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e.l.f. Cosmetics · Glossy Lip StainPower Mauves

e.l.f. Cosmetics Glossy Lip Stain in Power Mauves, product photo from Ulta Beauty
1 of 3 · Product · Ulta Beauty
e.l.f. Cosmetics Glossy Lip Stain in Power Mauves, texture swatch from Ulta Beauty
2 of 3 · Texture · Ulta Beauty
e.l.f. Cosmetics Glossy Lip Stain in Power Mauves, colour swatch from Ulta Beauty
3 of 3 · Swatch · Ulta Beauty

Official description

mauve

Standardised colour

Mauve · Medium · Cool undertone Details

Buildable

Description and swatch disagree; check the retailer photos. Similar shades found from this one carry lower confidence.

Best price
$7Ulta BeautyUlta Beauty

Where to buy Power Mauves (3 stores)

Ulta BeautyUlta BeautyBest price$7
Ulta BeautyView at Ulta Beauty
TargetTargetBest price$7
TargetView at Target
WalmartWalmartBest price$7
WalmartView at Walmart

Similar to e.l.f. Cosmetics Glossy Lip Stain Power Mauves

The closest shade matches and closest overall alternatives in other lipsticks. Price is never part of the score.

Complete my lip look

Shades from the other lip categories to wear with e.l.f. Cosmetics Glossy Lip Stain Power Mauves, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing. Price never changes the order.

Lip gloss or lip liner shades close to this lipstick's colour, family and depth.

Lip gloss

  1. MERIT Shade Slick Hydrating Tinted Lip Oil

    Pink Beet

    MERIT Shade Slick Hydrating Tinted Lip Oil, shade Pink Beet

    • Close match
    • Colour match · Pink · Medium · Cool

    $24

  2. Hourglass Phantom Volumizing Glossy Lip Balm

    Slip 125

    Hourglass Phantom Volumizing Glossy Lip Balm, shade Slip 125

    • Close match
    • Colour match · Rose · Medium · Neutral

    $38

Lip liner

No lip liner in the catalogue is close enough in measured colour, colour family and depth.

Lip liners slightly deeper than this lipstick, in the same or a neighbouring colour family, to define the edge.

Lip liner

  1. Lancôme Lip Idôle Lip Shaper

    55 Mauve On

    Lancôme Lip Idôle Lip Shaper, shade 55 Mauve On

    • Slightly deeper for definition
    • Combination · Mauve · Medium · Cool

    $25

  2. Urban Decay 24/7 Glide-On Waterproof Lip Liner

    Rush

    Urban Decay 24/7 Glide-On Waterproof Lip Liner, shade Rush

    • Slightly deeper for definition
    • Combination · Mauve · Deep / dark · Cool

    $25

A noticeably different depth or a neighbouring colour family, on purpose, with a compatible undertone.

Lip gloss

  1. Dior Lip Glow Oil Hydrating High-Shine Gloss

    074 Jelly

    Dior Lip Glow Oil Hydrating High-Shine Gloss, shade 074 Jelly

    • Contrast: pink with mauve
    • Combination · Pink · Medium · Neutral

    $42

  2. NYX Professional Makeup Duck Plump High Pigment Lip Plumping Gloss

    Strike a Rose

    NYX Professional Makeup Duck Plump High Pigment Lip Plumping Gloss, shade Strike a Rose

    • Contrast: rose with mauve
    • Combination · Rose · Medium · Cool

    $13

Lip liner

  1. Natasha Denona I Need A Nude Lip Liner

    Cherry Cola

    Natasha Denona I Need A Nude Lip Liner, shade Cherry Cola

    • Contrast: brown with mauve
    • Combination · Brown · Deep / dark · Cool

    $25

  2. e.l.f. Cosmetics Cream Glide Lip Liner

    That Merlot Tho

    e.l.f. Cosmetics Cream Glide Lip Liner, shade That Merlot Tho

    • Contrast: plum with mauve
    • Combination · Plum · Deep / dark · Cool

    $2

Glosses to wear over this lipstick. A sheer gloss changes the colour less than an opaque one; a clear gloss adds shine only.

Lip gloss

  1. MERIT Shade Slick Hydrating Tinted Lip Oil

    Pink Beet

    MERIT Shade Slick Hydrating Tinted Lip Oil, shade Pink Beet

    • Sheer gloss: adds shine, small colour change
    • Combination · Pink · Medium · Cool

    $24

  2. e.l.f. Cosmetics Lip Lacquer

    Clear

    e.l.f. Cosmetics Lip Lacquer, shade Clear

    • Clear gloss: adds shine, no colour of its own
    • Combination · Clear

    $4

What this can and cannot tell you: each pairing compares two shades' colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks on lips. It does not predict the colour you get when you layer them. A sheer gloss lets more of the colour underneath show than an opaque one, and your natural lip colour shows through sheer products.

Shade details

Swatch colour
#bd3b3c
L* 44.6 a* 51.9 b* 29.3
Colour family
Mauve
from the description (“mauve”)
Colour depth
Medium
from the swatch colour
Undertone
Cool
from the description (“mauve”)
Colour description
Not listed
not stated
Finish
Not listed
not stated
Opacity
Buildable
the product's attributes
Shimmer
Not listed
not stated

Description from Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.

All shades in this range (13)

e.l.f. Cosmetics Glossy Lip Stain