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The Dewy Day 5C dupes and alternatives Yepoda

Tan · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free6No drying alcohol6Vegan4Cruelty-free5Oil-free0With SPF1Mineral0

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6 of 30

Only showing matches with buildable coverage.

Closest shade match: Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation 44 Medium

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Yepoda
5CChange shade
Depth and undertone: Tan · Cool
Finish and coverage: Natural · Buildable coverage
The match
Jane Iredale
44 Medium
Depth and undertone: Tan · Neutral
Finish and coverage: Radiant · Buildable coverage
Shade match
86out of 100
Colour
91
Depth
97
Undertone
65
Medium confidence· Digital matchWhy it matches
Match price
$56Ulta BeautyUlta Beauty
Costs $17 more

Your shade $39 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Milani Conceal + Perfect Blur Out Skin Tint Stick 010

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Yepoda
5CChange shade
Depth and undertone: Tan · Cool
Finish and coverage: Natural · Buildable coverage
The match
Milani
010
Depth and undertone: Tan · Neutral · neutral golden
Finish and coverage: Natural · Buildable coverage
Overall match
82out of 100
Shade (Shade match)
84
Finish (Finish & visual result)
91
Wear (Wear & performance)
60
Skin (Skin suitability)
84
Medium confidence· Digital matchWhy it matches
Match price
$18.49Ulta BeautyUlta Beauty
$20.51 less (53%)

Your shade $39 at Sephora · lowest price $15.12 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Temptu

    Perfect Canvas Foundation

    6N/W Warm Beige
    Shade match 83
    $34Ulta BeautyUlta Beauty(product price)$5 less (13%)

    Matches: Very close colourSame buildable coverageBoth claim a skin-like finish

    Differences: Neutral rather than cool undertoneNatural matte rather than natural finish

    Score details
    Shade match
    83
    Finish & visual result
    91
    Wear & performance
    68
    Skin suitability
    50

    Very close colour · Natural matte · Buildable coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural matte rather than natural finish

    Retailer shade note: medium shade with neutral-to-warm undertones

    Medium confidence· Digital match

    View match
  2. #4 · Milani

    Conceal + Perfect Blur Out Skin Tint Stick

    011
    Shade match 81
    $18.49Ulta BeautyUlta Beauty(product price)$20.51 less (53%)

    Matches: Very close colourSame natural finishSame buildable coverage

    Differences: Slightly warmer undertoneNo long-wear claim

    Score details
    Shade match
    81
    Finish & visual result
    91
    Wear & performance
    60
    Skin suitability
    84

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly warmer undertone · No long-wear claim

    Retailer shade note: medium with warm neutral undertone

    Medium confidence· Digital match

    View match
  3. #5 · Milani

    Conceal + Perfect Blur Out Skin Tint Stick

    012
    Shade match 79
    $18.49Ulta BeautyUlta Beauty(product price)$20.51 less (53%)

    Matches: Very close colourSame natural finishSame buildable coverage

    Differences: Olive rather than cool undertoneNo long-wear claim

    Score details
    Shade match
    79
    Finish & visual result
    91
    Wear & performance
    60
    Skin suitability
    84

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Olive rather than cool undertone · No long-wear claim

    Retailer shade note: medium with olive undertone

    Medium confidence· Digital match

    View match
  4. #6 · Milani

    Conceal + Perfect Blur Out Skin Tint Stick

    013
    Shade match 77
    $18.49Ulta BeautyUlta Beauty(product price)$20.51 less (53%)

    Matches: Very close colourSame natural finishSame buildable coverage

    Differences: Slightly warmer undertoneNo long-wear claim

    Score details
    Shade match
    77
    Finish & visual result
    91
    Wear & performance
    60
    Skin suitability
    84

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly warmer undertone · No long-wear claim

    Retailer shade note: tan with yellow undertone

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Yepoda The Dewy Day 5C (Tan · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Revlon ColorStay Skin Awaken Concealer

    Cinnamon

    Revlon ColorStay Skin Awaken Concealer, shade Cinnamon

    • Close colour
    • Tan

    $14.99

    Ulta BeautyView at Ulta Beauty
  2. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    40.5 Deep

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 40.5 Deep

    • Slight colour difference
    • Tan · Cool undertone

    $30

    SephoraView at Sephora
  3. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Honey

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Honey

    • Close colour
    • Medium tan · Neutral undertone

    $36

    SephoraView at Sephora
  4. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    3N55

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 3N55

    • Close colour
    • Tan · Neutral · neutral pink undertone

    $35

    SephoraView at Sephora
  5. NARS Radiant Creamy Concealer

    Amande

    NARS Radiant Creamy Concealer, shade Amande

    • Close colour
    • Medium tan · Neutral undertone

    $36

    SephoraView at Sephora
  6. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Sand

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Sand

    • Close colour
    • Medium tan

    $12

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation in 44 Medium, against Yepoda The Dewy Day in 5C. Every attribute compared, with its share of the score.

ComparedYour shade5CClosest shade match44 MediumScore
Shade match55% of overall86
Colour91#ad7f58#b5815aVery close colourColour difference 2.1 (0 is identical)
Depth97TanTanSameDepth difference: 2.1
Retailer descriptionMedium tanMediumSome differenceRetailer descriptions one depth band apart
Undertone65CoolNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall76
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage100BuildableBuildableSameSame buildable coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared70
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, dry, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​sensitive skin
Overall match 81/100Shade match 86/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation in 44 Medium.

Same or better

  • Very close colour
  • Same buildable coverage
  • Both claim a skin-like finish
  • Claims a blurring effect
  • Claims colour stability
  • Both claim a lightweight feel
  • Adds SPF 30

Different

  • Neutral rather than cool undertone
  • Radiant finish instead of natural

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseOil-based, no siliconePowder-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 30
OverlapOil-based vs powder-based; silicone none vs moderate
View full match

Why the closest overall alternative works

Milani Conceal + Perfect Blur Out Skin Tint Stick in 010, against Yepoda The Dewy Day in 5C. Every attribute compared, with its share of the score.

ComparedYour shade5CClosest overall alternative010Score
Shade match55% of overall84
Colour96#ad7f58#ac805dLooks identicalColour difference 1.2 (0 is identical)
Depth99TanTanSameDepth difference: 0.4
Retailer descriptionMedium tanMediumSome differenceRetailer descriptions one depth band apart
Undertone45CoolNeutral · neutral goldenDifferentfrom retailer shade descriptions
Finish & visual result25% of overall91
Finish100NaturalNaturalSameSame natural finish
Coverage100BuildableBuildableSameSame buildable coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared60
Longevity4012-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, dry, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​sensitive skin
Overall match 82/100Shade match 84/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Milani Conceal + Perfect Blur Out Skin Tint Stick in 010.

Same or better

  • $20.51 less
  • Near-identical swatch colour
  • Same natural finish
  • Same buildable coverage
  • Both claim a skin-like finish
  • Claims a blurring effect
  • Both claim a lightweight feel

Different

  • Slightly warmer undertone
  • No long-wear claim

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseOil-based, no siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs silicone-based; silicone none vs high
View full match

Where to buy

Closest shade match

Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation 44 Medium

Match price
$56Ulta BeautyUlta Beauty
Costs $17 more

Your shade $39 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Milani Conceal + Perfect Blur Out Skin Tint Stick 010

Match price
$18.49Ulta BeautyUlta Beauty
$20.51 less (53%)

Your shade $39 at Sephora · lowest price $15.12 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.