Tan
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Avoid an ingredient
30 matches
30 matches
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $17.99 at Ulta Beauty
Yves Saint Laurent Skin Affair Soft Glow Cushion Foundation
Every store that sells this shade · prices as last checked
Macy's$49View at Macy'sSephora$49View at SephoraThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
WalmartYour shade $17.99 at Ulta Beauty
L'Oréal Paris True Match Nude Hyaluronic Tinted Serum
Every store that sells this shade · prices as last checked
Walmart$15.82View at WalmartRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Target$7.50 less (42%)Matches: Claims not settling into linesClaims a lightweight feel
Differences: Contains listed fragranceContains drying alcohol
Close colour · Radiant · Light coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Contains listed fragrance · Contains drying alcohol
Low confidence· Digital match
CoverGirl Clean Fresh Skin Milk Foundation
Every store that sells this shade · prices as last checked
Target$10.49View at Target
CVS$11.99View at CVSTarget$7.50 less (42%)Matches: Claims not settling into linesClaims a lightweight feel
Differences: Contains listed fragranceContains drying alcohol
Close colour · Radiant · Light coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Contains listed fragrance · Contains drying alcohol
Low confidence· Digital match
CoverGirl Clean Fresh Skin Milk Foundation
Every store that sells this shade · prices as last checked
Target$10.49View at TargetCVS$11.99View at CVSWalmart$3.21 less (18%)Natural · Medium coverage
Differences: Contains listed fragrance
Close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Contains listed fragrance
Low confidence· Digital match
CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation
Every store that sells this shade · prices as last checked
Walmart$14.78View at Walmart
Ulta Beauty(product price)Costs $23.01 moreMatches: Claims a blurring effectClaims transfer resistanceClaims a lightweight feel
No material differences in the data we have.
Close colour · Natural · Light coverage
Ingredients (not scored): 8% ingredient overlap
Retailer shade note: medium with neutral olive undertones
Low confidence· Digital match
Fenty Beauty Eaze Drop Lightweight Blurring Skin Tint
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $41 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $0.50 moreMatches: Claims a skin-like finishClaims a blurring effectClaims a lightweight feel
No material differences in the data we have.
Close colour · Natural · Buildable coverage
Ingredients (not scored): 2% ingredient overlap
Retailer shade note: tan with yellow undertone
Medium confidence· Digital match
Milani Conceal + Perfect Blur Out Skin Tint Stick
Every store that sells this shade · prices as last checked
Walmart$15.12View at Walmart
Walgreens$17.99View at WalgreensUlta Beautyfrom $18.49 · product priceView at Ulta BeautySephoraCosts $20.01 moreMatches: Claims 12-hour wearClaims not settling into linesClaims a lightweight feel
Differences: Slightly lighter
Close colour · Radiant · Light coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly lighter
Retailer shade note: medium tan, warm
Medium confidence· Digital match
Milk Makeup Hydro Grip 12-Hour Hydrating Gel Skin Tint
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraSephoraCosts $50.01 moreMatches: Claims a skin-like finish
Differences: Slightly lighterContains drying alcohol
Close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly lighter · Contains drying alcohol
Retailer shade note: Tan to deep warm undertone
Medium confidence· Digital match
Westman Atelier Vital Skin Medium Coverage Multi-Use Foundation Stick
Every store that sells this shade · prices as last checked
Sephora$68View at SephoraSephoraCosts $50.01 moreMatches: Claims a skin-like finish
Differences: Contains drying alcohol
Close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Contains drying alcohol
Retailer shade note: Tan peach undertone
Medium confidence· Digital match
Westman Atelier Vital Skin Medium Coverage Multi-Use Foundation Stick
Every store that sells this shade · prices as last checked
Sephora$68View at SephoraSephoraCosts $14.01 moreMatches: Claims long-wearingClaims a lightweight feel
Differences: Slightly lighterContains listed fragrance
Slight colour difference · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly lighter · Contains listed fragrance
Retailer shade note: warm hazelnut
Medium confidence· Digital match
Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beauty(product price)Costs $21.01 moreMatches: Claims a blurring effectClaims a lightweight feel
Differences: Contains drying alcohol
Close colour · Matte · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Contains drying alcohol
Low confidence· Digital match
Clinique Acne Solutions Liquid Makeup Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $39 · product priceView at Ulta BeautyMacy's$39View at Macy'sSephoraCosts $20.01 moreMatches: Claims 12-hour wearClaims not settling into linesClaims a lightweight feel
Differences: Slightly lighter
Close colour · Radiant · Light coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly lighter
Retailer shade note: medium, neutral to warm
Low confidence· Digital match
Milk Makeup Hydro Grip 12-Hour Hydrating Gel Skin Tint
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraUlta Beauty$11 less (61%)Matte · Medium coverage
No material differences in the data we have.
Slight colour difference · Matte · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Retailer shade note: tan with neutral undertones
Medium confidence· Digital match
Essence Foundation Stick
Every store that sells this shade · prices as last checked
Ulta Beauty$6.99View at Ulta BeautyUlta Beauty(product price)Costs $31.01 moreMatches: Claims 24-hour wearClaims colour stabilityAdds SPF 25
No material differences in the data we have.
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 4% ingredient overlap
Retailer shade note: deep, warm-neutral undertones
Low confidence· Digital match
Clinique Even Better Clinical Serum Foundation Broad Spectrum SPF 25
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $49 · product priceView at Ulta BeautyMacy's$49View at Macy'sSephoraCosts $37.01 moreMatches: Adds SPF 45
Differences: Slightly lighterContains listed fragrance
Slight colour difference · Radiant · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly lighter · Contains listed fragrance
Retailer shade note: very deep with neutral undertones
Low confidence· Digital match
Estée Lauder Futurist Hydra Rescue Moisturizing Foundation SPF 45
Every store that sells this shade · prices as last checked
Sephora$55View at SephoraUlta Beautyfrom $55 · product priceView at Ulta BeautyMacy's$55View at Macy'sSephoraCosts $14.01 moreMatches: Claims long-wearingClaims a lightweight feel
Differences: Slightly lighterContains listed fragrance
Slight colour difference · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly lighter · Contains listed fragrance
Retailer shade note: neutral almond
Medium confidence· Digital match
Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraSephoraCosts $18.01 moreMatches: Claims 16-hour wearClaims a lightweight feel
Differences: Not marketed for dry skin
Close colour · Radiant · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Not marketed for dry skin
Retailer shade note: Deep Peach
Medium confidence· Digital match
Tower 28 Beauty Swipe Serum Non-Acnegenic Foundation
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta BeautyCosts $52.01 moreMatches: Claims a lightweight feel
Differences: Slightly lighter
Slight colour difference · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Slightly lighter
Low confidence· Digital match
Chanel LES BEIGES Water-Fresh Complexion Touch
Every store that sells this shade · prices as last checked
Ulta Beauty$70View at Ulta BeautySephoraCosts $26.01 moreMatches: Claims long-wearingClaims transfer resistance
Differences: Slightly lighter
Slight colour difference · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly lighter
Retailer shade note: warm neutral
Medium confidence· Digital match
Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$44View at SephoraUlta Beautyfrom $44 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $51.01 moreMatches: Claims long-wearing
Differences: Contains listed fragrance
Slight colour difference · Radiant · Light coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Contains listed fragrance
Retailer shade note: medium-deep shade, golden undertone
Low confidence· Digital match
Chanel LES BEIGES Healthy Glow Foundation Hydration and Longwear
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $69 · product priceView at Ulta BeautySephoraCosts $51.01 moreMatches: Claims a blurring effectClaims 24-hour wearClaims transfer resistance
Differences: Contains listed fragranceContains drying alcohol
Close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Contains listed fragrance · Contains drying alcohol
Retailer shade note: tan, neutral olive
Medium confidence· Digital match
Armani Beauty Luminous Silk Foundation
Every store that sells this shade · prices as last checked
Macy's$69View at Macy'sSephora$69View at SephoraUlta Beauty(product price)Costs $16.01 moreMatches: Claims not settling into linesClaims a lightweight feelAdds SPF 15
No material differences in the data we have.
Slight colour difference · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Retailer shade note: light medium with neutral undertones
Low confidence· Digital match
PÜR 4-in-1 Pressed Mineral Makeup SPF 15
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $34 · product priceView at Ulta BeautyUlta Beauty(product price)$11 less (61%)Matte · Medium coverage
Differences: Noticeably different swatch colourSlightly lighter
Slight colour difference · Matte · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Slightly lighter
Retailer shade note: medium with golden undertones
Low confidence· Digital match
Essence Foundation Stick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $6.99 · product priceView at Ulta BeautySephoraCosts $18.01 moreMatches: Claims 16-hour wearClaims a lightweight feel
Differences: Not marketed for dry skin
Close colour · Radiant · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Not marketed for dry skin
Retailer shade note: Deep Red
Low confidence· Digital match
Tower 28 Beauty Swipe Serum Non-Acnegenic Foundation
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraSephoraCosts $34.01 moreMatches: Claims a blurring effectClaims 16-hour wearClaims a lightweight feel
No material differences in the data we have.
Close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Retailer shade note: deep with warm bronze undertones
Low confidence· Digital match
Charlotte Tilbury Beautiful Skin Medium Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraUlta Beautyfrom $52 · product priceView at Ulta BeautySephoraCosts $6.01 moreMatches: Claims a skin-like finishClaims a blurring effectClaims 12-hour wear
Differences: Contains drying alcohol
Slight colour difference · Radiant · Light coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Contains drying alcohol
Retailer shade note: deep skin with olive undertones
Low confidence· Digital match
Sephora Collection Reveal The Real 12HR Soft Radiant Skin Tint
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraUlta Beauty(product price)$9.99 less (56%)Matches: Claims long-wearingClaims not settling into linesClaims a lightweight feel
Differences: Slightly lighter
Slight colour difference · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly lighter
Retailer shade note: tan with warm undertones
Low confidence· Digital match
e.l.f. Cosmetics Soft Glam Satin Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta BeautyTarget$8View at TargetWalgreens$8View at WalgreensWalmart$8View at WalmartCVS$8View at CVS
AmazonSee price at AmazonView at AmazonUlta Beauty(product price)Costs $0.50 moreMatches: Claims a skin-like finishClaims a blurring effectClaims a lightweight feel
No material differences in the data we have.
Close colour · Natural · Buildable coverage
Ingredients (not scored): 2% ingredient overlap
Retailer shade note: deep tan with neutral olive undertone
Medium confidence· Digital match
Milani Conceal + Perfect Blur Out Skin Tint Stick
Every store that sells this shade · prices as last checked
Walmart$16.97View at WalmartWalgreens$17.99View at WalgreensUlta Beautyfrom $18.49 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $6.01 moreMatches: Claims a lightweight feelAdds SPF 30
No material differences in the data we have.
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 2% ingredient overlap
Retailer shade note: medium-deep with yellow undertones
Medium confidence· Digital match
Unleashia Satin Wear Healthy-Green Cushion Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $24 · product priceView at Ulta BeautyShowing 12 of 28 matches
The closest shade to Palladio Beauty Wet & Dry Powder Foundation Tawny (Tan) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Golden Caramel
$12.99
32 Medium Golden
$32
Cinnamon
Deep Cinnamon
$8
WN 118 Amber
$22
Deep Golden
$12
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Yves Saint Laurent Skin Affair Soft Glow Cushion Foundation in DN2, against Palladio Beauty Wet & Dry Powder Foundation in Tawny. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Yves Saint Laurent Skin Affair Soft Glow Cushion Foundation in DN2.
2 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.
L'Oréal Paris True Match Nude Hyaluronic Tinted Serum in Blue, against Palladio Beauty Wet & Dry Powder Foundation in Tawny. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To L'Oréal Paris True Match Nude Hyaluronic Tinted Serum in Blue.
3 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.
Yves Saint Laurent Skin Affair Soft Glow Cushion Foundation DN2
SephoraYour shade $17.99 at Ulta Beauty
L'Oréal Paris True Match Nude Hyaluronic Tinted Serum Blue
WalmartYour shade $17.99 at Ulta Beauty
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
