Very fair · Cool · pink undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Avoid an ingredient
31 matches
31 matches
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $48 at Sephora
Sephora Collection Best Skin Ever Matte Powder Foundation
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
SephoraYour shade $48 at Sephora
Givenchy Prisme Libre Glow Serum Blurring Foundation
Every store that sells this shade · prices as last checked
Sephora$63View at Sephora
Macy's$63View at Macy'sRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty$7 less (15%)Matches: Very close colourSame cool undertoneSame natural finish
No material differences in the data we have.
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Retailer shade note: fair cool
High confidence· Digital match
Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation
Every store that sells this shade · prices as last checked
Macy's$41View at Macy'sUlta Beauty$41View at Ulta BeautySephora$9 less (19%)Matches: Near-identical swatch colourSame cool undertoneSame natural finish
Differences: Buildable rather than medium coverageNo blurring effect claimedNot marketed for combination skin
Looks identical · Natural · Buildable coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Buildable rather than medium coverage · No blurring effect claimed · Not marketed for combination skin
Retailer shade note: Light shade with cool undertones
Medium confidence· Digital match
Yepoda The Dewy Day
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraSephora$12 less (25%)Matches: Very close colourSame cool undertoneSame medium coverage
Differences: No blurring effect claimedNot marketed for normal skin
Very close colour · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: No blurring effect claimed · Not marketed for normal skin
Retailer shade note: light - cool
Medium confidence· Digital match
LIXR Beauty Multi-Use Cream-to-Powder Concealer & Foundation Stick
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraSephoraCosts $15 moreMatches: Very close colourSame cool undertoneSame natural finish
Differences: No skin-like finish claimedContains listed fragranceContains drying alcohol
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: No skin-like finish claimed · Contains listed fragrance · Contains drying alcohol
Retailer shade note: fair to light with cool undertones
High confidence· Digital match
Givenchy Prisme Libre Glow Serum Blurring Foundation
Every store that sells this shade · prices as last checked
Sephora$63View at SephoraMacy's$63View at Macy'sUlta Beauty(product price)$23 less (48%)Matches: Near-identical swatch colourSame cool undertoneBoth claim a skin-like finish
Differences: Matte rather than natural finishFull rather than medium coverageContains listed fragrance
Looks identical · Matte · Full coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · Contains listed fragrance · Contains drying alcohol
Retailer shade note: fair light with cool undertone
High confidence· Digital match
TIRTIR Mask Fit AI Filter Cushion
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautySephoraCosts $1 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Neutral rather than cool undertoneNo skin-like finish claimedContains listed fragrance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · No skin-like finish claimed · Contains listed fragrance · Contains drying alcohol
Retailer shade note: for very fair skin with neutral undertones
High confidence· Digital match
Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraUlta Beauty$28.01 less (58%)Matches: Near-identical swatch colourSame cool undertoneBoth claim a skin-like finish
Differences: Matte rather than natural finishBuildable rather than medium coverage
Looks identical · Matte · Buildable coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Matte rather than natural finish · Buildable rather than medium coverage
High confidence· Digital match
L'Oréal Paris Infallible Cushion Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$19.99View at Ulta BeautySephora$24 less (50%)Matches: Very close colourSame cool undertoneSame natural finish
Differences: No skin-like finish claimedNo blurring effect claimed
Very close colour · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: No skin-like finish claimed · No blurring effect claimed
Retailer shade note: very light with pink undertones
High confidence· Digital match
Sephora Collection Best Skin Ever Liquid Foundation
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraSephoraCosts $4 moreMatches: Near-identical swatch colourSame natural finishSame medium coverage
Differences: Neutral rather than cool undertoneNo skin-like finish claimedNot marketed for combination skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · No skin-like finish claimed · Not marketed for combination skin · Contains drying alcohol
Retailer shade note: with neutral undertones
High confidence· Digital match
Haus Labs Triclone Skin Tech Medium Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraUlta Beauty(product price)$34.01 less (71%)Matches: Near-identical swatch colourSame cool undertoneSame natural finish
Differences: No blurring effect claimedNo long-wear claimDoes not claim a lightweight feel
Looks identical · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: No blurring effect claimed · No long-wear claim · Does not claim a lightweight feel
Medium confidence· Digital match
L'Oréal Paris True Match Super-Blendable Foundation
Every store that sells this shade · prices as last checked
Walmart$9.97View at Walmart
Target$9.99View at TargetUlta Beautyfrom $13.99 · product priceView at Ulta Beauty
CVS$14.79View at CVSWalmart$19.64View at Walmart
AmazonSee price at AmazonView at AmazonSephora$11 less (23%)Matches: Near-identical swatch colourSame natural finishBoth claim a blurring effect
Differences: Slightly warmer undertoneBuildable rather than medium coverageNo skin-like finish claimed
Looks identical · Natural · Buildable coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Slightly warmer undertone · Buildable rather than medium coverage · No skin-like finish claimed · Not marketed for combination skin
Retailer shade note: Ultra Fair skin with beige undertones
Medium confidence· Digital match
Huda Beauty Easy Blur Natural Airbrush Foundation
Every store that sells this shade · prices as last checked
Sephora$37View at SephoraSephoraCosts $15 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Neutral rather than cool undertoneNo skin-like finish claimedContains listed fragrance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · No skin-like finish claimed · Contains listed fragrance · Contains drying alcohol
Retailer shade note: light with neutral undertones
Medium confidence· Digital match
Givenchy Prisme Libre Glow Serum Blurring Foundation
Every store that sells this shade · prices as last checked
Sephora$63View at SephoraMacy's$63 · low stockView at Macy'sUlta Beauty$7 less (15%)Matches: Very close colourSame natural finishSame medium coverage
Differences: Neutral rather than cool undertone
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone
Retailer shade note: fair neutral
High confidence· Digital match
Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation
Every store that sells this shade · prices as last checked
Macy's$41View at Macy'sUlta Beauty$41View at Ulta BeautySephora$8 less (17%)Matches: Very close colourSame cool undertoneSame medium coverage
Differences: Matte rather than natural finishNo skin-like finish claimedNot marketed for dry skin
Very close colour · Matte · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Matte rather than natural finish · No skin-like finish claimed · Not marketed for dry skin · Contains drying alcohol
Retailer shade note: fair cool
High confidence· Digital match
Urban Decay Face Bond Self Setting Waterproof Foundation
Every store that sells this shade · prices as last checked
Sephora$8 less (17%)Matches: Very close colourSame cool undertoneSame medium coverage
Differences: Matte rather than natural finishNo skin-like finish claimedDoes not claim a lightweight feel
Very close colour · Matte · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Matte rather than natural finish · No skin-like finish claimed · Does not claim a lightweight feel · Not marketed for dry skin
Retailer shade note: fair skin with a balance of warm & cool undertones
High confidence· Digital match
Tarte Amazonian Clay Blurring Powder Foundation
Every store that sells this shade · prices as last checked
Sephora$1 less (2%)Matches: Near-identical swatch colourSame natural finishBoth claim a skin-like finish
Differences: Neutral rather than cool undertoneFull rather than medium coverageNot marketed for normal/dry skin
Looks identical · Natural · Full coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · Full rather than medium coverage · Not marketed for normal/dry skin · Contains drying alcohol
Retailer shade note: fair with neutral undertones
High confidence· Digital match
Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraUlta Beauty$5 less (10%)Matches: Very close colourSimilar undertone (neutral vs cool)Same natural finish
Differences: No skin-like finish claimedNo blurring effect claimedDoes not claim a lightweight feel
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for normal skin
Retailer shade note: very fair, cool-neutral undertones
Medium confidence· Digital match
Clinique Superbalanced Makeup Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$43View at Ulta BeautyMacy's$43View at Macy'sUlta Beauty$20.70 less (43%)Matches: Very close colourSame natural finishBoth claim long-wearing
Differences: Buildable rather than medium coverageNo skin-like finish claimedNo blurring effect claimed
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Buildable rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Not marketed for dry/combination skin
Retailer shade note: ivory
Medium confidence· Digital match
Sigma Beauty Skin Perfector Hydrating Tint
Every store that sells this shade · prices as last checked
Ulta Beauty$27.30View at Ulta BeautySephora$24 less (50%)Matches: Very close colourSame natural finishSame medium coverage
Differences: Neutral rather than cool undertoneNo skin-like finish claimedNo blurring effect claimed
Very close colour · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Neutral rather than cool undertone · No skin-like finish claimed · No blurring effect claimed
Retailer shade note: fair with neutral undertones
High confidence· Digital match
Sephora Collection Best Skin Ever Liquid Foundation
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraSephoraCosts $6 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Neutral rather than cool undertoneNo skin-like finish claimed
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · No skin-like finish claimed
Retailer shade note: very fair with neutral undertones
High confidence· Digital match
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty(product price)Costs $7 moreMatches: Very close colourSame cool undertoneSame medium coverage
Differences: Matte rather than natural finishNo long-wear claimNot marketed for normal/dry skin
Very close colour · Matte · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Matte rather than natural finish · No long-wear claim · Not marketed for normal/dry skin
Retailer shade note: fair rosy
High confidence· Digital match
Natasha Denona HY-GLAM Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $55 · product priceView at Ulta BeautySephora$4 less (8%)Matches: Very close colourSame natural finishSame medium coverage
Differences: Neutral rather than cool undertoneNo skin-like finish claimedNo blurring effect claimed
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel
Retailer shade note: neutral
High confidence· Digital match
Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$44View at SephoraUlta Beauty$44View at Ulta BeautySephoraSame priceMatches: Very close colourSame natural finishSame medium coverage
Differences: Slightly deeperNeutral rather than cool undertoneNo blurring effect claimed
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Slightly deeper · Neutral rather than cool undertone · No blurring effect claimed · Not marketed for dry skin
Retailer shade note: for fair skintones with neutral undertones
High confidence· Digital match
Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beauty$48View at Ulta BeautySephoraCosts $10 moreMatches: Near-identical swatch colourSame natural finishBoth claim a blurring effect
Differences: Neutral rather than cool undertoneBuildable rather than medium coverageNo skin-like finish claimed
Looks identical · Natural · Buildable coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Neutral rather than cool undertone · Buildable rather than medium coverage · No skin-like finish claimed · Does not claim a lightweight feel · Not marketed for combination skin · Contains listed fragrance
Retailer shade note: very light skin with neutral beige undertones
High confidence· Digital match
Dior Forever Skin Perfect 24H Multi-Use Foundation Stick
Every store that sells this shade · prices as last checked
Sephora$58View at SephoraUlta Beautyfrom $58 · product priceView at Ulta BeautyUlta Beauty(product price)$32.01 less (67%)Matches: Near-identical swatch colourSame cool undertoneClaims transfer resistance
Differences: Matte rather than natural finishFull rather than medium coverageNo skin-like finish claimed
Looks identical · Matte · Full coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Contains drying alcohol
Retailer shade note: cool undertones
Medium confidence· Digital match
Maybelline Super Stay Lumi-Matte Foundation
Every store that sells this shade · prices as last checked
Walmart$11.97View at WalmartTarget$11.99View at TargetUlta Beautyfrom $15.99 · product priceView at Ulta BeautyAmazonSee price at AmazonView at AmazonUlta Beauty$6 less (13%)Matches: Very close colourSame cool undertoneClaims not settling into lines
Differences: Radiant rather than natural finishBuildable rather than medium coverageNo skin-like finish claimed
Very close colour · Radiant · Buildable coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Radiant rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · No blurring effect claimed
Retailer shade note: very fair skin with cool, pink or rosy undertones
Medium confidence· Digital match
Tarte Babassu Foundcealer Dewy Foundation SPF 20
Every store that sells this shade · prices as last checked
Ulta Beauty$42View at Ulta BeautySephoraCosts $12 moreMatches: Very close colourSame cool undertoneBoth claim a blurring effect
Differences: Matte rather than natural finishBuildable rather than medium coverageNo skin-like finish claimed
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · Does not claim a lightweight feel · Not marketed for normal skin · Contains listed fragrance · Contains drying alcohol
Retailer shade note: fair skin with cool rosy undertones
High confidence· Digital match
Dior Forever Skin Wear Blurring Natural Matte Foundation
Every store that sells this shade · prices as last checked
Macy's$60View at Macy'sSephora$60View at SephoraUlta Beautyfrom $60 · product priceView at Ulta BeautySephora$12 less (25%)Matches: Very close colourSame medium coverageBoth claim a skin-like finish
Differences: Slightly warmer undertoneNo blurring effect claimedNot marketed for normal skin
Very close colour · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly warmer undertone · No blurring effect claimed · Not marketed for normal skin
Retailer shade note: light - warm
Medium confidence· Digital match
LIXR Beauty Multi-Use Cream-to-Powder Concealer & Foundation Stick
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beauty(product price)Costs $4 moreMatches: Near-identical swatch colourSame cool undertoneClaims not settling into lines
Differences: Matte rather than natural finishFull rather than medium coverageNo skin-like finish claimed
Looks identical · Matte · Full coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Not marketed for dry skin
Retailer shade note: light with cool rosy peach undertones
Medium confidence· Digital match
Estée Lauder Double Wear Stay-in-Place Matte Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $52 · product priceView at Ulta BeautyMacy's$52View at Macy'sShowing 12 of 29 matches
The closest shade to Ogee Multi-Use Sculpted Foundation and Concealer Stick Poplar 0.10 C (Very fair · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Affogato
Marshmallow
$36
W3
$16.99
Stone 1.3
$39
170
$30
8B porcelain beige
$32
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Sephora Collection Best Skin Ever Matte Powder Foundation in 04P Light, against Ogee Multi-Use Sculpted Foundation and Concealer Stick in Poplar 0.10 C. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Sephora Collection Best Skin Ever Matte Powder Foundation in 04P Light.
1 shared ingredient; weighted similarity 1%. Ingredients only affect results through the filters.
Givenchy Prisme Libre Glow Serum Blurring Foundation in 2C, against Ogee Multi-Use Sculpted Foundation and Concealer Stick in Poplar 0.10 C. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Givenchy Prisme Libre Glow Serum Blurring Foundation in 2C.
0 shared ingredients; weighted similarity 0%. Ingredients only affect results through the filters.
Sephora Collection Best Skin Ever Matte Powder Foundation 04P Light
SephoraYour shade $48 at Sephora
Givenchy Prisme Libre Glow Serum Blurring Foundation 2C
SephoraYour shade $48 at Sephora
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
