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SurrealSkin Luminous Hydrating Foundation 9W dupes and alternatives Makeup By Mario

Light medium · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free8No drying alcohol7Vegan2Cruelty-free2Oil-free1With SPF3Mineral0

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Only showing matches with full coverage.

Closest shade match: Milani Conceal + Perfect 2-in-1 Foundation Golden Beige

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Makeup By Mario
9WChange shade
Depth and undertone: Light medium · Warm
Finish and coverage: Natural · Medium coverage
The match
Milani
Golden Beige
Depth and undertone: Light medium · Warm · golden
Finish and coverage: Matte · Full coverage
Shade match
99out of 100
Colour
99
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$11.97WalmartWalmart
$36.03 less (75%)

Your shade $48 at Sephora

WalmartView at Walmart

Closest overall alternative: L'Oréal Paris Infallible 32H Fresh Wear Foundation 465 Sand

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Makeup By Mario
9WChange shade
Depth and undertone: Light medium · Warm
Finish and coverage: Natural · Medium coverage
The match
L'Oréal Paris
465 Sand
Depth and undertone: Light medium
Finish and coverage: Natural · Full coverage
Overall match
88out of 100
Shade (Shade match)
91
Finish (Finish & visual result)
91
Wear (Wear & performance)
74
Skin (Skin suitability)
84
Medium confidence· Digital matchWhy it matches
Match price
$18.99Ulta BeautyUlta Beauty
$29.01 less (60%)

Your shade $48 at Sephora · product price; shade not separately priced · lowest price $14.97 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Clinique

    Beyond Perfecting Foundation + Concealer

    WN 24 Cork
    Shade match 94
    $41Ulta BeautyUlta Beauty(product price)$7 less (15%)

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Same natural finish

    Differences: Full rather than medium coverageNot marketed for combination skin

    Score details
    Shade match
    94
    Finish & visual result
    82
    Wear & performance
    85
    Skin suitability
    60

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Full rather than medium coverage · Not marketed for combination skin

    Retailer shade note: moderately fair, warm neutral undertone

    Medium confidence· Digital match

    View match
  2. #4 · L'Oréal Paris

    Infallible 32H Fresh Wear Foundation

    455 Natural Buff
    Shade match 90
    $18.99Ulta BeautyUlta Beauty(product price)$29.01 less (60%)

    Matches: Near-identical swatch colourSame natural finishClaims transfer resistance

    Differences: Full rather than medium coverageContains listed fragranceContains drying alcohol

    Score details
    Shade match
    90
    Finish & visual result
    91
    Wear & performance
    74
    Skin suitability
    84

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Full rather than medium coverage · Contains listed fragrance · Contains drying alcohol

    Medium confidence· Digital match

    View match
  3. #5 · Clinique

    Beyond Perfecting Powder Foundation + Concealer

    08 Golden Neutral
    Shade match 94
    $41Ulta BeautyUlta Beauty$7 less (15%)

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Both claim long-wearing

    Differences: Matte rather than natural finishFull rather than medium coverage

    Score details
    Shade match
    94
    Finish & visual result
    58
    Wear & performance
    100
    Skin suitability
    90

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage

    Retailer shade note: moderately fair, warm-neutral undertones

    Medium confidence· Digital match

    View match
  4. #6 · Maybelline

    Super Stay 24H Skin Tint + Vitamin C

    220
    Shade match 96
    $12.59$17.99Ulta BeautyUlta Beauty$35.41 less (74%)

    Matches: Very close colourSame warm undertoneClaims a skin-like finish

    Differences: Radiant rather than natural finishFull rather than medium coverageDoes not claim colour stability

    Score details
    Shade match
    96
    Finish & visual result
    61
    Wear & performance
    70
    Skin suitability
    84

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Radiant rather than natural finish · Full rather than medium coverage · Does not claim colour stability · Contains drying alcohol

    Medium confidence· Digital match

    View match
  5. #7 · Estée Lauder

    Double Wear Max Cover Camouflage Foundation For Face and Body SPF 15

    2W1 Dawn
    Shade match 91
    $55Ulta BeautyUlta BeautyCosts $7 more

    Matches: Near-identical swatch colourSame natural finishAdds SPF 15

    Differences: Full rather than medium coverageDoes not claim colour stabilityDoes not claim a lightweight feel

    Score details
    Shade match
    91
    Finish & visual result
    82
    Wear & performance
    55
    Skin suitability
    84

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Full rather than medium coverage · Does not claim colour stability · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  6. #8 · MAC Cosmetics

    Studio Radiance Serum Powered Foundation

    NC14.5
    Shade match 97
    $46Ulta BeautyUlta Beauty(product price)$2 less (4%)

    Matches: Near-identical swatch colourSame warm undertoneClaims a blurring effect

    Differences: Radiant rather than natural finishFull rather than medium coverageDoes not claim colour stability

    Score details
    Shade match
    97
    Finish & visual result
    62
    Wear & performance
    58
    Skin suitability
    84

    Looks identical · Radiant · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Radiant rather than natural finish · Full rather than medium coverage · Does not claim colour stability

    Medium confidence· Digital match

    View match
  7. #9 · MAC Cosmetics

    Studio Radiance Serum Powered Foundation

    NC15
    Shade match 97
    $46Ulta BeautyUlta Beauty(product price)$2 less (4%)

    Matches: Very close colourSame warm undertoneClaims a blurring effect

    Differences: Radiant rather than natural finishFull rather than medium coverageDoes not claim colour stability

    Score details
    Shade match
    97
    Finish & visual result
    62
    Wear & performance
    58
    Skin suitability
    84

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Radiant rather than natural finish · Full rather than medium coverage · Does not claim colour stability

    Retailer shade note: light beige with golden undertone for light skin

    High confidence· Digital match

    View match
  8. #10 · Live Tinted

    HUESTICK Complexion Stick

    14 Light/Medium
    Shade match 99
    $42Ulta BeautyUlta Beauty$6 less (13%)

    Matches: Near-identical swatch colourSame warm undertoneClaims a skin-like finish

    Differences: Matte rather than natural finishFull rather than medium coverageNo long-wear claim

    Score details
    Shade match
    99
    Finish & visual result
    58
    Wear & performance
    55
    Skin suitability
    84

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · No long-wear claim · Does not claim colour stability

    Retailer shade note: warm undertone

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Makeup By Mario SurrealSkin Luminous Hydrating Foundation 9W (Light medium · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Dior Forever Skin Correct Full-Coverage Concealer

    2W Warm

    Dior Forever Skin Correct Full-Coverage Concealer, shade 2W Warm

    • Very close colour
    • Light medium · Warm undertone

    $42

    Ulta BeautyView at Ulta Beauty
  2. Rare Beauty Liquid Touch Brightening Concealer

    250W

    Rare Beauty Liquid Touch Brightening Concealer, shade 250W

    • Very close colour
    • Light medium · Warm · peach undertone

    $24

    SephoraView at Sephora
  3. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Light/Medium 2.5W

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Light/Medium 2.5W

    • Very close colour
    • Light medium · Warm · yellow undertone

    $31

    Ulta BeautyView at Ulta Beauty
  4. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    4

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 4

    • Very close colour
    • Light medium · Warm · golden undertone

    $42

    SephoraView at Sephora
  5. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    10 Light Golden

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 10 Light Golden

    • Very close colour
    • Light medium · Warm · golden undertone

    $32

    SephoraView at Sephora
  6. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC25

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC25

    • Very close colour
    • Light medium · Warm · golden undertone

    $30

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Milani Conceal + Perfect 2-in-1 Foundation in Golden Beige, against Makeup By Mario SurrealSkin Luminous Hydrating Foundation in 9W. Every attribute compared, with its share of the score.

ComparedYour shade9WClosest shade matchGolden BeigeScore
Shade match55% of overall99
Colour99#dfae85#e0af86Looks identicalColour difference 0.3 (0 is identical)
Depth99Light mediumLight mediumSameDepth difference: 0.5
Retailer descriptionLightNot statedNo depth word in one descriptionNot compared
Undertone100WarmWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared58
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage60MediumFullSome differenceFull coverage rather than medium
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared70
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall50
Skin type50Normal, dry, combinationNot publishedSkin-type suitability not published for one product
Overall match 82/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Milani Conceal + Perfect 2-in-1 Foundation in Golden Beige.

Same or better

  • $36.03 less
  • Near-identical swatch colour
  • Same warm undertone
  • Both claim long-wearing

Different

  • Matte finish instead of natural
  • Full rather than medium coverage
  • Does not claim colour stability
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseOil-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone high vs high
View full match

Why the closest overall alternative works

L'Oréal Paris Infallible 32H Fresh Wear Foundation in 465 Sand, against Makeup By Mario SurrealSkin Luminous Hydrating Foundation in 9W. Every attribute compared, with its share of the score.

ComparedYour shade9WClosest overall alternative465 SandScore
Shade match55% of overall91
Colour98#dfae85#dcac84Looks identicalColour difference 0.7 (0 is identical)
Depth98Light mediumLight mediumSameDepth difference: 1.1
Retailer descriptionLightNot statedNo depth word in one descriptionNot compared
Undertone70WarmUnknownSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared91
Finish100NaturalNaturalSameSame natural finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared74
Longevity70Long-wearing32-hour wearSome differenceThe match claims 32-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability100ClaimedClaimedSameBoth products claim colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, dry, combinationCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​combination skin
Overall match 88/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Infallible 32H Fresh Wear Foundation in 465 Sand.

Same or better

  • $29.01 less
  • Near-identical swatch colour
  • Same natural finish
  • Full rather than medium coverage
  • Claims transfer resistance
  • Both claim colour stability
  • Both claim a lightweight feel
  • Adds SPF 25

Different

  • Fragrance is listed in the formula
  • Contains alcohol denat.

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseOil-based, high siliconeSilicone-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedSPF 25
OverlapOil-based vs silicone-based; silicone high vs high
View full match

Where to buy

Closest shade match

Milani Conceal + Perfect 2-in-1 Foundation Golden Beige

Best price
$11.97WalmartWalmart
$36.03 less (75%)

Your shade $48 at Sephora

WalmartView at Walmart

Closest overall alternative

L'Oréal Paris Infallible 32H Fresh Wear Foundation 465 Sand

Match price
$18.99Ulta BeautyUlta Beauty
$29.01 less (60%)

Your shade $48 at Sephora · product price; shade not separately priced · lowest price $14.97 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.