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Mask Fit AI Filter Cushion 10C SHELL dupes and alternatives TIRTIR

Very fair · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: Tarte Amazonian Clay 16-Hour Full Coverage Foundation 8B Porcelain Beige

The equivalent shade and the most similar foundation overall.

Overall match
87out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
88
Wear (Wear & performance)
61
Skin (Skin suitability)
60
Shade match
96out of 100
Colour
93
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$42Ulta BeautyUlta Beauty
Costs $17 more

Your shade $25 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Tarte

    Face Tape Full Coverage Foundation

    8B Porcelain Beige
    Shade match 89
    $42Ulta BeautyUlta BeautyCosts $17 more

    Matches: Same cool undertoneSame matte finishSame full coverage

    Differences: No skin-like finish claimedNot marketed for dry/sensitive skin

    Score details
    Shade match
    89
    Finish & visual result
    88
    Wear & performance
    75
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: No skin-like finish claimed · Not marketed for dry/sensitive skin

    Retailer shade note: very fair skin with cool, pink or rosy undertones

    High confidence· Digital match

    View match
  2. Shade match 91
    $42Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: No skin-like finish claimedDoes not claim transfer resistanceNot marketed for dry/sensitive skin

    Score details
    Shade match
    91
    Finish & visual result
    88
    Wear & performance
    61
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: light skin with a balance of warm & cool undertones

    Medium confidence· Digital match

    View match
  3. #4 · Tarte

    Amazonian Clay 16-Hour Full Coverage Foundation

    18N Fair-Light Neutral
    Shade match 90
    $42SephoraSephoraCosts $17 more

    Matches: Same cool undertoneSame matte finishSame full coverage

    Differences: No skin-like finish claimedDoes not claim transfer resistanceNot marketed for dry/sensitive skin

    Score details
    Shade match
    90
    Finish & visual result
    88
    Wear & performance
    61
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: fair to light skin with a balance of warm & cool undertones

    High confidence· Digital match

    View match
  4. #5 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    Y 21
    Shade match 82
    $46.90Ulta BeautyUlta Beauty(product price)Costs $21.90 more

    Matches: Same matte finishBoth claim a blurring effectBoth claim long-wearing

    Differences: Buildable rather than full coverageNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    82
    Finish & visual result
    82
    Wear & performance
    82
    Skin suitability
    100

    Close colour · Matte · Buildable coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Buildable rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  5. #6 · Sephora Collection

    Best Skin Ever Liquid Foundation

    02P
    Shade match 88
    $24SephoraSephora$1 less (4%)

    Matches: Same cool undertoneBoth claim long-wearingBoth claim transfer resistance

    Differences: Natural rather than matte finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    88
    Finish & visual result
    58
    Wear & performance
    100
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · No blurring effect claimed · Not marketed for oily/sensitive skin

    Retailer shade note: very fair with pink undertones

    High confidence· Digital match

    View match
  6. Shade match 94
    $63SephoraSephoraCosts $38 more

    Matches: Very close colourSame cool undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    94
    Finish & visual result
    61
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for oily/sensitive skin

    Retailer shade note: most fair with cool undertones

    High confidence· Digital match

    View match
  7. #8 · Clinique

    Beyond Perfecting Foundation + Concealer

    CN 0.5 Shell
    Shade match 93
    $41Ulta BeautyUlta BeautyCosts $16 more

    Matches: Near-identical swatch colourSimilar undertone (neutral vs cool)Same full coverage

    Differences: Natural rather than matte finishNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    93
    Finish & visual result
    64
    Wear & performance
    63
    Skin suitability
    60

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Natural rather than matte finish · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Not marketed for combination/sensitive skin

    Retailer shade note: very fair, cool-neutral undertones

    High confidence· Digital match

    View match
  8. Shade match 73
    $38SephoraSephoraCosts $13 more

    Matches: Very close colourSame matte finishBoth claim a skin-like finish

    Differences: Slightly warmer undertoneMedium rather than full coverageNot marketed for dry skin

    Score details
    Shade match
    73
    Finish & visual result
    94
    Wear & performance
    78
    Skin suitability
    80

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than full coverage · Not marketed for dry skin

    Retailer shade note: warm golden

    High confidence· Digital match

    View match
  9. Shade match 93
    $39Ulta BeautyUlta BeautyCosts $14 more

    Matches: Very close colourSimilar undertone (neutral vs cool)Both claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    93
    Finish & visual result
    61
    Wear & performance
    63
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim a lightweight feel · Not marketed for oily/sensitive skin

    Retailer shade note: very fair, cool-neutral undertones

    Medium confidence· Digital match

    View match
  10. #11 · Sephora Collection

    Best Skin Ever Liquid Foundation

    01N
    Shade match 84
    $24SephoraSephora$1 less (4%)

    Matches: Very close colourBoth claim long-wearingBoth claim transfer resistance

    Differences: Neutral rather than cool undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    84
    Finish & visual result
    58
    Wear & performance
    100
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · No blurring effect claimed · Not marketed for oily/sensitive skin

    Retailer shade note: very fair with neutral undertones

    Medium confidence· Digital match

    View match
  11. #12 · Clinique

    Beyond Perfecting Foundation + Concealer

    CN 0.75 Custard
    Shade match 91
    $41SephoraSephoraCosts $16 more

    Matches: Very close colourSimilar undertone (neutral vs cool)Same full coverage

    Differences: Natural rather than matte finishNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    91
    Finish & visual result
    64
    Wear & performance
    63
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Natural rather than matte finish · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Not marketed for combination/sensitive skin

    Retailer shade note: very fair, cool-neutral undertones

    High confidence· Digital match

    View match
  12. #13 · Tower 28 Beauty

    Swipe Serum Non-Acnegenic Foundation

    0.5C Big Bear
    Shade match 95
    $36SephoraSephoraCosts $11 more

    Matches: Very close colourSame cool undertoneBoth claim a lightweight feel

    Differences: Radiant rather than matte finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    95
    Finish & visual result
    42
    Wear & performance
    68
    Skin suitability
    20

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Radiant rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Not marketed for combination/dry/normal/oily skin

    Retailer shade note: Fair Cool

    High confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to TIRTIR Mask Fit AI Filter Cushion 10C SHELL (Very fair · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. L'Oréal Paris True Match Radiant Serum Concealer

    W1

    L'Oréal Paris True Match Radiant Serum Concealer, shade W1

    • Very close colour
    • Very fair · Cool undertone

    $16.99

  2. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    330 Ivory

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 330 Ivory

    • Very close colour
    • Very fair

    $15.99

  3. NARS Soft Matte Complete Concealer

    Affogato

    NARS Soft Matte Complete Concealer, shade Affogato

    • Close colour
    • Very fair · Cool undertone

    $36

  4. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    10.5 Light

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 10.5 Light

    • Close colour
    • Very fair · Cool undertone

    $30

  5. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    1 Fair

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 1 Fair

    • Close colour
    • Very fair · Cool undertone

    $36

  6. Tarte Shape Tape Full Coverage Matte Concealer

    12N fair neutral

    Tarte Shape Tape Full Coverage Matte Concealer, shade 12N fair neutral

    • Close colour
    • Very fair · Cool undertone

    $32

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 8B Porcelain Beige, against TIRTIR Mask Fit AI Filter Cushion in 10C SHELL. Every attribute compared, with its share of the score.

ComparedYour shade10C SHELLClosest match8B Porcelain BeigeScore
Shade match55% of overall96
Colour93#f2e3d4#fbebdcVery close colourColour difference 1.8 (0 is identical)
Depth100Very fairVery fairSameDepth difference: 0.0
Retailer descriptionFairVery fairSome differenceRetailer descriptions one depth band apart
Undertone100CoolCool · pinkClosefrom retailer shade descriptions
Finish & visual result25% of overall88
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared61
Longevity70Long-wearing16-hour wearSome differenceThe match claims 16-hour wear; your product says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, combination, oilyBoth marketed for combination/​normal/​oily skin
Overall match 87/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 8B Porcelain Beige.

Same or better

  • Very close colour
  • Same cool undertone
  • Same matte finish
  • Same full coverage
  • Both claim a blurring effect
  • Claims not settling into lines
  • Both claim a lightweight feel
  • No drying alcohol listed

Different

  • No skin-like finish claimed
  • Does not claim transfer resistance
  • Not marketed for dry/sensitive skin

Ingredients (information only, not scored)

13 shared ingredients; weighted similarity 16%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceListed (fragrance)Listed (fragrance)
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy 8B Porcelain Beige

Best price
$42Ulta BeautyUlta Beauty
Costs $17 more

Your shade $25 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.