Beautler.Your beauty butler

4-in-1 Love Your Selfie Longwear Foundation & Concealer MP3 Buff dupes and alternatives PÜR

Light medium · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Ulta Beauty Collection Velvet Veil Minerals Powder Foundation Light to Medium Cool

The equivalent shade: scored on colour, depth and undertone only.

The match
Ulta Beauty Collection
Light to Medium Cool
Depth and undertone: Light medium · Cool
Finish and coverage: Matte · Medium coverage
Shade match
97out of 100
Colour
95
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$16Ulta BeautyUlta Beauty
$24 less (60%)

Your shade $40 at Ulta Beauty

Closest overall alternative: TIRTIR Mask Fit Red Cushion 22C PEACH BEIGE

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
88out of 100
Shade (Shade match)
91
Finish (Finish & visual result)
86
Wear (Wear & performance)
79
Skin (Skin suitability)
100
Match price
$25Ulta BeautyUlta Beauty
$15 less (38%)

Your shade $40 at Ulta Beauty · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Temptu

    Perfect Canvas Foundation

    2.5C Cream
    Shade match 94
    $34Ulta BeautyUlta Beauty(product price)$6 less (15%)

    Matches: Very close colourSame cool undertoneBoth claim a skin-like finish

    Differences: Natural matte rather than matte finishBuildable rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    94
    Finish & visual result
    84
    Wear & performance
    75
    Skin suitability
    50

    Very close colour · Natural matte · Buildable coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Natural matte rather than matte finish · Buildable rather than full coverage · Does not claim not settling into lines

    Retailer shade note: fair-to-light shade with cool undertones

    Medium confidence· Digital match

    View match
  2. Shade match 95
    $42Ulta BeautyUlta Beauty(product price)Costs $2 more

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: No skin-like finish claimedDoes not claim transfer resistanceNot marketed for dry/sensitive skin

    Score details
    Shade match
    95
    Finish & visual result
    79
    Wear & performance
    65
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin · Contains listed fragrance

    Retailer shade note: light skin with cool, pink or rosy undertones

    Medium confidence· Digital match

    View match
  3. Shade match 95
    $8Ulta BeautyUlta Beauty(product price)$32 less (80%)

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: No skin-like finish claimedNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    95
    Finish & visual result
    86
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines

    Retailer shade note: fair or light skin tones with a cool pink undertone

    Medium confidence· Digital match

    View match
  4. Shade match 95
    $69Ulta BeautyUlta Beauty(product price)Costs $29 more

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Buildable rather than full coverageNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    95
    Finish & visual result
    73
    Wear & performance
    51
    Skin suitability
    100

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Buildable rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Contains listed fragrance

    Retailer shade note: light-medium shade, rosy undertone

    Medium confidence· Digital match

    View match
  5. Shade match 93
    $43Ulta BeautyUlta BeautyCosts $3 more

    Matches: Very close colourSame cool undertoneSame full coverage

    Differences: Natural rather than matte finishNo skin-like finish claimedDoes not claim not settling into lines

    Score details
    Shade match
    93
    Finish & visual result
    68
    Wear & performance
    65
    Skin suitability
    100

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Natural rather than matte finish · No skin-like finish claimed · Does not claim not settling into lines

    Retailer shade note: fair skin with cool undertones

    Medium confidence· Digital match

    View match
  6. #8 · Tarte

    Amazonian Clay 16-Hour Full Coverage Foundation

    26B Light-Medium Beige
    Shade match 91
    $42Ulta BeautyUlta Beauty(product price)Costs $2 more

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Slightly deeperNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    91
    Finish & visual result
    79
    Wear & performance
    65
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly deeper · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin · Contains listed fragrance

    Retailer shade note: light to medium skin with cool, pink or rosy undertones

    Medium confidence· Digital match

    View match
  7. #9 · Essence

    Foundation Stick

    160
    Shade match 93
    $6.99Ulta BeautyUlta Beauty(product price)$33.01 less (83%)

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Medium rather than full coverageNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    93
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines

    Retailer shade note: light medium with rosy peach undertones

    Medium confidence· Digital match

    View match
  8. Shade match 91
    $39SephoraSephora$1 less (3%)

    Matches: Very close colourSame cool undertoneSame full coverage

    Differences: Natural rather than matte finishNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    91
    Finish & visual result
    68
    Wear & performance
    66
    Skin suitability
    100

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Natural rather than matte finish · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Contains listed fragrance

    Retailer shade note: light with pink undertones

    Medium confidence· Digital match

    View match
  9. Shade match 85
    $53SephoraSephoraCosts $13 more

    Matches: Very close colourSame matte finishClaims a blurring effect

    Differences: Neutral rather than cool undertoneMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    85
    Finish & visual result
    73
    Wear & performance
    75
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Contains listed fragrance

    Medium confidence· Digital match

    View match
  10. Shade match 92
    $55Ulta BeautyUlta BeautyCosts $15 more

    Matches: Very close colourSame cool undertoneSame full coverage

    Differences: Natural rather than matte finishNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    92
    Finish & visual result
    68
    Wear & performance
    53
    Skin suitability
    100

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than matte finish · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  11. Shade match 92
    $39.50Ulta BeautyUlta Beauty(product price)$0.50 less (1%)

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Medium rather than full coverageNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    92
    Finish & visual result
    79
    Wear & performance
    54
    Skin suitability
    40

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Not marketed for dry/normal/sensitive skin

    Retailer shade note: light skin w/ cool undertones

    Medium confidence· Digital match

    View match
  12. Shade match 92
    $38SephoraSephora$2 less (5%)

    Matches: Very close colourSame cool undertoneBoth claim long-wearing

    Differences: Natural rather than matte finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    92
    Finish & visual result
    61
    Wear & performance
    75
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: fair-light (cool)

    Medium confidence· Digital match

    View match
  13. #15 · Juvia's Place

    I am Magic Powder Foundation

    Catania - Light 2
    Shade match 81
    $20Ulta BeautyUlta Beauty(product price)$20 less (50%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly lighterNeutral rather than cool undertoneNo skin-like finish claimed

    Score details
    Shade match
    81
    Finish & visual result
    86
    Wear & performance
    61
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Slightly lighter · Neutral rather than cool undertone · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  14. Shade match 87
    $18.49Ulta BeautyUlta Beauty$21.51 less (54%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: No skin-like finish claimedNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    87
    Finish & visual result
    86
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  15. Shade match 91
    $39.50Ulta BeautyUlta Beauty$0.50 less (1%)

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Medium rather than full coverageNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    91
    Finish & visual result
    79
    Wear & performance
    54
    Skin suitability
    40

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Not marketed for dry/normal/sensitive skin

    Retailer shade note: light/medium skin w/ cool undertones

    Medium confidence· Digital match

    View match
  16. #18 · Hourglass

    Ambient Soft Glow Foundation

    3
    Shade match 89
    $60SephoraSephoraCosts $20 more

    Matches: Near-identical swatch colourClaims a blurring effectBoth claim long-wearing

    Differences: Neutral rather than cool undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    89
    Finish & visual result
    58
    Wear & performance
    75
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim not settling into lines

    Retailer shade note: fair with neutral undertones

    Medium confidence· Digital match

    View match
  17. #19 · MAC Cosmetics

    Studio Fix Fluid SPF 15 Foundation

    N4.5
    Shade match 82
    $39SephoraSephora$1 less (3%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Neutral rather than cool undertoneNo skin-like finish claimedNot marketed for combination/dry/sensitive skin

    Score details
    Shade match
    82
    Finish & visual result
    86
    Wear & performance
    73
    Skin suitability
    40

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than cool undertone · No skin-like finish claimed · Not marketed for combination/dry/sensitive skin

    Retailer shade note: fair light with neutral undertones

    Medium confidence· Digital match

    View match
  18. Shade match 91
    $60SephoraSephoraCosts $20 more

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Buildable rather than full coverageNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    91
    Finish & visual result
    73
    Wear & performance
    53
    Skin suitability
    60

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Buildable rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for normal/sensitive skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: light to medium skin with cool undertones

    Medium confidence· Digital match

    View match
  19. Shade match 82
    $36SephoraSephora$4 less (10%)

    Matches: Very close colourBoth claim a skin-like finishBoth claim long-wearing

    Differences: Neutral rather than cool undertoneMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    82
    Finish & visual result
    88
    Wear & performance
    61
    Skin suitability
    60

    Very close colour · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for normal/sensitive skin

    Retailer shade note: light / medium - neutral

    Medium confidence· Digital match

    View match
  20. #22 · Laura Mercier

    Real Flawless Feather Matte Powder Foundation

    2C Madeleine
    Shade match 80
    $54Ulta BeautyUlta Beauty(product price)Costs $14 more

    Matches: Same cool undertoneSame matte finishClaims a blurring effect

    Differences: Slightly lighterBuildable rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    80
    Finish & visual result
    73
    Wear & performance
    79
    Skin suitability
    100

    Colour not compared · Matte · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly lighter · Buildable rather than full coverage · No skin-like finish claimed

    Retailer shade note: light with cool undertones

    Low confidence· Digital match

    View match
  21. Shade match 80
    $14.59TargetTarget$25.41 less (64%)

    Matches: Same matte finishSame full coverageClaims a blurring effect

    Differences: Slightly lighterNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    80
    Finish & visual result
    79
    Wear & performance
    66
    Skin suitability
    100

    Colour not compared · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly lighter · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines

    Low confidence· Digital match

    View match
  22. #24 · Make Up For Ever

    HD Skin Matte Velvet Blurring Powder Foundation

    1N06 Porcelain
    Shade match 84
    $45SephoraSephoraCosts $5 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Neutral rather than cool undertoneNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    84
    Finish & visual result
    79
    Wear & performance
    65
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than cool undertone · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: fair skin tones with neutral undertones

    Medium confidence· Digital match

    View match
  23. #25 · MAC Cosmetics

    Studio Radiance Skin Tint Stick

    LIGHT MEDIUM 2
    Shade match 96
    $38Ulta BeautyUlta Beauty$2 less (5%)

    Matches: Very close colourSame cool undertoneBoth claim a skin-like finish

    Differences: Radiant rather than matte finishLight rather than full coverageNot marketed for combination/oily/sensitive skin

    Score details
    Shade match
    96
    Finish & visual result
    43
    Wear & performance
    87
    Skin suitability
    40

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Radiant rather than matte finish · Light rather than full coverage · Not marketed for combination/oily/sensitive skin

    Retailer shade note: light medium with rosy undertones

    Medium confidence· Digital match

    View match
  24. Shade match 83
    $15.13WalmartWalmart$24.87 less (62%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Neutral rather than cool undertoneNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    83
    Finish & visual result
    86
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than cool undertone · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  25. #27 · Ulta Beauty Collection

    Moisturizing Complexion Stick

    Very Fair Cool
    Shade match 96
    $16Ulta BeautyUlta Beauty$24 less (60%)

    Matches: Very close colourSame cool undertoneClaims a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    96
    Finish & visual result
    58
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  26. #28 · Hourglass

    Vanish Seamless Finish Foundation Stick

    2.5 Alabaster
    Shade match 89
    $49SephoraSephoraCosts $9 more

    Matches: Very close colourSame cool undertoneSame full coverage

    Differences: Slightly lighterNatural rather than matte finishNo skin-like finish claimed

    Score details
    Shade match
    89
    Finish & visual result
    68
    Wear & performance
    51
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly lighter · Natural rather than matte finish · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for oily/sensitive skin

    Retailer shade note: fair, cool undertones

    Medium confidence· Digital match

    View match
  27. #29 · Ulta Beauty Collection

    Velvet Veil Minerals Powder Foundation

    Medium Neutral
    Shade match 83
    $16Ulta BeautyUlta Beauty$24 less (60%)

    Matches: Very close colourSame matte finishClaims a lightweight feel

    Differences: Neutral rather than cool undertoneMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    83
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  28. Shade match 81
    $40SephoraSephoraSame price

    Matches: Very close colourSame full coverageBoth claim a skin-like finish

    Differences: Slightly warmer undertoneNatural rather than matte finishDoes not claim transfer resistance

    Score details
    Shade match
    81
    Finish & visual result
    82
    Wear & performance
    58
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination/sensitive skin

    Retailer shade note: light skin with warm neutral undertones

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Looking for a concealer in your shade?

The closest shade to PÜR 4-in-1 Love Your Selfie Longwear Foundation & Concealer MP3 Buff (Light medium · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Silk 2.5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Silk 2.5

    • Looks identical
    • Light medium · Cool · pink undertone

    $39

  2. Dior Forever Skin Correct Full-Coverage Concealer

    1CR Cool Rosy

    Dior Forever Skin Correct Full-Coverage Concealer, shade 1CR Cool Rosy

    • Very close colour
    • Light medium · Cool · pink undertone

    $42

  3. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    03 Fair Rosy

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 03 Fair Rosy

    • Very close colour
    • Light · Cool · rosy undertone

    $32

  4. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 3.6

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 3.6

    • Very close colour
    • Light · Cool · pink undertone

    $17

  5. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW10

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW10

    • Very close colour
    • Light · Cool · pink undertone

    $30

  6. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Taffy

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Taffy

    • Very close colour
    • Light · Cool · rosy undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Ulta Beauty Collection Velvet Veil Minerals Powder Foundation in Light to Medium Cool, against PÜR 4-in-1 Love Your Selfie Longwear Foundation & Concealer in MP3 Buff. Every attribute compared, with its share of the score.

ComparedYour shadeMP3 BuffClosest shade matchLight to Medium CoolScore
Shade match55% of overall97
Colour95#dab29f#ddb59fLooks identicalColour difference 1.4 (0 is identical)
Depth98Light mediumLight mediumSameDepth difference: 1.5
Retailer descriptionLightNot statedNo depth word in one descriptionNot compared
Undertone100Cool · pinkCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared79
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 84/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Ulta Beauty Collection Velvet Veil Minerals Powder Foundation in Light to Medium Cool.

Same or better

  • $24 less
  • Near-identical swatch colour
  • Same cool undertone
  • Same matte finish
  • Medium rather than full coverage
  • Claims a lightweight feel

Different

  • No skin-like finish claimed
  • No long-wear claim
  • Does not claim transfer resistance
  • Does not claim not settling into lines

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconePowder-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs powder-based; silicone high vs none

Why the closest overall alternative works

TIRTIR Mask Fit Red Cushion in 22C PEACH BEIGE, against PÜR 4-in-1 Love Your Selfie Longwear Foundation & Concealer in MP3 Buff. Every attribute compared, with its share of the score.

ComparedYour shadeMP3 BuffClosest overall alternative22C PEACH BEIGEScore
Shade match55% of overall91
Colour87#dab29f#e0baa3Very close colourColour difference 2.8 (0 is identical)
Depth92Light mediumLightCloseDepth difference: 3.8
Retailer descriptionLightLightBoth described as lightThe retailers describe the same depth
Undertone100Cool · pinkCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared86
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared79
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 88/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To TIRTIR Mask Fit Red Cushion in 22C PEACH BEIGE.

Same or better

  • $15 less
  • Very close colour
  • Same cool undertone
  • Same matte finish
  • Same full coverage
  • Both claim transfer resistance
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • No skin-like finish claimed
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

11 shared ingredients; weighted similarity 14%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high

Where to buy

Closest shade match

Ulta Beauty Collection Velvet Veil Minerals Powder Foundation Light to Medium Cool

Best price
$16Ulta BeautyUlta Beauty
$24 less (60%)

Your shade $40 at Ulta Beauty

Closest overall alternative

TIRTIR Mask Fit Red Cushion 22C PEACH BEIGE

Match price
$25Ulta BeautyUlta Beauty
$15 less (38%)

Your shade $40 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.