Medium tan · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Preferences
Avoid an ingredient
30 matches
30 matches
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $49 at Sephora
Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$40View at Sephora
Ulta Beautyfrom $40 · product priceView at Ulta Beauty
AmazonSee price at AmazonView at AmazonThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
Ulta BeautyYour shade $49 at Sephora · product price; shade not separately priced
NARS Light Reflecting Foundation
Every store that sells this shade · prices as last checked
Macy's$55 · low stockView at Macy'sUlta Beautyfrom $55 · product priceView at Ulta BeautyRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
SephoraCosts $3 moreMatches: Very close colourSame neutral undertoneSame natural finish
No material differences in the data we have.
Very close colour · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Retailer shade note: tan with neutral undertones
High confidence· Digital match
Charlotte Tilbury Beautiful Skin Medium Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraUlta Beautyfrom $52 · product priceView at Ulta BeautyUlta Beauty(product price)$24 less (49%)Matches: Very close colourSame neutral undertoneSame natural finish
Differences: No blurring effect claimed
Very close colour · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: No blurring effect claimed
Retailer shade note: medium deep with neutral undertones
Medium confidence· Digital match
about-face THE PERFORMER Skin-Focused Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautySephoraCosts $20 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: No long-wear claimNot marketed for dry skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: No long-wear claim · Not marketed for dry skin
Retailer shade note: tan neutral
Medium confidence· Digital match
Westman Atelier Suprême Bio-Complex Liquid Foundation With Exosomes + Peptides
Every store that sells this shade · prices as last checked
Sephora$69View at SephoraUlta Beauty(product price)$35 less (71%)Matches: Near-identical swatch colourBoth claim a blurring effectBoth claim long-wearing
Differences: Slightly warmer undertoneMatte rather than natural finishBuildable rather than medium coverage
Looks identical · Matte · Buildable coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than natural finish · Buildable rather than medium coverage
Retailer shade note: medium or tan skin tones with a warm red undertone
Medium confidence· Digital match
Revolution Beauty Superfix Blur Longwear Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $14 · product priceView at Ulta BeautySephoraCosts $3 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Slightly warmer undertoneNot marketed for combination skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Slightly warmer undertone · Not marketed for combination skin
Retailer shade note: with golden undertones
High confidence· Digital match
Haus Labs Triclone Skin Tech Medium Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraUlta Beauty$1 less (2%)Matches: Very close colourSame neutral undertoneSame natural finish
Differences: Full rather than medium coverageNo blurring effect claimed
Very close colour · Natural · Full coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Full rather than medium coverage · No blurring effect claimed
Retailer shade note: Medium Deep - Neutral with warm undertones
Medium confidence· Digital match
Youthforia DATE NIGHT Skin Tint Serum Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$48View at Ulta BeautyUlta Beauty$11 less (22%)Matches: Very close colourSame neutral undertoneBoth claim a blurring effect
Differences: Matte rather than natural finishFull rather than medium coverage
Very close colour · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage
Retailer shade note: medium dark with neutral undertones
Medium confidence· Digital match
LORAC PRO Soft Focus Longwear Foundation
Every store that sells this shade · prices as last checked
Macy's$38View at Macy'sUlta Beauty$38View at Ulta BeautyUlta Beauty(product price)$35 less (71%)Matches: Very close colourBoth claim a blurring effectBoth claim long-wearing
Differences: Slightly warmer undertoneMatte rather than natural finishBuildable rather than medium coverage
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than natural finish · Buildable rather than medium coverage
Retailer shade note: medium or tan skin tones with a yellow undertone
Medium confidence· Digital match
Revolution Beauty Superfix Blur Longwear Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $14 · product priceView at Ulta BeautyUlta Beauty(product price)$35 less (71%)Matches: Very close colourBoth claim a blurring effectBoth claim long-wearing
Differences: Olive rather than neutral undertoneMatte rather than natural finishBuildable rather than medium coverage
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Olive rather than neutral undertone · Matte rather than natural finish · Buildable rather than medium coverage
Retailer shade note: medium or tan skin tones with an olive undertone
Medium confidence· Digital match
Revolution Beauty Superfix Blur Longwear Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $14 · product priceView at Ulta BeautyUlta Beauty(product price)$2.10 less (4%)Matches: Very close colourBoth claim a blurring effectBoth claim long-wearing
Differences: Matte rather than natural finishBuildable rather than medium coverage
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Matte rather than natural finish · Buildable rather than medium coverage
Medium confidence· Digital match
Kryolan Professional Makeup Digital Complexion Fluid Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $46.90 · product priceView at Ulta BeautyUlta Beauty(product price)$11 less (22%)Matches: Very close colourSame neutral undertoneBoth claim a blurring effect
Differences: Matte rather than natural finishFull rather than medium coverage
Very close colour · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage
Retailer shade note: medium dark with warm neutral undertones
Medium confidence· Digital match
LORAC PRO Soft Focus Longwear Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $38 · product priceView at Ulta BeautyUlta Beauty$14 less (29%)Matches: Very close colourSame natural finishSame medium coverage
Differences: Slightly warmer undertone
Very close colour · Natural · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Slightly warmer undertone
Medium confidence· Digital match
Iconic London Super Smoother Blurring Skin Tint
Every store that sells this shade · prices as last checked
Ulta Beauty$35View at Ulta BeautySephoraSame priceMatches: Near-identical swatch colourSame natural finishSame medium coverage
Differences: Slightly warmer undertoneNo blurring effect claimed
Looks identical · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Slightly warmer undertone · No blurring effect claimed
Retailer shade note: medium with golden undertones
High confidence· Digital match
m.ph by Mary Phillips Le Skin Weightless Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at Sephora
Walmart$36.02 less (74%)Matches: Near-identical swatch colourSame neutral undertoneSame natural finish
Differences: No long-wear claimNot marketed for normal/dry/combination skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: No long-wear claim · Not marketed for normal/dry/combination skin
Medium confidence· Digital match
Maybelline Instant Age Rewind Eraser Treatment Foundation
Every store that sells this shade · prices as last checked
Walmart$12.98View at Walmart
Walgreens$17.99View at WalgreensSephoraCosts $20 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Slightly warmer undertoneNot marketed for combination skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Slightly warmer undertone · Not marketed for combination skin
Retailer shade note: tan, warm golden
High confidence· Digital match
Armani Beauty Luminous Silk Foundation
Every store that sells this shade · prices as last checked
Macy's$69View at Macy'sSephora$69View at SephoraUlta Beauty(product price)$11 less (22%)Matches: Very close colourBoth claim a blurring effectBoth claim long-wearing
Differences: Slightly warmer undertoneMatte rather than natural finishFull rather than medium coverage
Very close colour · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than natural finish · Full rather than medium coverage
Retailer shade note: medium dark with deep golden undertones
Medium confidence· Digital match
LORAC PRO Soft Focus Longwear Foundation
Every store that sells this shade · prices as last checked
Macy's$38View at Macy'sUlta Beautyfrom $38 · product priceView at Ulta BeautyUlta BeautyCosts $6 moreMatches: Very close colourSame neutral undertoneBoth claim a blurring effect
Differences: Matte rather than natural finishFull rather than medium coverageNot marketed for dry skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · Not marketed for dry skin
Retailer shade note: MD3.5 - medium-deep to deep with neutral undertones
High confidence· Digital match
NARS Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Macy's$55View at Macy'sUlta Beauty$55View at Ulta BeautyUlta Beauty(product price)$8 less (16%)Matches: Near-identical swatch colourSame neutral undertoneSame natural finish
Differences: Full rather than medium coverageNo blurring effect claimedNot marketed for combination skin
Looks identical · Natural · Full coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Full rather than medium coverage · No blurring effect claimed · Not marketed for combination skin
Retailer shade note: medium, warm-neutral undertones
Medium confidence· Digital match
Clinique Beyond Perfecting Foundation + Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $41 · product priceView at Ulta BeautySephora$5 less (10%)Matches: Very close colourSame natural finishSame medium coverage
Differences: Slightly warmer undertoneNo blurring effect claimedDoes not claim a lightweight feel
Very close colour · Natural · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Slightly warmer undertone · No blurring effect claimed · Does not claim a lightweight feel
Retailer shade note: warm golden
Medium confidence· Digital match
Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$44View at SephoraUlta Beautyfrom $44 · product priceView at Ulta BeautyUlta Beauty(product price)$25 less (51%)Matches: Very close colourSame neutral undertoneSame medium coverage
Differences: Radiant rather than natural finishNo blurring effect claimedDoes not claim a lightweight feel
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Radiant rather than natural finish · No blurring effect claimed · Does not claim a lightweight feel
Medium confidence· Digital match
Juvia's Place I am Magic Natural Radiance Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $24 · product priceView at Ulta BeautySephora$5 less (10%)Matches: Very close colourSame natural finishSame medium coverage
Differences: Slightly warmer undertoneNo blurring effect claimedDoes not claim a lightweight feel
Very close colour · Natural · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Slightly warmer undertone · No blurring effect claimed · Does not claim a lightweight feel
Retailer shade note: warm golden
Medium confidence· Digital match
Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$44View at SephoraUlta Beautyfrom $44 · product priceView at Ulta BeautySephoraCosts $20 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Slightly warmer undertoneNot marketed for combination skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Slightly warmer undertone · Not marketed for combination skin
Retailer shade note: medium tan, warm golden
High confidence· Digital match
Armani Beauty Luminous Silk Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$33 less (67%)Matches: Very close colourSame neutral undertoneSame medium coverage
Differences: Matte rather than natural finishNo long-wear claim
Very close colour · Matte · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Matte rather than natural finish · No long-wear claim
Medium confidence· Digital match
Ulta Beauty Collection Complexion Crush Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$16View at Ulta BeautySephoraCosts $20 moreMatches: Very close colourSame medium coverageBoth claim a blurring effect
Differences: Slightly warmer undertoneRadiant rather than natural finishNo long-wear claim
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Slightly warmer undertone · Radiant rather than natural finish · No long-wear claim
Retailer shade note: medium with golden red undertones
Medium confidence· Digital match
Pat McGrath Labs Skin Fetish: Sublime Perfection Foundation
Every store that sells this shade · prices as last checked
Sephora$69View at SephoraUlta Beautyfrom $69 · product priceView at Ulta BeautySephoraCosts $3 moreMatches: Very close colourSame neutral undertoneSame medium coverage
Differences: Matte rather than natural finish
Very close colour · Matte · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Matte rather than natural finish
Retailer shade note: tan with neutral undertones
Medium confidence· Digital match
Charlotte Tilbury Airbrush Flawless Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraUlta Beautyfrom $52 · product priceView at Ulta BeautyAmazonSee price at AmazonView at AmazonUlta Beauty$39 less (80%)Matches: Near-identical swatch colourBoth claim long-wearingNo drying alcohol listed
Differences: Radiant rather than natural finishFull rather than medium coverageNo blurring effect claimed
Looks identical · Radiant · Full coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Radiant rather than natural finish · Full rather than medium coverage · No blurring effect claimed · Does not claim a lightweight feel
Medium confidence· Digital match
L.A. Girl Pro Coverage Liquid Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$10View at Ulta BeautySephora$25 less (51%)Matches: Very close colourBoth claim a blurring effectBoth claim long-wearing
Differences: Slightly warmer undertoneMatte rather than natural finishFull rather than medium coverage
Very close colour · Matte · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than natural finish · Full rather than medium coverage · Not marketed for dry/combination skin
Retailer shade note: tan, yellow undertone
High confidence· Digital match
Sephora Collection Best Skin Ever Matte Powder Foundation
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraUlta Beauty(product price)$7 less (14%)Matches: Very close colourSame medium coverageBoth claim a blurring effect
Differences: Slightly warmer undertoneRadiant rather than natural finish
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly warmer undertone · Radiant rather than natural finish
Retailer shade note: medium to tan skin with warm, golden undertones
Medium confidence· Digital match
Tarte Maracuja Juicy Glow Tint
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyShowing 12 of 28 matches
The closest shade to Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation 340N Myrrh (Medium tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Praline 6.3 Neutral
$31
Tan 4N
$31
144
$12.99
17W
$30
4N1
$34
3N54
$35
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 360, against Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation in 340N Myrrh. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 360.
8 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.
NARS Light Reflecting Foundation in Lagos, against Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation in 340N Myrrh. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To NARS Light Reflecting Foundation in Lagos.
7 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.
Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation 360
SephoraYour shade $49 at Sephora
NARS Light Reflecting Foundation Lagos
Ulta BeautyYour shade $49 at Sephora · product price; shade not separately priced
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
