Beautler.Your beauty butler

4-in-1 Love Your Selfie Longwear Foundation & Concealer MN5 Almond dupes and alternatives PÜR

Light medium · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: Ulta Beauty Collection Adjustable Coverage Powder Foundation Light Neutral

The equivalent shade and the most similar foundation overall.

The match
Ulta Beauty Collection
Light Neutral
Depth and undertone: Light medium · Neutral
Finish and coverage: Matte · Medium coverage
Overall match
88out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
85
Wear (Wear & performance)
57
Skin (Skin suitability)
100
Shade match
97out of 100
Colour
96
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$16Ulta BeautyUlta Beauty
$24 less (60%)

Your shade $40 at Ulta Beauty · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Ulta Beauty Collection

    Adjustable Coverage Powder Foundation

    Medium Neutral
    Shade match 90
    $16Ulta BeautyUlta Beauty(product price)$24 less (60%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Slightly deeperMedium rather than full coverageNo long-wear claim

    Score details
    Shade match
    90
    Finish & visual result
    85
    Wear & performance
    57
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly deeper · Medium rather than full coverage · No long-wear claim · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  2. Shade match 90
    $53SephoraSephoraCosts $13 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Medium rather than full coverageNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    90
    Finish & visual result
    73
    Wear & performance
    75
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Contains listed fragrance

    Medium confidence· Digital match

    View match
  3. #4 · Ulta Beauty Collection

    Adjustable Coverage Powder Foundation

    Light to Medium Cool
    Shade match 90
    $16Ulta BeautyUlta Beauty$24 less (60%)

    Matches: Near-identical swatch colourSame matte finishBoth claim a skin-like finish

    Differences: Slightly cooler undertoneMedium rather than full coverageNo long-wear claim

    Score details
    Shade match
    90
    Finish & visual result
    85
    Wear & performance
    57
    Skin suitability
    100

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than full coverage · No long-wear claim · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  4. Shade match 86
    $53SephoraSephoraCosts $13 more

    Matches: Very close colourSame matte finishClaims a blurring effect

    Differences: Slightly warmer undertoneMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    86
    Finish & visual result
    73
    Wear & performance
    75
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Contains listed fragrance

    Medium confidence· Digital match

    View match
  5. #6 · Live Tinted

    HUESTICK Complexion Stick

    19 Light
    Shade match 86
    $42Ulta BeautyUlta Beauty(product price)Costs $2 more

    Matches: Same neutral undertoneSame matte finishSame full coverage

    Differences: Slightly lighterNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    86
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly lighter · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines

    Retailer shade note: neutral undertone

    Medium confidence· Digital match

    View match
  6. #7 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    P 05
    Shade match 88
    $46.90Ulta BeautyUlta Beauty(product price)Costs $6.90 more

    Matches: Very close colourSame matte finishClaims a blurring effect

    Differences: Buildable rather than full coverageNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    88
    Finish & visual result
    73
    Wear & performance
    61
    Skin suitability
    100

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Buildable rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Contains drying alcohol

    Medium confidence· Digital match

    View match
  7. Shade match 84
    $53SephoraSephoraCosts $13 more

    Matches: Same neutral undertoneSame matte finishClaims a blurring effect

    Differences: Medium rather than full coverageNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    84
    Finish & visual result
    73
    Wear & performance
    75
    Skin suitability
    100

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Contains listed fragrance

    Medium confidence· Digital match

    View match
  8. Shade match 91
    $44SephoraSephoraCosts $4 more

    Matches: Very close colourSame neutral undertoneBoth claim long-wearing

    Differences: Natural rather than matte finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    91
    Finish & visual result
    61
    Wear & performance
    83
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim not settling into lines · Not marketed for oily/sensitive skin

    Retailer shade note: neutral

    Medium confidence· Digital match

    View match
  9. Shade match 83
    $53SephoraSephoraCosts $13 more

    Matches: Same neutral undertoneSame matte finishClaims a blurring effect

    Differences: Slightly lighterMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    83
    Finish & visual result
    73
    Wear & performance
    75
    Skin suitability
    100

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Slightly lighter · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Contains listed fragrance

    Medium confidence· Digital match

    View match
  10. Shade match 90
    $44SephoraSephoraCosts $4 more

    Matches: Same neutral undertoneBoth claim long-wearingBoth claim transfer resistance

    Differences: Natural rather than matte finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    90
    Finish & visual result
    61
    Wear & performance
    83
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim not settling into lines · Not marketed for oily/sensitive skin

    Retailer shade note: neutral

    Medium confidence· Digital match

    View match
  11. #12 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    O 14
    Shade match 86
    $46.90Ulta BeautyUlta Beauty(product price)Costs $6.90 more

    Matches: Very close colourSame matte finishClaims a blurring effect

    Differences: Slightly lighterBuildable rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    86
    Finish & visual result
    73
    Wear & performance
    61
    Skin suitability
    100

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly lighter · Buildable rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Contains drying alcohol

    Medium confidence· Digital match

    View match
  12. Shade match 86
    $49SephoraSephoraCosts $9 more

    Matches: Same neutral undertoneSame matte finishSame full coverage

    Differences: No skin-like finish claimedDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    86
    Finish & visual result
    86
    Wear & performance
    51
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination/sensitive skin

    Retailer shade note: medium fair, cool-neutral undertones

    Medium confidence· Digital match

    View match
  13. Shade match 80
    $14.59TargetTarget$25.41 less (64%)

    Matches: Same matte finishSame full coverageClaims a blurring effect

    Differences: Slightly lighterNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    80
    Finish & visual result
    79
    Wear & performance
    66
    Skin suitability
    100

    Colour not compared · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly lighter · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines

    Low confidence· Digital match

    View match
  14. Shade match 89
    $28SephoraSephora$12 less (30%)

    Matches: Same neutral undertoneBoth claim a skin-like finishClaims a blurring effect

    Differences: Radiant rather than matte finishMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    89
    Finish & visual result
    54
    Wear & performance
    75
    Skin suitability
    60

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Radiant rather than matte finish · Medium rather than full coverage · Does not claim transfer resistance · Not marketed for normal/sensitive skin

    Retailer shade note: almond - medium skin with neutral undertones

    Medium confidence· Digital match

    View match
  15. #16 · Well People

    Skinforia Serum Foundation

    16 Light Neutral
    Shade match 80
    $30TargetTarget$10 less (25%)

    Matches: Same neutral undertoneBoth claim a skin-like finishBoth claim long-wearing

    Differences: Slightly lighterNatural rather than matte finishBuildable rather than full coverage

    Score details
    Shade match
    80
    Finish & visual result
    75
    Wear & performance
    61
    Skin suitability
    80

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly lighter · Natural rather than matte finish · Buildable rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for sensitive skin

    Low confidence· Digital match

    View match
  16. #17 · Well People

    Skinforia Serum Foundation

    24 Light Medium Neutral
    Shade match 80
    $30TargetTarget$10 less (25%)

    Matches: Same neutral undertoneBoth claim a skin-like finishBoth claim long-wearing

    Differences: Natural rather than matte finishBuildable rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    80
    Finish & visual result
    75
    Wear & performance
    61
    Skin suitability
    80

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than matte finish · Buildable rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for sensitive skin

    Low confidence· Digital match

    View match
  17. #18 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    Y 24
    Shade match 78
    $46.90Ulta BeautyUlta Beauty(product price)Costs $6.90 more

    Matches: Same matte finishClaims a blurring effectBoth claim long-wearing

    Differences: Slightly lighterBuildable rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    78
    Finish & visual result
    73
    Wear & performance
    61
    Skin suitability
    100

    Close colour · Matte · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly lighter · Buildable rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Contains drying alcohol

    Medium confidence· Digital match

    View match
  18. #19 · Ulta Beauty Collection

    Moisturizing Complexion Stick

    Light Neutral
    Shade match 90
    $16Ulta BeautyUlta Beauty(product price)$24 less (60%)

    Matches: Same neutral undertoneClaims a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    90
    Finish & visual result
    58
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  19. Shade match 90
    $63SephoraSephoraCosts $23 more

    Matches: Same neutral undertoneClaims a blurring effectClaims a lightweight feel

    Differences: Natural rather than matte finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    90
    Finish & visual result
    58
    Wear & performance
    51
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for oily/sensitive skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: medium with neutral undertones

    Medium confidence· Digital match

    View match
  20. #21 · Clinique

    Acne Solutions Liquid Makeup Foundation

    CN 10 Alabaster
    Shade match 84
    $39Ulta BeautyUlta Beauty$1 less (3%)

    Matches: Very close colourSame matte finishClaims a blurring effect

    Differences: Slightly warmer undertoneMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    84
    Finish & visual result
    73
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for normal/sensitive skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  21. Shade match 80
    $38SephoraSephora$2 less (5%)

    Matches: Both claim long-wearingBoth claim not settling into linesClaims a lightweight feel

    Differences: Slightly deeperSlightly warmer undertoneNatural rather than matte finish

    Score details
    Shade match
    80
    Finish & visual result
    61
    Wear & performance
    75
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly deeper · Slightly warmer undertone · Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: medium (warm olive)

    Medium confidence· Digital match

    View match
  22. #23 · CoverGirl

    Olay Simply Ageless 3-in-1 Liquid Foundation

    250 Cream Beige
    Shade match 87
    $14.78WalmartWalmart$25.22 less (63%)

    Matches: Same neutral undertone

    Differences: Natural rather than matte finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    87
    Finish & visual result
    61
    Wear & performance
    40
    Skin suitability
    80

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for sensitive skin · Contains listed fragrance

    Medium confidence· Digital match

    View match
  23. Shade match 84
    $72Ulta BeautyUlta BeautyCosts $32 more

    Matches: Same neutral undertoneClaims a lightweight feel

    Differences: Slightly deeperNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    84
    Finish & visual result
    61
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly deeper · Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  24. #25 · CoverGirl

    Olay Simply Ageless 3-in-1 Liquid Foundation

    Creamy Beige
    Shade match 81
    $18.99Ulta BeautyUlta Beauty$21.01 less (53%)

    Natural · Medium coverage

    Differences: Natural rather than matte finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    81
    Finish & visual result
    61
    Wear & performance
    40
    Skin suitability
    80

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for sensitive skin · Contains listed fragrance

    Low confidence· Digital match

    View match
  25. Shade match 81
    $63SephoraSephoraCosts $23 more

    Matches: Claims a blurring effectClaims a lightweight feel

    Differences: Slightly warmer undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    81
    Finish & visual result
    58
    Wear & performance
    51
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for oily/sensitive skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: medium to tan with warm undertones

    Medium confidence· Digital match

    View match
  26. Shade match 80
    $63SephoraSephoraCosts $23 more

    Matches: Claims a blurring effectClaims a lightweight feel

    Differences: Slightly warmer undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    80
    Finish & visual result
    58
    Wear & performance
    51
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for oily/sensitive skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: medium with warm undertones

    Medium confidence· Digital match

    View match
  27. #28 · Ulta Beauty Collection

    Moisturizing Complexion Stick

    Fair Cool
    Shade match 79
    $16Ulta BeautyUlta Beauty(product price)$24 less (60%)

    Matches: Claims a blurring effect

    Differences: Slightly cooler undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    79
    Finish & visual result
    58
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  28. Shade match 77
    $72Ulta BeautyUlta BeautyCosts $32 more

    Matches: Claims a lightweight feel

    Differences: Slightly warmer undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    77
    Finish & visual result
    61
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  29. Shade match 79
    $63SephoraSephoraCosts $23 more

    Matches: Claims a blurring effectClaims a lightweight feel

    Differences: Slightly warmer undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    79
    Finish & visual result
    58
    Wear & performance
    51
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for oily/sensitive skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: medium deep with warm undertones

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Looking for a concealer in your shade?

The closest shade to PÜR 4-in-1 Love Your Selfie Longwear Foundation & Concealer MN5 Almond (Light medium · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    20.0 Medium

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 20.0 Medium

    • Very close colour
    • Light · Neutral undertone

    $30

  2. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    6.5

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 6.5

    • Very close colour
    • Light · Neutral undertone

    $42

  3. CoverGirl TruBlend Undercover Concealer

    Classic Ivory

    CoverGirl TruBlend Undercover Concealer, shade Classic Ivory

    • Very close colour
    • Light · Neutral · neutral golden undertone

    $12.99

  4. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    335 Bisque C

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 335 Bisque C

    • Very close colour
    • Light · Cool · rosy undertone

    $32

  5. NARS Radiant Creamy Concealer

    Custard

    NARS Radiant Creamy Concealer, shade Custard

    • Close colour
    • Light · Neutral undertone

    $36

  6. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 5.5 O

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 5.5 O

    • Close colour
    • Light medium · Olive undertone

    $32

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Ulta Beauty Collection Adjustable Coverage Powder Foundation in Light Neutral, against PÜR 4-in-1 Love Your Selfie Longwear Foundation & Concealer in MN5 Almond. Every attribute compared, with its share of the score.

ComparedYour shadeMN5 AlmondClosest matchLight NeutralScore
Shade match55% of overall97
Colour96#d2b7a1#ceb39eLooks identicalColour difference 1.1 (0 is identical)
Depth97Light mediumLight mediumSameDepth difference: 2.0
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall85
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared57
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 88/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Ulta Beauty Collection Adjustable Coverage Powder Foundation in Light Neutral.

Same or better

  • $24 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Same matte finish
  • Medium rather than full coverage
  • Both claim a skin-like finish
  • Claims a blurring effect
  • Both claim not settling into lines

Different

  • No long-wear claim
  • Does not claim transfer resistance

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconePowder-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs powder-based; silicone high vs high

Where to buy Light Neutral

Match price
$16Ulta BeautyUlta Beauty
$24 less (60%)

Your shade $40 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.