Deep · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Avoid an ingredient
30 matches
30 matches
The equivalent shade and the most similar foundation overall.
Ulta BeautyYour shade $24 at Ulta Beauty
Chanel LES BEIGES Water-Fresh Complexion Touch
Every store that sells this shade · prices as last checked
Ulta Beauty$72View at Ulta BeautyRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta BeautyCosts $48 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Medium rather than full coverageNo SPF
Very close colour · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Medium rather than full coverage · No SPF
Medium confidence· Digital match
Chanel LES BEIGES Water-Fresh Complexion Touch
Every store that sells this shade · prices as last checked
Ulta Beauty$72View at Ulta BeautyUlta Beauty(product price)$4 less (17%)Matches: Near-identical swatch colourSame neutral undertoneSame full coverage
Differences: Matte rather than natural finishNo SPF
Looks identical · Matte · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Matte rather than natural finish · No SPF
Medium confidence· Digital match
Juvia's Place I am Magic Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $20 · product priceView at Ulta BeautyUlta Beauty$3 less (13%)Matches: Near-identical swatch colourSame neutral undertoneSame natural finish
Differences: Buildable rather than full coverageNot marketed for sensitive skinNo SPF
Looks identical · Natural · Buildable coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Buildable rather than full coverage · Not marketed for sensitive skin · No SPF
Medium confidence· Digital match
Well People Skinforia Serum Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$21View at Ulta Beauty
Target$30View at TargetUlta Beauty(product price)$4 less (17%)Matches: Very close colourSame neutral undertoneSame full coverage
Differences: Matte rather than natural finishNo SPF
Very close colour · Matte · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Matte rather than natural finish · No SPF
Medium confidence· Digital match
Juvia's Place I am Magic Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $20 · product priceView at Ulta Beauty
SephoraCosts $8 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Medium rather than full coverageNot marketed for combination/normal/oily/sensitive skinContains listed fragrance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Medium rather than full coverage · Not marketed for combination/normal/oily/sensitive skin · Contains listed fragrance · No SPF
Retailer shade note: neutral mahogany
Medium confidence· Digital match
Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beauty$5.80 less (24%)Matches: Same natural finishBoth claim a lightweight feel
Differences: Slightly cooler undertoneLight rather than full coverageNo SPF
Close colour · Natural · Light coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Slightly cooler undertone · Light rather than full coverage · No SPF
Medium confidence· Digital match
Well People Supernatural Complexion Stick
Every store that sells this shade · prices as last checked
Ulta Beauty$18.20View at Ulta BeautyUlta BeautyCosts $21 moreMatches: Very close colourSame natural finishSame full coverage
Differences: Slightly cooler undertoneDoes not claim a lightweight feelNo SPF
Very close colour · Natural · Full coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Slightly cooler undertone · Does not claim a lightweight feel · No SPF
Retailer shade note: level-two tan with a cool undertone
Medium confidence· Digital match
Smashbox Always On Skin-Balancing Foundation
Every store that sells this shade · prices as last checked
Macy's$45View at Macy'sUlta Beauty$45View at Ulta BeautySephoraCosts $12 moreMatches: Very close colourSame neutral undertoneBoth claim a lightweight feel
Differences: Radiant rather than natural finishLight rather than full coverageNot marketed for oily/sensitive skin
Very close colour · Radiant · Light coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Radiant rather than natural finish · Light rather than full coverage · Not marketed for oily/sensitive skin · Contains listed fragrance · Contains drying alcohol · No SPF
Retailer shade note: for deeper skin with neutral undertones
Medium confidence· Digital match
Make Up For Ever Super Boost Lightweight Moisturizing Skin Tint
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beauty(product price)$6.01 less (25%)Matches: Near-identical swatch colourSame neutral undertoneSame full coverage
Differences: Radiant rather than natural finishContains drying alcoholNo SPF
Looks identical · Radiant · Full coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Radiant rather than natural finish · Contains drying alcohol · No SPF
Medium confidence· Digital match
Maybelline Super Stay 24H Skin Tint + Vitamin C
Every store that sells this shade · prices as last checked
Walmart$13.98View at WalmartTarget$13.99View at Target
Walgreens$16.99View at WalgreensUlta Beautyfrom $17.99 · product priceView at Ulta Beauty
CVS$17.99View at CVSUlta Beauty(product price)Costs $10 moreMatches: Very close colourSame natural finishClaims not settling into lines
Differences: Slightly deeperSlightly warmer undertoneMedium rather than full coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Slightly deeper · Slightly warmer undertone · Medium rather than full coverage
Retailer shade note: brown with golden undertones
Medium confidence· Digital match
PÜR 4-in-1 Pressed Mineral Makeup SPF 15
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $34 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $15 moreMatches: Very close colourSame neutral undertoneClaims a blurring effect
Differences: Matte rather than natural finishMedium rather than full coverageNot marketed for normal/sensitive skin
Very close colour · Matte · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Matte rather than natural finish · Medium rather than full coverage · Not marketed for normal/sensitive skin · Contains drying alcohol · No SPF
Medium confidence· Digital match
Clinique Acne Solutions Liquid Makeup Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $39 · product priceView at Ulta BeautyMacy's$39View at Macy'sUlta Beauty(product price)$10 less (42%)Matches: Very close colourSame neutral undertoneClaims a skin-like finish
Differences: Radiant rather than natural finishLight rather than full coverageNo SPF
Very close colour · Radiant · Light coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Radiant rather than natural finish · Light rather than full coverage · No SPF
Medium confidence· Digital match
Revolution Beauty Superdewy Cushion Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $14 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $18 moreMatches: Same natural finishClaims a blurring effectClaims 12-hour wear
Differences: Slightly warmer undertoneBuildable rather than full coverageNo SPF
Close colour · Natural · Buildable coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Slightly warmer undertone · Buildable rather than full coverage · No SPF
Medium confidence· Digital match
Tarte Timeless Hydrating Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyUlta Beauty(product price)$12.01 less (50%)Matches: Same neutral undertoneClaims 12-hour wearBoth claim a lightweight feel
Differences: Matte rather than natural finishMedium rather than full coverageNot marketed for combination/dry/sensitive skin
Close colour · Matte · Medium coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Matte rather than natural finish · Medium rather than full coverage · Not marketed for combination/dry/sensitive skin · Contains drying alcohol · No SPF
Medium confidence· Digital match
Maybelline Fit Me Matte + Poreless Foundation
Every store that sells this shade · prices as last checked
Walmart$8.98View at WalmartTarget$8.99View at TargetCVS$11.89View at CVSUlta Beautyfrom $11.99 · product priceView at Ulta BeautyWalgreens$12.99View at Walgreens
AmazonSee price at AmazonView at AmazonUlta Beauty(product price)$10.01 less (42%)Matches: Very close colourSame natural finishClaims a skin-like finish
Differences: Slightly cooler undertoneMedium rather than full coverageDoes not claim a lightweight feel
Very close colour · Natural · Medium coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Slightly cooler undertone · Medium rather than full coverage · Does not claim a lightweight feel · No SPF
Medium confidence· Digital match
L'Oréal Paris True Match Super-Blendable Foundation
Every store that sells this shade · prices as last checked
Walmart$9.97View at WalmartUlta Beautyfrom $13.99 · product priceView at Ulta BeautyCVS$14.79View at CVSWalmart$19.94View at WalmartAmazonSee price at AmazonView at AmazonUlta Beauty(product price)$10.01 less (42%)Matches: Same natural finishClaims a skin-like finish
Differences: Slightly cooler undertoneMedium rather than full coverageDoes not claim a lightweight feel
Close colour · Natural · Medium coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Slightly cooler undertone · Medium rather than full coverage · Does not claim a lightweight feel · No SPF
Medium confidence· Digital match
L'Oréal Paris True Match Super-Blendable Foundation
Every store that sells this shade · prices as last checked
Walmart$9.97View at WalmartUlta Beautyfrom $13.99 · product priceView at Ulta BeautyCVS$14.79View at CVSWalmart$19.94View at WalmartAmazonSee price at AmazonView at AmazonUlta Beauty(product price)$12.01 less (50%)Matches: Very close colourClaims 12-hour wearBoth claim a lightweight feel
Differences: Slightly warmer undertoneMatte rather than natural finishMedium rather than full coverage
Very close colour · Matte · Medium coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than natural finish · Medium rather than full coverage · Not marketed for combination/dry/sensitive skin · Contains drying alcohol · No SPF
Medium confidence· Digital match
Maybelline Fit Me Matte + Poreless Foundation
Every store that sells this shade · prices as last checked
Walmart$8.98View at WalmartTarget$8.99View at TargetCVS$11.89View at CVSUlta Beautyfrom $11.99 · product priceView at Ulta BeautyWalgreens$12.99View at WalgreensAmazonSee price at AmazonView at AmazonUlta BeautyCosts $17 moreMatches: Near-identical swatch colourClaims long-wearingBoth claim a lightweight feel
Differences: Matte rather than natural finishLight rather than full coverageNot marketed for normal/sensitive skin
Looks identical · Matte · Light coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Matte rather than natural finish · Light rather than full coverage · Not marketed for normal/sensitive skin · No SPF
Medium confidence· Digital match
Clinique Stay-Matte Sheer Pressed Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$41View at Ulta BeautyUlta Beauty(product price)$3.01 less (13%)Matches: Very close colourSame neutral undertone
Differences: Radiant rather than natural finishLight rather than full coverageDoes not claim a lightweight feel
Very close colour · Radiant · Light coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Radiant rather than natural finish · Light rather than full coverage · Does not claim a lightweight feel · Contains drying alcohol · No SPF
Medium confidence· Digital match
L'Oréal Paris True Match Nude Hyaluronic Tinted Serum
Every store that sells this shade · prices as last checked
Target$15.89View at TargetUlta Beautyfrom $20.99 · product priceView at Ulta BeautyCVS$21.59View at CVSWalgreens$21.99View at WalgreensUlta Beauty(product price)$11.01 less (46%)Matches: Very close colourSame full coverageClaims long-wearing
Differences: Slightly warmer undertoneMatte rather than natural finishDoes not claim a lightweight feel
Very close colour · Matte · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than natural finish · Does not claim a lightweight feel · No SPF
Medium confidence· Digital match
Milani Conceal + Perfect 2-in-1 Foundation
Every store that sells this shade · prices as last checked
Walmart$11.97View at WalmartTarget$11.99View at TargetUlta Beautyfrom $12.99 · product priceView at Ulta BeautyAmazonSee price at AmazonView at AmazonSephoraCosts $16 moreMatches: Very close colourClaims a blurring effectClaims long-wearing
Differences: Slightly cooler undertoneMatte rather than natural finishMedium rather than full coverage
Very close colour · Matte · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Slightly cooler undertone · Matte rather than natural finish · Medium rather than full coverage · Does not claim a lightweight feel · Not marketed for dry/sensitive skin · No SPF
Retailer shade note: deeper skin with a balance of warm & cool undertones
Medium confidence· Digital match
Tarte Amazonian Clay Blurring Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty(product price)$8.01 less (33%)Matches: Same natural finishSame full coverageClaims a blurring effect
Differences: Slightly deeperDoes not claim a lightweight feelNo SPF
Colour not compared · Natural · Full coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly deeper · Does not claim a lightweight feel · No SPF
Low confidence· Digital match
J.Cat Beauty Aquasurance Compact Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $15.99 · product priceView at Ulta BeautyUlta Beauty$5.51 less (23%)Matches: Very close colourSame natural finishClaims a skin-like finish
Differences: Described as deep, yours as medium tanSlightly warmer undertoneBuildable rather than full coverage
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Described as deep, yours as medium tan · Slightly warmer undertone · Buildable rather than full coverage · No SPF
Retailer shade note: deep with warm red undertone
Low confidence· Digital matchRetailer descriptions disagree: described as deep, yours as medium tan
Milani Conceal + Perfect Blur Out Skin Tint Stick
Every store that sells this shade · prices as last checked
Ulta BeautyCosts $20 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Slightly deeperDescribed as rich deep, yours as medium tanNot marketed for combination/dry/oily/sensitive skin
Very close colour · Natural · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly deeper · Described as rich deep, yours as medium tan · Not marketed for combination/dry/oily/sensitive skin · No SPF
Retailer shade note: Rich with neutral red undertones
Low confidence· Digital matchRetailer descriptions disagree: described as rich deep, yours as medium tan
Doll 10 Peptide Bounce Balm Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$44View at Ulta BeautyUlta Beauty$9.05 less (38%)Matches: Very close colourSame natural finishClaims a blurring effect
Differences: Described as light medium, yours as medium tanSlightly warmer undertoneLight rather than full coverage
Very close colour · Natural · Light coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Described as light medium, yours as medium tan · Slightly warmer undertone · Light rather than full coverage · No SPF
Retailer shade note: light medium with warm undertones
Low confidence· Digital matchRetailer descriptions disagree: described as light medium, yours as medium tan
BLK/OPL TRUE COLOR Pore Perfecting Liquid Foundation
Every store that sells this shade · prices as last checked
SephoraCosts $17 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Described as deep, yours as medium tanNot marketed for combination/sensitive skinNo SPF
Very close colour · Natural · Full coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Described as deep, yours as medium tan · Not marketed for combination/sensitive skin · No SPF
Retailer shade note: deep, warm-neutral undertones
Low confidence· Digital matchRetailer descriptions disagree: described as deep, yours as medium tan
Clinique Beyond Perfecting Foundation + Concealer
Every store that sells this shade · prices as last checked
Sephora$41View at SephoraUlta Beautyfrom $41 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $25 moreMatches: Very close colourSame natural finishClaims a skin-like finish
Differences: Slightly deeperDescribed as deep, yours as medium tanMedium rather than full coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Slightly deeper · Described as deep, yours as medium tan · Medium rather than full coverage · Not marketed for combination/dry/normal/oily skin · No SPF
Retailer shade note: deep auburn, copper undertones
Low confidence· Digital matchRetailer descriptions disagree: described as deep, yours as medium tan
Ogee Complexion Perfecting Serum Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $49 · product priceView at Ulta BeautyUlta Beauty(product price)$16 less (67%)Matches: Near-identical swatch colourSame natural finishClaims long-wearing
Differences: Described as deep, yours as medium tanSlightly cooler undertoneMedium rather than full coverage
Looks identical · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Described as deep, yours as medium tan · Slightly cooler undertone · Medium rather than full coverage · Not marketed for sensitive skin · No SPF
Retailer shade note: deep with cool undertones
Low confidence· Digital matchRetailer descriptions disagree: described as deep, yours as medium tan
e.l.f. Cosmetics Soft Glam Satin Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta BeautyTarget$8View at TargetWalmart$8View at WalmartAmazonSee price at AmazonView at AmazonSephoraCosts $31 moreMatches: Very close colourSame neutral undertoneBoth claim a lightweight feel
Differences: Described as deep, yours as medium tanRadiant rather than natural finishMedium rather than full coverage
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Described as deep, yours as medium tan · Radiant rather than natural finish · Medium rather than full coverage · Not marketed for combination/sensitive skin · Contains listed fragrance · Contains drying alcohol
Retailer shade note: deep skin with neutral undertones
Low confidence· Digital matchRetailer descriptions disagree: described as deep, yours as medium tan
Dior Backstage Glow-Up Skin Tint Hydrating Tinted Moisturizer SPF 20
Every store that sells this shade · prices as last checked
Sephora$55View at SephoraShowing 12 of 29 matches
The closest shade to Unleashia Satin Wear Healthy-Green Cushion Foundation 41N Butterum (Deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
57G rich golden
$32
43 Medium Deep Golden
$32
Bronze
$11.99
44.0 Deep Natural
$30
N11
$16.99
Mocha
$12
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Chanel LES BEIGES Water-Fresh Complexion Touch in BD121, against Unleashia Satin Wear Healthy-Green Cushion Foundation in 41N Butterum. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Chanel LES BEIGES Water-Fresh Complexion Touch in BD121.
5 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.
Ulta BeautyYour shade $24 at Ulta Beauty
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
