Best Skin Ever Liquid Foundation 12P dupes and alternatives Sephora Collection
3.8 (1,315)·Fair · Cool · pink undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$20.99Ulta Beauty(product price)$3.01 less (13%)4.3 (8,122)
Matches: Very close colour· Same cool undertone
Differences: Radiant rather than natural finish· Light rather than medium coverage· No long-wear claim
Score details
Shade match
96
Finish & visual result
67
Wear & performance
40
Skin suitability
84
Very close colour · Radiant · Light coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Radiant rather than natural finish · Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim a lightweight feel · Contains drying alcohol
The closest shade to Sephora Collection Best Skin Ever Liquid Foundation 12P (Fair · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Hourglass Veil Hydrating Skin Tint Foundation in 4, against Sephora Collection Best Skin Ever Liquid Foundation in 12P. Every attribute compared, with its share of the score.
ComparedYour shade12PClosest match4How they compareScore
Shade match55% of overall98
Colour60%97#f8c8a4#f7c49fLooks identicalColour difference 1.1 (0 is identical)
Depth15%97FairFairSameDepth difference: 1.6
Retailer descriptionLightFairSome differenceRetailer descriptions one depth band apart
Finish & visual result25% of overall · 2 of 4 compared67
Finish35%56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage30%80MediumLightCloseLight coverage rather than medium (buildable: one step of tolerance)
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared82
Longevity30%100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance20%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100%100Normal, dry, combinationNormal, dry, combinationBoth marketed for normal/dry/combination skin
Overall match 88/100Shade match 98/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.