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Fit Me Dewy + Smooth Foundation 210 Sandy Beige dupes and alternatives Maybelline

Medium light · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free3No drying alcohol4Vegan0Cruelty-free0Oil-free1With SPF0Mineral1

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Only showing matches with full coverage.

Closest shade match: Laura Geller Double Take Baked Full Coverage Foundation Medium

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Maybelline
210 Sandy BeigeChange shade
Depth and undertone: Medium light · Neutral · neutral golden
Finish and coverage: Radiant · Light coverage
The match
Laura Geller
Medium
Depth and undertone: Light medium · Neutral · neutral golden
Finish and coverage: Matte · Full coverage
Shade match
99out of 100
Colour
98
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$38SephoraSephora
Costs $28.88 more

Your shade $9.12 at Walmart

SephoraView at Sephora

Closest overall alternative: Maybelline Super Stay 24H Skin Tint + Vitamin C 322

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Maybelline
210 Sandy BeigeChange shade
Depth and undertone: Medium light · Neutral · neutral golden
Finish and coverage: Radiant · Light coverage
The match
Maybelline
322
Depth and undertone: Light medium · Neutral · neutral golden
Finish and coverage: Radiant · Full coverage
Overall match
82out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
65
Wear (Wear & performance)
60
Skin (Skin suitability)
76
Medium confidence· Digital matchWhy it matches
Match price
$17.99Ulta BeautyUlta Beauty
Costs $8.87 more

Your shade $9.12 at Walmart · product price; shade not separately priced · lowest price $13.98 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · L.A. Girl

    Pro Coverage Liquid Foundation

    Porcelain
    Shade match 90
    $10Ulta BeautyUlta BeautyCosts $0.88 more

    Matches: Near-identical swatch colourSame radiant finishClaims long-wearing

    Differences: Full rather than light coverageDoes not claim a lightweight feelContains listed fragrance

    Score details
    Shade match
    90
    Finish & visual result
    72
    Wear & performance
    40
    Skin suitability
    80

    Looks identical · Radiant · Full coverage

    Ingredients (not scored): 31% ingredient overlap

    Differences: Full rather than light coverage · Does not claim a lightweight feel · Contains listed fragrance · No SPF

    Medium confidence· Digital match

    View match
  2. #4 · Chanel

    N°1 DE CHANEL Revitalizing Foundation

    B110
    Shade match 91
    $81Ulta BeautyUlta Beauty(product price)Costs $71.88 more

    Matches: Very close colourSame neutral undertoneSame radiant finish

    Differences: Full rather than light coverageDoes not claim a lightweight feelContains listed fragrance

    Score details
    Shade match
    91
    Finish & visual result
    72
    Wear & performance
    40
    Skin suitability
    76

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Full rather than light coverage · Does not claim a lightweight feel · Contains listed fragrance · No SPF

    Medium confidence· Digital match

    View match
  3. #5 · Clinique

    Beyond Perfecting Foundation + Concealer

    WN 48 Oat
    Shade match 97
    $41Ulta BeautyUlta Beauty(product price)Costs $31.88 more

    Matches: Near-identical swatch colourSame neutral undertoneClaims 24-hour wear

    Differences: Natural rather than radiant finishFull rather than light coverageNo SPF

    Score details
    Shade match
    97
    Finish & visual result
    39
    Wear & performance
    55
    Skin suitability
    87

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Natural rather than radiant finish · Full rather than light coverage · No SPF

    Retailer shade note: moderately fair, warm neutral undertone - online only

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Maybelline Fit Me Dewy + Smooth Foundation 210 Sandy Beige (Medium light · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Maybelline Fit Me Natural Finish Concealer

    040 Caramel

    Maybelline Fit Me Natural Finish Concealer, shade 040 Caramel

    • Very close colour
    • Medium light

    $10.99

    Ulta BeautyView at Ulta Beauty

Closest concealers

  1. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 6.2 N

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 6.2 N

    • Very close colour
    • Light medium · Neutral · neutral golden undertone

    $32

    SephoraView at Sephora
  2. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW18

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW18

    • Looks identical
    • Medium light · Warm · peach undertone

    $30

    SephoraView at Sephora
  3. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    130

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 130

    • Very close colour
    • Medium light · Neutral · neutral golden undertone

    $12.99

    Ulta BeautyView at Ulta Beauty
  4. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    2N1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 2N1

    • Very close colour
    • Medium light · Neutral undertone

    $34

    SephoraView at Sephora
  5. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Graham Cracker 4.1 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Graham Cracker 4.1 Golden

    • Very close colour
    • Light medium · Warm · golden undertone

    $31

    SephoraView at Sephora
  6. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Warm Beige

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Warm Beige

    • Very close colour
    • Medium light · Neutral undertone

    $36

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Laura Geller Double Take Baked Full Coverage Foundation in Medium, against Maybelline Fit Me Dewy + Smooth Foundation in 210 Sandy Beige. Every attribute compared, with its share of the score.

ComparedYour shade210 Sandy BeigeClosest shade matchMediumScore
Shade match55% of overall99
Colour98#e2a47c#e5a67dLooks identicalColour difference 0.7 (0 is identical)
Depth98Medium lightLight mediumCloseDepth difference: 1.1
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone100Neutral · neutral goldenNeutral · neutral goldenSamecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared28
Finish12RadiantMatteDifferentMatte finish rather than radiant
Coverage40LightFullDifferentFull coverage rather than light (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared51
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall40
Skin type40Dry, normalNormal, oily, sensitiveBoth marketed for normal skin
Overall match 71/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Laura Geller Double Take Baked Full Coverage Foundation in Medium.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Claims a blurring effect
  • Claims long-wearing
  • Claims transfer resistance
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • Matte finish instead of radiant
  • Full rather than light coverage
  • Not marketed for dry skin
  • No SPF

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconePowder-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 18Not listed
OverlapWater-based vs powder-based; silicone high vs high
View full match

Why the closest overall alternative works

Maybelline Super Stay 24H Skin Tint + Vitamin C in 322, against Maybelline Fit Me Dewy + Smooth Foundation in 210 Sandy Beige. Every attribute compared, with its share of the score.

ComparedYour shade210 Sandy BeigeClosest overall alternative322Score
Shade match55% of overall96
Colour94#e2a47c#e7a87cVery close colourColour difference 1.6 (0 is identical)
Depth97Medium lightLight mediumCloseDepth difference: 2.1
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100Neutral · neutral goldenNeutral · neutral goldenSamecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared65
Finish100RadiantRadiantSameSame radiant finish
Coverage40LightFullDifferentFull coverage rather than light (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared60
Longevity40Not listed24-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall76
Skin type76Dry, normalCombination, dry, normal, oily, sensitiveBoth marketed for dry/​normal skin
Overall match 82/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Super Stay 24H Skin Tint + Vitamin C in 322.

Same or better

  • Very close colour
  • Same neutral undertone
  • Same radiant finish
  • Claims a skin-like finish
  • Claims 24-hour wear
  • Both claim a lightweight feel

Different

  • Full rather than light coverage
  • Contains alcohol denat.
  • No SPF

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 25%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFSPF 18Not listed
OverlapBoth water-based; silicone high vs high
View full match

Where to buy

Closest shade match

Laura Geller Double Take Baked Full Coverage Foundation Medium

Best price
$38SephoraSephora
Costs $28.88 more

Your shade $9.12 at Walmart

SephoraView at Sephora

Closest overall alternative

Maybelline Super Stay 24H Skin Tint + Vitamin C 322

Match price
$17.99Ulta BeautyUlta Beauty
Costs $8.87 more

Your shade $9.12 at Walmart · product price; shade not separately priced · lowest price $13.98 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.