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Tower 28 Beauty ShineOn Lip Jelly Hydrating Non-Sticky Lip Oil in Wild, product photo from Sephora
1 of 8 · Product · Sephora
Tower 28 Beauty ShineOn Lip Jelly Hydrating Non-Sticky Lip Oil in Wild, image 2 from Sephora
2 of 8 · Shown for Wild · Sephora
Tower 28 Beauty ShineOn Lip Jelly Hydrating Non-Sticky Lip Oil in Wild, image 3 from Sephora
3 of 8 · Shown for Wild · Sephora
Tower 28 Beauty ShineOn Lip Jelly Hydrating Non-Sticky Lip Oil in Wild, image 4 from Sephora
4 of 8 · Shown for Wild · Sephora
Tower 28 Beauty ShineOn Lip Jelly Hydrating Non-Sticky Lip Oil in Wild, image 5 from Sephora
5 of 8 · Shown for Wild · Sephora
Tower 28 Beauty ShineOn Lip Jelly Hydrating Non-Sticky Lip Oil in Wild, image 6 from Sephora
6 of 8 · Shown for Wild · Sephora
Tower 28 Beauty ShineOn Lip Jelly Hydrating Non-Sticky Lip Oil in Wild, image 7 from Sephora
7 of 8 · Shown for Wild · Sephora
Tower 28 Beauty ShineOn Lip Jelly Hydrating Non-Sticky Lip Oil in Wild, image 8 from Sephora
8 of 8 · Shown for Wild · Sephora
All 8 images

Official description

sheer raspberry

Standardised colour

Berry · Deep / dark · Cool undertone Details

High shine finish · Tinted

Price
$16SephoraSephora

Where to buy Wild (1 store)

SephoraSephora$16
SephoraView at Sephora

Similar to Tower 28 Beauty ShineOn Lip Jelly Hydrating Non-Sticky Lip Oil Wild

The closest shade matches and closest overall alternatives in other lip glosses. Price is never part of the score.

Complete my lip look

Shades from the other lip categories to wear with Tower 28 Beauty ShineOn Lip Jelly Hydrating Non-Sticky Lip Oil Wild, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing. Price never changes the order.

Lipstick or lip liner shades close to this lip gloss's colour, family and depth.

Lipstick

  1. Revlon Super Lustrous Lipstick

    Porto Please

    Revlon Super Lustrous Lipstick, shade Porto Please

    • Very close match
    • Colour match · Berry · Deep / dark · Cool

    $6.89

  2. e.l.f. Cosmetics Glossy Lip Stain

    Berry Queen

    e.l.f. Cosmetics Glossy Lip Stain, shade Berry Queen

    • Close match
    • Colour match · Plum · Deep / dark · Cool

    $7

Lip liner

  1. Buxom Power Line Plumping Lip Liner

    Recharged Ruby

    Buxom Power Line Plumping Lip Liner, shade Recharged Ruby

    • Close match
    • Colour match · Red · Deep / dark · Cool

    $24

  2. Sacheu Peel Off Lip Liner STAY-N

    After Party

    Sacheu Peel Off Lip Liner STAY-N, shade After Party

    • Close match
    • Colour match · Berry · Deep / dark · Cool

    $14

Lip liners slightly deeper than this lip gloss, in the same or a neighbouring colour family, to define the edge.

Lip liner

  1. L.A. Girl Ultimate Lip Intense Stay Auto Lipliner

    Unlimited Wine

    L.A. Girl Ultimate Lip Intense Stay Auto Lipliner, shade Unlimited Wine

    • Slightly deeper for definition
    • Combination · Berry · Deep / dark · Cool

    $6

  2. IT Cosmetics Do It All Lip Transformer Hydrating Lip Balm + Lip Liner

    BERRY BRAVE

    IT Cosmetics Do It All Lip Transformer Hydrating Lip Balm + Lip Liner, shade BERRY BRAVE

    • Slightly deeper for definition
    • Combination · Berry · Deep / dark · Cool

    $29

A noticeably different depth or a neighbouring colour family, on purpose, with a compatible undertone.

Lipstick

  1. Charlotte Tilbury Matte Revolution Hydrating Lipstick

    Pizzazz

    Charlotte Tilbury Matte Revolution Hydrating Lipstick, shade Pizzazz

    • Contrast: red with berry
    • Combination · Red · Deep / dark · Cool

    $37

  2. Sephora Collection Cream Lip Stain 10HR Liquid Lipstick

    130 Naughty Burgundy

    Sephora Collection Cream Lip Stain 10HR Liquid Lipstick, shade 130 Naughty Burgundy

    • Contrast: plum with berry
    • Combination · Plum · Deep / dark · Cool

    $16

Lip liner

  1. L.A. Girl Long-Lasting Shockwave Lip Liner

    Pop (Neon Hot Pink)

    L.A. Girl Long-Lasting Shockwave Lip Liner, shade Pop (Neon Hot Pink)

    • Contrast: red with berry
    • Combination · Red · Medium · Cool

    $4.99

  2. Saie Lip Liner 101: Creamy & Nourishing Lip Pencil

    Bite

    Saie Lip Liner 101: Creamy & Nourishing Lip Pencil, shade Bite

    • Contrast: plum with berry
    • Combination · Plum · Deep / dark · Cool

    $20

Wild is a sheer gloss: over a lipstick or liner it adds shine and changes the colour a little.

Lipstick

  1. Revlon Super Lustrous Lipstick

    Porto Please

    Revlon Super Lustrous Lipstick, shade Porto Please

    • Close colour to wear under it
    • Colour match · Berry · Deep / dark · Cool

    $6.89

  2. e.l.f. Cosmetics Glossy Lip Stain

    Berry Queen

    e.l.f. Cosmetics Glossy Lip Stain, shade Berry Queen

    • Complementary colour to wear under it
    • Combination · Plum · Deep / dark · Cool

    $7

Lip liner

  1. Buxom Power Line Plumping Lip Liner

    Recharged Ruby

    Buxom Power Line Plumping Lip Liner, shade Recharged Ruby

    • Complementary colour to wear under it
    • Combination · Red · Deep / dark · Cool

    $24

  2. Sacheu Peel Off Lip Liner STAY-N

    After Party

    Sacheu Peel Off Lip Liner STAY-N, shade After Party

    • Close colour to wear under it
    • Colour match · Berry · Deep / dark · Cool

    $14

What this can and cannot tell you: each pairing compares two shades' colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks on lips. It does not predict the colour you get when you layer them. A sheer gloss lets more of the colour underneath show than an opaque one, and your natural lip colour shows through sheer products.

Shade details

Swatch colour
#971947
L* 33.4 a* 52.6 b* 6.2
Colour family
Berry
from the description (“raspberry”)
Colour depth
Deep / dark
from the swatch colour
Undertone
Cool
from the description (“raspberry”)
Colour description
Not listed
not stated
Finish
High shine
the product's attributes
Transparency
Tinted
this shade's description
Shimmer
Not listed
not stated

Description from Sephora, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.