Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same opacity: buildable· Claims transfer resistance
Differences: Neutral rather than cool undertone· 12-hour wear rather than long-wearing (longevity)· Does not claim comfort
Score details
Shade match
87
Finish & visual result
100
Wear & performance
58
Comfort & suitability
40
Very close colour · Matte · Buildable
Ingredients (not scored): 3% ingredient overlap
Differences: Neutral rather than cool undertone · 12-hour wear rather than long-wearing (longevity) · Does not claim comfort · Does not claim hydration
$13Ulta Beauty(product price)$11 less (46%)4.2 (9,047)
Matches: Near-identical swatch colour· Claims transfer resistance· Both claim comfort
Differences: Neutral rather than cool undertone· Rose rather than pink· Opaque rather than buildable (opacity)
Score details
Shade match
87
Finish & visual result
65
Wear & performance
58
Comfort & suitability
70
Looks identical · Opaque
Ingredients (not scored): 1% ingredient overlap
Differences: Neutral rather than cool undertone · Rose rather than pink · Opaque rather than buildable (opacity) · 16-hour wear rather than long-wearing (longevity) · Does not claim hydration
Matches: Very close colour· Same cool undertone· Both claim hydration
Differences: Nude rather than pink· Sheer rather than buildable (opacity)· 10-hour wear rather than long-wearing (longevity)
Score details
Shade match
83
Finish & visual result
65
Wear & performance
70
Comfort & suitability
70
Very close colour · Matte · Sheer
Ingredients (not scored): 7% ingredient overlap
Differences: Nude rather than pink · Sheer rather than buildable (opacity) · 10-hour wear rather than long-wearing (longevity) · Does not claim comfort
L'Oréal Paris Colour Riche Original Satin Lipstick in Mauved, against Rare Beauty Soft Pinch Tinted Lip Oil Stain in Happy. Every attribute compared, with its share of the score.
ComparedYour shadeHappyClosest shade matchMauvedHow they compareScore
Shade match60% of overall96
Colour60%94#e16f79#dc6e7bVery close colourColour difference 1.5 (0 is identical)
Depth15%98LightLightSameDepth difference 1.3 on the 0–100 scale
Undertone13%100CoolCoolSameSame product undertone
Colour family13%100PinkPinkSameSame colour family
Finish & visual result20% of overall · none of 2 comparable50
Finish55%—not comparableNot listedSatinNot listed for eitherA finish not listed for one product
Opacity45%—not comparableBuildableNot listedNot listed for eitherAn opacity not listed for one product
Wear & performance15% of overall40
Longevity60%40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40%40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Comfort & suitability5% of overall70
Comfort50%40ClaimedNot listedSome differenceOnly your product claims a comfortable feel; the match does not list it
Overall match 77/100Shade match 96/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
NARS Afterglow Lipstick in Dolce Vita 888, against Rare Beauty Soft Pinch Tinted Lip Oil Stain in Happy. Every attribute compared, with its share of the score.
ComparedYour shadeHappyClosest overall alternativeDolce Vita 888How they compareScore
Shade match60% of overall84
Colour60%82#e16f79#d0747cClose colourColour difference 3.4 (0 is identical)
Depth15%97LightLightSameDepth difference 1.9 on the 0–100 scale
Overall match 90/100Shade match 84/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora
Ulta Beauty(product price)Costs $3 more
