Beautler.Your beauty butler

Fit Me Dewy + Smooth Foundation 315 Soft Honey dupes and alternatives Maybelline

Medium light · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick 21W Abura

The equivalent shade: scored on colour, depth and undertone only.

The match
ILIA
21W Abura
Depth and undertone: Medium light · Warm
Finish and coverage: Natural · Medium coverage
Shade match
100out of 100
Colour
99
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$50SephoraSephora
Costs $40.88 more

Your shade $9.12 at Walmart

SephoraView at Sephora

Closest overall alternative: L'Oréal Paris True Match Hyaluron Tinted Balm Foundation Light

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
L'Oréal Paris
Light
Depth and undertone: Medium light · Neutral · neutral golden
Finish and coverage: Radiant · Light coverage
Overall match
90out of 100
Shade (Shade match)
93
Finish (Finish & visual result)
100
Wear (Wear & performance)
66
Skin (Skin suitability)
76
Match price
$17.99Ulta BeautyUlta Beauty
Costs $8.87 more

Your shade $9.12 at Walmart · lowest price $14.97 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Revolution Beauty

    Skin Silk Serum Foundation

    F12.5
    Shade match 87
    $10.50$15Ulta BeautyUlta BeautyCosts $1.38 more

    Matches: Very close colourSame radiant finishSame light coverage

    Differences: Neutral rather than warm undertoneContains listed fragranceNo SPF

    Score details
    Shade match
    87
    Finish & visual result
    86
    Wear & performance
    100
    Skin suitability
    76

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than warm undertone · Contains listed fragrance · No SPF

    Retailer shade note: For tan skin tones with a red neutral undertone

    Medium confidence· Digital match

    View match
  2. Shade match 97
    $15.99Ulta BeautyUlta Beauty(product price)Costs $6.87 more

    Matches: Near-identical swatch colourSame warm undertoneSame radiant finish

    Differences: Buildable rather than light coverageDoes not claim a lightweight feelNo SPF

    Score details
    Shade match
    97
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    76

    Looks identical · Radiant · Buildable coverage

    Ingredients (not scored): 28% ingredient overlap

    Differences: Buildable rather than light coverage · Does not claim a lightweight feel · No SPF

    Retailer shade note: light-medium with warm undertones

    Medium confidence· Digital match

    View match
  3. #5 · MAC Cosmetics

    Studio Radiance Skin Tint Stick

    MEDIUM 2
    Shade match 96
    $38SephoraSephoraCosts $28.88 more

    Matches: Very close colourSame warm undertoneSame radiant finish

    Differences: Does not claim a lightweight feelNo SPF

    Score details
    Shade match
    96
    Finish & visual result
    86
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Does not claim a lightweight feel · No SPF

    Retailer shade note: medium with golden undertones

    Medium confidence· Digital match

    View match
  4. #6 · Kryolan Professional Makeup

    Natural Fluid Foundation

    NN 6
    Shade match 88
    $51.50Ulta BeautyUlta Beauty(product price)Costs $42.38 more

    Matches: Near-identical swatch colourSame light coverageClaims a skin-like finish

    Differences: Neutral rather than warm undertoneNatural rather than radiant finishNo SPF

    Score details
    Shade match
    88
    Finish & visual result
    68
    Wear & performance
    100
    Skin suitability
    76

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than radiant finish · No SPF

    Retailer shade note: Neutral

    Medium confidence· Digital match

    View match
  5. #7 · MAC Cosmetics

    Studio Radiance Skin Tint Stick

    MEDIUM 1
    Shade match 93
    $38SephoraSephoraCosts $28.88 more

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Same radiant finish

    Differences: Does not claim a lightweight feelNo SPF

    Score details
    Shade match
    93
    Finish & visual result
    86
    Wear & performance
    40
    Skin suitability
    100

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Does not claim a lightweight feel · No SPF

    Retailer shade note: medium with neutral golden undertones

    Medium confidence· Digital match

    View match
  6. #8 · Revolution Beauty

    Superdewy Cushion Foundation

    Medium Tan Cool
    Shade match 77
    $14Ulta BeautyUlta Beauty(product price)Costs $4.88 more

    Matches: Very close colourSame radiant finishSame light coverage

    Differences: Slightly cooler undertoneNo SPF

    Score details
    Shade match
    77
    Finish & visual result
    86
    Wear & performance
    100
    Skin suitability
    76

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly cooler undertone · No SPF

    Medium confidence· Digital match

    View match
  7. Shade match 96
    $49Ulta BeautyUlta Beauty(product price)Costs $39.88 more

    Matches: Very close colourSame warm undertoneSame light coverage

    Differences: Natural rather than radiant finishNot marketed for normal skin

    Score details
    Shade match
    96
    Finish & visual result
    76
    Wear & performance
    51
    Skin suitability
    40

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Natural rather than radiant finish · Not marketed for normal skin

    Medium confidence· Digital match

    View match
  8. #10 · Juvia's Place

    I am Magic Natural Radiance Foundation

    630 Capri
    Shade match 93
    $24Ulta BeautyUlta Beauty(product price)Costs $14.88 more

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Same radiant finish

    Differences: Medium rather than light coverageDoes not claim a lightweight feelContains listed fragrance

    Score details
    Shade match
    93
    Finish & visual result
    82
    Wear & performance
    40
    Skin suitability
    76

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Medium rather than light coverage · Does not claim a lightweight feel · Contains listed fragrance · No SPF

    Medium confidence· Digital match

    View match
  9. #11 · NARS

    Light Reflecting Foundation

    Valencia
    Shade match 95
    $55SephoraSephoraCosts $45.88 more

    Matches: Very close colourSame warm undertoneClaims a blurring effect

    Differences: Natural rather than radiant finishMedium rather than light coverageNo SPF

    Score details
    Shade match
    95
    Finish & visual result
    62
    Wear & performance
    60
    Skin suitability
    87

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than light coverage · No SPF

    Retailer shade note: M5 - Medium to medium-deep with warm undertones, and a golden tone

    Medium confidence· Digital match

    View match
  10. #12 · SUBTL. Beauty

    Stackable BB Powder Foundation Single

    Light 2W
    Shade match 96
    $24Ulta BeautyUlta Beauty(product price)Costs $14.88 more

    Matches: Very close colourSame warm undertoneClaims a blurring effect

    Differences: Natural rather than radiant finishMedium rather than light coverageNo SPF

    Score details
    Shade match
    96
    Finish & visual result
    62
    Wear & performance
    66
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than light coverage · No SPF

    Retailer shade note: Light with warm undertones

    Medium confidence· Digital match

    View match
  11. #13 · ILIA

    True Skin Serum Foundation

    Aran SF.6.5
    Shade match 93
    $56SephoraSephoraCosts $46.88 more

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Claims a skin-like finish

    Differences: Natural rather than radiant finishMedium rather than light coverageNo SPF

    Score details
    Shade match
    93
    Finish & visual result
    61
    Wear & performance
    60
    Skin suitability
    87

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than light coverage · No SPF

    Retailer shade note: medium with neutral peach undertones

    Medium confidence· Digital match

    View match
  12. #14 · Dior

    Forever Skin Glow Foundation

    4N Neutral
    Shade match 86
    $60SephoraSephoraCosts $50.88 more

    Matches: Very close colourSame radiant finishClaims 24-hour wear

    Differences: Neutral rather than warm undertoneBuildable rather than light coverageDoes not claim a lightweight feel

    Score details
    Shade match
    86
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    76

    Very close colour · Radiant · Buildable coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Neutral rather than warm undertone · Buildable rather than light coverage · Does not claim a lightweight feel · Contains listed fragrance · Contains drying alcohol · No SPF

    Retailer shade note: medium skin with neutral undertones

    Medium confidence· Digital match

    View match
  13. Shade match 95
    $58SephoraSephoraCosts $48.88 more

    Matches: Very close colourSame warm undertoneSame radiant finish

    Differences: Medium rather than light coverageDoes not claim a lightweight feelNo SPF

    Score details
    Shade match
    95
    Finish & visual result
    67
    Wear & performance
    40
    Skin suitability
    87

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Medium rather than light coverage · Does not claim a lightweight feel · No SPF

    Retailer shade note: medium with golden undertones

    Medium confidence· Digital match

    View match
  14. Shade match 87
    $24Ulta BeautyUlta Beauty(product price)Costs $14.88 more

    Matches: Very close colourBoth claim a lightweight feel

    Differences: Neutral rather than warm undertoneNatural rather than radiant finishFull rather than light coverage

    Score details
    Shade match
    87
    Finish & visual result
    49
    Wear & performance
    100
    Skin suitability
    76

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Full rather than light coverage

    Retailer shade note: neutral light medium with peach undertones

    Medium confidence· Digital match

    View match
  15. #17 · ILIA

    True Skin Serum Foundation

    Maraca SF9
    Shade match 92
    $56SephoraSephoraCosts $46.88 more

    Matches: Very close colourSimilar undertone (neutral vs warm)Claims a skin-like finish

    Differences: Natural rather than radiant finishMedium rather than light coverageNo SPF

    Score details
    Shade match
    92
    Finish & visual result
    61
    Wear & performance
    60
    Skin suitability
    87

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than light coverage · No SPF

    Retailer shade note: deep with neutral warm undertones

    Medium confidence· Digital match

    View match
  16. Shade match 90
    $52SephoraSephoraCosts $42.88 more

    Matches: Near-identical swatch colourSame radiant finishClaims a blurring effect

    Differences: Neutral rather than warm undertoneMedium rather than light coverageDoes not claim a lightweight feel

    Score details
    Shade match
    90
    Finish & visual result
    74
    Wear & performance
    40
    Skin suitability
    87

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than warm undertone · Medium rather than light coverage · Does not claim a lightweight feel · Contains drying alcohol · No SPF

    Retailer shade note: medium-tan neutral

    Medium confidence· Digital match

    View match
  17. #19 · Polite Society

    More Than a Pretty Face Skin-Caring Foundation

    Medium Tan Neutral
    Shade match 89
    $42Ulta BeautyUlta Beauty(product price)Costs $32.88 more

    Matches: Near-identical swatch colourSame radiant finishClaims long-wearing

    Differences: Neutral rather than warm undertoneFull rather than light coverageNo SPF

    Score details
    Shade match
    89
    Finish & visual result
    72
    Wear & performance
    51
    Skin suitability
    76

    Looks identical · Radiant · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Neutral rather than warm undertone · Full rather than light coverage · No SPF

    Retailer shade note: medium tan with neutral to golden undertone for medium to light tan skin

    Medium confidence· Digital match

    View match
  18. Shade match 87
    $56Ulta BeautyUlta Beauty(product price)Costs $46.88 more

    Matches: Very close colourSame radiant finishClaims a skin-like finish

    Differences: Neutral rather than warm undertoneBuildable rather than light coverage

    Score details
    Shade match
    87
    Finish & visual result
    73
    Wear & performance
    55
    Skin suitability
    76

    Very close colour · Radiant · Buildable coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Neutral rather than warm undertone · Buildable rather than light coverage

    Retailer shade note: light with neutral undertones

    Medium confidence· Digital match

    View match
  19. #21 · Ulta Beauty Collection

    Moisturizing Complexion Stick

    Medium To Tan Warm
    Shade match 96
    $16Ulta BeautyUlta BeautyCosts $6.88 more

    Matches: Very close colourSame warm undertoneClaims a blurring effect

    Differences: Natural rather than radiant finishMedium rather than light coverageDoes not claim a lightweight feel

    Score details
    Shade match
    96
    Finish & visual result
    62
    Wear & performance
    40
    Skin suitability
    76

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than light coverage · Does not claim a lightweight feel · No SPF

    Medium confidence· Digital match

    View match
  20. #22 · e.l.f. Cosmetics

    Camo Hydrating CC Cream SPF 30

    Light 250 W
    Shade match 95
    $16Ulta BeautyUlta BeautyCosts $6.88 more

    Matches: Very close colourSame warm undertoneSame radiant finish

    Differences: Full rather than light coverageDoes not claim a lightweight feel

    Score details
    Shade match
    95
    Finish & visual result
    63
    Wear & performance
    40
    Skin suitability
    80

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Full rather than light coverage · Does not claim a lightweight feel

    Retailer shade note: light with warm undertones

    Medium confidence· Digital match

    View match
  21. #23 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    31 Medium Neutral
    Shade match 89
    $8Ulta BeautyUlta Beauty(product price)$1.12 less (12%)

    Matches: Near-identical swatch colourClaims long-wearingClaims not settling into lines

    Differences: Neutral rather than warm undertoneNatural rather than radiant finishMedium rather than light coverage

    Score details
    Shade match
    89
    Finish & visual result
    67
    Wear & performance
    54
    Skin suitability
    80

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Medium rather than light coverage · No SPF

    Retailer shade note: medium with neutral undertones

    Medium confidence· Digital match

    View match
  22. #24 · L'Oréal Paris

    True Match Super-Blendable Foundation

    W5.5 Warm Medium
    Shade match 98
    $13.99Ulta BeautyUlta Beauty(product price)Costs $4.87 more

    Matches: Near-identical swatch colourSame warm undertoneClaims a skin-like finish

    Differences: Natural rather than radiant finishMedium rather than light coverageDoes not claim a lightweight feel

    Score details
    Shade match
    98
    Finish & visual result
    54
    Wear & performance
    40
    Skin suitability
    76

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 49% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than light coverage · Does not claim a lightweight feel · No SPF

    Medium confidence· Digital match

    View match
  23. Shade match 88
    $81Ulta BeautyUlta Beauty(product price)Costs $71.88 more

    Matches: Very close colourSame radiant finish

    Differences: Neutral rather than warm undertoneFull rather than light coverageDoes not claim a lightweight feel

    Score details
    Shade match
    88
    Finish & visual result
    72
    Wear & performance
    40
    Skin suitability
    76

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Neutral rather than warm undertone · Full rather than light coverage · Does not claim a lightweight feel · Contains listed fragrance · No SPF

    Medium confidence· Digital match

    View match
  24. Shade match 88
    $46SephoraSephoraCosts $36.88 more

    Matches: Near-identical swatch colourClaims a blurring effectClaims long-wearing

    Differences: Neutral rather than warm undertoneNatural rather than radiant finishMedium rather than light coverage

    Score details
    Shade match
    88
    Finish & visual result
    55
    Wear & performance
    60
    Skin suitability
    87

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Medium rather than light coverage · No SPF

    Retailer shade note: light - neutral, slightly cool

    Medium confidence· Digital match

    View match
  25. #27 · Maybelline

    Lifter Stix Multi-Use Face Stick

    25
    Shade match 96
    $12.99Ulta BeautyUlta Beauty(product price)Costs $3.87 more

    Matches: Very close colourSame warm undertoneClaims not settling into lines

    Differences: Natural rather than radiant finishDoes not claim a lightweight feelNo SPF

    Score details
    Shade match
    96
    Finish & visual result
    56
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Natural finish

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than radiant finish · Does not claim a lightweight feel · No SPF

    Retailer shade note: warm light/medium

    Medium confidence· Digital match

    View match
  26. #28 · R.E.M. Beauty

    Sweetener Foundation

    medium 6 g
    Shade match 97
    $35Ulta BeautyUlta Beauty(product price)Costs $25.88 more

    Matches: Near-identical swatch colourSame warm undertoneClaims a blurring effect

    Differences: Matte rather than radiant finishBuildable rather than light coverageDoes not claim a lightweight feel

    Score details
    Shade match
    97
    Finish & visual result
    43
    Wear & performance
    40
    Skin suitability
    0

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Matte rather than radiant finish · Buildable rather than light coverage · Does not claim a lightweight feel · Not marketed for dry/normal skin · No SPF

    Retailer shade note: medium with golden undertones

    Medium confidence· Digital match

    View match
  27. #29 · Tarte

    Face Tape Full Coverage Foundation

    44H Tan Honey
    Shade match 98
    $42SephoraSephoraCosts $32.88 more

    Matches: Near-identical swatch colourSame warm undertoneClaims a blurring effect

    Differences: Matte rather than radiant finishFull rather than light coverageNot marketed for dry skin

    Score details
    Shade match
    98
    Finish & visual result
    20
    Wear & performance
    51
    Skin suitability
    40

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 25% ingredient overlap

    Differences: Matte rather than radiant finish · Full rather than light coverage · Not marketed for dry skin · Contains listed fragrance · No SPF

    Retailer shade note: tan skin with warm, peach undertones

    Medium confidence· Digital match

    View match
  28. #30 · IT Cosmetics

    CC+ Cream Natural Matte Foundation

    Tan Warm
    Shade match 97
    $39SephoraSephoraCosts $29.88 more

    Matches: Near-identical swatch colourSame warm undertoneClaims a blurring effect

    Differences: Matte rather than radiant finishFull rather than light coverageDoes not claim a lightweight feel

    Score details
    Shade match
    97
    Finish & visual result
    20
    Wear & performance
    40
    Skin suitability
    0

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Matte rather than radiant finish · Full rather than light coverage · Does not claim a lightweight feel · Not marketed for dry/normal skin

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Looking for a concealer in your shade?

The closest shade to Maybelline Fit Me Dewy + Smooth Foundation 315 Soft Honey (Medium light · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Maybelline Fit Me Natural Finish Concealer

    040 Caramel

    Maybelline Fit Me Natural Finish Concealer, shade 040 Caramel

    • Very close colour
    • Medium light

    $10.99

Closest concealers

  1. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    3W1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 3W1

    • Looks identical
    • Medium light · Warm undertone

    $34

  2. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Medium Golden

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Medium Golden

    • Looks identical
    • Medium · Warm · golden undertone

    $12

  3. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    5.5

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 5.5

    • Looks identical
    • Medium light · Warm · peach undertone

    $42

  4. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW18

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW18

    • Looks identical
    • Medium light · Warm · peach undertone

    $30

  5. Milk Makeup Future Fluid Longwear Hydrating Concealer

    10W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 10W

    • Very close colour
    • Medium light · Warm undertone

    $30

  6. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    130

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 130

    • Looks identical
    • Medium light · Neutral · neutral golden undertone

    $12.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 21W Abura, against Maybelline Fit Me Dewy + Smooth Foundation in 315 Soft Honey. Every attribute compared, with its share of the score.

ComparedYour shade315 Soft HoneyClosest shade match21W AburaScore
Shade match55% of overall100
Colour99#da9c72#d99c72Looks identicalColour difference 0.3 (0 is identical)
Depth100Medium lightMedium lightSameDepth difference: 0.2
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared62
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage80LightMediumCloseMedium coverage rather than light (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared60
Longevity40Not listed12-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall40
Skin type40Dry, normalNormal, combination, sensitiveBoth marketed for normal skin
Overall match 81/100Shade match 100/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 21W Abura.

Same or better

  • Near-identical swatch colour
  • Same warm undertone
  • Medium rather than light coverage
  • Claims a blurring effect
  • Claims 12-hour wear
  • Both claim a lightweight feel

Different

  • Natural finish instead of radiant
  • Not marketed for dry skin
  • No SPF

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 18Not listed
OverlapWater-based vs unknown-based; silicone high vs none

Why the closest overall alternative works

L'Oréal Paris True Match Hyaluron Tinted Balm Foundation in Light, against Maybelline Fit Me Dewy + Smooth Foundation in 315 Soft Honey. Every attribute compared, with its share of the score.

ComparedYour shade315 Soft HoneyClosest overall alternativeLightScore
Shade match55% of overall93
Colour95#da9c72#d69e75Looks identicalColour difference 1.4 (0 is identical)
Depth100Medium lightMedium lightSameDepth difference: 0.1
Retailer descriptionNot statedLightNo depth word in one descriptionNot compared
Undertone85WarmNeutral · neutral goldenClosecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared100
Finish100RadiantRadiantSameSame radiant finish
Coverage100LightLightSameSame light coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared66
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall76
Skin type76Dry, normalCombination, dry, normal, oily, sensitiveBoth marketed for dry/​normal skin
Overall match 90/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris True Match Hyaluron Tinted Balm Foundation in Light.

Same or better

  • Near-identical swatch colour
  • Similar undertone (neutral vs warm)
  • Same radiant finish
  • Same light coverage
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • Fragrance is listed in the formula
  • No SPF

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeOil-based, no silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFSPF 18Not listed
OverlapWater-based vs oil-based; silicone high vs none

Where to buy

Closest shade match

ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick 21W Abura

Best price
$50SephoraSephora
Costs $40.88 more

Your shade $9.12 at Walmart

SephoraView at Sephora

Closest overall alternative

L'Oréal Paris True Match Hyaluron Tinted Balm Foundation Light

Match price
$17.99Ulta BeautyUlta Beauty
Costs $8.87 more

Your shade $9.12 at Walmart · lowest price $14.97 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.