Rich deep · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Avoid an ingredient
31 matches
31 matches
The equivalent shade and the most similar foundation overall.
SephoraYour shade $49 at Sephora
Hourglass Ambient Soft Glow Foundation
Every store that sells this shade · prices as last checked
Sephora$60View at Sephora
Ulta Beautyfrom $60 · product priceView at Ulta BeautyRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Sephora$3 less (6%)Matches: Very close colourSame neutral undertoneSame natural finish
No material differences in the data we have.
Very close colour · Natural · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Retailer shade note: dark deep to rich - neutral, slightly warm
Medium confidence· Digital match
Hung Vanngo Beauty Red Carpet Skin Luminous Longwear Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$46View at SephoraSephoraCosts $3 moreMatches: Same neutral undertoneSame natural finishSame medium coverage
Differences: Not marketed for combination skin
Close colour · Natural · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Not marketed for combination skin
Retailer shade note: with neutral undertones
High confidence· Digital match
Haus Labs Triclone Skin Tech Medium Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraUlta Beauty(product price)$41 less (84%)Matches: Very close colourSame neutral undertoneSame natural finish
Differences: No blurring effect claimed
Very close colour · Natural · Medium coverage
Ingredients (not scored): 16% ingredient overlap
Differences: No blurring effect claimed
Retailer shade note: rich with neutral undertones
Medium confidence· Digital match
e.l.f. Cosmetics Soft Glam Satin Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta Beauty
Target$8View at Target
Walmart$8View at Walmart
AmazonSee price at AmazonView at AmazonSephora$2 less (4%)Matches: Same neutral undertoneSame natural finishSame medium coverage
Differences: Not marketed for dry skin
Close colour · Natural · Medium coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Not marketed for dry skin
Retailer shade note: rich neutral
High confidence· Digital match
Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraUlta Beautyfrom $47 · product priceView at Ulta BeautySephora$13 less (27%)Matches: Very close colourSame neutral undertoneSame medium coverage
Differences: No blurring effect claimedNot marketed for normal skin
Very close colour · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: No blurring effect claimed · Not marketed for normal skin
Retailer shade note: very rich - neutral
Medium confidence· Digital match
LIXR Beauty Multi-Use Cream-to-Powder Concealer & Foundation Stick
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraSephora$3 less (6%)Matches: Same natural finishSame medium coverageBoth claim a blurring effect
Differences: Olive rather than neutral undertone
Close colour · Natural · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Olive rather than neutral undertone
Retailer shade note: deep to rich - neutral, slightly olive
Medium confidence· Digital match
Hung Vanngo Beauty Red Carpet Skin Luminous Longwear Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$46View at SephoraUlta Beauty$34.60 less (71%)Matches: Very close colourSame neutral undertoneSame medium coverage
Differences: Radiant rather than natural finishNo blurring effect claimedDoes not claim a lightweight feel
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Radiant rather than natural finish · No blurring effect claimed · Does not claim a lightweight feel
Medium confidence· Digital match
Juvia's Place I am Magic Natural Radiance Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$14.40View at Ulta BeautyUlta Beauty(product price)$24 less (49%)Matches: Same neutral undertoneSame natural finishSame medium coverage
Differences: No blurring effect claimed
Close colour · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: No blurring effect claimed
Retailer shade note: rich deep with neutral undertones
Medium confidence· Digital match
about-face THE PERFORMER Skin-Focused Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautyUlta Beauty$1 less (2%)Matches: Same neutral undertoneSame natural finishBoth claim long-wearing
Differences: Full rather than medium coverageNo blurring effect claimed
Close colour · Natural · Full coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Full rather than medium coverage · No blurring effect claimed
Retailer shade note: Deep - Neutral
Medium confidence· Digital match
Youthforia DATE NIGHT Skin Tint Serum Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$48View at Ulta BeautyUlta Beauty(product price)$41 less (84%)Matches: Same neutral undertoneSame natural finishSame medium coverage
Differences: No blurring effect claimed
Close colour · Natural · Medium coverage
Ingredients (not scored): 16% ingredient overlap
Differences: No blurring effect claimed
Retailer shade note: rich with neutral undertones
Medium confidence· Digital match
e.l.f. Cosmetics Soft Glam Satin Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta BeautyTarget$8View at TargetWalmart$8View at WalmartAmazonSee price at AmazonView at AmazonSephora$1 less (2%)Matches: Very close colourSame natural finishSame medium coverage
Differences: Slightly warmer undertoneNot marketed for dry skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Slightly warmer undertone · Not marketed for dry skin
Retailer shade note: dark deep with warm undertone
Medium confidence· Digital match
Makeup By Mario SurrealSkin Natural Finish Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beauty(product price)$24 less (49%)Matches: Near-identical swatch colourSame neutral undertoneClaims a skin-like finish
Differences: Matte rather than natural finishFull rather than medium coverage
Looks identical · Matte · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage
Retailer shade note: deep with neutral undertone
Medium confidence· Digital match
TIRTIR Mask Fit AI Filter Cushion
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautySephora$12 less (24%)Matches: Same natural finishBoth claim a blurring effectBoth claim long-wearing
Differences: Slightly cooler undertoneBuildable rather than medium coverageNot marketed for combination skin
Close colour · Natural · Buildable coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Slightly cooler undertone · Buildable rather than medium coverage · Not marketed for combination skin
Retailer shade note: deep-rich with a red undertone
Medium confidence· Digital match
Huda Beauty Easy Blur Natural Airbrush Foundation
Every store that sells this shade · prices as last checked
Sephora$37View at SephoraSephoraSame priceMatches: Same neutral undertoneSame natural finishSame medium coverage
Differences: No blurring effect claimed
Close colour · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: No blurring effect claimed
Retailer shade note: deep rich with neutral undertones
High confidence· Digital match
m.ph by Mary Phillips Le Skin Weightless Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraSephoraCosts $20 moreMatches: Very close colourSame neutral undertoneSame medium coverage
Differences: Radiant rather than natural finishNo long-wear claim
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Radiant rather than natural finish · No long-wear claim
Retailer shade note: deepest with neutral undertones
Medium confidence· Digital match
Pat McGrath Labs Skin Fetish: Sublime Perfection Foundation
Every store that sells this shade · prices as last checked
Sephora$69View at SephoraUlta Beautyfrom $69 · product priceView at Ulta BeautySephora$5 less (10%)Matches: Very close colourSame natural finishSame medium coverage
Differences: Slightly warmer undertoneNo blurring effect claimedDoes not claim a lightweight feel
Very close colour · Natural · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Slightly warmer undertone · No blurring effect claimed · Does not claim a lightweight feel
Retailer shade note: warm bronze
Medium confidence· Digital match
Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$44View at SephoraUlta Beautyfrom $44 · product priceView at Ulta BeautyUlta Beauty(product price)$20 less (41%)Matches: Near-identical swatch colourBoth claim long-wearingClaims not settling into lines
Differences: Slightly cooler undertoneNatural matte rather than natural finishFull rather than medium coverage
Looks identical · Natural matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly cooler undertone · Natural matte rather than natural finish · Full rather than medium coverage · No blurring effect claimed
Retailer shade note: Deep with Cool Undertones
Medium confidence· Digital match
KimChi Chic Beauty A Really Good Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $29 · product priceView at Ulta BeautySephoraCosts $9 moreMatches: Same neutral undertoneSame natural finishBoth claim a blurring effect
Differences: Buildable rather than medium coverageDoes not claim a lightweight feelNot marketed for combination skin
Close colour · Natural · Buildable coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Buildable rather than medium coverage · Does not claim a lightweight feel · Not marketed for combination skin
Retailer shade note: very deep skin with neutral undertones
Medium confidence· Digital match
Dior Forever Skin Perfect 24H Multi-Use Foundation Stick
Every store that sells this shade · prices as last checked
Sephora$58View at SephoraUlta Beautyfrom $58 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $9 moreMatches: Very close colourSame neutral undertoneSame medium coverage
Differences: Matte rather than natural finishNo blurring effect claimedNot marketed for dry skin
Very close colour · Matte · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Matte rather than natural finish · No blurring effect claimed · Not marketed for dry skin
Retailer shade note: rich, neutral undertones
High confidence· Digital match
Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $58 · product priceView at Ulta BeautySephora$1 less (2%)Matches: Same neutral undertoneSame natural finishSame medium coverage
Differences: No blurring effect claimedNot marketed for dry skin
Close colour · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: No blurring effect claimed · Not marketed for dry skin
Retailer shade note: for rich deep skintones with neutral undertones
High confidence· Digital match
Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beautyfrom $48 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $7 moreMatches: Same neutral undertoneClaims a skin-like finishBoth claim a blurring effect
Differences: Slightly lighterRadiant rather than natural finishBuildable rather than medium coverage
Close colour · Radiant · Buildable coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly lighter · Radiant rather than natural finish · Buildable rather than medium coverage
Retailer shade note: deeper with neutral undertones
High confidence· Digital match
Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $56 · product priceView at Ulta BeautySephoraCosts $1 moreMatches: Same natural finishSame medium coverageBoth claim a blurring effect
Differences: Slightly lighterSlightly cooler undertoneNot marketed for dry skin
Close colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly lighter · Slightly cooler undertone · Not marketed for dry skin
Retailer shade note: Extra deep with cool undertones
High confidence· Digital match
ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick
Every store that sells this shade · prices as last checked
Sephora$50View at SephoraUlta Beautyfrom $50 · product priceView at Ulta BeautySephoraCosts $9 moreMatches: Near-identical swatch colourSame medium coverageClaims a skin-like finish
Differences: Slightly cooler undertoneRadiant rather than natural finishDoes not claim a lightweight feel
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly cooler undertone · Radiant rather than natural finish · Does not claim a lightweight feel
Retailer shade note: deep with rich red undertones
Medium confidence· Digital match
Patrick Ta Major Skin Hydra-Luxe Luminous Skin Perfecting Foundation
Every store that sells this shade · prices as last checked
Sephora$58View at SephoraUlta Beauty$7 less (14%)Matches: Same neutral undertoneSame natural finishBoth claim a blurring effect
Differences: Slightly lighterFull rather than medium coverageNot marketed for normal/dry skin
Close colour · Natural · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Slightly lighter · Full rather than medium coverage · Not marketed for normal/dry skin
Retailer shade note: for very deep skin with bronze neutral undertones
High confidence· Digital match
KVD Beauty Good Apple Full-Coverage Transfer-Proof Serum Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$42View at Ulta BeautySephora$21 less (43%)Matches: Same neutral undertoneSame medium coverageClaims a skin-like finish
Differences: Radiant rather than natural finishNot marketed for normal skin
Close colour · Radiant · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Radiant rather than natural finish · Not marketed for normal skin
Retailer shade note: coffee - rich brown skin with neutral undertones
High confidence· Digital match
LYS Beauty Triple Fix Blurring and Hydrating Skin Tint Foundation Stick
Every store that sells this shade · prices as last checked
Sephora$28View at SephoraSephora$1 less (2%)Matches: Very close colourSame neutral undertoneSame medium coverage
Differences: Matte rather than natural finishNo blurring effect claimedNot marketed for dry skin
Very close colour · Matte · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Matte rather than natural finish · No blurring effect claimed · Not marketed for dry skin
Retailer shade note: richest with neutral undertones
High confidence· Digital match
Too Faced Born This Way Soft Matte Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beautyfrom $48 · product priceView at Ulta Beauty
Macy's$48View at Macy'sUlta Beauty(product price)$14 less (29%)Matches: Very close colourSame natural finishClaims a skin-like finish
Differences: Slightly warmer undertoneLight rather than medium coverageNot marketed for dry skin
Very close colour · Natural · Light coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Slightly warmer undertone · Light rather than medium coverage · Not marketed for dry skin
Retailer shade note: deep with warm undertones
Medium confidence· Digital match
Kylie Cosmetics Skin Tint Blurring Elixir Foundation
Every store that sells this shade · prices as last checked
Macy's$35View at Macy'sUlta Beautyfrom $35 · product priceView at Ulta BeautyUlta Beauty$32.01 less (65%)Matches: Very close colourSame neutral undertoneClaims a skin-like finish
Differences: Radiant rather than natural finishLight rather than medium coverageNo long-wear claim
Very close colour · Radiant · Light coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Radiant rather than natural finish · Light rather than medium coverage · No long-wear claim
Medium confidence· Digital match
L'Oréal Paris Lumi Le Glow Skin Tint
Every store that sells this shade · prices as last checked
Sephora$3 less (6%)Matches: Same natural finishSame medium coverageBoth claim a blurring effect
Differences: Slightly lighterSlightly cooler undertoneNot marketed for combination skin
Close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly lighter · Slightly cooler undertone · Not marketed for combination skin
Retailer shade note: deep skin with cool/deep rich red undertones
Medium confidence· Digital match
Lancôme Teint Idole Shape Stick Blurring Multi-Use Stick
Every store that sells this shade · prices as last checked
Macy's$46View at Macy'sSephora$46View at SephoraUlta Beautyfrom $46 · product priceView at Ulta BeautySephora$10 less (20%)Matches: Very close colourSame neutral undertoneClaims transfer resistance
Differences: Matte rather than natural finishFull rather than medium coverageNo blurring effect claimed
Very close colour · Matte · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · No blurring effect claimed · Not marketed for dry/combination skin
Retailer shade note: very rich with neutral undertones
High confidence· Digital match
MAC Cosmetics Studio Fix Fluid SPF 15 Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautyMacy's$39View at Macy'sShowing 12 of 30 matches
The closest shade to Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation 479N Onyx (Rich deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
190
$12.99
8N
$38
NW58
$30
6N1
$34
Ganache
$36
Espresso
$11.99
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Hourglass Ambient Soft Glow Foundation in 16.5, against Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation in 479N Onyx. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Hourglass Ambient Soft Glow Foundation in 16.5.
10 shared ingredients; weighted similarity 18%. Ingredients only affect results through the filters.
SephoraYour shade $49 at Sephora
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
