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Face Tape Full Coverage Foundation 27B Light-Medium Beige dupes and alternatives Tarte

Light medium · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free8No drying alcohol8Vegan1Cruelty-free1Oil-free0With SPF0Mineral0

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Only showing matches in powder form.

  • 8 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: Laura Mercier Real Flawless Feather Matte Powder Foundation 3C Biscotti

The equivalent shade and the most similar foundation overall.

Your shade
Tarte
27B Light-Medium BeigeChange shade
Depth and undertone: Light medium · Cool · pink
Finish and coverage: Matte · Full coverage
The match
Laura Mercier
3C Biscotti
Depth and undertone: Light · Cool
Finish and coverage: Matte · Buildable coverage
Overall match
94out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
93
Wear (Wear & performance)
93
Skin (Skin suitability)
84
Shade match
96out of 100
Colour
95
Depth
96
Undertone
100
High confidence· Digital matchWhy it matches
Best price
$54Ulta BeautyUlta Beauty
Costs $12 more

Your shade $42 at Sephora

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Make Up For Ever

    HD Skin Matte Velvet Blurring Powder Foundation

    2N22 Nude
    Shade match 88
    $45SephoraSephoraCosts $3 more

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: Neutral rather than cool undertoneDoes not claim transfer resistance

    Score details
    Shade match
    88
    Finish & visual result
    100
    Wear & performance
    63
    Skin suitability
    100

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than cool undertone · Does not claim transfer resistance

    Retailer shade note: light to medium skin tones with neutral undertones

    High confidence· Digital match

    View match
  2. #3 · bareMinerals

    BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation

    Light 25 Neutral
    Shade match 89
    $42SephoraSephoraSame price

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: Neutral rather than cool undertoneNo blurring effect claimed

    Score details
    Shade match
    89
    Finish & visual result
    89
    Wear & performance
    77
    Skin suitability
    84

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than cool undertone · No blurring effect claimed

    Retailer shade note: for light neutral skin with a subtle pink hue

    High confidence· Digital match

    View match
  3. #4 · Laura Mercier

    Real Flawless Feather Matte Powder Foundation

    2C Madeleine
    Shade match 80
    $54Ulta BeautyUlta Beauty(product price)Costs $12 more

    Matches: Same cool undertoneSame matte finishBoth claim a blurring effect

    Differences: Slightly lighterBuildable rather than full coverage

    Score details
    Shade match
    80
    Finish & visual result
    93
    Wear & performance
    93
    Skin suitability
    84

    Colour not compared · Matte · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly lighter · Buildable rather than full coverage

    Retailer shade note: light with cool undertones

    Low confidence· Digital match

    View match
  4. #5 · Natasha Denona

    HY-GLAM Powder Foundation

    R4
    Shade match 95
    $55Ulta BeautyUlta Beauty(product price)Costs $13 more

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Medium rather than full coverageNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    95
    Finish & visual result
    82
    Wear & performance
    51
    Skin suitability
    33

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Medium rather than full coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for normal/oily skin

    Retailer shade note: light rosy

    High confidence· Digital match

    View match
  5. #6 · Make Up For Ever

    HD Skin Matte Velvet Blurring Powder Foundation

    1Y18 Warm Cashew
    Shade match 77
    $45SephoraSephoraCosts $3 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneDoes not claim transfer resistance

    Score details
    Shade match
    77
    Finish & visual result
    100
    Wear & performance
    63
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim transfer resistance

    Retailer shade note: light skin tones with yellow undertones

    High confidence· Digital match

    View match
  6. #7 · Natasha Denona

    HY-GLAM Powder Foundation

    N4-5
    Shade match 88
    $55Ulta BeautyUlta BeautyCosts $13 more

    Matches: Near-identical swatch colourSame matte finishClaims a skin-like finish

    Differences: Neutral rather than cool undertoneMedium rather than full coverageNo long-wear claim

    Score details
    Shade match
    88
    Finish & visual result
    82
    Wear & performance
    51
    Skin suitability
    33

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than full coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for normal/oily skin

    Retailer shade note: light neutral

    High confidence· Digital match

    View match
  7. #8 · Clinique

    Superpowder Double Face Makeup Foundation

    Matte Honey
    Shade match 76
    $40Ulta BeautyUlta Beauty$2 less (5%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    76
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly warmer undertone · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Tarte Face Tape Full Coverage Foundation 27B Light-Medium Beige (Light medium · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Tarte Shape Tape Full Coverage Matte Concealer

    29N light-medium

    Tarte Shape Tape Full Coverage Matte Concealer, shade 29N light-medium

    • Slight colour difference
    • Light · Cool undertone

    $32

    SephoraView at Sephora

Closest concealers

  1. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    25.5 Medium Bronze

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 25.5 Medium Bronze

    • Very close colour
    • Light · Cool undertone

    $30

    SephoraView at Sephora
  2. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    4.75

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 4.75

    • Very close colour
    • Light medium · Cool · pink undertone

    $42

    SephoraView at Sephora
  3. Dior Forever Skin Correct Full-Coverage Concealer

    3CR Cool Rosy

    Dior Forever Skin Correct Full-Coverage Concealer, shade 3CR Cool Rosy

    • Very close colour
    • Light · Cool · pink undertone

    $42

    Ulta BeautyView at Ulta Beauty
  4. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Pearl 4

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Pearl 4

    • Very close colour
    • Light medium · Cool · rosy undertone

    $39

    SephoraView at Sephora
  5. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Marmalade 3.3 Beige

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Marmalade 3.3 Beige

    • Very close colour
    • Light · Cool · pink undertone

    $31

    SephoraView at Sephora
  6. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW20

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW20

    • Very close colour
    • Light · Cool · rosy undertone

    $30

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Laura Mercier Real Flawless Feather Matte Powder Foundation in 3C Biscotti, against Tarte Face Tape Full Coverage Foundation in 27B Light-Medium Beige. Every attribute compared, with its share of the score.

ComparedYour shade27B Light-Medium BeigeClosest match3C BiscottiScore
Shade match55% of overall96
Colour95#e4ad8e#e9b294Looks identicalColour difference 1.4 (0 is identical)
Depth96Light mediumLightCloseDepth difference: 2.6
Retailer descriptionLight mediumLight mediumBoth described as light mediumThe retailers describe the same depth
Undertone100Cool · pinkCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared93
Finish100MatteMatteSameSame matte finish
Coverage80FullBuildableCloseBuildable coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared93
Longevity8012-hour wear16-hour wearClose16-hour wear claimed against 12-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 94/100Shade match 96/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Laura Mercier Real Flawless Feather Matte Powder Foundation in 3C Biscotti.

Same or better

  • Near-identical swatch colour
  • Same cool undertone
  • Same matte finish
  • Buildable rather than full coverage
  • Both claim a blurring effect
  • Both claim 16-hour wear
  • Both claim transfer resistance
  • Both claim not settling into lines
  • Both claim a lightweight feel
  • No fragrance listed

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconePowder-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs powder-based; silicone high vs high
View full match

Where to buy 3C Biscotti

Best price
$54Ulta BeautyUlta Beauty
Costs $12 more

Your shade $42 at Sephora

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.