Tan · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
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11 of 30 matches
Only showing matches with medium coverage.
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $60 at Sephora
ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick
Every store that sells this shade · prices as last checked
Sephora$50View at Sephora
Ulta Beautyfrom $50 · product priceView at Ulta BeautyThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
Ulta BeautyYour shade $60 at Sephora · product price; shade not separately priced · lowest price $14.97 at Walmart
L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer
Every store that sells this shade · prices as last checked
Walmart$14.97View at Walmart
Target$14.99View at TargetUlta Beautyfrom $18.99 · product priceView at Ulta Beauty
CVS$18.99View at CVSRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty(product price)$7 less (12%)Matches: Very close colourSame matte finishSame medium coverage
Differences: No skin-like finish claimed
Very close colour · Matte · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: No skin-like finish claimed
Medium confidence· Digital match
Lancôme Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $53 · product priceView at Ulta BeautySephora$14 less (23%)Matches: Near-identical swatch colourSame medium coverageBoth claim a blurring effect
Differences: Neutral rather than warm undertoneNatural rather than matte finishNo skin-like finish claimed
Looks identical · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than matte finish · No skin-like finish claimed · Does not claim not settling into lines
Retailer shade note: dark light to medium - neutral
Medium confidence· Digital match
Hung Vanngo Beauty Red Carpet Skin Luminous Longwear Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$46View at SephoraSephora$8 less (13%)Matches: Very close colourSame matte finishSame medium coverage
Differences: Slightly cooler undertoneDoes not claim not settling into linesContains drying alcohol
Very close colour · Matte · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly cooler undertone · Does not claim not settling into lines · Contains drying alcohol
Retailer shade note: deep with cool undertones
Medium confidence· Digital match
Charlotte Tilbury Airbrush Flawless Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraUlta Beautyfrom $52 · product priceView at Ulta Beauty
AmazonSee price at AmazonView at AmazonUlta Beauty(product price)$46.01 less (77%)Matches: Very close colourSame warm undertoneSame medium coverage
Differences: Natural rather than matte finishNo blurring effect claimedNo long-wear claim
Very close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Natural rather than matte finish · No blurring effect claimed · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel
Medium confidence· Digital match
L'Oréal Paris True Match Super-Blendable Foundation
Every store that sells this shade · prices as last checked
Walmart$9.97View at WalmartTarget$9.99View at TargetUlta Beautyfrom $13.99 · product priceView at Ulta BeautyCVS$14.79View at CVSWalmart$19.64View at WalmartAmazonSee price at AmazonView at AmazonSephora$4 less (7%)Matches: Near-identical swatch colourSame medium coverageBoth claim a skin-like finish
Differences: Neutral rather than warm undertoneNatural rather than matte finishNo blurring effect claimed
Looks identical · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than matte finish · No blurring effect claimed · Does not claim not settling into lines · Not marketed for combination skin
Retailer shade note: deep with red golden undertones
Medium confidence· Digital match
ILIA True Skin Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$56View at SephoraUlta Beautyfrom $56 · product priceView at Ulta BeautyUlta Beauty(product price)$48.01 less (80%)Matches: Near-identical swatch colourSame matte finishSame medium coverage
Differences: Neutral rather than warm undertoneNo skin-like finish claimedNo blurring effect claimed
Looks identical · Matte · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Neutral rather than warm undertone · No skin-like finish claimed · No blurring effect claimed · Does not claim not settling into lines · Not marketed for dry/combination skin · Contains drying alcohol
Medium confidence· Digital match
Maybelline Fit Me Matte + Poreless Foundation
Every store that sells this shade · prices as last checked
Walmart$8.98View at WalmartTarget$8.99View at TargetCVS$11.89View at CVSUlta Beautyfrom $11.99 · product priceView at Ulta Beauty
Walgreens$12.99View at WalgreensAmazonSee price at AmazonView at AmazonUlta Beauty(product price)$5 less (8%)Matches: Very close colourSame matte finishSame medium coverage
Differences: Slightly cooler undertoneNo long-wear claimDoes not claim not settling into lines
Very close colour · Matte · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Slightly cooler undertone · No long-wear claim · Does not claim not settling into lines · Not marketed for normal/dry skin
Retailer shade note: dark rosy
Medium confidence· Digital match
Natasha Denona HY-GLAM Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $55 · product priceView at Ulta BeautyUlta Beauty(product price)$44 less (73%)Matches: Very close colourSame medium coverageBoth claim a blurring effect
Differences: Neutral rather than warm undertoneNatural rather than matte finishNo skin-like finish claimed
Very close colour · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than matte finish · No skin-like finish claimed · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel
Medium confidence· Digital match
Ulta Beauty Collection Moisturizing Complexion Stick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $16 · product priceView at Ulta BeautySephora$5 less (8%)Matches: Very close colourSame warm undertoneSame medium coverage
Differences: Radiant rather than matte finishNo skin-like finish claimedNo blurring effect claimed
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Radiant rather than matte finish · No skin-like finish claimed · No blurring effect claimed · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for combination skin
Retailer shade note: deep with warm golden undertones
Medium confidence· Digital match
Estée Lauder Futurist Hydra Rescue Moisturizing Foundation SPF 45
Every store that sells this shade · prices as last checked
Sephora$55View at SephoraUlta Beautyfrom $55 · product priceView at Ulta Beauty
Macy's$55View at Macy'sThe closest shade to Tom Ford Architecture Soft Matte 24H Multi-Use Foundation Stick 14.5W Cinnamon (Tan · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
440
$30
5N
$38
Deep 1
$22
Salted Caramel 7.3 Golden
$31
13.5 Deep
$36
NC47
$30
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 30W Cumaru, against Tom Ford Architecture Soft Matte 24H Multi-Use Foundation Stick in 14.5W Cinnamon. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 30W Cumaru.
3 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.
L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer in 325 Tan Warm, against Tom Ford Architecture Soft Matte 24H Multi-Use Foundation Stick in 14.5W Cinnamon. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer in 325 Tan Warm.
2 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.
ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick 30W Cumaru
SephoraYour shade $60 at Sephora
L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer 325 Tan Warm
Ulta BeautyYour shade $60 at Sephora · product price; shade not separately priced · lowest price $14.97 at Walmart
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
