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Sculptwear Long-Lasting Lip Liner Demi Draw dupes and alternatives Morphe

Brown · Warm · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.

Closest shade matchClosest overall alternative: NYX Professional Makeup Lingerie Lip Liner Stain Lip Lock

The equivalent shade and the most similar lip liner overall.

Your shade
Morphe
Demi DrawChange shade
Colour family, undertone and depth: Brown · Warm · Medium
Finish and opacity: —
The match
NYX Professional Makeup
Lip Lock
Colour family, undertone and depth: Brown · Warm · Medium
Finish and opacity: Sheer
Overall match
88out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
50
Wear (Wear & performance)
85
Comfort (Comfort & suitability)
70
Shade match
97out of 100
Colour
96
Depth
99
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Match price
$12Ulta BeautyUlta Beauty
Same price

Your shade $12 at Ulta Beauty · lowest price $11.99 at Target

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · NYX Professional Makeup

    Retractable Long-Lasting Mechanical Lip Liner

    Natural
    Shade match 80
    $6Ulta BeautyUlta Beauty(product price)$6 less (50%)

    Matches: Same warm undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Nude rather than brownDoes not claim comfort

    Score details
    Shade match
    80
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour

    Ingredients (not scored): 7% ingredient overlap

    Differences: Nude rather than brown · Does not claim comfort

    Retailer shade note: light skin with peachy undertone

    Medium confidence· Digital match

    View match
  2. #3 · Makeup By Mario

    Ultra Suede Sculpting Lip Pencil

    Travis
    Shade match 94
    $26SephoraSephoraCosts $14 more

    Matches: Very close colourSame warm undertoneSame longevity: long-wearing

    Differences: Does not claim smudge and transferDoes not claim comfortDoes not claim hydration

    Score details
    Shade match
    94
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    40

    Very close colour · Matte · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Does not claim smudge and transfer · Does not claim comfort · Does not claim hydration

    Retailer shade note: milk chocolate brown

    Medium confidence· Digital match

    View match
  3. Shade match 79
    $24SephoraSephoraCosts $12 more

    Matches: Same warm undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Does not claim comfort

    Score details
    Shade match
    79
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Slight colour difference · Satin

    Ingredients (not scored): 8% ingredient overlap

    Differences: Does not claim comfort

    Retailer shade note: soft caramel brown

    Medium confidence· Digital match

    View match
  4. #5 · Make Up For Ever

    Artist Color Pencil Extreme Smudge-Proof Lip Liner

    600 Anywhere Caffeine
    Shade match 84
    $27SephoraSephoraCosts $15 more

    Matches: Same warm undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Nude rather than brownDoes not claim hydration

    Score details
    Shade match
    84
    Finish & visual result
    50
    Wear & performance
    85
    Comfort & suitability
    70

    Close colour · Matte

    Ingredients (not scored): 15% ingredient overlap

    Differences: Nude rather than brown · Does not claim hydration

    Retailer shade note: warm caramel nude

    Medium confidence· Digital match

    View match
  5. #6 · Makeup By Mario

    Ultra Suede Sculpting Lip Pencil

    Spiced Chai
    Shade match 91
    $26SephoraSephoraCosts $14 more

    Matches: Very close colourSame longevity: long-wearing

    Differences: Neutral rather than warm undertoneDoes not claim smudge and transferDoes not claim comfort

    Score details
    Shade match
    91
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    40

    Very close colour · Matte · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than warm undertone · Does not claim smudge and transfer · Does not claim comfort · Does not claim hydration

    Retailer shade note: neutral medium brown

    Medium confidence· Digital match

    View match
  6. #7 · Make Up For Ever

    Artist Color Pencil Long-Lasting Lip Liner

    600 Anywhere Caffeine
    Shade match 76
    $26SephoraSephoraCosts $14 more

    Matches: Same warm undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Nude rather than brownDoes not claim hydration

    Score details
    Shade match
    76
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Nude rather than brown · Does not claim hydration

    Retailer shade note: Warm Caramel Nude

    Medium confidence· Digital match

    View match
  7. #8 · Westman Atelier

    Lip Shape Defining Lip Liner

    Biscuit
    Shade match 85
    $34SephoraSephoraCosts $22 more

    Matches: Same warm undertoneSame longevity: long-wearingBoth claim comfort

    Differences: Does not claim smudge and transfer

    Score details
    Shade match
    85
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    100

    Close colour · Matte · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Does not claim smudge and transfer

    Retailer shade note: beige coffee

    Medium confidence· Digital match

    View match
  8. #9 · Yves Saint Laurent

    Kiss Shaper Long-Lasting Sculpting Lip Liner

    107 COCOA FLIRT
    Shade match 83
    $29SephoraSephoraCosts $17 more

    Matches: Very close colourBoth claim smudge and transfer

    Differences: Cool rather than warm undertone8-hour wear rather than long-wearing (longevity)Does not claim comfort

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    85
    Comfort & suitability
    40

    Very close colour · Matte · Opaque

    Ingredients (not scored): 14% ingredient overlap

    Differences: Cool rather than warm undertone · 8-hour wear rather than long-wearing (longevity) · Does not claim comfort · Does not claim hydration

    Retailer shade note: chestnut brown

    Medium confidence· Digital match

    View match
  9. Shade match 90
    $16SephoraSephoraCosts $4 more

    Matches: Very close colourSame longevity: long-wearingClaims waterproof

    Differences: Neutral rather than warm undertoneDoes not claim smudge and transferDoes not claim comfort

    Score details
    Shade match
    90
    Finish & visual result
    50
    Wear & performance
    63
    Comfort & suitability
    70

    Very close colour · Matte · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Neutral rather than warm undertone · Does not claim smudge and transfer · Does not claim comfort

    Retailer shade note: soft matte soft brown

    Medium confidence· Digital match

    View match
  10. #11 · Kylie Cosmetics

    Precision Pout Lip Liner

    Chill Brown
    Shade match 73
    $19Ulta BeautyUlta BeautyCosts $7 more

    Matches: Same longevity: long-wearingBoth claim smudge and transferBoth claim comfort

    Differences: DeeperNeutral rather than warm undertoneDoes not claim hydration

    Score details
    Shade match
    73
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Slight colour difference · Buildable

    Ingredients (not scored): 4% ingredient overlap

    Differences: Deeper · Neutral rather than warm undertone · Does not claim hydration

    Retailer shade note: taupe brown

    Medium confidence· Digital match

    View match
  11. #12 · Make Up For Ever

    Artist Color Pencil Long-Lasting Lip Liner

    506 Endless Cacao
    Shade match 73
    $26SephoraSephoraCosts $14 more

    Matches: Same longevity: long-wearingBoth claim smudge and transferBoth claim comfort

    Differences: Cool rather than warm undertoneDoes not claim hydration

    Score details
    Shade match
    73
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Cool rather than warm undertone · Does not claim hydration

    Retailer shade note: Cool Taupe Brown

    Medium confidence· Digital match

    View match
  12. #13 · Make Up For Ever

    Artist Color Pencil Long-Lasting Lip Liner

    604 Up & Down Tan
    Shade match 72
    $26SephoraSephoraCosts $14 more

    Matches: Same warm undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourNude rather than brownDoes not claim hydration

    Score details
    Shade match
    72
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Nude rather than brown · Does not claim hydration

    Retailer shade note: Medium Warm Nude

    Medium confidence· Digital match

    View match
  13. #14 · Make Up For Ever

    Artist Color Pencil Extreme Smudge-Proof Lip Liner

    506 Endless Cacao
    Shade match 77
    $27SephoraSephoraCosts $15 more

    Matches: Same longevity: long-wearingBoth claim smudge and transferClaims waterproof

    Differences: Cool rather than warm undertoneDoes not claim hydration

    Score details
    Shade match
    77
    Finish & visual result
    50
    Wear & performance
    85
    Comfort & suitability
    70

    Close colour · Matte

    Ingredients (not scored): 15% ingredient overlap

    Differences: Cool rather than warm undertone · Does not claim hydration

    Retailer shade note: cool taupe brown

    Medium confidence· Digital match

    View match
  14. #15 · Fara Homidi

    Smudge & Contour Lip Pencil

    Riche
    Shade match 83
    $36SephoraSephoraCosts $24 more

    Matches: Same warm undertoneSame longevity: long-wearingBoth claim hydration

    Differences: Does not claim smudge and transferDoes not claim comfort

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    70

    Close colour · Matte

    Ingredients (not scored): 3% ingredient overlap

    Differences: Does not claim smudge and transfer · Does not claim comfort

    Retailer shade note: warm, mid-tone brown

    Medium confidence· Digital match

    View match
  15. #16 · Natasha Denona

    I Need A Nude Lip Liner

    NB3.5 Storme
    Shade match 75
    $25SephoraSephoraCosts $13 more

    Matches: Same longevity: long-wearingBoth claim smudge and transferClaims waterproof

    Differences: Neutral rather than warm undertoneNude rather than brownDoes not claim hydration

    Score details
    Shade match
    75
    Finish & visual result
    50
    Wear & performance
    85
    Comfort & suitability
    70

    Close colour · Matte

    Ingredients (not scored): 8% ingredient overlap

    Differences: Neutral rather than warm undertone · Nude rather than brown · Does not claim hydration

    Retailer shade note: neutral beige

    Medium confidence· Digital match

    View match
  16. Shade match 90
    $24SephoraSephoraCosts $12 more

    Matches: Very close colourSame warm undertoneBoth claim comfort

    Differences: Nude rather than brownNot listed rather than long-wearing (longevity)Does not claim smudge and transfer

    Score details
    Shade match
    90
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Very close colour · Satin · Sheer

    Ingredients (not scored): 12% ingredient overlap

    Differences: Nude rather than brown · Not listed rather than long-wearing (longevity) · Does not claim smudge and transfer

    Retailer shade note: warm medium nude

    Medium confidence· Digital match

    View match
  17. #18 · Make Up For Ever

    Artist Color Pencil Long-Lasting Lip Liner

    606 Wherever Walnut
    Shade match 68
    $26SephoraSephoraCosts $14 more

    Matches: Same warm undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourNude rather than brownDoes not claim hydration

    Score details
    Shade match
    68
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Nude rather than brown · Does not claim hydration

    Retailer shade note: Warm Rose Nude

    Medium confidence· Digital match

    View match
  18. #19 · Huda Beauty

    Lip Contour Lip Stain for 12-Hour Wear

    Rich Brown
    Shade match 74
    $25SephoraSephoraCosts $13 more

    Matches: Both claim smudge and transferBoth claim comfort

    Differences: Cool rather than warm undertone12-hour wear rather than long-wearing (longevity)Does not claim hydration

    Score details
    Shade match
    74
    Finish & visual result
    50
    Wear & performance
    85
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Cool rather than warm undertone · 12-hour wear rather than long-wearing (longevity) · Does not claim hydration

    Retailer shade note: rich taupe brown

    Medium confidence· Digital match

    View match
  19. #20 · point of view.

    Trace it Precision Sculpting Lip Liner

    Smoked Walnut
    Shade match 71
    $24SephoraSephoraCosts $12 more

    Matches: Both claim smudge and transferBoth claim comfortBoth claim hydration

    Differences: DeeperNeutral rather than warm undertoneNude rather than brown

    Score details
    Shade match
    71
    Finish & visual result
    50
    Wear & performance
    85
    Comfort & suitability
    100

    Close colour

    Ingredients (not scored): 1% ingredient overlap

    Differences: Deeper · Neutral rather than warm undertone · Nude rather than brown · 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: neutral deep brown nude

    Medium confidence· Digital match

    View match
  20. #21 · NARS

    Long Lasting Matte Lip Liner

    Toxic
    Shade match 69
    $26SephoraSephoraCosts $14 more

    Matches: Same longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourNeutral rather than warm undertoneDoes not claim comfort

    Score details
    Shade match
    69
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Differences: Noticeably different swatch colour · Neutral rather than warm undertone · Does not claim comfort · Does not claim hydration

    Retailer shade note: deep neutral brown

    Medium confidence· Digital match

    View match
  21. #22 · Buxom

    Power Line Pout Sculpt Lip Pencil

    Blush Stroke
    Shade match 73
    $24Ulta BeautyUlta BeautyCosts $12 more

    Matches: Same longevity: long-wearingBoth claim smudge and transferClaims waterproof

    Differences: DeeperNeutral rather than warm undertoneNude rather than brown

    Score details
    Shade match
    73
    Finish & visual result
    50
    Wear & performance
    85
    Comfort & suitability
    70

    Close colour

    Ingredients (not scored): 15% ingredient overlap

    Differences: Deeper · Neutral rather than warm undertone · Nude rather than brown · Does not claim hydration

    Retailer shade note: rose nude

    Medium confidence· Digital match

    View match
  22. #23 · Sacheu

    Peel Off Lip Liner STAY-N

    Low Key
    Shade match 78
    $14Ulta BeautyUlta Beauty(product price)Costs $2 more

    Matches: Same longevity: long-wearingBoth claim hydration

    Differences: Neutral rather than warm undertoneNude rather than brownDoes not claim smudge and transfer

    Score details
    Shade match
    78
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    70

    Close colour

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than warm undertone · Nude rather than brown · Does not claim smudge and transfer · Does not claim comfort

    Retailer shade note: light nude

    Medium confidence· Digital match

    View match
  23. #24 · L.A. Girl

    Perfect Precision Lip Liner Pencil

    Café
    Shade match 78
    $4Ulta BeautyUlta Beauty(product price)$8 less (67%)

    Matches: Same warm undertoneSame longevity: long-wearingBoth claim comfort

    Differences: Does not claim smudge and transferDoes not claim hydration

    Score details
    Shade match
    78
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    70

    Slight colour difference · Buildable

    Ingredients (not scored): 3% ingredient overlap

    Differences: Does not claim smudge and transfer · Does not claim hydration

    Retailer shade note: warm caramel brown

    Medium confidence· Digital match

    View match
  24. #25 · NYX Professional Makeup

    Retractable Long-Lasting Mechanical Lip Liner

    Vanilla Sky
    Shade match 65
    $6Ulta BeautyUlta Beauty(product price)$6 less (50%)

    Matches: Same longevity: long-wearingBoth claim smudge and transferBoth claim hydration

    Differences: LighterNeutral rather than warm undertoneNude rather than brown

    Score details
    Shade match
    65
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Slight colour difference

    Ingredients (not scored): 7% ingredient overlap

    Differences: Lighter · Neutral rather than warm undertone · Nude rather than brown · Does not claim comfort

    Retailer shade note: light beige

    Medium confidence· Digital match

    View match
  25. #26 · Buxom

    Power Line Pout Sculpt Lip Pencil

    Shaded Taupe
    Shade match 71
    $24Ulta BeautyUlta BeautyCosts $12 more

    Matches: Same longevity: long-wearingBoth claim smudge and transferClaims waterproof

    Differences: Cool rather than warm undertoneDoes not claim hydration

    Score details
    Shade match
    71
    Finish & visual result
    50
    Wear & performance
    85
    Comfort & suitability
    70

    Slight colour difference

    Ingredients (not scored): 15% ingredient overlap

    Differences: Cool rather than warm undertone · Does not claim hydration

    Retailer shade note: cool taupe brown

    Medium confidence· Digital match

    View match
  26. #27 · NYX Professional Makeup

    Retractable Long-Lasting Mechanical Lip Liner

    Nude
    Shade match 64
    $6Ulta BeautyUlta Beauty$6 less (50%)

    Matches: Same warm undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourLighterNude rather than brown

    Score details
    Shade match
    64
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Slight colour difference

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Nude rather than brown · Does not claim comfort

    Retailer shade note: light skin with golden undertones

    Medium confidence· Digital match

    View match
  27. #28 · Make Up For Ever

    Artist Color Pencil Long-Lasting Lip Liner

    608C Limitless Brown
    Shade match 64
    $26SephoraSephoraCosts $14 more

    Matches: Same longevity: long-wearingBoth claim smudge and transferBoth claim comfort

    Differences: Noticeably different swatch colourDeeperCool rather than warm undertone

    Score details
    Shade match
    64
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Cool rather than warm undertone · Does not claim hydration

    Retailer shade note: Shimmery Rich Chocolate Brown

    Medium confidence· Digital match

    View match
  28. #29 · Natasha Denona

    I Need A Nude Lip Liner

    NP2.5 Liyan
    Shade match 69
    $25SephoraSephoraCosts $13 more

    Matches: Same longevity: long-wearingBoth claim smudge and transferClaims waterproof

    Differences: Neutral rather than warm undertonePink rather than brownDoes not claim hydration

    Score details
    Shade match
    69
    Finish & visual result
    50
    Wear & performance
    85
    Comfort & suitability
    70

    Close colour · Matte

    Ingredients (not scored): 8% ingredient overlap

    Differences: Neutral rather than warm undertone · Pink rather than brown · Does not claim hydration

    Retailer shade note: neutral pink

    Medium confidence· Digital match

    View match
  29. Shade match 85
    $24SephoraSephoraCosts $12 more

    Matches: Very close colourSame warm undertoneBoth claim comfort

    Differences: Rose rather than brownNot listed rather than long-wearing (longevity)Does not claim smudge and transfer

    Score details
    Shade match
    85
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Very close colour · Satin · Sheer

    Ingredients (not scored): 12% ingredient overlap

    Differences: Rose rather than brown · Not listed rather than long-wearing (longevity) · Does not claim smudge and transfer

    Retailer shade note: dusty rose

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Why the closest match works

NYX Professional Makeup Lingerie Lip Liner Stain in Lip Lock, against Morphe Sculptwear Long-Lasting Lip Liner in Demi Draw. Every attribute compared, with its share of the score.

ComparedYour shadeDemi DrawClosest matchLip LockScore
Shade match60% of overall97
Colour96#91695f#906b60Looks identicalColour difference 1.2 (0 is identical)
Depth99MediumMediumSameDepth difference 0.6 on the 0–100 scale
Undertone100WarmWarmSameSame product undertone
Colour family100BrownBrownSameSame colour family
Finish & visual result10% of overall · none of 1 comparable50
Finishnot comparableNot listedNot listedNot listed for eitherNeither product lists a finish
Wear & performance25% of overall · 3 of 4 compared85
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Smudge and transfer100ClaimedClaimedSameBoth products claim smudge or transfer resistance
Waterproof40Not listedClaimedSome differenceThe match claims waterproof wear; your product does not list it
Format and precisionnot comparableNot listedNot listedNot listed for eitherNeither product lists a format
Comfort & suitability5% of overall70
Comfort100ClaimedClaimedSameBoth products claim a comfortable feel
Hydration40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Overall match 88/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Lingerie Lip Liner Stain in Lip Lock.

Same or better

  • Near-identical swatch colour
  • Same warm undertone
  • Same longevity: long-wearing
  • Both claim smudge and transfer
  • Claims waterproof
  • Both claim comfort

Different

  • Does not claim hydration

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Shade descriptionmedium gray-brownNot listed
BaseSilicone-based, high siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy Lip Lock

Match price
$12Ulta BeautyUlta Beauty
Same price

Your shade $12 at Ulta Beauty · lowest price $11.99 at Target

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.