Beautler.Your beauty butler

4-in-1 Love Your Selfie Longwear Foundation & Concealer LG6 Light Nude dupes and alternatives PÜR

Fair · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 1 applied

Coverage

Finish

Formulation

Skin type

Sort

5 of 32

Only showing matches oil-free.

  • 27 matches have no oil-free claim listed and are not shown.

Closest shade matchClosest overall alternative: Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation 140

The equivalent shade and the most similar foundation overall.

The match
Fenty Beauty
140
Depth and undertone: Very fair · Warm · yellow
Finish and coverage: Matte · Full coverage
Overall match
87out of 100
Shade (Shade match)
91
Finish (Finish & visual result)
86
Wear (Wear & performance)
83
Skin (Skin suitability)
60
Shade match
91out of 100
Colour
87
Depth
91
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$40Ulta BeautyUlta Beauty
Same price

Your shade $40 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 86
    $40SephoraSephoraSame price

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly lighterOlive rather than warm undertoneNo skin-like finish claimed

    Score details
    Shade match
    86
    Finish & visual result
    86
    Wear & performance
    83
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly lighter · Olive rather than warm undertone · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin · Contains listed fragrance

    Retailer shade note: for fair skin with warm olive undertones

    Medium confidence· Digital match

    View match
  2. Shade match 86
    $40SephoraSephoraSame price

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Neutral rather than warm undertoneNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    86
    Finish & visual result
    86
    Wear & performance
    83
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Neutral rather than warm undertone · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin · Contains listed fragrance

    Retailer shade note: for light skin with neutral undertones

    Medium confidence· Digital match

    View match
  3. Shade match 91
    $64SephoraSephoraCosts $24 more

    Matches: Very close colourSame warm undertoneSame matte finish

    Differences: Medium rather than full coverageNo skin-like finish claimedDoes not claim not settling into lines

    Score details
    Shade match
    91
    Finish & visual result
    79
    Wear & performance
    65
    Skin suitability
    40

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Medium rather than full coverage · No skin-like finish claimed · Does not claim not settling into lines · Not marketed for dry/normal/sensitive skin · Contains listed fragrance

    Retailer shade note: fair

    Medium confidence· Digital match

    View match
  4. Shade match 86
    $64SephoraSephoraCosts $24 more

    Matches: Very close colourSame matte finishBoth claim transfer resistance

    Differences: Neutral rather than warm undertoneMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    86
    Finish & visual result
    79
    Wear & performance
    65
    Skin suitability
    40

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than warm undertone · Medium rather than full coverage · No skin-like finish claimed · Does not claim not settling into lines · Not marketed for dry/normal/sensitive skin · Contains listed fragrance

    Retailer shade note: light skin with neutral beige undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to PÜR 4-in-1 Love Your Selfie Longwear Foundation & Concealer LG6 Light Nude (Fair · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    260 Bisque N

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 260 Bisque N

    • Looks identical
    • Fair · Warm · peach undertone

    $32

  2. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    02 Fair Golden

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 02 Fair Golden

    • Looks identical
    • Fair · Olive · warm olive undertone

    $32

  3. Tarte Shape Tape Full Coverage Matte Concealer

    20S light sand

    Tarte Shape Tape Full Coverage Matte Concealer, shade 20S light sand

    • Very close colour
    • Fair · Warm · golden undertone

    $32

  4. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 02 W

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 02 W

    • Very close colour
    • Fair · Warm · yellow undertone

    $32

  5. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    1W

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 1W

    • Very close colour
    • Fair · Warm undertone

    $38

  6. NARS Soft Matte Complete Concealer

    Café Con Leche

    NARS Soft Matte Complete Concealer, shade Café Con Leche

    • Close colour
    • Very fair · Warm undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 140, against PÜR 4-in-1 Love Your Selfie Longwear Foundation & Concealer in LG6 Light Nude. Every attribute compared, with its share of the score.

ComparedYour shadeLG6 Light NudeClosest match140Score
Shade match55% of overall91
Colour87#e6cdb3#f3d4b7Very close colourColour difference 2.7 (0 is identical)
Depth91FairVery fairCloseDepth difference: 4.2
Retailer descriptionLightLightBoth described as lightThe retailers describe the same depth
Undertone100Warm · goldenWarm · yellowClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared86
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared83
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, combination, oilyBoth marketed for combination/​normal/​oily skin
Overall match 87/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 140.

Same or better

  • Very close colour
  • Same warm undertone
  • Same matte finish
  • Same full coverage
  • Both claim long-wearing
  • Both claim not settling into lines

Different

  • Runs slightly lighter
  • No skin-like finish claimed
  • Does not claim transfer resistance
  • Not marketed for dry/sensitive skin
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

11 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high

Where to buy 140

Best price
$40Ulta BeautyUlta Beauty
Same price

Your shade $40 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.