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Retractable Waterproof Lip Liner Plum dupes and alternatives Palladio Beauty

Plum · Cool · Deep / dark

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.

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30 matches

Closest shade match: Make Up For Ever Artist Color Pencil Extreme Smudge-Proof Lip Liner 450 Dramatic Plum

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
Palladio Beauty
PlumChange shade
Colour family, undertone and depth: Plum · Cool · Deep / dark
Finish and opacity: —
The match
Make Up For Ever
450 Dramatic Plum
Colour family, undertone and depth: Plum · Cool · Deep / dark
Finish and opacity: Matte
Shade match
92out of 100
Colour
89
Depth
93
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$27SephoraSephora
Costs $12.01 more

Your shade $14.99 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: IT Cosmetics Do It All Lip Transformer Hydrating Lip Balm + Lip Liner BERRY BRAVE

The most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.

Your shade
Palladio Beauty
PlumChange shade
Colour family, undertone and depth: Plum · Cool · Deep / dark
Finish and opacity: —
The match
IT Cosmetics
BERRY BRAVE
Colour family, undertone and depth: Berry · Cool · Deep / dark
Finish and opacity: —
Overall match
83out of 100
Shade (Shade match)
91
Finish (Finish & visual result)
50
Wear (Wear & performance)
76
Comfort (Comfort & suitability)
100
Medium confidence· Digital matchWhy it matches
Best price
$29Ulta BeautyUlta Beauty
Costs $14.01 more

Your shade $14.99 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Rare Beauty

    Kind Words Matte Lip Liner

    Proud
    Shade match 89
    $18SephoraSephoraCosts $3.01 more

    Matches: Very close colourSame cool undertoneSame longevity: long-wearing

    Differences: Brown rather than plum

    Score details
    Shade match
    89
    Finish & visual result
    50
    Wear & performance
    82
    Comfort & suitability
    70

    Very close colour · Matte

    Ingredients (not scored): 6% ingredient overlap

    Differences: Brown rather than plum

    Retailer shade note: plum brown

    High confidence· Digital match

    View match
  2. #4 · NYX Professional Makeup

    Slim Lip Pencil Lip Liner

    Mahogany
    Shade match 86
    $6Ulta BeautyUlta Beauty(product price)$8.99 less (60%)

    Matches: Very close colourSame cool undertoneSame longevity: long-wearing

    Differences: Brown rather than plumDoes not claim waterproof

    Score details
    Shade match
    86
    Finish & visual result
    50
    Wear & performance
    79
    Comfort & suitability
    100

    Very close colour · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Brown rather than plum · Does not claim waterproof

    Retailer shade note: plum-brown

    Medium confidence· Digital match

    View match
  3. #5 · NYX Professional Makeup

    Slim Lip Pencil Lip Liner

    Plum
    Shade match 84
    $6Ulta BeautyUlta Beauty(product price)$8.99 less (60%)

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim hydration

    Differences: Purple rather than plumDoes not claim waterproof

    Score details
    Shade match
    84
    Finish & visual result
    50
    Wear & performance
    79
    Comfort & suitability
    100

    Close colour · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Purple rather than plum · Does not claim waterproof

    Retailer shade note: purple

    Medium confidence· Digital match

    View match
  4. #6 · Make Up For Ever

    Artist Color Pencil Long-Lasting Lip Liner

    450 Dramatic Plum
    Shade match 92
    $26SephoraSephoraCosts $11.01 more

    Matches: Very close colourSame cool undertoneSame longevity: long-wearing

    Differences: Does not claim waterproofDoes not claim hydration

    Score details
    Shade match
    92
    Finish & visual result
    50
    Wear & performance
    67
    Comfort & suitability
    40

    Very close colour · Matte · Opaque

    Ingredients (not scored): 17% ingredient overlap

    Differences: Does not claim waterproof · Does not claim hydration

    Retailer shade note: Deep Burgundy (Not suitable for use on eyes)

    Medium confidence· Digital match

    View match
  5. #7 · Lancôme

    Lip Idôle Lip Shaper

    66 Mahogany Mauve
    Shade match 83
    $25Ulta BeautyUlta BeautyCosts $10.01 more

    Matches: Same cool undertoneBoth claim waterproof

    Differences: Berry rather than plum8-hour wear rather than long-wearing (longevity)Does not claim hydration

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    83
    Comfort & suitability
    40

    Close colour

    Ingredients (not scored): 14% ingredient overlap

    Differences: Berry rather than plum · 8-hour wear rather than long-wearing (longevity) · Does not claim hydration

    Retailer shade note: cool brown berry

    Medium confidence· Digital match

    View match
  6. #8 · NYX Professional Makeup

    Lingerie Lip Liner Stain

    11 Hot N Heavy
    Shade match 83
    $11.99CVSCVS$3 less (20%)

    Matches: Same cool undertoneSame longevity: long-wearingClaims smudge and transfer

    Differences: Does not claim hydration

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    78
    Comfort & suitability
    40

    Close colour · Sheer

    Ingredients (not scored): 0% ingredient overlap

    Differences: Does not claim hydration

    Medium confidence· Digital match

    View match
  7. #9 · NYX Professional Makeup

    Retractable Long-Lasting Mechanical Lip Liner

    Dark Red
    Shade match 81
    $6Ulta BeautyUlta Beauty(product price)$8.99 less (60%)

    Matches: Same cool undertoneSame longevity: long-wearingClaims smudge and transfer

    Differences: Does not claim waterproof

    Score details
    Shade match
    81
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    100

    Close colour

    Ingredients (not scored): 11% ingredient overlap

    Differences: Does not claim waterproof

    Retailer shade note: burgundy

    Medium confidence· Digital match

    View match
  8. #10 · Urban Decay

    24/7 Glide-On Waterproof Lip Liner

    Manic
    Shade match 79
    $25SephoraSephoraCosts $10.01 more

    Matches: Same cool undertoneClaims smudge and transferBoth claim waterproof

    Differences: Berry rather than plum16-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    79
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    100

    Close colour · Matte

    Ingredients (not scored): 18% ingredient overlap

    Differences: Berry rather than plum · 16-hour wear rather than long-wearing (longevity)

    Retailer shade note: rosy wine

    Medium confidence· Digital match

    View match
  9. #11 · NYX Professional Makeup

    Lingerie Lip Liner Stain

    Hot & Heavy
    Shade match 81
    $12Ulta BeautyUlta Beauty$2.99 less (20%)

    Matches: Same longevity: long-wearingClaims smudge and transferBoth claim waterproof

    Differences: Neutral rather than cool undertoneDoes not claim hydration

    Score details
    Shade match
    81
    Finish & visual result
    50
    Wear & performance
    78
    Comfort & suitability
    40

    Close colour · Sheer

    Ingredients (not scored): 0% ingredient overlap

    Differences: Neutral rather than cool undertone · Does not claim hydration

    Medium confidence· Digital match

    View match
  10. #12 · Huda Beauty

    Lip Contour 2.0 Automatic Matte Lip Pencil

    Very Berry
    Shade match 78
    $23SephoraSephoraCosts $8.01 more

    Matches: Same cool undertoneClaims smudge and transferBoth claim waterproof

    Differences: Berry rather than plum9-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    78
    Finish & visual result
    50
    Wear & performance
    73
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Berry rather than plum · 9-hour wear rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  11. #13 · Urban Decay

    24/7 Glide-On Waterproof Lip Liner

    Luv Ya Backtalk
    Shade match 76
    $25SephoraSephoraCosts $10.01 more

    Matches: Very close colourClaims smudge and transferBoth claim waterproof

    Differences: Warm rather than cool undertoneMauve rather than plum16-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    76
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    100

    Very close colour · Matte

    Ingredients (not scored): 18% ingredient overlap

    Differences: Warm rather than cool undertone · Mauve rather than plum · 16-hour wear rather than long-wearing (longevity)

    Retailer shade note: medium warm mauve

    Medium confidence· Digital match

    View match
  12. #14 · Urban Decay

    24/7 Glide-On Waterproof Lip Liner

    Hex
    Shade match 76
    $25SephoraSephoraCosts $10.01 more

    Matches: Same cool undertoneClaims smudge and transferBoth claim waterproof

    Differences: Berry rather than plum16-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    76
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    100

    Close colour · Matte

    Ingredients (not scored): 18% ingredient overlap

    Differences: Berry rather than plum · 16-hour wear rather than long-wearing (longevity)

    Retailer shade note: deep red wine

    Medium confidence· Digital match

    View match
  13. #15 · Sacheu

    Peel Off Lip Liner STAY-N

    Double Shot
    Shade match 73
    $14Ulta BeautyUlta Beauty(product price)$0.99 less (7%)

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim hydration

    Differences: Brown rather than plumDoes not claim waterproof

    Score details
    Shade match
    73
    Finish & visual result
    50
    Wear & performance
    76
    Comfort & suitability
    100

    Slight colour difference

    Ingredients (not scored): 0% ingredient overlap

    Differences: Brown rather than plum · Does not claim waterproof

    Retailer shade note: dark brown

    Medium confidence· Digital match

    View match
  14. #16 · NYX Professional Makeup

    Slim Lip Pencil Lip Liner

    Cabaret
    Shade match 72
    $6Ulta BeautyUlta Beauty(product price)$8.99 less (60%)

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim hydration

    Differences: Red rather than plumDoes not claim waterproof

    Score details
    Shade match
    72
    Finish & visual result
    50
    Wear & performance
    79
    Comfort & suitability
    100

    Close colour · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Red rather than plum · Does not claim waterproof

    Retailer shade note: plum red

    Medium confidence· Digital match

    View match
  15. #17 · NYX Professional Makeup

    Slim Lip Pencil Lip Liner

    Auburn
    Shade match 71
    $6Ulta BeautyUlta Beauty$8.99 less (60%)

    Matches: Same longevity: long-wearingBoth claim hydration

    Differences: Warm rather than cool undertoneBrown rather than plumDoes not claim waterproof

    Score details
    Shade match
    71
    Finish & visual result
    50
    Wear & performance
    79
    Comfort & suitability
    100

    Close colour · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Warm rather than cool undertone · Brown rather than plum · Does not claim waterproof

    Retailer shade note: soft warm brown

    Medium confidence· Digital match

    View match
  16. #18 · NYX Professional Makeup

    Duck Plump Retractable Plumping Lip Liner

    Fill Em In
    Shade match 79
    $10Ulta BeautyUlta Beauty$4.99 less (33%)

    Matches: Near-identical swatch colourSame format and precision: retractable

    Differences: Warm rather than cool undertonePink rather than plum10-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    79
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    40

    Looks identical · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Warm rather than cool undertone · Pink rather than plum · 10-hour wear rather than long-wearing (longevity) · Does not claim waterproof · Does not claim hydration

    Retailer shade note: warm berry pink

    Medium confidence· Digital match

    View match
  17. #19 · Urban Decay

    24/7 Glide-On Waterproof Lip Liner

    Liar
    Shade match 73
    $25SephoraSephoraCosts $10.01 more

    Matches: Same cool undertoneClaims smudge and transferBoth claim waterproof

    Differences: Nude rather than plum16-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    73
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    100

    Close colour · Matte

    Ingredients (not scored): 18% ingredient overlap

    Differences: Nude rather than plum · 16-hour wear rather than long-wearing (longevity)

    Retailer shade note: mauve-nude

    Medium confidence· Digital match

    View match
  18. #20 · RMS Beauty

    Go Nude Lip Pencil

    Midnight Nude
    Shade match 67
    $26Ulta BeautyUlta BeautyCosts $11.01 more

    Matches: Same cool undertoneBoth claim waterproofBoth claim hydration

    Differences: Noticeably different swatch colourBrown rather than plum8-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    67
    Finish & visual result
    50
    Wear & performance
    83
    Comfort & suitability
    100

    Slight colour difference · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Brown rather than plum · 8-hour wear rather than long-wearing (longevity)

    Retailer shade note: deep mahogany

    Medium confidence· Digital match

    View match
  19. #21 · Milani

    Keep It Full Plumping Lip Liner

    Hot Tamale
    Shade match 83
    $11.99Ulta BeautyUlta Beauty$3 less (20%)

    Matches: Same cool undertoneClaims smudge and transferClaims comfort

    Differences: 8-hour wear rather than long-wearing (longevity)Does not claim waterproof

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    51
    Comfort & suitability
    70

    Close colour · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: 8-hour wear rather than long-wearing (longevity) · Does not claim waterproof

    Retailer shade note: deep chestnut plum

    Medium confidence· Digital match

    View match
  20. #22 · Fenty Beauty

    Trace'd Out Pencil Lip Liner

    Rose Amber
    Shade match 77
    $24SephoraSephoraCosts $9.01 more

    Matches: Same cool undertoneClaims smudge and transferBoth claim waterproof

    Differences: Brown rather than plum8-hour wear rather than long-wearing (longevity)Does not claim hydration

    Score details
    Shade match
    77
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): 6% ingredient overlap

    Differences: Brown rather than plum · 8-hour wear rather than long-wearing (longevity) · Does not claim hydration

    Retailer shade note: cool taupe brown

    Medium confidence· Digital match

    View match
  21. #23 · MAC Cosmetics

    Lipglazer Glossy Liner

    Acai
    Shade match 72
    $25SephoraSephoraCosts $10.01 more

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim hydration

    Differences: Noticeably different swatch colourDoes not claim waterproofCream rather than retractable (format and precision)

    Score details
    Shade match
    72
    Finish & visual result
    50
    Wear & performance
    66
    Comfort & suitability
    100

    Slight colour difference · Satin · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Does not claim waterproof · Cream rather than retractable (format and precision)

    Retailer shade note: deep red plum

    Medium confidence· Digital match

    View match
  22. #24 · Estée Lauder

    Double Wear 24H Stay-In-Place Lip Liner

    Chestnut
    Shade match 74
    $30Ulta BeautyUlta BeautyCosts $15.01 more

    Matches: Claims smudge and transferBoth claim hydration

    Differences: Neutral rather than cool undertoneBrown rather than plum24-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    74
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    100

    Close colour · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than cool undertone · Brown rather than plum · 24-hour wear rather than long-wearing (longevity) · Does not claim waterproof

    Retailer shade note: deep, rich brown with a neutral undertone

    Medium confidence· Digital match

    View match
  23. #25 · Sacheu

    Peel Off Lip Liner STAY-N

    After Party
    Shade match 66
    $14Ulta BeautyUlta Beauty$0.99 less (7%)

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim hydration

    Differences: Noticeably different swatch colourBerry rather than plumDoes not claim waterproof

    Score details
    Shade match
    66
    Finish & visual result
    50
    Wear & performance
    76
    Comfort & suitability
    100

    Slight colour difference

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · Berry rather than plum · Does not claim waterproof

    Retailer shade note: dark wine

    Medium confidence· Digital match

    View match
  24. #26 · Essence

    8H Matte Comfort Lipliner

    Silky Hazelnut
    Shade match 68
    $3.99Ulta BeautyUlta Beauty(product price)$11 less (73%)

    Matches: Same cool undertoneBoth claim waterproofClaims comfort

    Differences: Nude rather than plum8-hour wear rather than long-wearing (longevity)Does not claim hydration

    Score details
    Shade match
    68
    Finish & visual result
    50
    Wear & performance
    83
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Nude rather than plum · 8-hour wear rather than long-wearing (longevity) · Does not claim hydration

    Retailer shade note: nude

    Medium confidence· Digital match

    View match
  25. #27 · Buxom

    Power Line Plumping Lip Liner

    Dolly Medium
    Shade match 66
    $24Ulta BeautyUlta BeautyCosts $9.01 more

    Matches: Same cool undertoneBoth claim waterproofClaims comfort

    Differences: LighterBrown rather than plum8-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    66
    Finish & visual result
    50
    Wear & performance
    82
    Comfort & suitability
    70

    Slight colour difference · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Lighter · Brown rather than plum · 8-hour wear rather than long-wearing (longevity)

    Retailer shade note: mauve brown

    Medium confidence· Digital match

    View match
  26. #28 · NYX Professional Makeup

    Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil

    Girl, Bye
    Shade match 70
    $6Ulta BeautyUlta Beauty(product price)$8.99 less (60%)

    Matches: Same cool undertoneSame longevity: long-wearing

    Differences: Noticeably different swatch colourBerry rather than plumDoes not claim waterproof

    Score details
    Shade match
    70
    Finish & visual result
    50
    Wear & performance
    79
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Berry rather than plum · Does not claim waterproof · Does not claim hydration

    Retailer shade note: berry

    Medium confidence· Digital match

    View match
  27. #29 · Essence

    8H Matte Comfort Lipliner

    19 Burgundy Bestie
    Shade match 68
    $3.99Ulta BeautyUlta Beauty(product price)$11 less (73%)

    Matches: Same cool undertoneBoth claim waterproofClaims comfort

    Differences: Noticeably different swatch colourLighter8-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    68
    Finish & visual result
    50
    Wear & performance
    83
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · 8-hour wear rather than long-wearing (longevity) · Does not claim hydration

    Medium confidence· Digital match

    View match
  28. #30 · Clinique

    Quickliner For Lips Lip Liner

    Plummy
    Shade match 78
    $25Ulta BeautyUlta BeautyCosts $10.01 more

    Matches: Claims comfort

    Differences: LighterNeutral rather than cool undertone8-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    78
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    40

    Close colour

    Ingredients (not scored): 11% ingredient overlap

    Differences: Lighter · Neutral rather than cool undertone · 8-hour wear rather than long-wearing (longevity) · Does not claim waterproof · Does not claim hydration

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Why the closest shade match works

Make Up For Ever Artist Color Pencil Extreme Smudge-Proof Lip Liner in 450 Dramatic Plum, against Palladio Beauty Retractable Waterproof Lip Liner in Plum. Every attribute compared, with its share of the score.

ComparedYour shadePlumClosest shade match450 Dramatic PlumScore
Shade match60% of overall92
Colour89#6f3239#74393cVery close colourColour difference 2.4 (0 is identical)
Depth93Deep / darkDeep / darkSameDepth difference 3.5 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family100PlumPlumSameSame colour family
Finish & visual result10% of overall · none of 1 comparable50
Finishnot comparableNot listedMatteNot listed for eitherA finish not listed for one product
Wear & performance25% of overall79
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Smudge and transfer40Not listedClaimedSome differenceThe match claims smudge or transfer resistance; your product does not list it
Waterproof100ClaimedClaimedSameBoth products claim waterproof wear
Format and precision85RetractablePencilClosePencil rather than retractable
Comfort & suitability5% of overall40
Comfort40Not listedClaimedSome differenceThe match claims a comfortable feel; your product does not list it
Hydration40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Overall match 82/100Shade match 92/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Make Up For Ever Artist Color Pencil Extreme Smudge-Proof Lip Liner in 450 Dramatic Plum.

Same or better

  • Very close colour
  • Same cool undertone
  • Same longevity: long-wearing
  • Claims smudge and transfer
  • Both claim waterproof
  • Claims comfort

Different

  • Does not claim hydration

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionNot listeddeep burgundy
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Why the closest overall alternative works

IT Cosmetics Do It All Lip Transformer Hydrating Lip Balm + Lip Liner in BERRY BRAVE, against Palladio Beauty Retractable Waterproof Lip Liner in Plum. Every attribute compared, with its share of the score.

ComparedYour shadePlumClosest overall alternativeBERRY BRAVEScore
Shade match60% of overall91
Colour91#6f3239#6d3638Very close colourColour difference 2.1 (0 is identical)
Depth99Deep / darkDeep / darkSameDepth difference 0.8 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family60PlumBerrySome differenceNeighbouring colour families
Finish & visual result10% of overall · none of 1 comparable50
Finishnot comparableNot listedNot listedNot listed for eitherNeither product lists a finish
Wear & performance25% of overall · 2 of 4 compared76
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Smudge and transfernot comparableNot listedNot listedNot listed for eitherNeither product lists smudge or transfer resistance
Waterproof40ClaimedNot listedSome differenceOnly your product claims waterproof wear; the match does not list it
Format and precisionnot comparableRetractableNot listedNot listed for eitherA format not listed for one product
Comfort & suitability5% of overall · 1 of 2 compared100
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydration100ClaimedClaimedSameBoth products claim hydration
Overall match 83/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics Do It All Lip Transformer Hydrating Lip Balm + Lip Liner in BERRY BRAVE.

Same or better

  • Very close colour
  • Same cool undertone
  • Same longevity: long-wearing
  • Both claim hydration

Different

  • Does not claim waterproof

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 12%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionNot listeddeep cool berry
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Where to buy

Closest shade match

Make Up For Ever Artist Color Pencil Extreme Smudge-Proof Lip Liner 450 Dramatic Plum

Best price
$27SephoraSephora
Costs $12.01 more

Your shade $14.99 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

IT Cosmetics Do It All Lip Transformer Hydrating Lip Balm + Lip Liner BERRY BRAVE

Best price
$29Ulta BeautyUlta Beauty
Costs $14.01 more

Your shade $14.99 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.