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HD Skin Matte Velvet Blurring Powder Foundation 1R02 Cool Alabaster dupes and alternatives Make Up For Ever

Light · Cool · rosy undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: Charlotte Tilbury Airbrush Flawless Foundation 4 Cool

The equivalent shade and the most similar foundation overall.

Your shade
Make Up For Ever
1R02 Cool AlabasterChange shade
Depth and undertone: Light · Cool · rosy
Finish and coverage: Matte · Full coverage
The match
Charlotte Tilbury
4 Cool
Depth and undertone: Light · Cool
Finish and coverage: Matte · Medium coverage
Overall match
89out of 100
Shade (Shade match)
98
Finish (Finish & visual result)
82
Wear (Wear & performance)
67
Skin (Skin suitability)
84
Shade match
98out of 100
Colour
97
Depth
98
Undertone
100
High confidence· Digital matchWhy it matches
Best price
$52SephoraSephora
Costs $7 more

Your shade $45 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Bobbi Brown

    Weightless Skin Oil-Controlling Foundation SPF 15

    Cool Sand (C-036)
    Shade match 97
    $58SephoraSephoraCosts $13 more

    Matches: Near-identical swatch colourSame cool undertoneSame matte finish

    Differences: Medium rather than full coverageNo blurring effect claimedContains listed fragrance

    Score details
    Shade match
    97
    Finish & visual result
    74
    Wear & performance
    75
    Skin suitability
    100

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Medium rather than full coverage · No blurring effect claimed · Contains listed fragrance

    Retailer shade note: Light, cool undertones

    High confidence· Digital match

    View match
  2. #3 · Armani Beauty

    Luminous Silk Foundation

    3.75
    Shade match 97
    $69SephoraSephoraCosts $24 more

    Matches: Near-identical swatch colourSame cool undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for combination skin

    Score details
    Shade match
    97
    Finish & visual result
    73
    Wear & performance
    86
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for combination skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: fair, cool pink

    High confidence· Digital match

    View match
  3. #4 · Armani Beauty

    Luminous Silk Foundation

    1
    Shade match 96
    $69SephoraSephoraCosts $24 more

    Matches: Very close colourSame cool undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for combination skin

    Score details
    Shade match
    96
    Finish & visual result
    73
    Wear & performance
    86
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for combination skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: fair, cool peach

    High confidence· Digital match

    View match
  4. #5 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    20 Light Cool
    Shade match 97
    $8Ulta BeautyUlta Beauty(product price)$37 less (82%)

    Matches: Near-identical swatch colourSame cool undertoneBoth claim not settling into lines

    Differences: Natural rather than matte finishMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    97
    Finish & visual result
    62
    Wear & performance
    86
    Skin suitability
    90

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No blurring effect claimed

    Retailer shade note: light with cool undertones

    Medium confidence· Digital match

    View match
  5. #6 · NARS

    Light Reflecting Foundation

    Vienna
    Shade match 97
    $55SephoraSephoraCosts $10 more

    Matches: Near-identical swatch colourSame cool undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    97
    Finish & visual result
    73
    Wear & performance
    68
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Does not claim not settling into lines · Not marketed for oily skin

    Retailer shade note: L4.5 - light with cool undertones

    High confidence· Digital match

    View match
  6. #7 · Bobbi Brown

    Weightless Skin Oil-Controlling Foundation SPF 15

    Neutral Sand (N-030)
    Shade match 90
    $58Ulta BeautyUlta Beauty(product price)Costs $13 more

    Matches: Near-identical swatch colourSame matte finishClaims transfer resistance

    Differences: Neutral rather than cool undertoneMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    90
    Finish & visual result
    74
    Wear & performance
    75
    Skin suitability
    100

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than full coverage · No blurring effect claimed · Contains listed fragrance

    Retailer shade note: light, neutral undertones

    High confidence· Digital match

    View match
  7. Shade match 89
    $39.50Ulta BeautyUlta Beauty(product price)$5.50 less (12%)

    Matches: Near-identical swatch colourSame matte finishBoth claim not settling into lines

    Differences: Neutral rather than cool undertoneMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    89
    Finish & visual result
    81
    Wear & performance
    72
    Skin suitability
    67

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than full coverage · No blurring effect claimed · No long-wear claim · Not marketed for normal skin

    Retailer shade note: light skin w/ neutral undertones

    Medium confidence· Digital match

    View match
  8. #9 · Kylie Cosmetics

    Natural Blur Powder Foundation

    2WN
    Shade match 83
    $38Ulta BeautyUlta Beauty(product price)$7 less (16%)

    Matches: Near-identical swatch colourSame matte finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneMedium rather than full coverage

    Score details
    Shade match
    83
    Finish & visual result
    93
    Wear & performance
    64
    Skin suitability
    90

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than full coverage

    Retailer shade note: fair with warm neutral undertones

    High confidence· Digital match

    View match
  9. #10 · Makeup By Mario

    SurrealSkin Natural Finish Foundation

    4.5 N
    Shade match 88
    $48SephoraSephoraCosts $3 more

    Matches: Near-identical swatch colourClaims a skin-like finishBoth claim a blurring effect

    Differences: Neutral rather than cool undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    88
    Finish & visual result
    67
    Wear & performance
    68
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Medium rather than full coverage · Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: light with neutral undertones

    High confidence· Digital match

    View match
  10. #11 · Bobbi Brown

    Weightless Skin Oil-Controlling Foundation SPF 15

    Warm Porcelain (W-016)
    Shade match 80
    $58SephoraSephoraCosts $13 more

    Matches: Near-identical swatch colourSame matte finishClaims transfer resistance

    Differences: Slightly warmer undertoneMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    80
    Finish & visual result
    74
    Wear & performance
    75
    Skin suitability
    100

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than full coverage · No blurring effect claimed · Contains listed fragrance

    Retailer shade note: Fair skin, warm undertones

    High confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Make Up For Ever HD Skin Matte Velvet Blurring Powder Foundation 1R02 Cool Alabaster (Light · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    1R12

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 1R12

    • Very close colour
    • Light · Cool undertone

    $35

Closest concealers

  1. e.l.f. Cosmetics Hydrating Camo Concealer

    Light Peach

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Light Peach

    • Looks identical
    • Light · Cool · rosy undertone

    $8

  2. Tarte Shape Tape Full Coverage Matte Concealer

    22N light neutral

    Tarte Shape Tape Full Coverage Matte Concealer, shade 22N light neutral

    • Very close colour
    • Light · Cool undertone

    $32

  3. Glossier Stretch Concealer for Dewy Buildable Coverage

    Light 4

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Light 4

    • Very close colour
    • Fair · Cool · pink undertone

    $22

  4. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Cotton Candy 2.3 Beige

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Cotton Candy 2.3 Beige

    • Close colour
    • Light · Cool · pink undertone

    $31

  5. Clinique Even Better All-Over Concealer + Eraser

    CN 40 Cream Chamois

    Clinique Even Better All-Over Concealer + Eraser, shade CN 40 Cream Chamois

    • Very close colour
    • Light · Neutral · neutral pink undertone

    $22

  6. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Ecru 3.3

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Ecru 3.3

    • Very close colour
    • Light · Cool · rosy undertone

    $39

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Charlotte Tilbury Airbrush Flawless Foundation in 4 Cool, against Make Up For Ever HD Skin Matte Velvet Blurring Powder Foundation in 1R02 Cool Alabaster. Every attribute compared, with its share of the score.

ComparedYour shade1R02 Cool AlabasterClosest match4 CoolScore
Shade match55% of overall98
Colour97#edc2a0#ecbf9eLooks identicalColour difference 1.0 (0 is identical)
Depth98LightLightSameDepth difference: 1.3
Retailer descriptionFairFairBoth described as fairThe retailers describe the same depth
Undertone100Cool · rosyCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall82
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall67
Longevity10024-hour wear24-hour wearSameBoth claim 24-hour wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 89/100Shade match 98/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Charlotte Tilbury Airbrush Flawless Foundation in 4 Cool.

Same or better

  • Near-identical swatch colour
  • Same cool undertone
  • Same matte finish
  • Medium rather than full coverage
  • Claims a skin-like finish
  • Both claim a blurring effect
  • Both claim 24-hour wear
  • Claims transfer resistance
  • Claims colour stability
  • Both claim a lightweight feel

Different

  • Does not claim not settling into lines
  • Contains alcohol

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BasePowder-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol)
SPFNot listedNot listed
OverlapPowder-based vs water-based; silicone high vs high

Where to buy 4 Cool

Best price
$52SephoraSephora
Costs $7 more

Your shade $45 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.