Berry · Cool · Deep / dark
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.
Opacity
Brand
Preferences
Avoid an ingredient
30 matches
30 matches
The equivalent shade and the most similar lip liner overall.
Ulta BeautyYour shade $26 at Sephora
IT Cosmetics Do It All Lip Transformer Hydrating Lip Balm + Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$29View at Ulta BeautyRanked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty(product price)$20 less (77%)Matches: Same cool undertoneSame finish: matteSame longevity: long-wearing
Differences: Pink rather than berry
Close colour · Matte · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Pink rather than berry
Retailer shade note: matte hot pink
Medium confidence· Digital match
NYX Professional Makeup Slim Lip Pencil Lip Liner
Every store that sells this shade · prices as last checked
Walgreens$5.99View at WalgreensUlta Beautyfrom $6 · product priceView at Ulta BeautyWalgreens$20.01 less (77%)Matches: Very close colourSame cool undertoneSame longevity: long-wearing
Differences: Pink rather than berry
Very close colour · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Pink rather than berry
Medium confidence· Digital match
NYX Professional Makeup Slim Lip Pencil Lip Liner
Every store that sells this shade · prices as last checked
Walgreens$5.99View at Walgreens
CVS$21.01 less (81%)Matches: Very close colourSame cool undertoneSame finish: matte
Differences: Pink rather than berry8-hour wear rather than long-wearing (longevity)
Very close colour · Matte · Opaque
Ingredients (not scored): 3% ingredient overlap
Differences: Pink rather than berry · 8-hour wear rather than long-wearing (longevity)
Medium confidence· Digital match
Essence 8H Matte Comfort Lipliner
Every store that sells this shade · prices as last checked
CVS$4.99View at CVS
Walmart$7.39View at Walmart
Sephora$1 less (4%)Matches: Very close colourSame cool undertoneSame longevity: long-wearing
Differences: Pink rather than berryCream rather than pencil (format and precision)
Very close colour · Satin · Buildable
Ingredients (not scored): 11% ingredient overlap
Differences: Pink rather than berry · Cream rather than pencil (format and precision)
Retailer shade note: blue pink
Medium confidence· Digital match
MAC Cosmetics Lipglazer Glossy Liner
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beautyfrom $25 · product priceView at Ulta BeautyUlta Beauty$20 less (77%)Matches: Same cool undertoneSame longevity: long-wearingSame format and precision: pencil
Differences: Pink rather than berry
Close colour · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Pink rather than berry
Retailer shade note: magenta
Medium confidence· Digital match
NYX Professional Makeup Slim Lip Pencil Lip Liner
Every store that sells this shade · prices as last checked
Walgreens$5.99View at WalgreensUlta Beauty$6View at Ulta BeautyUlta Beauty$21 less (81%)Matches: Same cool undertoneSame longevity: long-wearingSame format and precision: pencil
Differences: Plum rather than berry
Slight colour difference · Opaque
Ingredients (not scored): 13% ingredient overlap
Differences: Plum rather than berry
Medium confidence· Digital match
e.l.f. Cosmetics Love Triangle Lip Filler Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$5View at Ulta Beauty
Target$5View at TargetSephoraSame priceMatches: Same finish: matteSame longevity: long-wearingClaims smudge and transfer
Differences: Neutral rather than cool undertoneRed rather than berry
Close colour · Matte · Opaque
Ingredients (not scored): 11% ingredient overlap
Differences: Neutral rather than cool undertone · Red rather than berry
Retailer shade note: True Red
Medium confidence· Digital match
Make Up For Ever Artist Color Pencil Long-Lasting Lip Liner
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraUlta Beauty(product price)$20 less (77%)Matches: Same cool undertoneSame finish: matteSame longevity: long-wearing
Differences: Noticeably different swatch colourDeeperPink rather than berry
Slight colour difference · Matte · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Pink rather than berry
Retailer shade note: fuschia
Medium confidence· Digital match
NYX Professional Makeup Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $6 · product priceView at Ulta BeautySephoraSame priceMatches: Same cool undertoneSame finish: matteSame longevity: long-wearing
Differences: Noticeably different swatch colour
Slight colour difference · Matte · Opaque
Ingredients (not scored): 11% ingredient overlap
Differences: Noticeably different swatch colour
Retailer shade note: Medium Berry
Medium confidence· Digital match
Make Up For Ever Artist Color Pencil Long-Lasting Lip Liner
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraUlta Beauty(product price)$20 less (77%)Matches: Same cool undertoneSame longevity: long-wearingSame format and precision: pencil
Differences: Pink rather than berry
Slight colour difference · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Pink rather than berry
Retailer shade note: fuchsia
Medium confidence· Digital match
NYX Professional Makeup Slim Lip Pencil Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $6 · product priceView at Ulta BeautyUlta Beauty(product price)$18 less (69%)Matches: Same cool undertoneSame longevity: long-wearingClaims smudge and transfer
No material differences in the data we have.
Close colour
Ingredients (not scored): 7% ingredient overlap
Retailer shade note: deep raspberry
Medium confidence· Digital match
NYX Professional Makeup Line Loud Longwear Lip Liner
Every store that sells this shade · prices as last checked
Walmart$7.97View at WalmartTarget$7.99View at TargetWalgreens$7.99View at WalgreensUlta Beautyfrom $8 · product priceView at Ulta BeautySephoraCosts $8 moreMatches: Same cool undertoneSame finish: matteSame longevity: long-wearing
Differences: Noticeably different swatch colourDeeper
Visibly different colour · Matte · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Deeper
Retailer shade note: deep wine
Medium confidence· Digital match
Westman Atelier Lip Shape Defining Lip Liner
Every store that sells this shade · prices as last checked
Sephora$34View at SephoraUlta Beauty$20 less (77%)Matches: Same cool undertoneSame finish: matteSame longevity: long-wearing
Differences: Noticeably different swatch colour
Slight colour difference · Matte
Ingredients (not scored): 15% ingredient overlap
Differences: Noticeably different swatch colour
Medium confidence· Digital match
L.A. Girl Ultimate Lip Intense Stay Auto Lipliner
Every store that sells this shade · prices as last checked
Ulta Beauty$6View at Ulta BeautyWalgreens$6.49View at WalgreensSephoraCosts $8 moreMatches: Same cool undertoneSame finish: matteSame longevity: long-wearing
Differences: Noticeably different swatch colourLighterNude rather than berry
Slight colour difference · Matte · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Nude rather than berry
Retailer shade note: blushy nude
Medium confidence· Digital match
Westman Atelier Lip Shape Defining Lip Liner
Every store that sells this shade · prices as last checked
Sephora$34View at SephoraUlta Beauty(product price)Costs $2 moreMatches: Same cool undertoneSame finish: matteClaims smudge and transfer
Differences: Pink rather than berry6-hour wear rather than long-wearing (longevity)
Close colour · Matte
Ingredients (not scored): 9% ingredient overlap
Differences: Pink rather than berry · 6-hour wear rather than long-wearing (longevity)
Retailer shade note: natural rose pink
Medium confidence· Digital match
Charlotte Tilbury Lip Cheat Long-Lasting Waterproof Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $28 · product priceView at Ulta BeautySephora$10 less (38%)Matches: Same cool undertoneSame finish: matteSame longevity: long-wearing
Differences: Noticeably different swatch colourDeeper
Slight colour difference · Matte · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Deeper
Retailer shade note: soft matte berry
Medium confidence· Digital match
ONE/SIZE Lip Snatcher Waterproof Precision Lip Liner
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraSephora$4 less (15%)Matches: Same cool undertoneSame finish: matteSame longevity: long-wearing
Differences: Noticeably different swatch colourPlum rather than berry
Visibly different colour · Matte · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Plum rather than berry
Retailer shade note: deep burgundy
Medium confidence· Digital match
Milk Makeup Line + Fill Lip Liner and Allover Lip Color
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraUlta Beauty$22View at Ulta BeautyUlta Beauty$13 less (50%)Matches: Same cool undertoneSame longevity: long-wearingSame format and precision: pencil
Differences: Noticeably different swatch colourBrown rather than berry
Slight colour difference · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than berry
Retailer shade note: pinkish brown
Medium confidence· Digital match
Juvia's Place Luxe Lip Liners
Every store that sells this shade · prices as last checked
Ulta Beauty$13View at Ulta BeautyUlta Beauty$10 less (38%)Matches: Same cool undertoneSame longevity: long-wearingClaims hydration
Differences: Noticeably different swatch colour
Visibly different colour · Satin
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour
Retailer shade note: raspberry
Medium confidence· Digital match
Sacheu DoubleDown Lip Definer 2-in-1 Liner and Balm
Every store that sells this shade · prices as last checked
Ulta Beauty$16View at Ulta BeautySephora$1 less (4%)Matches: Same finish: matteClaims smudge and transferClaims comfort
Differences: Neutral rather than cool undertone12-hour wear rather than long-wearing (longevity)
Slight colour difference · Matte · Opaque
Ingredients (not scored): no ingredient list for one product
Differences: Neutral rather than cool undertone · 12-hour wear rather than long-wearing (longevity)
Retailer shade note: Neutral Berry
Medium confidence· Digital match
Huda Beauty Lip Contour Lip Stain for 12-Hour Wear
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraSephora$1 less (4%)Matches: Same cool undertoneSame finish: matteClaims smudge and transfer
Differences: Pink rather than berry16-hour wear rather than long-wearing (longevity)
Close colour · Matte
Ingredients (not scored): 3% ingredient overlap
Differences: Pink rather than berry · 16-hour wear rather than long-wearing (longevity)
Retailer shade note: mauve nude pink
Medium confidence· Digital match
Urban Decay 24/7 Glide-On Waterproof Lip Liner
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beauty$25View at Ulta BeautyUlta Beauty$16.51 less (63%)Matches: Same cool undertoneSame format and precision: pencil
Differences: Rose rather than berryNot listed rather than long-wearing (longevity)
Close colour · Satin
Ingredients (not scored): 2% ingredient overlap
Differences: Rose rather than berry · Not listed rather than long-wearing (longevity)
Retailer shade note: deep berry rose
Medium confidence· Digital match
L'Oréal Paris Colour Riche Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$9.49View at Ulta BeautyUlta Beauty$19.51 less (75%)Matches: Same cool undertoneSame finish: matteSame longevity: long-wearing
Differences: Noticeably different swatch colourDeeperPink rather than berry
Slight colour difference · Matte · Opaque
Ingredients (not scored): 15% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Pink rather than berry
Medium confidence· Digital match
Milani Color Statement Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$6.49View at Ulta BeautyUlta Beauty$1 less (4%)Matches: Same cool undertoneSame finish: matteSame longevity: long-wearing
Differences: Rose rather than berry
Slight colour difference · Matte · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Rose rather than berry
Retailer shade note: dusty rose
Medium confidence· Digital match
Too Faced Lip Injection Extreme Lip Shaper Plumping Lip Liner
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beauty$25View at Ulta BeautySephoraSame priceMatches: Same finish: matteSame longevity: long-wearingClaims smudge and transfer
Differences: Noticeably different swatch colourDeeperNeutral rather than cool undertone
Slight colour difference · Matte · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Neutral rather than cool undertone
Retailer shade note: rich mulberry
Medium confidence· Digital match
NARS Long Lasting Matte Lip Liner
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraUlta Beauty(product price)$16.01 less (62%)Matches: Same cool undertoneSame longevity: long-wearingSame format and precision: pencil
Differences: Noticeably different swatch colourLighterPink rather than berry
Slight colour difference
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Pink rather than berry
Medium confidence· Digital match
Palladio Beauty Lip Liner Classic Pencil
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $9.99 · product priceView at Ulta BeautyUlta Beauty(product price)$20 less (77%)Matches: Same cool undertoneSame longevity: long-wearingClaims smudge and transfer
Differences: Pink rather than berry
Slight colour difference
Ingredients (not scored): 4% ingredient overlap
Differences: Pink rather than berry
Retailer shade note: blue-toned bright pink pearl
Medium confidence· Digital match
NYX Professional Makeup Retractable Long-Lasting Mechanical Lip Liner
Every store that sells this shade · prices as last checked
Walgreens$5.99View at WalgreensUlta Beautyfrom $6 · product priceView at Ulta BeautyUlta Beauty$6 less (23%)Matches: Same cool undertoneSame longevity: long-wearingClaims smudge and transfer
Differences: Plum rather than berry
Slight colour difference
Ingredients (not scored): 4% ingredient overlap
Differences: Plum rather than berry
Retailer shade note: cherry red & burgundy plum
Medium confidence· Digital match
Half Magic Sculptitude 2-in-1 Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$20View at Ulta BeautyUlta Beauty$13 less (50%)Matches: Same cool undertoneSame longevity: long-wearingSame format and precision: pencil
Differences: Noticeably different swatch colourBrown rather than berry
Slight colour difference · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than berry
Retailer shade note: chocolatey brown
Medium confidence· Digital match
Juvia's Place Luxe Lip Liners
Every store that sells this shade · prices as last checked
Ulta Beauty$13View at Ulta BeautyShowing 12 of 29 matches
IT Cosmetics Do It All Lip Transformer Hydrating Lip Balm + Lip Liner in PLUMBERRY, against Makeup By Mario Ultra Suede Sculpting Lip Pencil in Kelley. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To IT Cosmetics Do It All Lip Transformer Hydrating Lip Balm + Lip Liner in PLUMBERRY.
Weighted ingredient similarity 5%. Ingredients only affect results through the filters.
Ulta BeautyYour shade $26 at Sephora
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
