Natural Glow Hydrating Foundation #300 - Medium Neutral dupes and alternatives Poom
4.7 (61)·Light · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Near-identical swatch colour· Both claim a skin-like finish· Claims a blurring effect
Differences: Olive rather than neutral undertone· Natural rather than matte finish· Medium rather than light coverage
Score details
Shade match
91
Finish & visual result
70
Wear & performance
60
Skin suitability
60
Looks identical · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Olive rather than neutral undertone · Natural rather than matte finish · Medium rather than light coverage · Not marketed for oily/sensitive skin
Retailer shade note: medium light tan with olive undertones
Matches: Near-identical swatch colour· Both claim a skin-like finish· Claims 12-hour wear
Differences: Slightly cooler undertone· Natural rather than matte finish· Medium rather than light coverage
Score details
Shade match
89
Finish & visual result
75
Wear & performance
54
Skin suitability
20
Looks identical · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Slightly cooler undertone · Natural rather than matte finish · Medium rather than light coverage · Not marketed for combination/dry/normal/oily skin
The closest shade to Poom Natural Glow Hydrating Foundation #300 - Medium Neutral (Light · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
NARS Natural Matte Longwear Foundation in SANTA FE, against Poom Natural Glow Hydrating Foundation in #300 - Medium Neutral. Every attribute compared, with its share of the score.
ComparedYour shade#300 - Medium NeutralClosest shade matchSANTA FEHow they compareScore
Shade match55% of overall98
Colour60%97#efbb8c#eab98aLooks identicalColour difference 1.1 (0 is identical)
Depth15%98LightLightSameDepth difference: 1.5
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Overall match 80/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Kryolan Professional Makeup Natural Fluid Foundation in NO 6, against Poom Natural Glow Hydrating Foundation in #300 - Medium Neutral. Every attribute compared, with its share of the score.
ComparedYour shade#300 - Medium NeutralClosest overall alternativeNO 6How they compareScore
Shade match55% of overall97
Colour60%95#efbb8c#f2bf8dLooks identicalColour difference 1.3 (0 is identical)
Depth15%97LightLightSameDepth difference: 1.8
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Overall match 94/100Shade match 97/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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