Mauve · Cool · Medium
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.
Format
Brand
Preferences
Avoid an ingredient
30 matches
30 matches
The equivalent shade and the most similar lip liner overall.
Ulta BeautyYour shade $23 at Ulta Beauty · product price; shade not separately priced
Morphe Signature Lip Pencil
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $7 · product priceView at Ulta BeautyRanked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty$11.01 less (48%)Matches: Same cool undertoneBoth claim smudge and transferClaims comfort
Differences: LighterDoes not claim hydration
Slight colour difference
Ingredients (not scored): 13% ingredient overlap
Differences: Lighter · Does not claim hydration
Medium confidence· Digital match
Revlon ColorStay Multi-Liner
Every store that sells this shade · prices as last checked
Amazon$7.56View at Amazon
Walmart$7.56View at Walmart
CVS$10.49View at CVSUlta Beauty$11.99View at Ulta Beauty
Walgreens$14.49View at WalgreensUlta BeautyCosts $1 moreMatches: Near-identical swatch colourBoth claim smudge and transferClaims waterproof
Differences: Warm rather than cool undertoneLong-wearing rather than not listed (longevity)Does not claim hydration
Looks identical
Ingredients (not scored): 11% ingredient overlap
Differences: Warm rather than cool undertone · Long-wearing rather than not listed (longevity) · Does not claim hydration
Retailer shade note: warm pink mauve
Medium confidence· Digital match
Buxom Power Line Pout Sculpt Lip Pencil
Every store that sells this shade · prices as last checked
Ulta Beauty$24View at Ulta Beauty
SephoraCosts $1 moreMatches: Same cool undertoneBoth claim smudge and transferBoth claim hydration
Differences: Long-wearing rather than not listed (longevity)
Close colour · Satin
Ingredients (not scored): 17% ingredient overlap
Differences: Long-wearing rather than not listed (longevity)
Retailer shade note: cool rosy mauve
Medium confidence· Digital match
Kosas Hotliner Hyaluronic Acid Contouring Lip Liner
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraUlta Beauty$11.01 less (48%)Matches: Same cool undertoneBoth claim smudge and transferClaims comfort
Differences: Brown rather than mauveDoes not claim hydration
Close colour
Ingredients (not scored): 13% ingredient overlap
Differences: Brown rather than mauve · Does not claim hydration
Medium confidence· Digital match
Revlon ColorStay Multi-Liner
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalmart$7.99View at WalmartCVS$10.49View at CVSUlta Beauty$11.99View at Ulta BeautyWalgreens$14.49View at WalgreensSephoraCosts $3 moreMatches: Very close colourSame cool undertoneBoth claim smudge and transfer
Differences: Berry rather than mauveLong-wearing rather than not listed (longevity)Does not claim hydration
Very close colour · Matte · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Berry rather than mauve · Long-wearing rather than not listed (longevity) · Does not claim hydration
Retailer shade note: Medium Berry
Medium confidence· Digital match
Make Up For Ever Artist Color Pencil Long-Lasting Lip Liner
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraWalgreens$17.01 less (74%)Matches: Both claim smudge and transferBoth claim hydration
Differences: Neutral rather than cool undertonePink rather than mauveLong-wearing rather than not listed (longevity)
Close colour
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than cool undertone · Pink rather than mauve · Long-wearing rather than not listed (longevity)
Medium confidence· Digital match
NYX Professional Makeup Retractable Long-Lasting Mechanical Lip Liner
Every store that sells this shade · prices as last checked
Walgreens$5.99View at WalgreensUlta Beauty$18 less (78%)Matches: Same cool undertoneSame format and precision: pencil
Differences: Long-wearing rather than not listed (longevity)Does not claim smudge and transferDoes not claim hydration
Close colour · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Long-wearing rather than not listed (longevity) · Does not claim smudge and transfer · Does not claim hydration
Medium confidence· Digital match
e.l.f. Cosmetics Love Triangle Lip Filler Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$5View at Ulta Beauty
Target$5View at TargetUlta Beauty(product price)$16 less (70%)Matches: Very close colourSame cool undertoneSame format and precision: pencil
Differences: Nude rather than mauveDoes not claim smudge and transferDoes not claim hydration
Very close colour · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Nude rather than mauve · Does not claim smudge and transfer · Does not claim hydration
Retailer shade note: pink nude
Medium confidence· Digital match
Morphe Signature Lip Pencil
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $7 · product priceView at Ulta BeautyUlta Beauty$3 less (13%)Matches: Very close colourSame format and precision: pencil
Differences: Neutral rather than cool undertoneRose rather than mauveDoes not claim smudge and transfer
Very close colour · Opaque
Ingredients (not scored): 11% ingredient overlap
Differences: Neutral rather than cool undertone · Rose rather than mauve · Does not claim smudge and transfer · Does not claim hydration
Retailer shade note: chestnut rose
Medium confidence· Digital match
R.E.M. Beauty At The Borderline Lip Liner Pencil
Every store that sells this shade · prices as last checked
Ulta Beauty$20View at Ulta BeautySephora$3 less (13%)Matches: Very close colourSame cool undertoneSame format and precision: pencil
Differences: Plum rather than mauveDoes not claim smudge and transfer
Very close colour · Matte
Ingredients (not scored): 1% ingredient overlap
Differences: Plum rather than mauve · Does not claim smudge and transfer
Retailer shade note: Rich Red Plum
Medium confidence· Digital match
Saie Lip Liner 101: Creamy & Nourishing Lip Pencil
Every store that sells this shade · prices as last checked
Sephora$20View at SephoraSephoraCosts $2 moreMatches: Same cool undertoneBoth claim smudge and transferClaims waterproof
Differences: Deeper16-hour wear rather than not listed (longevity)
Slight colour difference · Matte
Ingredients (not scored): 8% ingredient overlap
Differences: Deeper · 16-hour wear rather than not listed (longevity)
Retailer shade note: pink-mauve w/soft pearl
Medium confidence· Digital match
Urban Decay 24/7 Glide-On Waterproof Lip Liner
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beautyfrom $25 · product priceView at Ulta BeautySephora$1 less (4%)Matches: Very close colourSame cool undertoneSame format and precision: pencil
Differences: Plum rather than mauveLong-wearing rather than not listed (longevity)Does not claim smudge and transfer
Very close colour · Matte · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Plum rather than mauve · Long-wearing rather than not listed (longevity) · Does not claim smudge and transfer
Retailer shade note: deep burgundy
Medium confidence· Digital match
Milk Makeup Line + Fill Lip Liner and Allover Lip Color
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraUlta Beauty$22View at Ulta BeautyUlta Beauty(product price)$16 less (70%)Matches: Same cool undertoneSame format and precision: pencilClaims comfort
Differences: Does not claim smudge and transferDoes not claim hydration
Close colour · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Does not claim smudge and transfer · Does not claim hydration
Retailer shade note: cool mauve
Medium confidence· Digital match
Morphe Signature Lip Pencil
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $7 · product priceView at Ulta BeautyUlta Beauty(product price)$17 less (74%)Matches: Same cool undertoneSame format and precision: pencilBoth claim hydration
Differences: Long-wearing rather than not listed (longevity)Does not claim smudge and transfer
Slight colour difference · Opaque
Ingredients (not scored): 1% ingredient overlap
Differences: Long-wearing rather than not listed (longevity) · Does not claim smudge and transfer
Retailer shade note: mauve
Medium confidence· Digital match
NYX Professional Makeup Slim Lip Pencil Lip Liner
Every store that sells this shade · prices as last checked
Walmart$5.97 · out of stockView at WalmartWalgreens$5.99View at WalgreensUlta Beautyfrom $6 · product priceView at Ulta BeautyCVS$6.59View at CVSWalmart$17.91 · out of stockView at WalmartSephoraCosts $2 moreMatches: Both claim smudge and transferClaims waterproofSame format and precision: pencil
Differences: Neutral rather than cool undertonePink rather than mauveLong-wearing rather than not listed (longevity)
Close colour · Matte
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than cool undertone · Pink rather than mauve · Long-wearing rather than not listed (longevity) · Does not claim hydration
Retailer shade note: pink
Medium confidence· Digital match
Natasha Denona I Need A Nude Lip Liner
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beauty$11.01 less (48%)Matches: Both claim smudge and transferClaims comfortBoth claim hydration
Differences: Warm rather than cool undertonePink rather than mauve8-hour wear rather than not listed (longevity)
Close colour · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Warm rather than cool undertone · Pink rather than mauve · 8-hour wear rather than not listed (longevity)
Retailer shade note: warm mauve pink
Medium confidence· Digital match
Milani Keep It Full Plumping Lip Liner
Every store that sells this shade · prices as last checked
SephoraCosts $2 moreMatches: Same cool undertoneBoth claim smudge and transferSame format and precision: pencil
Differences: LighterBrown rather than mauveLong-wearing rather than not listed (longevity)
Slight colour difference · Matte · Opaque
Ingredients (not scored): no ingredient list for one product
Differences: Lighter · Brown rather than mauve · Long-wearing rather than not listed (longevity)
Retailer shade note: deep rose brown
Medium confidence· Digital match
m.ph by Mary Phillips The Overliner Lip Liner Pencil
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beauty(product price)Costs $5 moreMatches: Same cool undertoneBoth claim smudge and transferClaims waterproof
Differences: Red rather than mauve6-hour wear rather than not listed (longevity)
Close colour · Matte
Ingredients (not scored): 11% ingredient overlap
Differences: Red rather than mauve · 6-hour wear rather than not listed (longevity)
Retailer shade note: berry red
Medium confidence· Digital match
Charlotte Tilbury Lip Cheat Long-Lasting Waterproof Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $28 · product priceView at Ulta BeautySephoraCosts $1 moreMatches: Same format and precision: pencilClaims comfortBoth claim hydration
Differences: Neutral rather than cool undertoneRose rather than mauveDoes not claim smudge and transfer
Close colour · Satin · Sheer
Ingredients (not scored): 9% ingredient overlap
Differences: Neutral rather than cool undertone · Rose rather than mauve · Does not claim smudge and transfer
Retailer shade note: rich rose
Medium confidence· Digital match
MERIT Signature Lip Sheer Lip Liner
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraSephoraCosts $1 moreMatches: Same cool undertoneSame format and precision: pencilClaims comfort
Differences: Pink rather than mauveDoes not claim smudge and transfer
Close colour · Satin · Sheer
Ingredients (not scored): 9% ingredient overlap
Differences: Pink rather than mauve · Does not claim smudge and transfer
Retailer shade note: cool pink
Medium confidence· Digital match
MERIT Signature Lip Sheer Lip Liner
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraUlta Beauty(product price)$15 less (65%)Matches: Same cool undertoneBoth claim smudge and transferClaims waterproof
Differences: Berry rather than mauveLong-wearing rather than not listed (longevity)Does not claim hydration
Close colour
Ingredients (not scored): 12% ingredient overlap
Differences: Berry rather than mauve · Long-wearing rather than not listed (longevity) · Does not claim hydration
Retailer shade note: deep raspberry
Medium confidence· Digital match
NYX Professional Makeup Line Loud Longwear Lip Liner
Every store that sells this shade · prices as last checked
Walmart$7.97View at WalmartTarget$7.99View at TargetWalgreens$7.99View at WalgreensUlta Beautyfrom $8 · product priceView at Ulta BeautySephoraCosts $2 moreMatches: Same cool undertoneBoth claim smudge and transferClaims waterproof
Differences: Pink rather than mauve16-hour wear rather than not listed (longevity)
Slight colour difference · Matte
Ingredients (not scored): 8% ingredient overlap
Differences: Pink rather than mauve · 16-hour wear rather than not listed (longevity)
Retailer shade note: mauve nude pink
Medium confidence· Digital match
Urban Decay 24/7 Glide-On Waterproof Lip Liner
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beauty$25View at Ulta BeautyUlta Beauty$10 less (43%)Matches: Very close colourSame format and precision: pencil
Differences: Neutral rather than cool undertoneRose rather than mauveLong-wearing rather than not listed (longevity)
Very close colour · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than cool undertone · Rose rather than mauve · Long-wearing rather than not listed (longevity) · Does not claim smudge and transfer · Does not claim hydration
Retailer shade note: dark rose
Medium confidence· Digital match
Juvia's Place Luxe Lip Liners
Every store that sells this shade · prices as last checked
Ulta Beauty$13View at Ulta BeautySephoraCosts $9 moreMatches: Same cool undertoneBoth claim smudge and transferSame format and precision: pencil
Differences: Brown rather than mauve12-hour wear rather than not listed (longevity)Does not claim hydration
Slight colour difference · Matte · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Brown rather than mauve · 12-hour wear rather than not listed (longevity) · Does not claim hydration
Retailer shade note: auburn brown
Medium confidence· Digital match
NARS Powermatte High Intensity Lip Pencil
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beauty$32View at Ulta BeautyUlta BeautyCosts $1 moreMatches: Both claim smudge and transferClaims waterproofSame format and precision: pencil
Differences: Neutral rather than cool undertoneRose rather than mauveLong-wearing rather than not listed (longevity)
Close colour
Ingredients (not scored): 11% ingredient overlap
Differences: Neutral rather than cool undertone · Rose rather than mauve · Long-wearing rather than not listed (longevity) · Does not claim hydration
Retailer shade note: toasted rosewood
Medium confidence· Digital match
Buxom Power Line Pout Sculpt Lip Pencil
Every store that sells this shade · prices as last checked
Ulta Beauty$24View at Ulta BeautySephoraCosts $3 moreMatches: Same cool undertoneBoth claim smudge and transferSame format and precision: pencil
Differences: Brown rather than mauveLong-wearing rather than not listed (longevity)Does not claim hydration
Slight colour difference · Matte · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Brown rather than mauve · Long-wearing rather than not listed (longevity) · Does not claim hydration
Retailer shade note: Shimmery Rich Chocolate Brown
Medium confidence· Digital match
Make Up For Ever Artist Color Pencil Long-Lasting Lip Liner
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraUlta Beauty$17 less (74%)Matches: Same cool undertoneBoth claim smudge and transferSame format and precision: pencil
Differences: LighterLong-wearing rather than not listed (longevity)Does not claim hydration
Slight colour difference · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Lighter · Long-wearing rather than not listed (longevity) · Does not claim hydration
Medium confidence· Digital match
L.A. Girl Long-Lasting Shockwave Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$6View at Ulta BeautyUlta Beauty(product price)$19.01 less (83%)Matches: Same cool undertoneClaims waterproofSame format and precision: pencil
Differences: 8-hour wear rather than not listed (longevity)Does not claim smudge and transferDoes not claim hydration
Close colour · Matte · Opaque
Ingredients (not scored): 14% ingredient overlap
Differences: 8-hour wear rather than not listed (longevity) · Does not claim smudge and transfer · Does not claim hydration
Medium confidence· Digital match
Essence 8H Matte Comfort Lipliner
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $3.99 · product priceView at Ulta BeautyUlta BeautyCosts $2 moreMatches: Same format and precision: pencil
Differences: Neutral rather than cool undertonePink rather than mauveDoes not claim smudge and transfer
Close colour
Ingredients (not scored): 1% ingredient overlap
Differences: Neutral rather than cool undertone · Pink rather than mauve · Does not claim smudge and transfer · Does not claim hydration
Retailer shade note: deep dirty pink
Medium confidence· Digital match
MAC Cosmetics Lip Liner Pencil
Every store that sells this shade · prices as last checked
Ulta Beauty$25View at Ulta BeautyShowing 12 of 29 matches
Morphe Signature Lip Pencil in Hotline, against Tarte Maracuja Juicy Lip Liner in Dusty Mauve. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Morphe Signature Lip Pencil in Hotline.
Weighted ingredient similarity 0%. Ingredients only affect results through the filters.
Ulta BeautyYour shade $23 at Ulta Beauty · product price; shade not separately priced
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
