Liquid Touch Brightening Concealer 350C dupes and alternatives Rare Beauty
4.2 (2,558)·Medium light · Cool · pink undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Both claim long-wearing· Both claim not settling into lines
Differences: Neutral rather than cool undertone· Natural rather than radiant finish· Full rather than medium coverage
Score details
Shade match
82
Finish & visual result
61
Wear & performance
86
Skin suitability
92
Close colour · Natural · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim a lightweight feel
Matches: Both claim long-wearing· Both claim not settling into lines· Both claim a lightweight feel
Differences: Neutral rather than cool undertone· Natural rather than radiant finish· Full rather than medium coverage
Score details
Shade match
75
Finish & visual result
61
Wear & performance
100
Skin suitability
75
Close colour · Natural · Full coverage
Ingredients (not scored): 24% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Not marketed for oily skin
Retailer shade note: medium with neutral undertones
Matches: Very close colour· Both claim long-wearing· Both claim not settling into lines
Differences: Slightly lighter· Slightly warmer undertone· Natural rather than radiant finish
Score details
Shade match
73
Finish & visual result
61
Wear & performance
100
Skin suitability
75
Very close colour · Natural · Full coverage
Ingredients (not scored): 24% ingredient overlap
Differences: Slightly lighter · Slightly warmer undertone · Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Not marketed for oily skin
Retailer shade note: medium with golden undertones
Matches: Both claim long-wearing· Both claim not settling into lines· Both claim a lightweight feel
Differences: Slightly lighter· Olive rather than cool undertone· Natural rather than radiant finish
Score details
Shade match
69
Finish & visual result
61
Wear & performance
100
Skin suitability
75
Close colour · Natural · Full coverage
Ingredients (not scored): 24% ingredient overlap
Differences: Slightly lighter · Olive rather than cool undertone · Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Not marketed for oily skin
Retailer shade note: medium with golden to olive undertones
The closest shade to Rare Beauty Liquid Touch Brightening Concealer 350C (Medium light · Cool · pink undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer in 4C, against Rare Beauty Liquid Touch Brightening Concealer in 350C. Every attribute compared, with its share of the score.
ComparedYour shade350CClosest shade match4CHow they compareScore
Shade match55% of overall93
Colour60%89#d19c7d#d19572Very close colourColour difference 2.4 (0 is identical)
Overall match 78/100Shade match 93/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Hourglass Vanish Airbrush Full Coverage Longwear Concealer in Sienna 6.5, against Rare Beauty Liquid Touch Brightening Concealer in 350C. Every attribute compared, with its share of the score.
ComparedYour shade350CClosest overall alternativeSienna 6.5How they compareScore
Shade match55% of overall92
Colour60%88#d19c7d#ce9771Very close colourColour difference 2.6 (0 is identical)
Overall match 85/100Shade match 92/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
SephoraCosts $6 more
