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Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse in Pure Hollywood, product photo from Sephora
1 of 17 · Product · Sephora
Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse in Pure Hollywood, texture swatch from Ulta Beauty
2 of 17 · Texture · Ulta Beauty
Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse in Pure Hollywood, colour swatch from Ulta Beauty
3 of 17 · Swatch · Ulta Beauty
Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse in Pure Hollywood, image 4 from Sephora
4 of 17 · Shown for Pure Hollywood · Sephora
Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse in Pure Hollywood, image 5 from Sephora
5 of 17 · Shown for Pure Hollywood · Sephora
Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse in Pure Hollywood, image 6 from Sephora
6 of 17 · Shown for Pure Hollywood · Sephora
Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse in Pure Hollywood, image 7 from Sephora
7 of 17 · Shown for Pure Hollywood · Sephora
Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse in Pure Hollywood, image 8 from Sephora
8 of 17 · Shown for Pure Hollywood · Sephora
Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse in Pure Hollywood, image 9 from Sephora
9 of 17 · Shown for Pure Hollywood · Sephora
Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse in Pure Hollywood, image 10 from Sephora
10 of 17 · Shown for Pure Hollywood · Sephora
Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse in Pure Hollywood, image 11 from Sephora
11 of 17 · Shown for Pure Hollywood · Sephora
Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse in Pure Hollywood, image 12 from Sephora
12 of 17 · Shown for Pure Hollywood · Sephora
Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse in Pure Hollywood, product photo from Ulta Beauty
13 of 17 · Product · Ulta Beauty
Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse, range image 14 from Ulta Beauty
14 of 17 · Whole range · Ulta Beauty
Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse, range image 15 from Ulta Beauty
15 of 17 · Whole range · Ulta Beauty
Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse, range image 16 from Ulta Beauty
16 of 17 · Whole range · Ulta Beauty
Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse, range image 17 from Ulta Beauty
17 of 17 · Whole range · Ulta Beauty
All 17 images

Official description

pale mauve nude

Standardised colour

Nude · Light · Cool undertone Details

Matte finish · Opaque

Price
$28SephoraSephora

Where to buy Pure Hollywood (2 stores)

SephoraSephora$28
SephoraView at Sephora
Ulta BeautyUlta Beautyfrom $28 · product price
Ulta BeautyView at Ulta Beauty

Similar to Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse Pure Hollywood

The closest shade matches and closest overall alternatives in other lipsticks. Price is never part of the score.

Complete my lip look

Shades from the other lip categories to wear with Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse Pure Hollywood, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing. Price never changes the order.

Lip gloss or lip liner shades close to this lipstick's colour, family and depth.

Lip gloss

  1. Kulfi Lassi Lips Staining Long-Lasting Moisturizing Lip Oil

    SKU 3026333

    Kulfi Lassi Lips Staining Long-Lasting Moisturizing Lip Oil, shade SKU 3026333

    • Very close match
    • Colour match · Nude · Medium · Cool

    $34

  2. Pat McGrath Labs Lust: Gloss

    Flesh 6

    Pat McGrath Labs Lust: Gloss, shade Flesh 6

    • Close match
    • Colour match · Brown · Deep / dark · Neutral

    $29

Lip liner

  1. Too Faced Lip Injection Extreme Lip Shaper Plumping Lip Liner

    Puffy Nude

    Too Faced Lip Injection Extreme Lip Shaper Plumping Lip Liner, shade Puffy Nude

    • Very close match
    • Colour match · Nude · Medium · Cool

    $25

  2. Maybelline Lifter Liner Lip Liner with Hyaluronic Acid

    Upstate

    Maybelline Lifter Liner Lip Liner with Hyaluronic Acid, shade Upstate

    • Very close match
    • Colour match · Brown · Light · Cool

    $9.99

Lip liners slightly deeper than this lipstick, in the same or a neighbouring colour family, to define the edge.

Lip liner

  1. Milani Color Statement Lip Liner

    All Natural

    Milani Color Statement Lip Liner, shade All Natural

    • Slightly deeper for definition
    • Combination · Nude · Medium · Neutral

    $6.49

  2. Milk Makeup Line + Fill Lip Liner and Allover Lip Color

    Bet

    Milk Makeup Line + Fill Lip Liner and Allover Lip Color, shade Bet

    • Slightly deeper for definition
    • Combination · Nude · Medium · Cool

    $22

A noticeably different depth or a neighbouring colour family, on purpose, with a compatible undertone.

Lip gloss

  1. Dior Addict Lip Maximizer Plumping Gloss

    013 Beige

    Dior Addict Lip Maximizer Plumping Gloss, shade 013 Beige

    • Contrast: lighter
    • Combination · Nude · Light · Cool

    $42

  2. Tower 28 Beauty LipSoftie Hydrating Tinted Lip Treatment Balm

    Red Bean Mochi

    Tower 28 Beauty LipSoftie Hydrating Tinted Lip Treatment Balm, shade Red Bean Mochi

    • Contrast: lighter
    • Combination · Nude · Light · Cool

    $16

Lip liner

  1. Bobbi Brown Lip Liner Pencil

    Cocoa

    Bobbi Brown Lip Liner Pencil, shade Cocoa

    • Contrast: brown with nude
    • Combination · Brown · Medium · Cool

    $35

  2. Makeup By Mario Ultra Suede Sculpting Lip Pencil

    Spiced Chai

    Makeup By Mario Ultra Suede Sculpting Lip Pencil, shade Spiced Chai

    • Contrast: brown with nude
    • Combination · Brown · Medium · Neutral

    $26

Glosses to wear over this lipstick. A sheer gloss changes the colour less than an opaque one; a clear gloss adds shine only.

Lip gloss

  1. Kulfi Lassi Lips Staining Long-Lasting Moisturizing Lip Oil

    SKU 3026333

    Kulfi Lassi Lips Staining Long-Lasting Moisturizing Lip Oil, shade SKU 3026333

    • Gloss: opacity not listed
    • Colour match · Nude · Medium · Cool

    $34

  2. Kylie Cosmetics High Gloss

    001 Crystal

    Kylie Cosmetics High Gloss, shade 001 Crystal

    • Clear gloss: adds shine, no colour of its own
    • Combination · Clear

    $21

What this can and cannot tell you: each pairing compares two shades' colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks on lips. It does not predict the colour you get when you layer them. A sheer gloss lets more of the colour underneath show than an opaque one, and your natural lip colour shows through sheer products.

Shade details

Swatch colour
#bf7069
L* 55.8 a* 30.4 b* 17.4
Colour family
Nude
from the description (“nude”)
Colour depth
Light
from the description (“pale”)
Undertone
Cool
from the description (“mauve”)
Colour description
Not listed
not stated
Finish
Matte
the product's attributes
Opacity
Opaque
the product's attributes
Shimmer
Not listed
not stated

Description from Sephora and Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.