4-in-1 Love Your Selfie Longwear Foundation & Concealer LG6 Light Nude dupes and alternatives PÜR
4.2 (1,788)·Fair · Warm · golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same warm undertone· Same matte finish
Differences: Slightly lighter· No skin-like finish claimed· Does not claim transfer resistance
Score details
Shade match
91
Finish & visual result
86
Wear & performance
83
Skin suitability
60
Very close colour · Matte · Full coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Slightly lighter · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin · Contains listed fragrance
Retailer shade note: for light skin with warm yellow undertones
Matches: Very close colour· Same matte finish· Same full coverage
Differences: Slightly lighter· Olive rather than warm undertone· No skin-like finish claimed
Score details
Shade match
86
Finish & visual result
86
Wear & performance
83
Skin suitability
60
Very close colour · Matte · Full coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Slightly lighter · Olive rather than warm undertone · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin · Contains listed fragrance
Retailer shade note: for fair skin with warm olive undertones
Matches: Very close colour· Same matte finish· Same full coverage
Differences: Neutral rather than warm undertone· No skin-like finish claimed· Does not claim transfer resistance
Score details
Shade match
86
Finish & visual result
86
Wear & performance
83
Skin suitability
60
Very close colour · Matte · Full coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Neutral rather than warm undertone · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin · Contains listed fragrance
Retailer shade note: for light skin with neutral undertones
$9Ulta Beauty(product price)$31 less (78%)4.3 (644)
Matches: Near-identical swatch colour· Same matte finish· Same full coverage
Differences: No skin-like finish claimed· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
90
Finish & visual result
86
Wear & performance
66
Skin suitability
60
Looks identical · Matte · Full coverage
Ingredients (not scored): 14% ingredient overlap
Differences: No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for dry/sensitive skin · Contains listed fragrance
Matches: Very close colour· Same warm undertone· Same full coverage
Differences: Natural rather than matte finish· No skin-like finish claimed· Does not claim transfer resistance
Score details
Shade match
94
Finish & visual result
68
Wear & performance
66
Skin suitability
100
Very close colour · Natural · Full coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Natural rather than matte finish · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Contains listed fragrance
Retailer shade note: taupe shade with warm undertones
Matches: Very close colour· Same warm undertone· Both claim a skin-like finish
Differences: Natural rather than matte finish· Medium rather than full coverage· No long-wear claim
Score details
Shade match
96
Finish & visual result
75
Wear & performance
40
Skin suitability
100
Very close colour · Natural · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than full coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines
$34Ulta Beauty(product price)$6 less (15%)4.5 (9,894)
Matches: Near-identical swatch colour· Same warm undertone· Both claim not settling into lines
Differences: Natural rather than matte finish· Medium rather than full coverage· No skin-like finish claimed
Score details
Shade match
98
Finish & visual result
61
Wear & performance
54
Skin suitability
100
Looks identical · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance
Matches: Near-identical swatch colour· Same matte finish· Same full coverage
Differences: Neutral rather than warm undertone· No skin-like finish claimed· No long-wear claim
Score details
Shade match
90
Finish & visual result
86
Wear & performance
40
Skin suitability
100
Looks identical · Matte · Full coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Neutral rather than warm undertone · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines
Retailer shade note: fair or light skin tones with a neutral undertone
Matches: Very close colour· Same warm undertone· Same matte finish
Differences: Slightly lighter· No skin-like finish claimed· No long-wear claim
Score details
Shade match
90
Finish & visual result
86
Wear & performance
40
Skin suitability
100
Very close colour · Matte · Full coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Slightly lighter · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines
Retailer shade note: fair or light skin tones with a yellow undertone
$9Ulta Beauty(product price)$31 less (78%)4.3 (644)
Matches: Very close colour· Same matte finish· Same full coverage
Differences: No skin-like finish claimed· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
86
Finish & visual result
86
Wear & performance
66
Skin suitability
60
Very close colour · Matte · Full coverage
Ingredients (not scored): 14% ingredient overlap
Differences: No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for dry/sensitive skin · Contains listed fragrance
Matches: Very close colour· Same warm undertone· Same matte finish
Differences: Medium rather than full coverage· No skin-like finish claimed· Does not claim not settling into lines
Score details
Shade match
91
Finish & visual result
79
Wear & performance
65
Skin suitability
40
Very close colour · Matte · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Medium rather than full coverage · No skin-like finish claimed · Does not claim not settling into lines · Not marketed for dry/normal/sensitive skin · Contains listed fragrance
Matches: Very close colour· Same warm undertone· Both claim a skin-like finish
Differences: Natural rather than matte finish· Medium rather than full coverage· No long-wear claim
Score details
Shade match
92
Finish & visual result
75
Wear & performance
40
Skin suitability
100
Very close colour · Natural · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than full coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines
Matches: Very close colour· Same warm undertone· Same matte finish
Differences: Buildable rather than full coverage· No skin-like finish claimed· Does not claim transfer resistance
Score details
Shade match
93
Finish & visual result
73
Wear & performance
53
Skin suitability
60
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Buildable rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for normal/sensitive skin · Contains listed fragrance · Contains drying alcohol
Matches: Very close colour· Same warm undertone· Both claim a skin-like finish
Differences: Natural rather than matte finish· Medium rather than full coverage· No long-wear claim
Score details
Shade match
96
Finish & visual result
75
Wear & performance
40
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than full coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for oily/sensitive skin · Contains drying alcohol
Matches: Very close colour· Both claim a skin-like finish· Both claim long-wearing
Differences: Medium rather than full coverage· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
84
Finish & visual result
88
Wear & performance
61
Skin suitability
50
Very close colour · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Medium rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines · Contains listed fragrance
Matches: Very close colour· Same warm undertone· Both claim a skin-like finish
Differences: Radiant rather than matte finish· Medium rather than full coverage· Does not claim transfer resistance
Score details
Shade match
93
Finish & visual result
54
Wear & performance
75
Skin suitability
60
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Radiant rather than matte finish · Medium rather than full coverage · Does not claim transfer resistance · Not marketed for normal/sensitive skin
Retailer shade note: bisque - light golden medium skin with golden undertones
$20Ulta Beauty(product price)$20 less (50%)4.5 (18)
Matches: Very close colour· Same warm undertone· Same full coverage
Differences: Natural rather than matte finish· No skin-like finish claimed· Does not claim transfer resistance
Score details
Shade match
94
Finish & visual result
64
Wear & performance
61
Skin suitability
40
Very close colour · Natural · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Natural rather than matte finish · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for dry/oily/sensitive skin
Matches: Very close colour· Same matte finish· Both claim transfer resistance
Differences: Neutral rather than warm undertone· Medium rather than full coverage· No skin-like finish claimed
Score details
Shade match
86
Finish & visual result
79
Wear & performance
65
Skin suitability
40
Very close colour · Matte · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Neutral rather than warm undertone · Medium rather than full coverage · No skin-like finish claimed · Does not claim not settling into lines · Not marketed for dry/normal/sensitive skin · Contains listed fragrance
Retailer shade note: light skin with neutral beige undertones
Matches: Near-identical swatch colour· Same warm undertone· Claims a blurring effect
Differences: Radiant rather than matte finish· Medium rather than full coverage· No skin-like finish claimed
Score details
Shade match
97
Finish & visual result
42
Wear & performance
66
Skin suitability
60
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Radiant rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for oily/sensitive skin · Contains listed fragrance
Retailer shade note: for light skin with golden undertones
The closest shade to PÜR 4-in-1 Love Your Selfie Longwear Foundation & Concealer LG6 Light Nude (Fair · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Tower 28 Beauty Swipe Serum Non-Acnegenic Foundation in 6P Encinitas, against PÜR 4-in-1 Love Your Selfie Longwear Foundation & Concealer in LG6 Light Nude. Every attribute compared, with its share of the score.
ComparedYour shadeLG6 Light NudeClosest shade match6P EncinitasHow they compareScore
Shade match55% of overall98
Colour60%97#e6cdb3#e8d0b8Looks identicalColour difference 1.0 (0 is identical)
Depth15%98FairFairSameDepth difference: 1.5
Retailer descriptionLightLight mediumSome differenceRetailer descriptions one depth band apart
Finish & visual result25% of overall · 3 of 4 compared43
Finish35%12MatteRadiantDifferentRadiant finish rather than matte
Coverage30%80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish20%40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared51
Longevity30%70Long-wearing16-hour wearSome differenceThe match claims 16-hour wear; your product says long-wearing without hours
Transfer resistance20%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling20%40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall20
Skin type100%20Combination, dry, normal, oily, sensitiveSensitiveBoth marketed for sensitive skin
Overall match 73/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Ulta Beauty Collection Adjustable Coverage Powder Foundation in Fair to Light Warm, against PÜR 4-in-1 Love Your Selfie Longwear Foundation & Concealer in LG6 Light Nude. Every attribute compared, with its share of the score.
ComparedYour shadeLG6 Light NudeClosest overall alternativeFair to Light WarmHow they compareScore
Shade match55% of overall98
Colour60%96#e6cdb3#e2ccb3Looks identicalColour difference 1.2 (0 is identical)
Depth15%99FairFairSameDepth difference: 0.9
Retailer descriptionLightNot statedNo depth word in one descriptionNot compared
Overall match 88/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora
Ulta Beauty$28.81 less (72%)
