Make 'EM Wonder, 24H Soft Matte Foundation Deep Ebony dupes and alternatives NYX Professional Makeup
4.5 (15,723)·Rich deep · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same neutral undertone· Claims a blurring effect· Claims long-wearing
Differences: Noticeably different swatch colour· Natural rather than matte finish· Medium rather than buildable coverage
Score details
Shade match
77
Finish & visual result
70
Wear & performance
40
Skin suitability
60
Slight colour difference · Natural · Medium coverage
Ingredients (not scored): no ingredient list for one product
Differences: Noticeably different swatch colour · Natural rather than matte finish · Medium rather than buildable coverage · Not marketed for oily skin
Retailer shade note: dark rich - neutral, slightly warm
The closest shade to NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation Deep Ebony (Rich deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
NYX Professional Makeup Buttermelt Glaze Skin Tint SPF 30 in Chocolate Butta, against NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation in Deep Ebony. Every attribute compared, with its share of the score.
ComparedYour shadeDeep EbonyClosest shade matchChocolate ButtaHow they compareScore
Shade match55% of overall87
Colour60%92#340e01#331204Very close colourColour difference 1.9 (0 is identical)
Finish & visual result25% of overall · 2 of 4 compared43
Finish35%12MatteRadiantDifferentRadiant finish rather than matte
Coverage30%80BuildableLightCloseLight coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 1 of 5 compared40
Longevity30%40Not listed12-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type100%50Combination, normal, oilyNot publishedSkin-type suitability not published for one product
Overall match 67/100Shade match 87/100Low confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Revolution Beauty Conceal & Define Soft Matte Full Coverage Foundation in F20NC, against NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation in Deep Ebony. Every attribute compared, with its share of the score.
ComparedYour shadeDeep EbonyClosest overall alternativeF20NCHow they compareScore
Shade match55% of overall85
Colour60%89#340e01#37160fVery close colourColour difference 2.5 (0 is identical)
Overall match 81/100Shade match 85/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.