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Fresh Touch 24H Radiant Foundation 70N dupes and alternatives Rabanne

Deep tan · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: R.E.M. Beauty Sweetener Foundation tan 10 n

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Rabanne
70NChange shade
Depth and undertone: Deep tan · Neutral
Finish and coverage: Radiant · Medium coverage
The match
R.E.M. Beauty
tan 10 n
Depth and undertone: Deep tan · Neutral
Finish and coverage: Matte · Buildable coverage
Shade match
98out of 100
Colour
96
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$35Ulta BeautyUlta Beauty
$7 less (17%)

Your shade $42 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative: ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick 33N Palm

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Rabanne
70NChange shade
Depth and undertone: Deep tan · Neutral
Finish and coverage: Radiant · Medium coverage
The match
ILIA
33N Palm
Depth and undertone: Tan · Neutral
Finish and coverage: Natural · Medium coverage
Overall match
88out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
73
Wear (Wear & performance)
100
Skin (Skin suitability)
60
Best price
$50SephoraSephora
Costs $8 more

Your shade $42 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Revolution Beauty

    Skin Silk Serum Foundation

    F13.7NW
    Shade match 95
    $15Ulta BeautyUlta Beauty(product price)$27 less (64%)

    Matches: Near-identical swatch colourSame neutral undertoneSame radiant finish

    Differences: Light rather than medium coverageNo blurring effect claimedNo long-wear claim

    Score details
    Shade match
    95
    Finish & visual result
    79
    Wear & performance
    60
    Skin suitability
    100

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Light rather than medium coverage · No blurring effect claimed · No long-wear claim

    Retailer shade note: Tan-dark skin tone, neutral-warm golden undertone

    Medium confidence· Digital match

    View match
  2. Shade match 88
    $47SephoraSephoraCosts $5 more

    Matches: Very close colourSame neutral undertoneBoth claim a skin-like finish

    Differences: Natural rather than radiant finishFull rather than medium coverageNot marketed for dry/normal skin

    Score details
    Shade match
    88
    Finish & visual result
    73
    Wear & performance
    100
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than radiant finish · Full rather than medium coverage · Not marketed for dry/normal skin · Contains drying alcohol

    Retailer shade note: deep with deep neutral-warm undertones

    Medium confidence· Digital match

    View match
  3. #5 · Haus Labs

    Triclone Skin Tech Medium Coverage Foundation

    415 Medium Deep
    Shade match 93
    $52SephoraSephoraCosts $10 more

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Natural rather than radiant finishNo skin-like finish claimedNot marketed for combination/oily skin

    Score details
    Shade match
    93
    Finish & visual result
    73
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than radiant finish · No skin-like finish claimed · Not marketed for combination/oily skin · Contains drying alcohol

    Retailer shade note: with neutral undertones

    Medium confidence· Digital match

    View match
  4. #6 · ILIA

    True Skin Serum Foundation

    Martinique SF11
    Shade match 91
    $56SephoraSephoraCosts $14 more

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Natural rather than radiant finishNo blurring effect claimedNot marketed for combination/oily skin

    Score details
    Shade match
    91
    Finish & visual result
    76
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Natural rather than radiant finish · No blurring effect claimed · Not marketed for combination/oily skin

    Retailer shade note: very deep with neutral warm undertones

    Medium confidence· Digital match

    View match
  5. Shade match 86
    $46Ulta BeautyUlta Beauty(product price)Costs $4 more

    Matches: Very close colourSame radiant finishBoth claim a blurring effect

    Differences: Slightly cooler undertoneFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    86
    Finish & visual result
    82
    Wear & performance
    72
    Skin suitability
    100

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · Full rather than medium coverage · No skin-like finish claimed

    Retailer shade note: deep auburn with red undertone for dark skin

    Medium confidence· Digital match

    View match
  6. #8 · Tarte

    Timeless Hydrating Foundation

    49W Tan-Deep Warm
    Shade match 83
    $42Ulta BeautyUlta Beauty(product price)Same price

    Matches: Very close colourBoth claim a blurring effectBoth claim 12-hour wear

    Differences: Slightly warmer undertoneNatural rather than radiant finishBuildable rather than medium coverage

    Score details
    Shade match
    83
    Finish & visual result
    73
    Wear & performance
    100
    Skin suitability
    100

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · Buildable rather than medium coverage · No skin-like finish claimed

    Medium confidence· Digital match

    View match
  7. Shade match 93
    $55SephoraSephoraCosts $13 more

    Matches: Very close colourSame neutral undertoneSame radiant finish

    Differences: No skin-like finish claimedNo blurring effect claimedNo long-wear claim

    Score details
    Shade match
    93
    Finish & visual result
    79
    Wear & performance
    60
    Skin suitability
    60

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: No skin-like finish claimed · No blurring effect claimed · No long-wear claim · Not marketed for combination/sensitive skin · Contains drying alcohol

    Retailer shade note: deep skin with neutral undertones

    Medium confidence· Digital match

    View match
  8. #10 · IT Cosmetics

    CC+ Nude Glow Lightweight Foundation + Glow Serum

    Deep Bronze
    Shade match 82
    $39SephoraSephora$3 less (7%)

    Matches: Very close colourSame radiant finishSame medium coverage

    Differences: Slightly cooler undertoneNo blurring effect claimedNot marketed for combination/normal skin

    Score details
    Shade match
    82
    Finish & visual result
    91
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly cooler undertone · No blurring effect claimed · Not marketed for combination/normal skin

    Retailer shade note: very deep complexion with cool rosy undertones

    Medium confidence· Digital match

    View match
  9. Shade match 96
    $39.50SephoraSephora$2.50 less (6%)

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Natural rather than radiant finishNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    96
    Finish & visual result
    73
    Wear & performance
    54
    Skin suitability
    80

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Natural rather than radiant finish · No skin-like finish claimed · No long-wear claim · Not marketed for oily skin

    Retailer shade note: dark neutral skin with peach undertones

    Medium confidence· Digital match

    View match
  10. Shade match 85
    $50SephoraSephoraCosts $8 more

    Matches: Very close colourSame medium coverageBoth claim a blurring effect

    Differences: Slightly warmer undertoneNatural rather than radiant finishNo skin-like finish claimed

    Score details
    Shade match
    85
    Finish & visual result
    73
    Wear & performance
    100
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · No skin-like finish claimed · Not marketed for dry/oily skin

    Retailer shade note: Deep with warm undertones

    Medium confidence· Digital match

    View match
  11. Shade match 84
    $50SephoraSephoraCosts $8 more

    Matches: Very close colourSame medium coverageBoth claim a blurring effect

    Differences: Slightly cooler undertoneNatural rather than radiant finishNo skin-like finish claimed

    Score details
    Shade match
    84
    Finish & visual result
    73
    Wear & performance
    100
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than radiant finish · No skin-like finish claimed · Not marketed for dry/oily skin

    Retailer shade note: Deep with cool undertones

    Medium confidence· Digital match

    View match
  12. #14 · Estée Lauder

    Futurist Hydra Rescue Moisturizing Foundation SPF 45

    5N2 Amber Honey
    Shade match 97
    $55SephoraSephoraCosts $13 more

    Matches: Near-identical swatch colourSame neutral undertoneSame radiant finish

    Differences: No skin-like finish claimedNo blurring effect claimedNo long-wear claim

    Score details
    Shade match
    97
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    60

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: No skin-like finish claimed · No blurring effect claimed · No long-wear claim · Does not claim a lightweight feel · Not marketed for combination/sensitive skin

    Retailer shade note: deep with neutral, subtle golden undertones

    Medium confidence· Digital match

    View match
  13. #15 · Charlotte Tilbury

    Beautiful Skin Medium Coverage Foundation

    14 Cool
    Shade match 88
    $52SephoraSephoraCosts $10 more

    Matches: Near-identical swatch colourSame medium coverageBoth claim a blurring effect

    Differences: Slightly cooler undertoneNatural rather than radiant finishNo skin-like finish claimed

    Score details
    Shade match
    88
    Finish & visual result
    73
    Wear & performance
    87
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than radiant finish · No skin-like finish claimed · Not marketed for oily/sensitive skin

    Retailer shade note: deep with cool rose undertones

    Medium confidence· Digital match

    View match
  14. #16 · Smashbox

    Halo Healthy Glow Tinted Moisturizer SPF 25

    Dark Neutral
    Shade match 93
    $41Ulta BeautyUlta Beauty$1 less (2%)

    Matches: Very close colourSame neutral undertoneBoth claim a lightweight feel

    Differences: Natural rather than radiant finishLight rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    93
    Finish & visual result
    52
    Wear & performance
    80
    Skin suitability
    100

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than radiant finish · Light rather than medium coverage · No skin-like finish claimed · No blurring effect claimed

    Retailer shade note: dark with a neutral undertone

    Medium confidence· Digital match

    View match
  15. #17 · Well People

    Skinforia Serum Foundation

    36 Tan Warm
    Shade match 82
    $21$30Ulta BeautyUlta Beauty$21 less (50%)

    Matches: Very close colourBoth claim a skin-like finishBoth claim a lightweight feel

    Differences: Slightly warmer undertoneNatural rather than radiant finishBuildable rather than medium coverage

    Score details
    Shade match
    82
    Finish & visual result
    76
    Wear & performance
    80
    Skin suitability
    80

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · Buildable rather than medium coverage · No blurring effect claimed · Not marketed for sensitive skin

    Medium confidence· Digital match

    View match
  16. #18 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    D 34
    Shade match 89
    $46.90Ulta BeautyUlta Beauty(product price)Costs $4.90 more

    Matches: Very close colourBoth claim a blurring effectBoth claim a lightweight feel

    Differences: Matte rather than radiant finishBuildable rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    89
    Finish & visual result
    57
    Wear & performance
    80
    Skin suitability
    100

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Matte rather than radiant finish · Buildable rather than medium coverage · No skin-like finish claimed · Contains drying alcohol

    Medium confidence· Digital match

    View match
  17. #19 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    40 Deep Neutral
    Shade match 88
    $38SephoraSephora$4 less (10%)

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Matte rather than radiant finishNot marketed for dry skin

    Score details
    Shade match
    88
    Finish & visual result
    69
    Wear & performance
    66
    Skin suitability
    80

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Matte rather than radiant finish · Not marketed for dry skin

    Retailer shade note: neutral peach

    High confidence· Digital match

    View match
  18. #20 · Kylie Cosmetics

    Natural Blur Powder Foundation

    10N
    Shade match 91
    $38Ulta BeautyUlta Beauty(product price)$4 less (10%)

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Matte rather than radiant finishNo skin-like finish claimedNot marketed for sensitive skin

    Score details
    Shade match
    91
    Finish & visual result
    57
    Wear & performance
    74
    Skin suitability
    80

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Matte rather than radiant finish · No skin-like finish claimed · Not marketed for sensitive skin

    Retailer shade note: deep with neutral, subtle warm undertones

    Medium confidence· Digital match

    View match
  19. Shade match 84
    $34SephoraSephora$8 less (19%)

    Matches: Very close colourSame medium coverageBoth claim a skin-like finish

    Differences: Slightly cooler undertoneNatural rather than radiant finishNo blurring effect claimed

    Score details
    Shade match
    84
    Finish & visual result
    76
    Wear & performance
    82
    Skin suitability
    20

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than radiant finish · No blurring effect claimed · Not marketed for combination/dry/normal/oily skin

    Retailer shade note: red undertone

    Medium confidence· Digital match

    View match
  20. #22 · ColourPop

    Pretty Fresh Hyaluronic Hydrating Foundation

    Deep Dark 185W
    Shade match 82
    $12$16Ulta BeautyUlta Beauty$30 less (71%)

    Matches: Very close colourSame medium coverageBoth claim a skin-like finish

    Differences: Slightly warmer undertoneNatural rather than radiant finishNo blurring effect claimed

    Score details
    Shade match
    82
    Finish & visual result
    76
    Wear & performance
    60
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · No blurring effect claimed · No long-wear claim

    Retailer shade note: warm

    Medium confidence· Digital match

    View match
  21. Shade match 88
    $41Ulta BeautyUlta Beauty(product price)$1 less (2%)

    Matches: Very close colourBoth claim a lightweight feelNo fragrance listed

    Differences: Slightly warmer undertoneNatural rather than radiant finishLight rather than medium coverage

    Score details
    Shade match
    88
    Finish & visual result
    52
    Wear & performance
    80
    Skin suitability
    100

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · Light rather than medium coverage · No skin-like finish claimed · No blurring effect claimed

    Retailer shade note: dark with a warm undertone

    Medium confidence· Digital match

    View match
  22. #24 · Youngblood

    Loose Mineral Foundation

    Sable
    Shade match 92
    $50Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Very close colourSame neutral undertoneBoth claim a lightweight feel

    Differences: Buildable rather than medium coverageNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    92
    Finish & visual result
    68
    Wear & performance
    60
    Skin suitability
    20

    Very close colour · Buildable coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Buildable rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · No long-wear claim · Not marketed for combination/dry/normal/oily skin

    Retailer shade note: dark shade, neutral undertone

    Medium confidence· Digital match

    View match
  23. Shade match 83
    $38Ulta BeautyUlta Beauty$4 less (10%)

    Matches: Very close colourBoth claim a skin-like finishBoth claim a lightweight feel

    Differences: Slightly warmer undertoneNatural rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    83
    Finish & visual result
    70
    Wear & performance
    60
    Skin suitability
    100

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · Full rather than medium coverage · No blurring effect claimed · No long-wear claim

    Retailer shade note: dark brown with golden undertones

    Medium confidence· Digital match

    View match
  24. Shade match 87
    $46SephoraSephoraCosts $4 more

    Matches: Very close colourSame medium coverageBoth claim a blurring effect

    Differences: Slightly warmer undertoneNatural rather than radiant finishNo skin-like finish claimed

    Score details
    Shade match
    87
    Finish & visual result
    73
    Wear & performance
    49
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · No skin-like finish claimed · Not marketed for combination/sensitive skin

    Retailer shade note: deep skin with warm/yellow undertones

    Medium confidence· Digital match

    View match
  25. #27 · Nudestix

    Tinted Cover Foundation

    NUDE 9
    Shade match 94
    $19$38SephoraSephora$23 less (55%)

    Matches: Very close colourSame neutral undertoneBoth claim a lightweight feel

    Differences: Natural rather than radiant finishLight rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    94
    Finish & visual result
    52
    Wear & performance
    60
    Skin suitability
    60

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than radiant finish · Light rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · No long-wear claim · Not marketed for combination/sensitive skin

    Retailer shade note: deep neutral

    Medium confidence· Digital match

    View match
  26. #28 · Nudestix

    Tinted Cover Foundation

    NUDE 8
    Shade match 94
    $19$38SephoraSephora$23 less (55%)

    Matches: Near-identical swatch colourSame neutral undertoneBoth claim a lightweight feel

    Differences: Natural rather than radiant finishLight rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    94
    Finish & visual result
    52
    Wear & performance
    60
    Skin suitability
    60

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than radiant finish · Light rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · No long-wear claim · Not marketed for combination/sensitive skin

    Retailer shade note: deep neutral warm

    Medium confidence· Digital match

    View match
  27. Shade match 87
    $55SephoraSephoraCosts $13 more

    Matches: Very close colourBoth claim 16-hour wearClaims transfer resistance

    Differences: Slightly cooler undertoneNatural rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    87
    Finish & visual result
    58
    Wear & performance
    72
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Not marketed for oily/sensitive skin

    Retailer shade note: D2.5 - Deep with cool undertones

    Medium confidence· Digital match

    View match
  28. #30 · bareMinerals

    BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation

    Medium Deep 45 Neutral
    Shade match 98
    $42SephoraSephoraSame price

    Matches: Near-identical swatch colourSame neutral undertoneClaims transfer resistance

    Differences: Matte rather than radiant finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    98
    Finish & visual result
    36
    Wear & performance
    49
    Skin suitability
    100

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed

    Retailer shade note: for tan-dark neutral skin with a subtle golden hue

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Looking for a concealer in your shade?

The closest shade to Rabanne Fresh Touch 24H Radiant Foundation 70N (Deep tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. L'Oréal Paris True Match Radiant Serum Concealer

    N10

    L'Oréal Paris True Match Radiant Serum Concealer, shade N10

    • Looks identical
    • Deep tan · Neutral undertone

    $16.99

  2. Dior Forever Skin Correct Full-Coverage Concealer

    6.5 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 6.5 Neutral

    • Close colour
    • Deep tan · Neutral undertone

    $42

  3. Tarte Shape Tape Full Coverage Matte Concealer

    49W tan-deep warm

    Tarte Shape Tape Full Coverage Matte Concealer, shade 49W tan-deep warm

    • Very close colour
    • Deep tan · Warm undertone

    $32

  4. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    5C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 5C

    • Close colour
    • Tan · Neutral undertone

    $38

  5. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    12.5 Tan-Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 12.5 Tan-Deep

    • Close colour
    • Tan · Neutral · neutral golden undertone

    $36

  6. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    10

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 10

    • Very close colour
    • Deep tan · Warm · golden undertone

    $42

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

R.E.M. Beauty Sweetener Foundation in tan 10 n, against Rabanne Fresh Touch 24H Radiant Foundation in 70N. Every attribute compared, with its share of the score.

ComparedYour shade70NClosest shade matchtan 10 nScore
Shade match55% of overall98
Colour96#ad6d4b#ae6a47Looks identicalColour difference 1.1 (0 is identical)
Depth99Deep tanDeep tanSameDepth difference: 0.9
Retailer descriptionDeepDeep tanSome differenceRetailer descriptions one depth band apart
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall57
Finish12RadiantMatteDifferentMatte finish rather than radiant
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared40
Longevity4012-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall20
Skin type20Combination, dry, normal, oily, sensitiveCombinationBoth marketed for combination skin
Overall match 75/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To R.E.M. Beauty Sweetener Foundation in tan 10 n.

Same or better

  • $7 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Buildable rather than medium coverage
  • Both claim a blurring effect
  • Claims not settling into lines
  • No fragrance listed

Different

  • Matte finish instead of radiant
  • No skin-like finish claimed
  • No long-wear claim
  • Does not claim a lightweight feel
  • Not marketed for dry/normal/oily/sensitive skin

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Basehigh siliconeSilicone-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs silicone-based; silicone high vs high

Why the closest overall alternative works

ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 33N Palm, against Rabanne Fresh Touch 24H Radiant Foundation in 70N. Every attribute compared, with its share of the score.

ComparedYour shade70NClosest overall alternative33N PalmScore
Shade match55% of overall95
Colour92#ad6d4b#ae7254Very close colourColour difference 2.0 (0 is identical)
Depth97Deep tanTanCloseDepth difference: 2.1
Retailer descriptionDeepVery deepSome differenceRetailer descriptions one depth band apart
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall73
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared100
Longevity10012-hour wear12-hour wearSameBoth claim 12-hour wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, combination, sensitiveBoth marketed for combination/​normal/​sensitive skin
Overall match 88/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 33N Palm.

Same or better

  • Very close colour
  • Same neutral undertone
  • Same medium coverage
  • Both claim a blurring effect
  • Both claim 12-hour wear
  • Both claim a lightweight feel
  • No fragrance listed

Different

  • Natural finish instead of radiant
  • No skin-like finish claimed
  • Not marketed for dry/oily skin

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Basehigh siliconeno silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth unknown-based; silicone high vs none

Where to buy

Closest shade match

R.E.M. Beauty Sweetener Foundation tan 10 n

Match price
$35Ulta BeautyUlta Beauty
$7 less (17%)

Your shade $42 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative

ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick 33N Palm

Best price
$50SephoraSephora
Costs $8 more

Your shade $42 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.