Beautler.Your beauty butler

4-in-1 Love Your Selfie Longwear Foundation & Concealer DN5 Hazelnut dupes and alternatives PÜR

Tan · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: SIIA Cosmetics Flawless Glow Cushion Foundation N11 Caramel

The equivalent shade: scored on colour, depth and undertone only.

Shade match
98out of 100
Colour
97
Depth
99
Undertone
100
Match price
$25Ulta BeautyUlta Beauty
$15 less (38%)

Your shade $40 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative: Ulta Beauty Collection Adjustable Coverage Powder Foundation Tan Dark Neutral

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Ulta Beauty Collection
Tan Dark Neutral
Depth and undertone: Tan · Neutral
Finish and coverage: Matte · Medium coverage
Overall match
87out of 100
Shade (Shade match)
94
Finish (Finish & visual result)
85
Wear (Wear & performance)
57
Skin (Skin suitability)
100
Match price
$16Ulta BeautyUlta Beauty
$24 less (60%)

Your shade $40 at Ulta Beauty · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Smashbox

    Dual Filter 2-In-1 Longwearing Concealer + Foundation

    Tan Dark 26 Neutral
    Shade match 95
    $41Ulta BeautyUlta Beauty(product price)Costs $1 more

    Matches: Very close colourSame neutral undertoneBoth claim a skin-like finish

    Differences: Natural rather than matte finishMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    95
    Finish & visual result
    70
    Wear & performance
    65
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Does not claim transfer resistance

    Retailer shade note: tan dark neutral

    Medium confidence· Digital match

    View match
  2. #4 · Milani

    Conceal + Perfect 2-in-1 Foundation

    Natural Tan
    Shade match 91
    $12.99Ulta BeautyUlta Beauty(product price)$27.01 less (68%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: No skin-like finish claimedDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    91
    Finish & visual result
    86
    Wear & performance
    66
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  3. #5 · MAC Cosmetics

    Studio Fix Powder Plus Foundation

    NW47
    Shade match 93
    $39SephoraSephora$1 less (3%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: No skin-like finish claimedDoes not claim transfer resistanceNot marketed for dry/sensitive skin

    Score details
    Shade match
    93
    Finish & visual result
    79
    Wear & performance
    61
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: deep auburn with neutral undertones for dark skin

    Medium confidence· Digital match

    View match
  4. #6 · Yepoda

    The Dewy Day

    7N
    Shade match 94
    $39SephoraSephora$1 less (3%)

    Matches: Very close colourSame neutral undertoneBoth claim a skin-like finish

    Differences: Natural rather than matte finishBuildable rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    94
    Finish & visual result
    75
    Wear & performance
    51
    Skin suitability
    60

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than matte finish · Buildable rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination/oily skin

    Retailer shade note: Deep shade with neutral undertones

    Medium confidence· Digital match

    View match
  5. Shade match 85
    $14.50Ulta BeautyUlta Beauty$25.50 less (64%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    85
    Finish & visual result
    79
    Wear & performance
    66
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly warmer undertone · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  6. Shade match 94
    $46Ulta BeautyUlta Beauty(product price)Costs $6 more

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Radiant rather than matte finishNo skin-like finish claimed

    Score details
    Shade match
    94
    Finish & visual result
    48
    Wear & performance
    79
    Skin suitability
    100

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Radiant rather than matte finish · No skin-like finish claimed

    Retailer shade note: deep auburn with neutral undertone for dark skin

    Medium confidence· Digital match

    View match
  7. Shade match 98
    $72Ulta BeautyUlta BeautyCosts $32 more

    Matches: Near-identical swatch colourSame neutral undertoneClaims a lightweight feel

    Differences: Natural rather than matte finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    98
    Finish & visual result
    61
    Wear & performance
    40
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  8. Shade match 85
    $14.95Ulta BeautyUlta Beauty$25.05 less (63%)

    Matches: Very close colourSame matte finishBoth claim long-wearing

    Differences: Slightly warmer undertoneMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    85
    Finish & visual result
    79
    Wear & performance
    66
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination/dry skin

    Medium confidence· Digital match

    View match
  9. #11 · Juvia's Place

    I Am My Skin Hydra-Tint Foundation Stick

    11 Jacmel
    Shade match 94
    $20Ulta BeautyUlta Beauty(product price)$20 less (50%)

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Natural rather than matte finishNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    94
    Finish & visual result
    64
    Wear & performance
    61
    Skin suitability
    40

    Very close colour · Natural · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Natural rather than matte finish · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for dry/oily/sensitive skin

    Retailer shade note: true neutral brown; ideal for deep complexions or bronzing medium tones

    Medium confidence· Digital match

    View match
  10. Shade match 89
    $47SephoraSephoraCosts $7 more

    Matches: Very close colourSame full coverageBoth claim a skin-like finish

    Differences: Olive rather than neutral undertoneNatural rather than matte finishDoes not claim transfer resistance

    Score details
    Shade match
    89
    Finish & visual result
    76
    Wear & performance
    51
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Olive rather than neutral undertone · Natural rather than matte finish · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for dry/normal skin · Contains drying alcohol

    Retailer shade note: tan deep with neutral-olive undertones

    Medium confidence· Digital match

    View match
  11. Shade match 94
    $39SephoraSephora$1 less (3%)

    Matches: Near-identical swatch colourSame neutral undertoneClaims a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    94
    Finish & visual result
    58
    Wear & performance
    61
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for oily/sensitive skin

    Retailer shade note: deep, warm-neutral undertones

    Medium confidence· Digital match

    View match
  12. Shade match 89
    $14.95Ulta BeautyUlta Beauty$25.05 less (63%)

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: No skin-like finish claimedNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    89
    Finish & visual result
    86
    Wear & performance
    40
    Skin suitability
    40

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination/oily/sensitive skin

    Low confidence· Digital match

    View match
  13. #15 · NYX Professional Makeup

    Make 'EM Wonder, 24H Soft Matte Foundation

    22 Medium
    Shade match 90
    $14.97WalmartWalmart$25.03 less (63%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Buildable rather than full coverageNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    90
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Buildable rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for dry/sensitive skin

    Medium confidence· Digital match

    View match
  14. #16 · L'Oréal Paris

    True Match Super-Blendable Foundation

    C7 Cool Medium Deep
    Shade match 86
    $13.99Ulta BeautyUlta Beauty(product price)$26.01 less (65%)

    Matches: Very close colourBoth claim a skin-like finish

    Differences: Slightly cooler undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    86
    Finish & visual result
    75
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish · Medium rather than full coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  15. Shade match 85
    $47SephoraSephoraCosts $7 more

    Matches: Very close colourSame full coverageBoth claim a skin-like finish

    Differences: Slightly warmer undertoneNatural rather than matte finishDoes not claim transfer resistance

    Score details
    Shade match
    85
    Finish & visual result
    76
    Wear & performance
    51
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for dry/normal skin · Contains drying alcohol

    Retailer shade note: tan deep with warm-golden undertones

    Medium confidence· Digital match

    View match
  16. Shade match 85
    $47SephoraSephoraCosts $7 more

    Matches: Very close colourSame full coverageBoth claim a skin-like finish

    Differences: Slightly warmer undertoneNatural rather than matte finishDoes not claim transfer resistance

    Score details
    Shade match
    85
    Finish & visual result
    76
    Wear & performance
    51
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for dry/normal skin · Contains drying alcohol

    Retailer shade note: tan deep with deep-warm undertones

    Medium confidence· Digital match

    View match
  17. Shade match 93
    $50SephoraSephoraCosts $10 more

    Matches: Very close colourSame neutral undertoneClaims a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    93
    Finish & visual result
    58
    Wear & performance
    51
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for dry/oily skin

    Retailer shade note: Deep with neutral undertones

    Medium confidence· Digital match

    View match
  18. Shade match 85
    $14.95Ulta BeautyUlta Beauty$25.05 less (63%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    85
    Finish & visual result
    86
    Wear & performance
    40
    Skin suitability
    40

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly warmer undertone · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination/oily/sensitive skin

    Medium confidence· Digital match

    View match
  19. Shade match 91
    $32SephoraSephora$8 less (20%)

    Matches: Very close colourSame neutral undertoneBoth claim long-wearing

    Differences: Natural rather than matte finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    91
    Finish & visual result
    61
    Wear & performance
    61
    Skin suitability
    20

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination/normal/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: neutral golden

    Medium confidence· Digital match

    View match
  20. #22 · Clinique

    Stay-Matte Sheer Pressed Powder Foundation

    05 Stay Spice
    Shade match 85
    $41Ulta BeautyUlta BeautyCosts $1 more

    Matches: Very close colourSame matte finishBoth claim long-wearing

    Differences: Light rather than full coverageNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    85
    Finish & visual result
    65
    Wear & performance
    61
    Skin suitability
    60

    Very close colour · Matte · Light coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Light rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for normal/sensitive skin

    Low confidence· Digital match

    View match
  21. #23 · CoverGirl

    Olay Simply Ageless 3-in-1 Liquid Foundation

    270 Toasted Almond
    Shade match 90
    $14.78WalmartWalmart$25.22 less (63%)

    Matches: Very close colourSame neutral undertone

    Differences: Natural rather than matte finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    90
    Finish & visual result
    61
    Wear & performance
    40
    Skin suitability
    80

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for sensitive skin · Contains listed fragrance

    Medium confidence· Digital match

    View match
  22. Shade match 89
    $42Ulta BeautyUlta Beauty(product price)Costs $2 more

    Matches: Near-identical swatch colourBoth claim a skin-like finishClaims a blurring effect

    Differences: Slightly warmer undertoneRadiant rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    89
    Finish & visual result
    54
    Wear & performance
    51
    Skin suitability
    100

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Radiant rather than matte finish · Medium rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines · Contains listed fragrance

    Retailer shade note: deep with warm undertone

    Medium confidence· Digital match

    View match
  23. #25 · Fièra Cosmetics

    All-in-Wonder Concealer + Foundation

    Caramel
    Shade match 87
    $45Ulta BeautyUlta BeautyCosts $5 more

    Matches: Very close colourBoth claim a skin-like finishClaims a blurring effect

    Differences: Slightly warmer undertoneRadiant rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    54
    Wear & performance
    54
    Skin suitability
    100

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Radiant rather than matte finish · Medium rather than full coverage · No long-wear claim · Does not claim transfer resistance

    Retailer shade note: tan-deep with warm gold undertones

    Medium confidence· Digital match

    View match
  24. Shade match 86
    $52SephoraSephoraCosts $12 more

    Matches: Very close colourClaims a blurring effectBoth claim long-wearing

    Differences: Slightly warmer undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    86
    Finish & visual result
    58
    Wear & performance
    61
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination/oily skin · Contains drying alcohol

    Retailer shade note: with golden undertones

    Medium confidence· Digital match

    View match
  25. #27 · Well People

    Supernatural Complexion Stick

    32 Tan Neutral
    Shade match 93
    $18.20$26Ulta BeautyUlta Beauty$21.80 less (55%)

    Matches: Very close colourSame neutral undertoneClaims a lightweight feel

    Differences: Natural rather than matte finishLight rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    93
    Finish & visual result
    47
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Natural rather than matte finish · Light rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  26. Shade match 87
    $32SephoraSephora$8 less (20%)

    Matches: Very close colourBoth claim long-wearingClaims a lightweight feel

    Differences: Slightly warmer undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    61
    Wear & performance
    61
    Skin suitability
    20

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination/normal/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: warm hazelnut

    Medium confidence· Digital match

    View match
  27. Shade match 84
    $42Ulta BeautyUlta Beauty(product price)Costs $2 more

    Matches: Very close colourBoth claim a skin-like finishClaims a blurring effect

    Differences: Slightly warmer undertoneRadiant rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    84
    Finish & visual result
    54
    Wear & performance
    51
    Skin suitability
    100

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Radiant rather than matte finish · Medium rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines · Contains listed fragrance

    Retailer shade note: dark with warm undertone

    Medium confidence· Digital match

    View match
  28. #30 · Make Up For Ever

    HD Skin Hydra Glow Hydrating Foundation

    4Y70 - Warm Espresso
    Shade match 88
    $49SephoraSephoraCosts $9 more

    Matches: Near-identical swatch colourClaims a blurring effectBoth claim long-wearing

    Differences: Slightly warmer undertoneRadiant rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    88
    Finish & visual result
    42
    Wear & performance
    66
    Skin suitability
    60

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly warmer undertone · Radiant rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for oily/sensitive skin · Contains listed fragrance

    Retailer shade note: for deeper skin with yellow undertones

    Medium confidence· Digital match

    View match
  29. Shade match 89
    $69Ulta BeautyUlta Beauty(product price)Costs $29 more

    Matches: Near-identical swatch colourBoth claim long-wearing

    Differences: Slightly cooler undertoneRadiant rather than matte finishLight rather than full coverage

    Score details
    Shade match
    89
    Finish & visual result
    29
    Wear & performance
    66
    Skin suitability
    100

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · Radiant rather than matte finish · Light rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Contains listed fragrance

    Retailer shade note: deep shade, rosy undertone

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Looking for a concealer in your shade?

The closest shade to PÜR 4-in-1 Love Your Selfie Longwear Foundation & Concealer DN5 Hazelnut (Tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Clinique Even Better All-Over Concealer + Eraser

    WN 122 Clove

    Clinique Even Better All-Over Concealer + Eraser, shade WN 122 Clove

    • Looks identical
    • Tan · Neutral · neutral golden undertone

    $22

  2. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    5N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 5N

    • Very close colour
    • Tan · Neutral · neutral golden undertone

    $38

  3. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Dark 5N

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Dark 5N

    • Close colour
    • Tan · Neutral undertone

    $31

  4. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    35.0 Rich Amber

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 35.0 Rich Amber

    • Looks identical
    • Tan · Warm undertone

    $30

  5. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Teak 9.5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Teak 9.5

    • Close colour
    • Tan · Neutral undertone

    $39

  6. e.l.f. Cosmetics 16HR Camo Concealer

    Deep Cinnamon

    e.l.f. Cosmetics 16HR Camo Concealer, shade Deep Cinnamon

    • Very close colour
    • Tan · Cool · rosy undertone

    $8

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

SIIA Cosmetics Flawless Glow Cushion Foundation in N11 Caramel, against PÜR 4-in-1 Love Your Selfie Longwear Foundation & Concealer in DN5 Hazelnut. Every attribute compared, with its share of the score.

ComparedYour shadeDN5 HazelnutClosest shade matchN11 CaramelScore
Shade match55% of overall98
Colour97#b07c59#b27a55Looks identicalColour difference 1.1 (0 is identical)
Depth99TanTanSameDepth difference: 0.5
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared15
Finish0MatteLuminousDifferentLuminous finish rather than matte
Coveragenot comparableFullNot listedNot comparedCoverage not listed for one product
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall50
Skin type50Combination, dry, normal, oily, sensitiveNot publishedSkin-type suitability not published for one product
Overall match 66/100Shade match 98/100Low confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To SIIA Cosmetics Flawless Glow Cushion Foundation in N11 Caramel.

Same or better

  • $15 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Claims a lightweight feel

Different

  • Luminous finish instead of matte
  • No skin-like finish claimed
  • No long-wear claim
  • Does not claim transfer resistance
  • Does not claim not settling into lines

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeNo ingredient list
FragranceNot listedNo ingredient list
Drying alcoholNot listedNo ingredient list
SPFNot listedNot listed
Overlap

Why the closest overall alternative works

Ulta Beauty Collection Adjustable Coverage Powder Foundation in Tan Dark Neutral, against PÜR 4-in-1 Love Your Selfie Longwear Foundation & Concealer in DN5 Hazelnut. Every attribute compared, with its share of the score.

ComparedYour shadeDN5 HazelnutClosest overall alternativeTan Dark NeutralScore
Shade match55% of overall94
Colour90#b07c59#ae7c60Very close colourColour difference 2.3 (0 is identical)
Depth100TanTanSameDepth difference: 0.2
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall85
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared57
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 87/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Ulta Beauty Collection Adjustable Coverage Powder Foundation in Tan Dark Neutral.

Same or better

  • $24 less
  • Very close colour
  • Same neutral undertone
  • Same matte finish
  • Medium rather than full coverage
  • Both claim a skin-like finish
  • Claims a blurring effect
  • Both claim not settling into lines

Different

  • No long-wear claim
  • Does not claim transfer resistance

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconePowder-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs powder-based; silicone high vs high

Where to buy

Closest shade match

SIIA Cosmetics Flawless Glow Cushion Foundation N11 Caramel

Match price
$25Ulta BeautyUlta Beauty
$15 less (38%)

Your shade $40 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative

Ulta Beauty Collection Adjustable Coverage Powder Foundation Tan Dark Neutral

Match price
$16Ulta BeautyUlta Beauty
$24 less (60%)

Your shade $40 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.