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Soft Matte Complete Concealer Madeleine dupes and alternatives NARS

Very fair · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free7No drying alcohol6Vegan1Cruelty-free0Oil-free0With SPF0Mineral0

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7 of 32

Only showing matches made for sensitive skin.

  • 9 matches have no skin type listed and are not shown.

Closest shade match: L'Oréal Paris True Match Radiant Serum Concealer N2

The equivalent shade: scored on colour, depth and undertone only.

Your shade
NARS
MadeleineChange shade
Depth and undertone: Very fair · Neutral
Finish and coverage: Matte · Medium coverage
The match
L'Oréal Paris
N2
Depth and undertone: Very fair · Neutral
Finish and coverage: Radiant finish
Shade match
91out of 100
Colour
86
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$16.99Ulta BeautyUlta Beauty
$19.01 less (53%)

Your shade $36 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 13.0 Light Natural

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
NARS
MadeleineChange shade
Depth and undertone: Very fair · Neutral
Finish and coverage: Matte · Medium coverage
The match
IT Cosmetics
13.0 Light Natural
Depth and undertone: Very fair · Neutral
Finish and coverage: Natural · Full coverage
Overall match
81out of 100
Shade (Shade match)
90
Finish (Finish & visual result)
62
Wear (Wear & performance)
82
Skin (Skin suitability)
84
Medium confidence· Digital matchWhy it matches
Best price
$30SephoraSephora
$6 less (17%)

Your shade $36 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · IT Cosmetics

    Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    10.5 Light
    Shade match 88
    $30SephoraSephora$6 less (17%)

    Matches: Near-identical swatch colourBoth claim not settling into lines

    Differences: Slightly cooler undertoneNatural rather than matte finishFull rather than medium coverage

    Score details
    Shade match
    88
    Finish & visual result
    62
    Wear & performance
    82
    Skin suitability
    84

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish · Full rather than medium coverage · No blurring effect claimed

    Retailer shade note: for cool undertones

    Medium confidence· Digital match

    View match
  2. #4 · IT Cosmetics

    Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    20.0 Medium (for neutral undertones)
    Shade match 83
    $14SephoraSephora$22 less (61%)

    Matches: Same neutral undertoneBoth claim not settling into lines

    Differences: Slightly deeperNatural rather than matte finishFull rather than medium coverage

    Score details
    Shade match
    83
    Finish & visual result
    62
    Wear & performance
    82
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly deeper · Natural rather than matte finish · Full rather than medium coverage · No blurring effect claimed

    Medium confidence· Digital match

    View match
  3. #5 · IT Cosmetics

    Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    13.0 Light Natural (for neutral undertones)
    Shade match 80
    $14SephoraSephora$22 less (61%)

    Matches: Same neutral undertoneBoth claim not settling into lines

    Differences: Slightly deeperNatural rather than matte finishFull rather than medium coverage

    Score details
    Shade match
    80
    Finish & visual result
    62
    Wear & performance
    82
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly deeper · Natural rather than matte finish · Full rather than medium coverage · No blurring effect claimed

    Medium confidence· Digital match

    View match
  4. #6 · Lancôme

    Teint Idole Ultra Wear All Over Full Coverage Concealer

    95 Ivoire W
    Shade match 73
    $32Ulta BeautyUlta Beauty$4 less (11%)

    Matches: Same matte finishSame medium coverageBoth claim a blurring effect

    Differences: Slightly deeperSlightly warmer undertoneNot marketed for normal/oily skin

    Score details
    Shade match
    73
    Finish & visual result
    100
    Wear & performance
    56
    Skin suitability
    28

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly deeper · Slightly warmer undertone · Not marketed for normal/oily skin

    Retailer shade note: fair with yellow undertones

    Medium confidence· Digital match

    View match
  5. #7 · Maybelline

    Instant Age Rewind Eraser Dark Circle Treatment Concealer

    110
    Shade match 91
    $12.99Ulta BeautyUlta Beauty(product price)$23.01 less (64%)

    Matches: Very close colourSame neutral undertoneBoth claim not settling into lines

    Differences: Radiant rather than matte finishNo blurring effect claimedNo long-wear claim

    Score details
    Shade match
    91
    Finish & visual result
    20
    Wear & performance
    64
    Skin suitability
    0

    Very close colour · Radiant finish

    Ingredients (not scored): 24% ingredient overlap

    Differences: Radiant rather than matte finish · No blurring effect claimed · No long-wear claim · Not marketed for normal/combination/oily skin

    Retailer shade note: Fair

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to NARS Soft Matte Complete Concealer Madeleine (Very fair · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. NARS Soft Matte Complete Foundation

    Mali

    NARS Soft Matte Complete Foundation, shade Mali

    • Described as very deep, yours as light
    • Very deep · Neutral undertone

    $42

    Ulta BeautyView at Ulta Beauty

Closest foundations

  1. L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer

    15 Fair Neutral

    L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer, shade 15 Fair Neutral

    • Looks identical
    • Very fair · Neutral undertone

    $18.99

    Ulta BeautyView at Ulta Beauty
  2. LIXR Beauty Multi-Use Cream-to-Powder Concealer & Foundation Stick

    Bisque 1N

    LIXR Beauty Multi-Use Cream-to-Powder Concealer & Foundation Stick, shade Bisque 1N

    • Looks identical
    • Very fair · Neutral undertone

    $36

    SephoraView at Sephora
  3. Givenchy Prisme Libre Glow Serum Blurring Foundation

    2N

    Givenchy Prisme Libre Glow Serum Blurring Foundation, shade 2N

    • Looks identical
    • Very fair · Neutral undertone

    $63

    SephoraView at Sephora
  4. Dior Backstage Glow-Up Skin Tint Hydrating Tinted Moisturizer SPF 20

    0.5N

    Dior Backstage Glow-Up Skin Tint Hydrating Tinted Moisturizer SPF 20, shade 0.5N

    • Looks identical
    • Very fair · Neutral undertone

    $55

    SephoraView at Sephora
  5. PÜR 4-in-1 Pressed Mineral Makeup SPF 15

    Fair Ivory LN2

    PÜR 4-in-1 Pressed Mineral Makeup SPF 15, shade Fair Ivory LN2

    • Looks identical
    • Very fair · Neutral undertone

    $34

    Ulta BeautyView at Ulta Beauty
  6. Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation

    120

    Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation, shade 120

    • Looks identical
    • Very fair · Neutral undertone

    $40

    SephoraView at Sephora

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

L'Oréal Paris True Match Radiant Serum Concealer in N2, against NARS Soft Matte Complete Concealer in Madeleine. Every attribute compared, with its share of the score.

ComparedYour shadeMadeleineClosest shade matchN2Score
Shade match55% of overall91
Colour86#f8ddc9#ffe3c8Very close colourColour difference 2.9 (0 is identical)
Depth100Very fairVery fairSameDepth difference: 0.3
Retailer descriptionLightNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared26
Finish12MatteRadiantDifferentRadiant finish rather than matte
Coveragenot comparableMediumNot listedNot comparedCoverage not listed for one product
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared72
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall0
Skin type0Normal, combination, oilySensitiveMarketed for different skin types
Overall match 68/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris True Match Radiant Serum Concealer in N2.

Same or better

  • $19.01 less
  • Very close colour
  • Same neutral undertone
  • Claims a skin-like finish
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Radiant finish instead of matte
  • No blurring effect claimed
  • Not marketed for normal/combination/oily skin
  • Contains alcohol denat.

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 19%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapBoth silicone-based; silicone high vs high
View full match

Why the closest overall alternative works

IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 13.0 Light Natural, against NARS Soft Matte Complete Concealer in Madeleine. Every attribute compared, with its share of the score.

ComparedYour shadeMadeleineClosest overall alternative13.0 Light NaturalScore
Shade match55% of overall90
Colour86#f8ddc9#f0d2baVery close colourColour difference 2.8 (0 is identical)
Depth87Very fairVery fairSameDepth difference: 5.3
Retailer descriptionLightNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared62
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 2 of 5 compared82
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, oilyNormal, dry, combination, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 81/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 13.0 Light Natural.

Same or better

  • $6 less
  • Very close colour
  • Same neutral undertone
  • Full rather than medium coverage
  • Both claim not settling into lines

Different

  • Runs slightly deeper
  • Natural finish instead of matte
  • No blurring effect claimed

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeOil-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs oil-based; silicone high vs high
View full match

Where to buy

Closest shade match

L'Oréal Paris True Match Radiant Serum Concealer N2

Match price
$16.99Ulta BeautyUlta Beauty
$19.01 less (53%)

Your shade $36 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 13.0 Light Natural

Best price
$30SephoraSephora
$6 less (17%)

Your shade $36 at Sephora

SephoraView at Sephora

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.