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Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation NR13 dupes and alternatives Natasha Denona

Deep tan · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches cruelty-free, without dimethicone.

  • 22 matches have no cruelty-free claim listed and are not shown.

Closest shade matchClosest overall alternative: bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 Medium Dark 23

The equivalent shade and the most similar foundation overall.

Your shade
Natasha Denona
NR13Change shade
Depth and undertone: Deep tan · Neutral
Finish and coverage: Radiant · Medium coverage
The match
bareMinerals
Medium Dark 23
Depth and undertone: Deep tan · Neutral
Finish and coverage: Natural · Medium coverage
Overall match
85out of 100
Shade (Shade match)
94
Finish (Finish & visual result)
81
Wear (Wear & performance)
59
Skin (Skin suitability)
90
Shade match
94out of 100
Colour
91
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$39.50SephoraSephora
$12.50 less (24%)

Your shade $52 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Tarte

    Timeless Hydrating Foundation

    53S Deep Sand
    Shade match 94
    $42Ulta BeautyUlta Beauty(product price)$10 less (19%)

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than radiant finishBuildable rather than medium coverageDoes not claim not settling into lines

    Score details
    Shade match
    94
    Finish & visual result
    81
    Wear & performance
    54
    Skin suitability
    84

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than radiant finish · Buildable rather than medium coverage · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  2. Shade match 87
    $28SephoraSephora$24 less (46%)

    Matches: Very close colourSame radiant finishSame medium coverage

    Differences: Slightly warmer undertoneNot marketed for normal/sensitive skin

    Score details
    Shade match
    87
    Finish & visual result
    88
    Wear & performance
    72
    Skin suitability
    28

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly warmer undertone · Not marketed for normal/sensitive skin

    Retailer shade note: cocoa - dark brown skin with golden undertones

    High confidence· Digital match

    View match
  3. Shade match 87
    $39.50SephoraSephora$12.50 less (24%)

    Matches: Very close colourSame medium coverageBoth claim a blurring effect

    Differences: Slightly cooler undertoneNatural rather than radiant finishNo long-wear claim

    Score details
    Shade match
    87
    Finish & visual result
    81
    Wear & performance
    59
    Skin suitability
    90

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than radiant finish · No long-wear claim

    Retailer shade note: dark cool skin with red undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation NR13 (Deep tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    6N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 6N

    • Looks identical
    • Deep tan · Neutral undertone

    $38

  2. Dior Forever Skin Correct Full-Coverage Concealer

    7 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 7 Neutral

    • Very close colour
    • Deep · Neutral undertone

    $42

  3. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Maple

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Maple

    • Very close colour
    • Deep tan · Neutral undertone

    $36

  4. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    490

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 490

    • Close colour
    • Deep · Neutral undertone

    $30

  5. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    4N68

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4N68

    • Very close colour
    • Deep tan · Neutral · neutral golden undertone

    $35

  6. Milk Makeup Future Fluid Longwear Hydrating Concealer

    23W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 23W

    • Looks identical
    • Deep · Warm undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 in Medium Dark 23, against Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation in NR13. Every attribute compared, with its share of the score.

ComparedYour shadeNR13Closest matchMedium Dark 23Score
Shade match55% of overall94
Colour91#9a5f37#996440Very close colourColour difference 2.1 (0 is identical)
Depth97Deep tanDeep tanSameDepth difference: 1.7
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared81
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared59
Longevity4018-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall90
Skin type90Normal, dry, sensitiveNormal, dry, combination, sensitiveBoth marketed for normal/​dry/​sensitive skin
Overall match 85/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 in Medium Dark 23.

Same or better

  • $12.50 less
  • Very close colour
  • Same neutral undertone
  • Same medium coverage
  • Both claim a blurring effect
  • Both claim not settling into lines
  • Claims a lightweight feel
  • No drying alcohol listed
  • Adds SPF 15

Different

  • Natural finish instead of radiant
  • No long-wear claim

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Basehigh siliconeno silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedSPF 15
OverlapBoth unknown-based; silicone high vs none

Where to buy Medium Dark 23

Best price
$39.50SephoraSephora
$12.50 less (24%)

Your shade $52 at Sephora

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.