Brown · Medium
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
33 matches
33 matches
The equivalent shade: scored on colour, depth, undertone and colour family only.
Ulta BeautyYour shade $88 at Sephora
Clinique High Impact Shadow Play Eye Shadow + Definer
Every store that sells this shade · prices as last checked
Ulta Beauty$37View at Ulta BeautyThe most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
SephoraYour shade $88 at Sephora
ILIA Eye Stylus Shadow Stick - Long-Lasting Cream Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$33View at SephoraUlta Beautyfrom $33 · product priceView at Ulta BeautyRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty(product price)$77.50 less (88%)Matches: Same finish: matteSame format: creamClaims crease resistance
No material differences in the data we have.
A reliable match cannot be determined for this pair (low data confidence), so no score is shown.
Close colour · Matte
Ingredients (not scored): 3% ingredient overlap
Retailer shade note: medium brown matte
Low confidence· Digital match
Ulta Beauty Collection Cream Eye Shadow Stick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $10.50 · product priceView at Ulta BeautySephora$75 less (85%)Matches: Same finish: matteClaims crease resistanceClaims waterproof
Differences: Opaque rather than buildable (pigmentation)Long-wearing rather than not listed (longevity)Does not claim comfort
Close colour · Matte · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Opaque rather than buildable (pigmentation) · Long-wearing rather than not listed (longevity) · Does not claim comfort · Does not claim hydration
Retailer shade note: cool light brown
Medium confidence· Digital match
Fenty Beauty Shadowstix Longwear Eyeshadow Stick
Every store that sells this shade · prices as last checked
Sephora$13 · low stockView at SephoraUlta Beauty$26View at Ulta BeautySephora$63 less (72%)Matches: Very close colourSame finish: matteClaims crease resistance
Differences: Taupe rather than brownOpaque rather than buildable (pigmentation)Liquid rather than cream (format)
Very close colour · Matte · Opaque
Ingredients (not scored): 16% ingredient overlap
Differences: Taupe rather than brown · Opaque rather than buildable (pigmentation) · Liquid rather than cream (format) · 24-hour wear rather than not listed (longevity) · Does not claim hydration
Retailer shade note: Cool taupe
Medium confidence· Digital match
MAC Cosmetics Multisculpt Matte Liquid Eyeshadow + All-Over Color
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beautyfrom $25 · product priceView at Ulta BeautySephora$49 less (56%)Matches: Same finish: matteSame pigmentation: buildableClaims crease resistance
Differences: Liquid rather than cream (format)16-hour wear rather than not listed (longevity)Does not claim hydration
A reliable match cannot be determined for this pair (low data confidence), so no score is shown.
Close colour · Matte · Buildable
Ingredients (not scored): 8% ingredient overlap
Differences: Liquid rather than cream (format) · 16-hour wear rather than not listed (longevity) · Does not claim hydration
Retailer shade note: deep brown matte
Low confidence· Digital match
Armani Beauty Eye Tint Long-Lasting Liquid Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraSephora$63 less (72%)Matches: Same finish: matteSame pigmentation: buildableClaims crease resistance
Differences: Liquid rather than cream (format)Long-wearing rather than not listed (longevity)
Slight colour difference · Matte · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Liquid rather than cream (format) · Long-wearing rather than not listed (longevity)
Retailer shade note: matte taupe brown
Medium confidence· Digital match
Stila Liqua-Play Eye Shadow
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beautyfrom $25 · product priceView at Ulta BeautyUlta Beauty$59 less (67%)Matches: Same finish: matteClaims waterproof
Differences: Deeper11-hour wear rather than not listed (longevity)Does not claim comfort
Close colour · Matte
Ingredients (not scored): 4% ingredient overlap
Differences: Deeper · 11-hour wear rather than not listed (longevity) · Does not claim comfort · Does not claim hydration
Retailer shade note: cool, neutral brown
Medium confidence· Digital match
Nudestix Magnetic Matte Eye Color
Every store that sells this shade · prices as last checked
Ulta Beauty$29View at Ulta BeautyUlta Beauty(product price)$62 less (70%)Matches: Very close colourSame finish: matteClaims crease resistance
Differences: Taupe rather than brownOpaque rather than buildable (pigmentation)Long-wearing rather than not listed (longevity)
Very close colour · Matte · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Taupe rather than brown · Opaque rather than buildable (pigmentation) · Long-wearing rather than not listed (longevity) · Does not claim comfort · Does not claim hydration
Retailer shade note: taupe
Medium confidence· Digital match
Fenty Beauty Shadowstix Longwear Eyeshadow Stick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $26 · product priceView at Ulta BeautyUlta Beauty(product price)$60 less (68%)Matches: Same finish: matteBoth claim hydration
Differences: Opaque rather than buildable (pigmentation)Long-wearing rather than not listed (longevity)Does not claim comfort
Close colour · Matte · Opaque
Ingredients (not scored): 3% ingredient overlap
Differences: Opaque rather than buildable (pigmentation) · Long-wearing rather than not listed (longevity) · Does not claim comfort
Retailer shade note: mid-tone rustic brown matte
Medium confidence· Digital match
Jane Iredale ColorLuxe Eye Shadow Stick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $28 · product priceView at Ulta BeautyUlta Beauty(product price)$79 less (90%)Matches: Same finish: matteSame pigmentation: buildable
Differences: Powder rather than cream (format)Does not claim comfortDoes not claim hydration
A reliable match cannot be determined for this pair (low data confidence), so no score is shown.
Close colour · Matte · Buildable
Ingredients (not scored): 8% ingredient overlap
Differences: Powder rather than cream (format) · Does not claim comfort · Does not claim hydration
Retailer shade note: medium brown matte
Low confidence· Digital match
Ulta Beauty Collection Eyeshadow Singles
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $9 · product priceView at Ulta BeautySephora$58 less (66%)Matches: Very close colourSame pigmentation: buildableClaims crease resistance
Differences: Taupe rather than brownLiquid rather than cream (format)Long-wearing rather than not listed (longevity)
Very close colour · Natural · Buildable
Ingredients (not scored): 8% ingredient overlap
Differences: Taupe rather than brown · Liquid rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim hydration
Sold as contour, rated here for use as eyeshadow (suited)
Retailer shade note: medium (cool taupe)
Medium confidence· Digital match
Rare Beauty Soft Pinch Liquid Contour
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beauty$30View at Ulta BeautyUlta Beauty$62 less (70%)Matches: Same finish: matteClaims crease resistance
Differences: Opaque rather than buildable (pigmentation)Powder rather than cream (format)Long-wearing rather than not listed (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 12% ingredient overlap
Differences: Opaque rather than buildable (pigmentation) · Powder rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim comfort · Does not claim hydration
Retailer shade note: cocoa brown matte
Medium confidence· Digital match
Lancôme Idôle Goddess Dimension Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beauty$26View at Ulta BeautyUlta Beauty$77 less (88%)Matches: Same finish: matte
Differences: Opaque rather than buildable (pigmentation)Palette rather than cream (format)Does not claim comfort
A reliable match cannot be determined for this pair (low data confidence), so no score is shown.
Close colour · Matte · Opaque
Ingredients (not scored): 12% ingredient overlap
Differences: Opaque rather than buildable (pigmentation) · Palette rather than cream (format) · Does not claim comfort · Does not claim hydration
Retailer shade note: light-to-dark range of neutral mattes
Low confidence· Digital match
e.l.f. Cosmetics Perfect 10 Eyeshadow Palette
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonUlta Beauty$11View at Ulta BeautySephora$54 less (61%)Matches: Same finish: matteClaims crease resistanceClaims waterproof
Differences: Taupe rather than brownOpaque rather than buildable (pigmentation)24-hour wear rather than not listed (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Taupe rather than brown · Opaque rather than buildable (pigmentation) · 24-hour wear rather than not listed (longevity)
Retailer shade note: matte taupe
Medium confidence· Digital match
Laura Mercier Caviar Stick Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$34View at SephoraUlta Beautyfrom $34 · product priceView at Ulta BeautySephora$66 less (75%)Matches: Same finish: matteSame format: creamClaims waterproof
Differences: Taupe rather than brownOpaque rather than buildable (pigmentation)Long-wearing rather than not listed (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Taupe rather than brown · Opaque rather than buildable (pigmentation) · Long-wearing rather than not listed (longevity) · Does not claim comfort · Does not claim hydration
Retailer shade note: taupe sandbar matte
Medium confidence· Digital match
Danessa Myricks Beauty Colorfix - Multi-Use Eye, Cheek & Lip Waterproof Liquid Pigment
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraSephora$65 less (74%)Matches: Same finish: matte
Differences: Taupe rather than brownOpaque rather than buildable (pigmentation)Powder rather than cream (format)
Close colour · Matte · Opaque
Ingredients (not scored): 11% ingredient overlap
Differences: Taupe rather than brown · Opaque rather than buildable (pigmentation) · Powder rather than cream (format) · 12-hour wear rather than not listed (longevity) · Does not claim comfort · Does not claim hydration
Retailer shade note: cool taupe matte
Medium confidence· Digital match
Urban Decay 24/7 Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$23View at SephoraUlta Beautyfrom $23 · product priceView at Ulta BeautySephora$80 less (91%)Matches: Same finish: matte
Differences: DeeperOpaque rather than buildable (pigmentation)Powder rather than cream (format)
Slight colour difference · Matte · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Deeper · Opaque rather than buildable (pigmentation) · Powder rather than cream (format) · Does not claim comfort · Does not claim hydration
Retailer shade note: soft mocha brown matte
Medium confidence· Digital match
Sephora Collection Colorful Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$8View at SephoraUlta Beauty$50 less (57%)Matches: Same finish: matteClaims crease resistanceBoth claim hydration
Differences: Taupe rather than brownPowder rather than cream (format)Long-wearing rather than not listed (longevity)
Close colour · Matte
Ingredients (not scored): 17% ingredient overlap
Differences: Taupe rather than brown · Powder rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim comfort
Retailer shade note: matte soft cream, matte mushroom, matte smoky greige
Medium confidence· Digital match
Jane Iredale PurePressed Eye Shadow Triple
Every store that sells this shade · prices as last checked
Ulta Beauty$38View at Ulta BeautyUlta Beauty$77 less (88%)Matches: Same finish: matte
Differences: Taupe rather than brownOpaque rather than buildable (pigmentation)Palette rather than cream (format)
A reliable match cannot be determined for this pair (low data confidence), so no score is shown.
Close colour · Matte · Opaque
Ingredients (not scored): 12% ingredient overlap
Differences: Taupe rather than brown · Opaque rather than buildable (pigmentation) · Palette rather than cream (format) · Does not claim comfort · Does not claim hydration
Retailer shade note: shimmers & dark-toned mattes
Low confidence· Digital match
e.l.f. Cosmetics Perfect 10 Eyeshadow Palette
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonUlta Beauty$11View at Ulta BeautyUlta Beauty$77 less (88%)Matches: Same finish: matte
Differences: Taupe rather than brownOpaque rather than buildable (pigmentation)Palette rather than cream (format)
Close colour · Matte · Opaque
Ingredients (not scored): 12% ingredient overlap
Differences: Taupe rather than brown · Opaque rather than buildable (pigmentation) · Palette rather than cream (format) · Does not claim comfort · Does not claim hydration
Retailer shade note: neutrals and rose golds
Medium confidence· Digital match
e.l.f. Cosmetics Perfect 10 Eyeshadow Palette
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonUlta Beauty$11View at Ulta BeautyUlta Beauty$77 less (88%)Matches: Same finish: matte
Differences: LighterOpaque rather than buildable (pigmentation)Palette rather than cream (format)
Slight colour difference · Matte · Opaque
Ingredients (not scored): 12% ingredient overlap
Differences: Lighter · Opaque rather than buildable (pigmentation) · Palette rather than cream (format) · Does not claim comfort · Does not claim hydration
Retailer shade note: shimmery rose golds & cool-toned matte neutrals
Medium confidence· Digital match
e.l.f. Cosmetics Perfect 10 Eyeshadow Palette
Every store that sells this shade · prices as last checked
Amazon$11View at AmazonUlta Beauty$11View at Ulta BeautyUlta Beauty$60 less (68%)Matches: Same finish: matte
Differences: Taupe rather than brownPowder rather than cream (format)Does not claim comfort
A reliable match cannot be determined for this pair (low data confidence), so no score is shown.
Close colour · Matte
Ingredients (not scored): 6% ingredient overlap
Differences: Taupe rather than brown · Powder rather than cream (format) · Does not claim comfort · Does not claim hydration
Retailer shade note: espresso brown tones
Low confidence· Digital match
Kaja Beauty Bento Stacked Eyeshadow Trio
Every store that sells this shade · prices as last checked
Ulta Beauty$28View at Ulta BeautySephora$66 less (75%)Matches: Same finish: matteSame format: creamClaims waterproof
Differences: Nude rather than brownOpaque rather than buildable (pigmentation)Long-wearing rather than not listed (longevity)
Slight colour difference · Matte · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Nude rather than brown · Opaque rather than buildable (pigmentation) · Long-wearing rather than not listed (longevity) · Does not claim comfort · Does not claim hydration
Retailer shade note: warm coco matte
Medium confidence· Digital match
Danessa Myricks Beauty Colorfix - Multi-Use Eye, Cheek & Lip Waterproof Liquid Pigment
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraSephora$3 less (3%)Matches: Both claim comfort
Differences: Taupe rather than brownSatin rather than matte (finish)Palette rather than cream (format)
Close colour · Satin
Ingredients (not scored): 6% ingredient overlap
Differences: Taupe rather than brown · Satin rather than matte (finish) · Palette rather than cream (format) · 10-hour wear rather than not listed (longevity) · Does not claim hydration
Retailer shade note: delicate beiges illuminated by a powder pink holo twist.
Medium confidence· Digital match
Prada Dimensions Multi-Effect Refillable Eyeshadow Palette
Every store that sells this shade · prices as last checked
Sephora$85View at SephoraSephora$80 less (91%)Matches: Same finish: matte
Differences: Nude rather than brownOpaque rather than buildable (pigmentation)Powder rather than cream (format)
A reliable match cannot be determined for this pair (low data confidence), so no score is shown.
Close colour · Matte · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Nude rather than brown · Opaque rather than buildable (pigmentation) · Powder rather than cream (format) · Does not claim comfort · Does not claim hydration
Retailer shade note: light brown nude matte
Low confidence· Digital match
Sephora Collection Colorful Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$8View at SephoraSephora$80 less (91%)Matches: Same finish: matte
Differences: LighterNude rather than brownOpaque rather than buildable (pigmentation)
Close colour · Matte · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Lighter · Nude rather than brown · Opaque rather than buildable (pigmentation) · Powder rather than cream (format) · Does not claim comfort · Does not claim hydration
Retailer shade note: true cool tone nude
Medium confidence· Digital match
Sephora Collection Colorful Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$8View at SephoraUlta Beauty$77 less (88%)Matches: Same finish: matte
Differences: Bronze rather than brownOpaque rather than buildable (pigmentation)Palette rather than cream (format)
Slight colour difference · Matte · Opaque
Ingredients (not scored): 12% ingredient overlap
Differences: Bronze rather than brown · Opaque rather than buildable (pigmentation) · Palette rather than cream (format) · Does not claim comfort · Does not claim hydration
Retailer shade note: neutral
Medium confidence· Digital match
e.l.f. Cosmetics Perfect 10 Eyeshadow Palette
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonUlta Beauty$11View at Ulta BeautyUlta Beauty$72 less (82%)Matches: Same finish: matte
Differences: LighterBronze rather than brownOpaque rather than buildable (pigmentation)
Close colour · Matte · Opaque
Ingredients (not scored): 11% ingredient overlap
Differences: Lighter · Bronze rather than brown · Opaque rather than buildable (pigmentation) · Palette rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim comfort · Does not claim hydration
Medium confidence· Digital match
Morphe ChromaPlus 6-Pan Eyeshadow Palette
Every store that sells this shade · prices as last checked
Ulta Beauty$16View at Ulta BeautyMatched on the lighter eyeshadow pan
Ulta Beauty$45 less (51%)Matches: Very close colourSame pigmentation: buildableClaims crease resistance
Differences: Metallic rather than matte (finish)24-hour wear rather than not listed (longevity)Does not claim comfort
Very close colour · Metallic · Buildable
Ingredients (not scored): 11% ingredient overlap
Differences: Metallic rather than matte (finish) · 24-hour wear rather than not listed (longevity) · Does not claim comfort · Does not claim hydration
Retailer shade note: a shimmering warm taupe / a shimmering blackened green
Medium confidence· Digital match
Bobbi Brown Dual-Ended Long-Wear Waterproof Cream Eyeshadow Stick
Every store that sells this shade · prices as last checked
Ulta Beauty$43View at Ulta BeautySephora$43 · out of stockView at SephoraUlta Beauty$65 less (74%)Matches: Same finish: matte
Differences: Copper rather than brownOpaque rather than buildable (pigmentation)Palette rather than cream (format)
Close colour · Matte · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Copper rather than brown · Opaque rather than buildable (pigmentation) · Palette rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim comfort · Does not claim hydration
Medium confidence· Digital match
Morphe ChromaPlus 12-Pan Eyeshadow Palette
Every store that sells this shade · prices as last checked
Ulta Beauty$23View at Ulta BeautyUlta Beauty$62 less (70%)Matches: Very close colourClaims crease resistance
Differences: Metallic rather than matte (finish)Opaque rather than buildable (pigmentation)Powder rather than cream (format)
Very close colour · Metallic · Opaque
Ingredients (not scored): 18% ingredient overlap
Differences: Metallic rather than matte (finish) · Opaque rather than buildable (pigmentation) · Powder rather than cream (format) · 8-hour wear rather than not listed (longevity) · Does not claim comfort · Does not claim hydration
Retailer shade note: muted taupe brown
Medium confidence· Digital match
MAC Cosmetics Matte Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beauty$26View at Ulta BeautyUlta Beauty$75 less (85%)Matches: Claims crease resistance
Differences: Metallic rather than matte (finish)Opaque rather than buildable (pigmentation)Powder rather than cream (format)
Close colour · Metallic · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Metallic rather than matte (finish) · Opaque rather than buildable (pigmentation) · Powder rather than cream (format) · Does not claim comfort · Does not claim hydration
Retailer shade note: soft ballet pink
Medium confidence· Digital match
Morphe ChromaPlus Eyeshadow Trio
Every store that sells this shade · prices as last checked
Ulta Beauty$13View at Ulta BeautyShowing 12 of 31 matches
Clinique High Impact Shadow Play Eye Shadow + Definer in Double Latte, against Westman Atelier Eye Pods Cream Eye Shadow in Toujours. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Clinique High Impact Shadow Play Eye Shadow + Definer in Double Latte.
Weighted ingredient similarity 10%. Ingredients only affect results through the filters.
ILIA Eye Stylus Shadow Stick - Long-Lasting Cream Eyeshadow in Noble, against Westman Atelier Eye Pods Cream Eye Shadow in Toujours. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To ILIA Eye Stylus Shadow Stick - Long-Lasting Cream Eyeshadow in Noble.
Weighted ingredient similarity 11%. Ingredients only affect results through the filters.
Clinique High Impact Shadow Play Eye Shadow + Definer Double Latte
Ulta BeautyYour shade $88 at Sephora
ILIA Eye Stylus Shadow Stick - Long-Lasting Cream Eyeshadow Noble
SephoraYour shade $88 at Sephora
33 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
