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IT Cosmetics Superhero No-Tug Longwear Eyeshadow Stick in Epic Amethyst, product photo from Ulta Beauty
1 of 10 · Product · Ulta Beauty
IT Cosmetics Superhero No-Tug Longwear Eyeshadow Stick in Epic Amethyst, texture swatch from Ulta Beauty
2 of 10 · Texture · Ulta Beauty
IT Cosmetics Superhero No-Tug Longwear Eyeshadow Stick in Epic Amethyst, colour swatch from Ulta Beauty
3 of 10 · Swatch · Ulta Beauty
IT Cosmetics Superhero No-Tug Longwear Eyeshadow Stick, range image 4 from Ulta Beauty
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IT Cosmetics Superhero No-Tug Longwear Eyeshadow Stick, range image 5 from Ulta Beauty
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IT Cosmetics Superhero No-Tug Longwear Eyeshadow Stick, range image 6 from Ulta Beauty
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IT Cosmetics Superhero No-Tug Longwear Eyeshadow Stick, range image 7 from Ulta Beauty
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IT Cosmetics Superhero No-Tug Longwear Eyeshadow Stick, range image 8 from Ulta Beauty
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IT Cosmetics Superhero No-Tug Longwear Eyeshadow Stick, range image 9 from Ulta Beauty
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IT Cosmetics Superhero No-Tug Longwear Eyeshadow Stick, range image 10 from Ulta Beauty
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Official description

pearl lavender

Standardised colour

Purple · Medium · Cool undertone Details

Shimmer finish · Buildable pigmentation · Stick · Shimmer

Price
$25Ulta BeautyUlta Beauty

Where to buy Epic Amethyst (1 store)

Ulta BeautyUlta Beauty$25
Ulta BeautyView at Ulta Beauty

Similar to IT Cosmetics Superhero No-Tug Longwear Eyeshadow Stick Epic Amethyst

The closest shade matches and closest overall alternatives in other eyeshadows. Price is never part of the score.

Blush and lip colours to wear with Epic Amethyst

Open Complete My Look

Five ways to coordinate with IT Cosmetics Superhero No-Tug Longwear Eyeshadow Stick Epic Amethyst, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing.

Neighbouring colours with a compatible undertone.

Blush

  1. Hourglass Ambient Lighting Blush

    Mood Exposure

    Hourglass Ambient Lighting Blush, shade Mood Exposure

    • Neighbouring colour: plum with purple
    • Combination · Plum · Medium · Cool

    $48

  2. Maybelline Fit Me Blush

    45 Plum

    Maybelline Fit Me Blush, shade 45 Plum

    • Neighbouring colour: plum with purple
    • Combination · Plum · Light · Cool

    $9.99

Lipstick

  1. Revlon Super Lustrous Lipstick

    Plum Baby

    Revlon Super Lustrous Lipstick, shade Plum Baby

    • Neighbouring colour: plum with purple
    • Combination · Plum · Medium · Cool

    $11.99

  2. Milk Makeup Cooling Water Jelly Tint Lip + Cheek Blush Stain

    Splash

    Milk Makeup Cooling Water Jelly Tint Lip + Cheek Blush Stain, shade Splash

    • Neighbouring colour: plum with purple
    • Combination · Plum · Medium · Cool

    $26

Lip gloss

  1. MAC Cosmetics Lipglass High Shine Lip Gloss

    Love Child

    MAC Cosmetics Lipglass High Shine Lip Gloss, shade Love Child

    • Neighbouring colour: plum with purple
    • Combination · Plum · Light · Cool

    $25

  2. L'Oréal Paris Glow Paradise Lip Balm-in-Gloss

    100 Mademoiselle Mauve

    L'Oréal Paris Glow Paradise Lip Balm-in-Gloss, shade 100 Mademoiselle Mauve

    • Neighbouring colour: plum with purple
    • Combination · Plum · Medium · Cool

    $12.99

Lip liner

  1. Pat McGrath Labs Dramatique Mega Lip Pencil

    Mauvemoiselle

    Pat McGrath Labs Dramatique Mega Lip Pencil, shade Mauvemoiselle

    • Neighbouring colour: plum with purple
    • Combination · Plum · Medium · Cool

    $29

  2. MAC Cosmetics Lip Liner Pencil

    Plum

    MAC Cosmetics Lip Liner Pencil, shade Plum

    • Neighbouring colour: plum with purple
    • Combination · Plum · Medium · Cool

    $25

The same colour family across lips, cheeks and eyes.

Blush

  1. MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse

    Something Borrowed

    MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse, shade Something Borrowed

    • Same colour family: purple
    • Sold as a lipstick · Purple · Deep / dark · Cool

    $27

Lipstick

  1. Revlon Super Lustrous Lipstick

    Laidback Lilac

    Revlon Super Lustrous Lipstick, shade Laidback Lilac

    • Same colour family: purple
    • Combination · Purple · Medium · Cool

    $6.89

  2. Ulta Beauty Collection Luxe Satin Lipstick

    Hard To Love 310

    Ulta Beauty Collection Luxe Satin Lipstick, shade Hard To Love 310

    • Same colour family: purple
    • Combination · Purple · Light · Cool

    $12

Lip gloss

  1. Yves Saint Laurent Loveshine Plumping Lip Oil Gloss with Hyaluronic Acid

    01 Thunder Stealer

    Yves Saint Laurent Loveshine Plumping Lip Oil Gloss with Hyaluronic Acid, shade 01 Thunder Stealer

    • Same colour family: purple
    • Combination · Purple · Light · Cool

    $40

  2. Laneige Glaze Craze Tinted Polypeptide Lip Serum Treatment

    Lavender Frosting

    Laneige Glaze Craze Tinted Polypeptide Lip Serum Treatment, shade Lavender Frosting

    • Same colour family: purple
    • Combination · Purple · Light · Cool

    $22

Lip liner

  1. Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner

    Dusty Rose

    Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner, shade Dusty Rose

    • Same colour family: purple
    • Combination · Purple · Medium · Cool

    $22

  2. Maybelline Color Sensational Shaping Lip Liner

    Wild Violet

    Maybelline Color Sensational Shaping Lip Liner, shade Wild Violet

    • Same colour family: purple
    • Combination · Purple · Medium · Cool

    $10.99

A clear difference in colour or depth, on purpose.

Blush

  1. Makeup By Mario Soft Pop Plumping Cream Blush Veil

    Pink Peony

    Makeup By Mario Soft Pop Plumping Cream Blush Veil, shade Pink Peony

    • Contrast: lighter
    • Combination · Pink · Light · Cool

    $34

  2. MAC Cosmetics Skinfinish Colorstruck Blush

    Plush

    MAC Cosmetics Skinfinish Colorstruck Blush, shade Plush

    • Contrast: deeper
    • Combination · Plum · Medium · Cool

    $34

Lipstick

  1. Clarins Hydrating Water Lip Stain Kiss-Proof & Matte Finish

    11 Soft Pink Water

    Clarins Hydrating Water Lip Stain Kiss-Proof & Matte Finish, shade 11 Soft Pink Water

    • Contrast: lighter
    • Combination · Pink · Light · Cool

    $32

  2. Charlotte Tilbury K.I.S.S.I.N.G Satin Shine Lipstick

    Pillow Talk Fair

    Charlotte Tilbury K.I.S.S.I.N.G Satin Shine Lipstick, shade Pillow Talk Fair

    • Contrast: pink with purple
    • Combination · Pink · Light · Cool

    $37

Lip gloss

  1. rhode Peptide Lip Tint Nourishing Glaze

    Ribbon - sheer pink

    rhode Peptide Lip Tint Nourishing Glaze, shade Ribbon - sheer pink

    • Contrast: pink with purple
    • Combination · Pink · Light · Neutral

    $20

  2. NYX Professional Makeup Butter Gloss Non-Sticky Lip Gloss

    Black Licorice

    NYX Professional Makeup Butter Gloss Non-Sticky Lip Gloss, shade Black Licorice

    • Contrast: other with purple
    • Combination · Other · Light

    $6

Lip liner

  1. NARS Long Lasting Matte Lip Liner

    Babylon Pink

    NARS Long Lasting Matte Lip Liner, shade Babylon Pink

    • Contrast: pink with purple
    • Combination · Pink · Light · Cool

    $26

  2. Dior Rouge Dior Contour Lip Liner

    310 Beige Tulle

    Dior Rouge Dior Contour Lip Liner, shade 310 Beige Tulle

    • Contrast: nude with purple
    • Combination · Nude · Medium · Cool

    $35

Soft colours close to a natural flush.

Blush

  1. MAC Cosmetics Glow Play Cushiony Blush

    Totally Synced

    MAC Cosmetics Glow Play Cushiony Blush, shade Totally Synced

    • Soft colour, close to a natural flush
    • Combination · Mauve · Light · Cool

    $34

  2. Clinique Cheek Pop Powder Blush

    Pansy Pop

    Clinique Cheek Pop Powder Blush, shade Pansy Pop

    • Soft colour, close to a natural flush
    • Combination · Mauve · Light · Cool

    $32

Lipstick

  1. Clinique Dramatically Different Lipstick Shaping Lip Colour

    Silvery Moon

    Clinique Dramatically Different Lipstick Shaping Lip Colour, shade Silvery Moon

    • Close match, soft colour
    • Colour match · Mauve · Light · Cool

    $29

  2. Maybelline SuperStay Matte Ink Liquid Lipstick

    Dreamer

    Maybelline SuperStay Matte Ink Liquid Lipstick, shade Dreamer

    • Soft colour, close to a natural flush
    • Combination · Mauve · Light · Cool

    $12.99

Lip gloss

  1. Lawless Forget the Filler Lip-Plumping Line-Smoothing Tinted Lip Balm

    Cupid

    Lawless Forget the Filler Lip-Plumping Line-Smoothing Tinted Lip Balm, shade Cupid

    • Soft colour, close to a natural flush
    • Combination · Mauve · Light · Cool

    $26

  2. Armani Beauty Prisma Flash Glossy Color Lip Balm

    35 Peony Flash

    Armani Beauty Prisma Flash Glossy Color Lip Balm, shade 35 Peony Flash

    • Soft colour, close to a natural flush
    • Combination · Mauve · Light · Cool

    $38

Lip liner

  1. MAC Cosmetics Lip Liner Pencil

    Dervish

    MAC Cosmetics Lip Liner Pencil, shade Dervish

    • Soft colour, close to a natural flush
    • Combination · Mauve · Light · Cool

    $25

  2. Huda Beauty Lip Contour Lip Stain for 12-Hour Wear

    Rosy Mauve

    Huda Beauty Lip Contour Lip Stain for 12-Hour Wear, shade Rosy Mauve

    • Soft colour, close to a natural flush
    • Combination · Mauve · Light · Neutral

    $25

Saturated or deep colours that stand out.

Blush

  1. Clinique Chubby Stick Cheek Color Balm Cream Blush

    Very Violet

    Clinique Chubby Stick Cheek Color Balm Cream Blush, shade Very Violet

    • Saturated colour that stands out
    • Combination · Plum · Deep / dark · Cool

    $32

  2. Dior Rosy Glow Blush Stick

    006 Berry

    Dior Rosy Glow Blush Stick, shade 006 Berry

    • Saturated colour that stands out
    • Combination · Plum · Deep / dark · Cool

    $44

Lipstick

  1. MAC Cosmetics Dazzlelips Crayon Lipstick

    Lunar Violet

    MAC Cosmetics Dazzlelips Crayon Lipstick, shade Lunar Violet

    • Saturated colour that stands out
    • Combination · Purple · Medium · Cool

    $28

  2. Urban Decay Vice Lip Bond Glossy Longwear Liquid Lipstick

    No Restraints

    Urban Decay Vice Lip Bond Glossy Longwear Liquid Lipstick, shade No Restraints

    • Saturated colour that stands out
    • Combination · Purple · Deep / dark · Cool

    $28

Lip gloss

  1. NYX Professional Makeup Jelly Job Lip Gloss

    Jelly Icing

    NYX Professional Makeup Jelly Job Lip Gloss, shade Jelly Icing

    • Saturated colour that stands out
    • Combination · Purple · Light · Cool

    $12

  2. Too Faced Kissing Jelly Non-Sticky Lip Oil Gloss

    Grape Soda

    Too Faced Kissing Jelly Non-Sticky Lip Oil Gloss, shade Grape Soda

    • Saturated colour that stands out
    • Combination · Purple · Light · Cool

    $23

Lip liner

  1. MAC Cosmetics Lip Liner Pencil

    Grape Expectations

    MAC Cosmetics Lip Liner Pencil, shade Grape Expectations

    • Deep colour that stands out
    • Combination · Purple · Deep / dark · Cool

    $25

  2. NYX Professional Makeup Slim Lip Pencil Lip Liner

    Plum

    NYX Professional Makeup Slim Lip Pencil Lip Liner, shade Plum

    • Deep colour that stands out
    • Combination · Purple · Deep / dark · Cool

    $6

Each pairing compares two shades’ colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks worn. It does not predict how the colours look together on you. Price never changes the order.

Shade details

Swatch colour
#ac8d9d
L* 61.9 a* 14.4 b* -4.0
Colour family
Purple
from the description (“lavender”)
Colour depth
Medium
from the swatch colour
Primary undertone
Cool
from the description (“lavender”)
Secondary undertone
Not listed
not stated
Colour description
Not listed
not stated
Finish
Shimmer
this shade's description
Pigmentation
Buildable
the product's attributes
Shimmer
Yes
this shade's description
Format
Stick
the product's attributes
Wear claims
Up to 16 hours, claimed, Waterproof
the product's attributes or description
Skin suitability claims
Comfortable, For sensitive skin
the product's attributes or description
Data confidence
Medium
Swatch colour measured; little in the words to back it up
Source
Ulta Beauty
checked 4 Nov 2026

Description from Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.