Fake Awake Eye Highlight opal dupes and alternatives Tarte
4.0 (1,057)·Purple · Light
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeliner overall: form and tip 45%, formula 30%, wear claims 25%.
Format: liquid. Not compared: tip, waterproof, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.
Not compared: tip, waterproof, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.
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Overall alternativesShade matchesRanked by the shade match: colour, depth, undertone and colour family only. Each row leads with its shade match; the overall match is beneath it.
Ranked by the shade match: colour, depth, undertone and colour family only. Each row leads with its shade match; the overall match is beneath it.
$9Ulta Beauty(product price)$15 less (63%)4.2 (1,871)
Matches: Same finish: metallic· Same waterproof: claimed
Differences: Not sold in your colour· Pencil rather than gel
Score details
Form & tip
55
Formula
100
Wear claims
100
Not compared: tip, texture, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.
Differences: Not sold in your colour · Pencil rather than gel
$10.50Ulta Beauty(product price)$13.50 less (56%)4.2 (4,165)
Matches: Same texture: gel· Same finish: metallic
Differences: Not sold in your colour· Pencil rather than gel
Score details
Form & tip
55
Formula
100
Wear claims
—not scored yet
Not compared: tip, waterproof, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.
Differences: Not sold in your colour · Pencil rather than gel
Not compared: tip, finish, waterproof, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.
Differences: Not sold in your colour· Pencil rather than gel
Score details
Form & tip
55
Formula
100
Wear claims
—not scored yet
Not compared: tip, texture, waterproof, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.
Differences: Not sold in your colour · Pencil rather than gel
Urban Decay Moondust Liquid Glitter Eyeliner in Grind, against Tarte Fake Awake Eye Highlight in opal. Every attribute compared, with its share of the score.
ComparedYour shadeopalClosest shade matchGrindHow they compareScore
Form & tip45% of overall40
Form70%40GelLiquidSome differenceLiquid rather than gel
Tip30%—not comparableNot listedNot listedNot comparableNeither product lists tip
Formula30% of overall64
Texture60%40GelLiquidSome differenceLiquid rather than gel
Finish40%100MetallicGlitterCloseGlitter rather than metallic
Wear claims25% of overall—
Waterproof35%—not comparableClaimedNot listedNot comparableWaterproof wear not listed for one product
Longevity30%—not comparableNot listedLong-wearingNot comparableA wear time not listed for one product
Overall match 50/100Shade match 53/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Stila Stay All Day Smudge & Set Waterproof Gel Eye Liner in Sweetie, against Tarte Fake Awake Eye Highlight in opal. Every attribute compared, with its share of the score.
ComparedYour shadeopalClosest overall alternativeSweetieHow they compareScore
Form & tip45% of overall100
Form70%100GelGelSameSame form
Tip30%—not comparableNot listedRetractable pencilNot comparableTip not listed for one product
Longevity30%—not comparableNot listed12-hour wearNot comparableA wear time not listed for one product
Overall match 95/100Shade match 49/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the overall match on form, tip, formula and wear claims. Anything not listed is not compared and lowers data confidence, never the other way round. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora
Ulta Beauty(product price)$2 less (8%)
