Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation NY12 dupes and alternatives Natasha Denona
4.5 (2,944)·Tan · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Both claim a blurring effect· Claims a lightweight feel
Differences: Slightly warmer undertone· Natural rather than radiant finish· Buildable rather than medium coverage
Score details
Shade match
87
Finish & visual result
81
Wear & performance
54
Skin suitability
60
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Buildable rather than medium coverage · Does not claim not settling into lines · Not marketed for sensitive skin
Retailer shade note: Deep-Tan skin with a golden undertone
Matches: Near-identical swatch colour· Same medium coverage· Claims a skin-like finish
Differences: Olive rather than neutral undertone· Natural rather than radiant finish· No blurring effect claimed
Score details
Shade match
90
Finish & visual result
64
Wear & performance
54
Skin suitability
100
Looks identical · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Olive rather than neutral undertone · Natural rather than radiant finish · No blurring effect claimed · Does not claim not settling into lines
Retailer shade note: very deep with neutral olive undertones
Matches: Very close colour· Claims a skin-like finish· Both claim a blurring effect
Differences: Olive rather than neutral undertone· Natural rather than radiant finish· Full rather than medium coverage
Score details
Shade match
88
Finish & visual result
61
Wear & performance
54
Skin suitability
28
Very close colour · Natural · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Olive rather than neutral undertone · Natural rather than radiant finish · Full rather than medium coverage · Does not claim not settling into lines · Not marketed for normal/dry skin
Retailer shade note: deep with neutral-olive undertones
Matches: Very close colour· Both claim not settling into lines· No drying alcohol listed
Differences: Slightly warmer undertone· Matte rather than radiant finish· Full rather than medium coverage
Score details
Shade match
86
Finish & visual result
43
Wear & performance
82
Skin suitability
28
Very close colour · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than radiant finish · Full rather than medium coverage · No blurring effect claimed · Not marketed for dry/sensitive skin · Contains listed fragrance
Retailer shade note: for tan to deep skin with warm undertones
The closest shade to Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation NY12 (Tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation in Deep 50 Neutral, against Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation in NY12. Every attribute compared, with its share of the score.
ComparedYour shadeNY12Closest shade matchDeep 50 NeutralHow they compareScore
Shade match55% of overall95
Colour60%92#b17242#b37138Very close colourColour difference 2.1 (0 is identical)
Depth15%100TanTanSameDepth difference: 0.2
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Overall match 75/100Shade match 95/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Tarte Maracuja Juicy Glow Tint in 46S Tan-Deep Sand, against Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation in NY12. Every attribute compared, with its share of the score.
ComparedYour shadeNY12Closest overall alternative46S Tan-Deep SandHow they compareScore
Shade match55% of overall85
Colour60%89#b17242#a97448Very close colourColour difference 2.4 (0 is identical)
Depth15%99TanTanSameDepth difference: 0.6
Retailer descriptionDeepDeep tanSome differenceRetailer descriptions one depth band apart
Overall match 85/100Shade match 85/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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