Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Near-identical swatch colour· Same natural finish· Claims a blurring effect
Differences: Olive rather than warm undertone· Medium rather than buildable coverage· No skin-like finish claimed
Score details
Shade match
92
Finish & visual result
79
Wear & performance
80
Skin suitability
60
Looks identical · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Olive rather than warm undertone · Medium rather than buildable coverage · No skin-like finish claimed · Not marketed for sensitive skin · Contains listed fragrance · Contains drying alcohol
Retailer shade note: for light to medium skin with warm olive undertones
Matches: Very close colour· Same warm undertone· Both claim 12-hour wear
Differences: Matte rather than natural finish· Medium rather than buildable coverage· No skin-like finish claimed
Score details
Shade match
92
Finish & visual result
68
Wear & performance
100
Skin suitability
30
Very close colour · Matte · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Matte rather than natural finish · Medium rather than buildable coverage · No skin-like finish claimed · Not marketed for dry/sensitive skin · Contains drying alcohol
Matches: Near-identical swatch colour· Same natural finish· Claims a blurring effect
Differences: Neutral rather than warm undertone· Medium rather than buildable coverage· No skin-like finish claimed
Score details
Shade match
90
Finish & visual result
79
Wear & performance
80
Skin suitability
60
Looks identical · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Neutral rather than warm undertone · Medium rather than buildable coverage · No skin-like finish claimed · Not marketed for sensitive skin · Contains listed fragrance · Contains drying alcohol
Retailer shade note: for light to medium skin with neutral undertones
Matches: Very close colour· Same warm undertone· Same natural finish
Differences: Medium rather than buildable coverage· No skin-like finish claimed· No long-wear claim
Score details
Shade match
94
Finish & visual result
86
Wear & performance
54
Skin suitability
33
Very close colour · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Medium rather than buildable coverage · No skin-like finish claimed · No long-wear claim · Not marketed for normal/dry skin · Contains drying alcohol
Matches: Very close colour· Same warm undertone· Same natural finish
Differences: Medium rather than buildable coverage· No skin-like finish claimed· Not marketed for sensitive skin
Score details
Shade match
93
Finish & visual result
79
Wear & performance
49
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Medium rather than buildable coverage · No skin-like finish claimed · Not marketed for sensitive skin · Contains listed fragrance · Contains drying alcohol
Matches: Near-identical swatch colour· Same natural finish· Claims not settling into lines
Differences: Medium rather than buildable coverage· No skin-like finish claimed· No long-wear claim
Score details
Shade match
91
Finish & visual result
86
Wear & performance
54
Skin suitability
33
Looks identical · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Medium rather than buildable coverage · No skin-like finish claimed · No long-wear claim · Not marketed for normal/dry skin · Contains drying alcohol
Matches: Near-identical swatch colour· Same warm undertone· Claims not settling into lines
Differences: Matte rather than natural finish· Medium rather than buildable coverage· No skin-like finish claimed
Score details
Shade match
97
Finish & visual result
68
Wear & performance
54
Skin suitability
0
Looks identical · Matte · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Matte rather than natural finish · Medium rather than buildable coverage · No skin-like finish claimed · No long-wear claim · Not marketed for normal/dry/sensitive skin
Retailer shade note: light/medium skin w/ golden undertones
The closest shade to Yepoda The Dewy Day 3W (Light medium · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation in 220W Ecru, against Yepoda The Dewy Day in 3W. Every attribute compared, with its share of the score.
ComparedYour shade3WClosest shade match220W EcruHow they compareScore
Shade match55% of overall97
Colour60%96#e7b47a#ecb576Looks identicalColour difference 1.3 (0 is identical)
Coverage30%100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish20%40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring15%40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared80
Longevity30%7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type100%60Normal, dry, sensitiveNormal, dry, combinationBoth marketed for normal/dry skin
Overall match 88/100Shade match 97/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Finish & visual result25% of overall · 3 of 4 compared100
Finish35%100NaturalNaturalSameSame natural finish
Coverage30%100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish20%100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared80
Longevity30%7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100%100Normal, dry, sensitiveNormal, dry, sensitiveBoth marketed for normal/dry/sensitive skin
Overall match 92/100Shade match 91/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.