e.l.f. Cosmetics · Glossy Lip StainPower Mauves
Description and swatch disagree; check the retailer photos. Similar shades found from this one carry lower confidence.
Where to buy Power Mauves (3 stores)
Similar to e.l.f. Cosmetics Glossy Lip Stain Power Mauves
The closest shade matches and closest overall alternatives in other lipsticks. Price is never part of the score.
Complete my lip look
Shades from the other lip categories to wear with e.l.f. Cosmetics Glossy Lip Stain Power Mauves, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing. Price never changes the order.
Lip gloss or lip liner shades close to this lipstick's colour, family and depth.
Lip gloss

Pink Beet
MERIT Shade Slick Hydrating Tinted Lip Oil, shade Pink Beet
- Close match
- Colour match · Pink · Medium · Cool
$24

Slip 125
Hourglass Phantom Volumizing Glossy Lip Balm, shade Slip 125
- Close match
- Colour match · Rose · Medium · Neutral
$38
Lip liner
No lip liner in the catalogue is close enough in measured colour, colour family and depth.
Lip liners slightly deeper than this lipstick, in the same or a neighbouring colour family, to define the edge.
Lip liner
55 Mauve On
Lancôme Lip Idôle Lip Shaper, shade 55 Mauve On
- Slightly deeper for definition
- Combination · Mauve · Medium · Cool
$25

Rush
Urban Decay 24/7 Glide-On Waterproof Lip Liner, shade Rush
- Slightly deeper for definition
- Combination · Mauve · Deep / dark · Cool
$25
A noticeably different depth or a neighbouring colour family, on purpose, with a compatible undertone.
Lip gloss

074 Jelly
Dior Lip Glow Oil Hydrating High-Shine Gloss, shade 074 Jelly
- Contrast: pink with mauve
- Combination · Pink · Medium · Neutral
$42
Strike a Rose
NYX Professional Makeup Duck Plump High Pigment Lip Plumping Gloss, shade Strike a Rose
- Contrast: rose with mauve
- Combination · Rose · Medium · Cool
$13
Lip liner

Cherry Cola
Natasha Denona I Need A Nude Lip Liner, shade Cherry Cola
- Contrast: brown with mauve
- Combination · Brown · Deep / dark · Cool
$25
That Merlot Tho
e.l.f. Cosmetics Cream Glide Lip Liner, shade That Merlot Tho
- Contrast: plum with mauve
- Combination · Plum · Deep / dark · Cool
$2
Glosses to wear over this lipstick. A sheer gloss changes the colour less than an opaque one; a clear gloss adds shine only.
Lip gloss

Pink Beet
MERIT Shade Slick Hydrating Tinted Lip Oil, shade Pink Beet
- Sheer gloss: adds shine, small colour change
- Combination · Pink · Medium · Cool
$24
Clear
e.l.f. Cosmetics Lip Lacquer, shade Clear
- Clear gloss: adds shine, no colour of its own
- Combination · Clear
$4
What this can and cannot tell you: each pairing compares two shades' colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks on lips. It does not predict the colour you get when you layer them. A sheer gloss lets more of the colour underneath show than an opaque one, and your natural lip colour shows through sheer products.
Shade details
- Swatch colour
- #bd3b3c
- L* 44.6 a* 51.9 b* 29.3
- Colour family
- Mauve
- from the description (“mauve”)
- Colour depth
- Medium
- from the swatch colour
- Undertone
- Cool
- from the description (“mauve”)
- Colour description
- Not listed
- not stated
- Finish
- Not listed
- not stated
- Opacity
- Buildable
- the product's attributes
- Shimmer
- Not listed
- not stated
Description from Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.
All shades in this range (13)
e.l.f. Cosmetics Glossy Lip Stain- Basic Beigebeige brown
- Berry Queenplum
- Cinnamon Dreamzdeep brown
- Fiery Redtrue red
- Fuschia Fantasypale pink
- Pinkies Upsoft pink
- Polished Peachlight peach
- Power Mauvesmauve(this shade)
- Rose Rizzin'dusty rose
- Spicy Siennaterracotta brick red
- Power MauveNo retailer description
- Fuchsia FantasyNo retailer description
- RedNo retailer description