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Official description
pale mauve nude
Standardised colour
Nude · Light · Cool undertone Details
Matte finish · Opaque
Where to buy Pure Hollywood (2 stores)
Similar to Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse Pure Hollywood
The closest shade matches and closest overall alternatives in other lipsticks. Price is never part of the score.
Complete my lip look
Shades from the other lip categories to wear with Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse Pure Hollywood, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing. Price never changes the order.
Lip gloss or lip liner shades close to this lipstick's colour, family and depth.
Lip gloss

SKU 3026333
Kulfi Lassi Lips Staining Long-Lasting Moisturizing Lip Oil, shade SKU 3026333
- Very close match
- Colour match · Nude · Medium · Cool
$34
Flesh 6
Pat McGrath Labs Lust: Gloss, shade Flesh 6
- Close match
- Colour match · Brown · Deep / dark · Neutral
$29
Lip liner

Puffy Nude
Too Faced Lip Injection Extreme Lip Shaper Plumping Lip Liner, shade Puffy Nude
- Very close match
- Colour match · Nude · Medium · Cool
$25
Upstate
Maybelline Lifter Liner Lip Liner with Hyaluronic Acid, shade Upstate
- Very close match
- Colour match · Brown · Light · Cool
$9.99
Lip liners slightly deeper than this lipstick, in the same or a neighbouring colour family, to define the edge.
Lip liner
All Natural
Milani Color Statement Lip Liner, shade All Natural
- Slightly deeper for definition
- Combination · Nude · Medium · Neutral
$6.49
Bet
Milk Makeup Line + Fill Lip Liner and Allover Lip Color, shade Bet
- Slightly deeper for definition
- Combination · Nude · Medium · Cool
$22
A noticeably different depth or a neighbouring colour family, on purpose, with a compatible undertone.
Lip gloss
013 Beige
Dior Addict Lip Maximizer Plumping Gloss, shade 013 Beige
- Contrast: lighter
- Combination · Nude · Light · Cool
$42

Red Bean Mochi
Tower 28 Beauty LipSoftie Hydrating Tinted Lip Treatment Balm, shade Red Bean Mochi
- Contrast: lighter
- Combination · Nude · Light · Cool
$16
Lip liner

Cocoa
Bobbi Brown Lip Liner Pencil, shade Cocoa
- Contrast: brown with nude
- Combination · Brown · Medium · Cool
$35

Spiced Chai
Makeup By Mario Ultra Suede Sculpting Lip Pencil, shade Spiced Chai
- Contrast: brown with nude
- Combination · Brown · Medium · Neutral
$26
Glosses to wear over this lipstick. A sheer gloss changes the colour less than an opaque one; a clear gloss adds shine only.
Lip gloss

SKU 3026333
Kulfi Lassi Lips Staining Long-Lasting Moisturizing Lip Oil, shade SKU 3026333
- Gloss: opacity not listed
- Colour match · Nude · Medium · Cool
$34
001 Crystal
Kylie Cosmetics High Gloss, shade 001 Crystal
- Clear gloss: adds shine, no colour of its own
- Combination · Clear
$21
What this can and cannot tell you: each pairing compares two shades' colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks on lips. It does not predict the colour you get when you layer them. A sheer gloss lets more of the colour underneath show than an opaque one, and your natural lip colour shows through sheer products.
Shade details
- Swatch colour
- #bf7069
- L* 55.8 a* 30.4 b* 17.4
- Colour family
- Nude
- from the description (“nude”)
- Colour depth
- Light
- from the description (“pale”)
- Undertone
- Cool
- from the description (“mauve”)
- Colour description
- Not listed
- not stated
- Finish
- Matte
- the product's attributes
- Opacity
- Opaque
- the product's attributes
- Shimmer
- Not listed
- not stated
Description from Sephora and Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.
All shades in this range (14)
Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse- Pomegranatedeep red berry
- Crushsoft beige
- Peach Amberdeep warm peach
- Parchmentpeachy brown
- Pure Hollywoodpale mauve nude(this shade)
- Peachy Nudelight peachy nude
- Kissrose petal pink
- Pale Mauvelight mauvy taupe
- Pink Sandnude peachy pink
- Rosy Mauvemidtone rose
- Softysoft pink nude
- Hush Roserosy pink
- Blackberrydeep berry
- Cool Browndeep taupe brown