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Pure Radiant Tinted Moisturizer SPF 30 Alaska dupes and alternatives NARS

Very fair · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: Kryolan Professional Makeup Natural Fluid Foundation NY 4

The equivalent shade and the most similar foundation overall.

Your shade
NARS
AlaskaChange shade
Depth and undertone: Very fair · Warm
Finish and coverage: Natural · Light coverage
The match
Kryolan Professional Makeup
NY 4
Depth and undertone: Very fair · Warm · yellow
Finish and coverage: Natural · Light coverage
Overall match
93out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
86
Wear (Wear & performance)
100
Skin (Skin suitability)
76
Shade match
96out of 100
Colour
94
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$51.50Ulta BeautyUlta Beauty
Costs $1.50 more

Your shade $50 at Ulta Beauty · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Tower 28 Beauty

    SunnyDays Skin Tint

    15 Melrose
    Shade match 94
    $32SephoraSephora$18 less (36%)

    Matches: Very close colourSame warm undertoneSame natural finish

    No material differences in the data we have.

    Score details
    Shade match
    94
    Finish & visual result
    86
    Wear & performance
    70
    Skin suitability
    87

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 5% ingredient overlap

    Retailer shade note: light with warm undertones

    Medium confidence· Digital match

    View match
  2. #3 · Kryolan Professional Makeup

    Natural Fluid Foundation

    NO 4
    Shade match 86
    $51.50Ulta BeautyUlta Beauty(product price)Costs $1.50 more

    Matches: Very close colourSame natural finishSame light coverage

    Differences: Olive rather than warm undertoneNo SPF

    Score details
    Shade match
    86
    Finish & visual result
    86
    Wear & performance
    100
    Skin suitability
    76

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Olive rather than warm undertone · No SPF

    Retailer shade note: Olive

    Medium confidence· Digital match

    View match
  3. #4 · Kryolan Professional Makeup

    Natural Fluid Foundation

    NO 2
    Shade match 85
    $51.50Ulta BeautyUlta Beauty(product price)Costs $1.50 more

    Matches: Very close colourSame natural finishSame light coverage

    Differences: Olive rather than warm undertoneNo SPF

    Score details
    Shade match
    85
    Finish & visual result
    86
    Wear & performance
    100
    Skin suitability
    76

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Olive rather than warm undertone · No SPF

    Retailer shade note: Olive

    Medium confidence· Digital match

    View match
  4. #5 · Revolution Beauty

    Superdewy Cushion Foundation

    Light Neutral Warm
    Shade match 89
    $14Ulta BeautyUlta Beauty(product price)$36 less (72%)

    Matches: Very close colourSimilar undertone (neutral vs warm)Same light coverage

    Differences: Radiant rather than natural finishNo SPF

    Score details
    Shade match
    89
    Finish & visual result
    68
    Wear & performance
    100
    Skin suitability
    76

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Radiant rather than natural finish · No SPF

    Medium confidence· Digital match

    View match
  5. Shade match 94
    $49Ulta BeautyUlta Beauty(product price)$1 less (2%)

    Matches: Very close colourSame warm undertoneSame light coverage

    Differences: Radiant rather than natural finish

    Score details
    Shade match
    94
    Finish & visual result
    76
    Wear & performance
    51
    Skin suitability
    76

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Radiant rather than natural finish

    Retailer shade note: light warm beige

    Medium confidence· Digital match

    View match
  6. #7 · Sephora Collection

    Microsmooth Multi-Tasking Baked Face Powder Foundation

    05 Porcelain
    Shade match 78
    $22SephoraSephora$28 less (56%)

    Matches: Near-identical swatch colourSame natural finishSame light coverage

    Differences: Slightly cooler undertoneNot marketed for dry skinNo SPF

    Score details
    Shade match
    78
    Finish & visual result
    89
    Wear & performance
    100
    Skin suitability
    40

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly cooler undertone · Not marketed for dry skin · No SPF

    Retailer shade note: fair with pink undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to NARS Pure Radiant Tinted Moisturizer SPF 30 Alaska (Very fair · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. NARS Radiant Creamy Concealer

    Nougatine

    NARS Radiant Creamy Concealer, shade Nougatine

    • Close colour
    • Very fair · Warm undertone

    $36

Closest concealers

  1. Glossier Stretch Concealer for Dewy Buildable Coverage

    Very Light 4

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Very Light 4

    • Looks identical
    • Very fair · Warm · peach undertone

    $22

  2. NARS Soft Matte Complete Concealer

    Café Con Leche

    NARS Soft Matte Complete Concealer, shade Café Con Leche

    • Looks identical
    • Very fair · Warm undertone

    $36

  3. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC11

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC11

    • Very close colour
    • Fair · Warm · golden undertone

    $30

  4. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    140

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 140

    • Very close colour
    • Very fair · Warm · yellow undertone

    $30

  5. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 02 W

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 02 W

    • Very close colour
    • Fair · Warm · yellow undertone

    $32

  6. Maybelline Fit Me Natural Finish Concealer

    011 Vanilla

    Maybelline Fit Me Natural Finish Concealer, shade 011 Vanilla

    • Looks identical
    • Very fair

    $10.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Kryolan Professional Makeup Natural Fluid Foundation in NY 4, against NARS Pure Radiant Tinted Moisturizer SPF 30 in Alaska. Every attribute compared, with its share of the score.

ComparedYour shadeAlaskaClosest matchNY 4Score
Shade match55% of overall96
Colour94#f7d6b0#fad4adVery close colourColour difference 1.6 (0 is identical)
Depth99Very fairVery fairSameDepth difference: 0.4
Retailer descriptionLightNot statedNo depth word in one descriptionNot compared
Undertone100WarmWarm · yellowClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared86
Finish100NaturalNaturalSameSame natural finish
Coverage100LightLightSameSame light coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 1 of 5 compared100
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall76
Skin type76Dry, normalCombination, dry, normal, oily, sensitiveBoth marketed for dry/​normal skin
Overall match 93/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Kryolan Professional Makeup Natural Fluid Foundation in NY 4.

Same or better

  • Very close colour
  • Same warm undertone
  • Same natural finish
  • Same light coverage
  • Claims a skin-like finish
  • Both claim a lightweight feel
  • No fragrance listed

Different

  • No SPF

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeWater-based, no silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFSPF 30Not listed
OverlapSilicone-based vs water-based; silicone high vs none

Where to buy NY 4

Match price
$51.50Ulta BeautyUlta Beauty
Costs $1.50 more

Your shade $50 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.