97 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Huda Beauty Easy Blur Natural Airbrush Foundation Chai 210B

Best price
$37SephoraSephora
$12 less (24%)

Your shade $49 at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.