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Fit Me Dewy + Smooth Foundation Sun Beige dupes and alternatives Maybelline

Light medium · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with SPF.

  • 26 matches have no SPF listed and are not shown.

Closest shade match: Maybelline Instant Age Rewind Eraser Treatment Foundation 200

The equivalent shade: scored on colour, depth and undertone only.

The match
Maybelline
200
Depth and undertone: Light medium · Neutral · neutral golden
Finish and coverage: Natural · Medium coverage
Shade match
94out of 100
Colour
91
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$12.98WalmartWalmart
Costs $0.99 more

Your shade $11.99 at Ulta Beauty

Closest overall alternative: Naked Sundays BeautyScreen Peptide Foundation Tint SPF 50 Shade 3.5

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Naked Sundays
Shade 3.5
Depth and undertone: Light medium · Cool
Finish and coverage: Light-medium coverage
Overall match
84out of 100
Shade (Shade match)
84
Finish (Finish & visual result)
76
Wear (Wear & performance)
100
Skin (Skin suitability)
76
Match price
$38Ulta BeautyUlta Beauty
Costs $26.01 more

Your shade $11.99 at Ulta Beauty · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Tower 28 Beauty

    SunnyDays Skin Tint

    25 Ocean Park
    Shade match 90
    $32SephoraSephoraCosts $20.01 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same light coverage

    Differences: Natural rather than radiant finish

    Score details
    Shade match
    90
    Finish & visual result
    68
    Wear & performance
    70
    Skin suitability
    87

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Natural rather than radiant finish

    Retailer shade note: medium with warm undertones

    Medium confidence· Digital match

    View match
  2. Shade match 92
    $49Ulta BeautyUlta BeautyCosts $37.01 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same light coverage

    Differences: Natural rather than radiant finishNot marketed for normal skin

    Score details
    Shade match
    92
    Finish & visual result
    76
    Wear & performance
    51
    Skin suitability
    40

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Natural rather than radiant finish · Not marketed for normal skin

    Medium confidence· Digital match

    View match
  3. Shade match 91
    $49Ulta BeautyUlta Beauty(product price)Costs $37.01 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same light coverage

    Differences: Natural rather than radiant finishNot marketed for normal skin

    Score details
    Shade match
    91
    Finish & visual result
    76
    Wear & performance
    51
    Skin suitability
    40

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Natural rather than radiant finish · Not marketed for normal skin

    Medium confidence· Digital match

    View match
  4. #6 · ILIA

    Super Serum Skin Tint SPF 40

    Kai ST6.5
    Shade match 80
    $48SephoraSephoraCosts $36.01 more

    Matches: Very close colourSame radiant finishSame light coverage

    Differences: Slightly cooler undertoneDoes not claim a lightweight feel

    Score details
    Shade match
    80
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    87

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim a lightweight feel

    Retailer shade note: Light-medium with cool undertones

    Medium confidence· Digital match

    View match
  5. #7 · IT Cosmetics

    CC+ Cream Illumination SPF 50+

    Rich
    Shade match 90
    $39SephoraSephoraCosts $27.01 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same radiant finish

    Differences: Full rather than light coverageDoes not claim a lightweight feelContains listed fragrance

    Score details
    Shade match
    90
    Finish & visual result
    63
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Full rather than light coverage · Does not claim a lightweight feel · Contains listed fragrance

    Retailer shade note: golden brown shade with warm undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Maybelline Fit Me Dewy + Smooth Foundation Sun Beige (Light medium · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Maybelline Fit Me Natural Finish Concealer

    030 Honey

    Maybelline Fit Me Natural Finish Concealer, shade 030 Honey

    • Very close colour
    • Light medium · Warm undertone

    $10.99

Closest concealers

  1. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 6.8 W

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 6.8 W

    • Looks identical
    • Light medium · Warm · peach undertone

    $32

  2. Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer

    7.5 Medium

    Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 7.5 Medium

    • Very close colour
    • Light medium · Neutral undertone

    $36

  3. e.l.f. Cosmetics Hydrating Camo Concealer

    Tan Neutral

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Tan Neutral

    • Very close colour
    • Light medium · Neutral undertone

    $8

  4. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Graham Cracker 4.1 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Graham Cracker 4.1 Golden

    • Very close colour
    • Light medium · Warm · golden undertone

    $31

  5. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC17

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC17

    • Very close colour
    • Light · Neutral undertone

    $30

  6. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Tan

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Tan

    • Very close colour
    • Light medium

    $12

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Maybelline Instant Age Rewind Eraser Treatment Foundation in 200, against Maybelline Fit Me Dewy + Smooth Foundation in Sun Beige. Every attribute compared, with its share of the score.

ComparedYour shadeSun BeigeClosest shade match200Score
Shade match55% of overall94
Colour91#eda97c#ebaf86Very close colourColour difference 2.1 (0 is identical)
Depth97Light mediumLight mediumSameDepth difference: 1.9
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100Neutral · neutral goldenNeutral · neutral goldenSamecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared62
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage80LightMediumCloseMedium coverage rather than light (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared66
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall0
Skin type0Dry, normalSensitiveMarketed for different skin types
Overall match 77/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Instant Age Rewind Eraser Treatment Foundation in 200.

Same or better

  • Very close colour
  • Same neutral undertone
  • Medium rather than light coverage
  • Claims a blurring effect
  • Claims not settling into lines
  • Both claim a lightweight feel
  • SPF 20 instead of SPF 18

Different

  • Natural finish instead of radiant
  • Not marketed for dry/normal skin

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 16%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 18SPF 20
OverlapWater-based vs silicone-based; silicone high vs high

Why the closest overall alternative works

Naked Sundays BeautyScreen Peptide Foundation Tint SPF 50 in Shade 3.5, against Maybelline Fit Me Dewy + Smooth Foundation in Sun Beige. Every attribute compared, with its share of the score.

ComparedYour shadeSun BeigeClosest overall alternativeShade 3.5Score
Shade match55% of overall84
Colour97#eda97c#f2ac7dLooks identicalColour difference 1.0 (0 is identical)
Depth97Light mediumLight mediumSameDepth difference: 1.8
Retailer descriptionNot statedLight mediumNo depth word in one descriptionNot compared
Undertone45Neutral · neutral goldenCoolDifferentfrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared76
Finishnot comparableRadiantNot listedNot comparedFinish not listed for one product
Coverage100LightLight-mediumCloseLight-medium coverage rather than light (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 1 of 5 compared100
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall76
Skin type76Dry, normalCombination, dry, normal, oily, sensitiveBoth marketed for dry/​normal skin
Overall match 84/100Shade match 84/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Naked Sundays BeautyScreen Peptide Foundation Tint SPF 50 in Shade 3.5.

Same or better

  • Near-identical swatch colour
  • Light-medium rather than light coverage
  • Claims a skin-like finish
  • Both claim a lightweight feel
  • SPF 50 instead of SPF 18

Different

  • Slightly cooler undertone

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 18SPF 50
OverlapWater-based vs silicone-based; silicone high vs high

Where to buy

Closest shade match

Maybelline Instant Age Rewind Eraser Treatment Foundation 200

Best price
$12.98WalmartWalmart
Costs $0.99 more

Your shade $11.99 at Ulta Beauty

Closest overall alternative

Naked Sundays BeautyScreen Peptide Foundation Tint SPF 50 Shade 3.5

Match price
$38Ulta BeautyUlta Beauty
Costs $26.01 more

Your shade $11.99 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.