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Glossy Lip Stain Power Mauves dupes and alternatives e.l.f. Cosmetics

Mauve · Cool · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.

Closest shade match: Chanel ROUGE COCO Longwear Satin Lipstick Hydrating and Smoothing Lip Care 115 BIARRITZ

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
e.l.f. Cosmetics
Power MauvesChange shade
Colour family, undertone and depth: Mauve · Cool · Medium
Finish and opacity: Buildable
The match
Chanel
115 BIARRITZ
Colour family, undertone and depth: Brown · Cool · Medium
Finish and opacity: Satin
Shade match
86out of 100
Colour
92
Depth
99
Undertone (Undertone and colour family)
65
Medium confidence· Digital matchWhy it matches
Match price
$53Ulta BeautyUlta Beauty
Costs $46 more

Your shade $7 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative: MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse A Little Tamed

The most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.

Your shade
e.l.f. Cosmetics
Power MauvesChange shade
Colour family, undertone and depth: Mauve · Cool · Medium
Finish and opacity: Buildable
The match
MAC Cosmetics
A Little Tamed
Colour family, undertone and depth: Pink · Warm · Medium
Finish and opacity: Matte · Buildable
Overall match
81out of 100
Shade (Shade match)
81
Finish (Finish & visual result)
100
Wear (Wear & performance)
58
Comfort (Comfort & suitability)
70
Best price
$27Ulta BeautyUlta Beauty
Costs $20 more

Your shade $7 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 82
    $48SephoraSephoraCosts $41 more

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim transfer resistance

    Differences: Rose rather than mauveOpaque rather than buildable (opacity)

    Score details
    Shade match
    82
    Finish & visual result
    65
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Rose rather than mauve · Opaque rather than buildable (opacity)

    Retailer shade note: a deep cool-toned rosewood

    Medium confidence· Digital match

    View match
  2. #4 · MAC Cosmetics

    Locked Kiss Ink Lipstick

    Upgraded
    Shade match 83
    $35Ulta BeautyUlta BeautyCosts $28 more

    Matches: Same cool undertoneBoth claim transfer resistanceBoth claim comfort

    Differences: Opaque rather than buildable (opacity)24-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    83
    Finish & visual result
    65
    Wear & performance
    82
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Opaque rather than buildable (opacity) · 24-hour wear rather than long-wearing (longevity)

    Retailer shade note: light lavender mauve

    Medium confidence· Digital match

    View match
  3. #5 · Valentino

    Liquirosso 2 in 1 Soft Matte Liquid Lipstick & Blush

    22A - Rosso Valentino
    Shade match 76
    $40SephoraSephoraCosts $33 more

    Matches: Same cool undertoneSame opacity: buildableBoth claim comfort

    Differences: Red rather than mauve12-hour wear rather than long-wearing (longevity)Does not claim transfer resistance

    Score details
    Shade match
    76
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    70

    Close colour · Matte · Buildable

    Ingredients (not scored): 3% ingredient overlap

    Differences: Red rather than mauve · 12-hour wear rather than long-wearing (longevity) · Does not claim transfer resistance

    Retailer shade note: poppy red

    Medium confidence· Digital match

    View match
  4. #6 · Dior

    Rouge Dior On Stage Matte Lipstick

    110 Magnetic Nude
    Shade match 78
    $48SephoraSephoraCosts $41 more

    Matches: Same cool undertoneBoth claim transfer resistanceBoth claim comfort

    Differences: Nude rather than mauveOpaque rather than buildable (opacity)24-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    78
    Finish & visual result
    65
    Wear & performance
    82
    Comfort & suitability
    100

    Close colour · Matte · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Nude rather than mauve · Opaque rather than buildable (opacity) · 24-hour wear rather than long-wearing (longevity)

    Retailer shade note: a cool nude

    Medium confidence· Digital match

    View match
  5. #7 · MAC Cosmetics

    Powder Kiss Hazy Matte Lipstick

    Ruby New
    Shade match 69
    $27Ulta BeautyUlta Beauty(product price)Costs $20 more

    Matches: Same cool undertoneSame opacity: buildableBoth claim transfer resistance

    Differences: DeeperRed rather than mauve10-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    69
    Finish & visual result
    100
    Wear & performance
    82
    Comfort & suitability
    70

    Close colour · Matte · Buildable

    Ingredients (not scored): 0% ingredient overlap

    Differences: Deeper · Red rather than mauve · 10-hour wear rather than long-wearing (longevity)

    Retailer shade note: vivid blue red

    Medium confidence· Digital match

    View match
  6. #8 · MAC Cosmetics

    Powder Kiss Hazy Matte Lipstick

    Brickthrough
    Shade match 67
    $27Ulta BeautyUlta Beauty(product price)Costs $20 more

    Matches: Same opacity: buildableBoth claim transfer resistanceBoth claim comfort

    Differences: LighterWarm rather than cool undertoneRose rather than mauve

    Score details
    Shade match
    67
    Finish & visual result
    100
    Wear & performance
    82
    Comfort & suitability
    70

    Close colour · Matte · Buildable

    Ingredients (not scored): 0% ingredient overlap

    Differences: Lighter · Warm rather than cool undertone · Rose rather than mauve · 10-hour wear rather than long-wearing (longevity)

    Retailer shade note: warm dusty rose

    Medium confidence· Digital match

    View match
  7. #9 · Gucci

    Velvet Matte Lipstick

    217 - Valeria Rose
    Shade match 73
    $49SephoraSephoraCosts $42 more

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim transfer resistance

    Differences: Nude rather than mauveOpaque rather than buildable (opacity)

    Score details
    Shade match
    73
    Finish & visual result
    65
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Nude rather than mauve · Opaque rather than buildable (opacity)

    Retailer shade note: soft, muted rosy nude

    Medium confidence· Digital match

    View match
  8. #10 · Dior

    Rouge Dior On Stage Matte Lipstick

    422 Rosewood Glam
    Shade match 75
    $48Ulta BeautyUlta BeautyCosts $41 more

    Matches: Both claim transfer resistanceBoth claim comfort

    Differences: Warm rather than cool undertoneRose rather than mauveOpaque rather than buildable (opacity)

    Score details
    Shade match
    75
    Finish & visual result
    65
    Wear & performance
    82
    Comfort & suitability
    100

    Close colour · Matte · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Warm rather than cool undertone · Rose rather than mauve · Opaque rather than buildable (opacity) · 24-hour wear rather than long-wearing (longevity)

    Retailer shade note: a deep rosewood

    Medium confidence· Digital match

    View match
  9. #11 · L'Oréal Paris

    Colour Riche Intense Volume Matte Lipstick

    300 Le Rouge Paris
    Shade match 79
    $13.99Ulta BeautyUlta Beauty(product price)Costs $6.99 more

    Matches: Very close colourSame cool undertoneBoth claim transfer resistance

    Differences: Red rather than mauve16-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    79
    Finish & visual result
    50
    Wear & performance
    82
    Comfort & suitability
    100

    Very close colour · Matte

    Ingredients (not scored): 1% ingredient overlap

    Differences: Red rather than mauve · 16-hour wear rather than long-wearing (longevity)

    Retailer shade note: medium blue red

    Medium confidence· Digital match

    View match
  10. Shade match 78
    $24SephoraSephoraCosts $17 more

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim comfort

    Differences: Red rather than mauveOpaque rather than buildable (opacity)Does not claim transfer resistance

    Score details
    Shade match
    78
    Finish & visual result
    65
    Wear & performance
    76
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Red rather than mauve · Opaque rather than buildable (opacity) · Does not claim transfer resistance

    Retailer shade note: cool deep red

    Medium confidence· Digital match

    View match
  11. Shade match 67
    $6.49$12.99Ulta BeautyUlta Beauty$0.51 less (7%)

    Matches: Same opacity: buildableBoth claim transfer resistance

    Differences: Warm rather than cool undertoneRed rather than mauve12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    67
    Finish & visual result
    100
    Wear & performance
    82
    Comfort & suitability
    40

    Close colour · Matte · Buildable

    Ingredients (not scored): 2% ingredient overlap

    Differences: Warm rather than cool undertone · Red rather than mauve · 12-hour wear rather than long-wearing (longevity) · Does not claim comfort

    Retailer shade note: muted mid-tone red

    Medium confidence· Digital match

    View match
  12. #14 · MAC Cosmetics

    Powder Kiss Liquid Lip & Cheek Mousse

    Ruby Boo
    Shade match 70
    $27Ulta BeautyUlta Beauty(product price)Costs $20 more

    Matches: Same cool undertoneSame opacity: buildableBoth claim comfort

    Differences: DeeperRed rather than mauve10-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    70
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    70

    Close colour · Matte · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Deeper · Red rather than mauve · 10-hour wear rather than long-wearing (longevity) · Does not claim transfer resistance

    Retailer shade note: vivid blue red

    Medium confidence· Digital match

    View match
  13. #15 · Pat McGrath Labs

    MatteTrance Lipstick

    Omi 107
    Shade match 83
    $39SephoraSephoraCosts $32 more

    Matches: Near-identical swatch colourBoth claim comfort

    Differences: Warm rather than cool undertoneRose rather than mauveOpaque rather than buildable (opacity)

    Score details
    Shade match
    83
    Finish & visual result
    65
    Wear & performance
    40
    Comfort & suitability
    100

    Looks identical · Matte · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Warm rather than cool undertone · Rose rather than mauve · Opaque rather than buildable (opacity) · Not listed rather than long-wearing (longevity) · Does not claim transfer resistance

    Retailer shade note: mid-tone rose

    Medium confidence· Digital match

    View match
  14. #16 · Maybelline

    SuperStay Ink Crayon Lipstick

    135 Make Moves
    Shade match 77
    $6.99$13.99WalgreensWalgreens$0.01 less (0%)

    Matches: Very close colourSame longevity: long-wearingBoth claim transfer resistance

    Differences: Neutral rather than cool undertoneRed rather than mauveDoes not claim comfort

    Score details
    Shade match
    77
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Very close colour · Matte

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than cool undertone · Red rather than mauve · Does not claim comfort

    Medium confidence· Digital match

    View match
  15. #17 · Pat McGrath Labs

    LiquiLUST: Legendary Wear Matte Lipstick

    Elson 4
    Shade match 73
    $34SephoraSephoraCosts $27 more

    Matches: Same cool undertoneBoth claim transfer resistanceBoth claim comfort

    Differences: Red rather than mauveOpaque rather than buildable (opacity)12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    73
    Finish & visual result
    65
    Wear & performance
    82
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Red rather than mauve · Opaque rather than buildable (opacity) · 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: vivid blue red

    Medium confidence· Digital match

    View match
  16. Shade match 73
    $28SephoraSephoraCosts $21 more

    Matches: Very close colourBoth claim transfer resistanceBoth claim comfort

    Differences: Warm rather than cool undertoneNude rather than mauveOpaque rather than buildable (opacity)

    Score details
    Shade match
    73
    Finish & visual result
    65
    Wear & performance
    82
    Comfort & suitability
    70

    Very close colour · Glossy · Opaque

    Ingredients (not scored): 2% ingredient overlap

    Differences: Warm rather than cool undertone · Nude rather than mauve · Opaque rather than buildable (opacity) · 16-hour wear rather than long-wearing (longevity)

    Retailer shade note: medium brick nude

    Medium confidence· Digital match

    View match
  17. #19 · MAC Cosmetics

    Locked Kiss Ink Lipstick

    Most Curious
    Shade match 73
    $35Ulta BeautyUlta BeautyCosts $28 more

    Matches: Same cool undertoneBoth claim transfer resistanceBoth claim comfort

    Differences: Nude rather than mauveOpaque rather than buildable (opacity)24-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    73
    Finish & visual result
    65
    Wear & performance
    82
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Nude rather than mauve · Opaque rather than buildable (opacity) · 24-hour wear rather than long-wearing (longevity)

    Retailer shade note: light rose nude

    Medium confidence· Digital match

    View match
  18. #20 · MAC Cosmetics

    Locked Kiss Ink Lipstick

    Ruby True
    Shade match 73
    $35Ulta BeautyUlta BeautyCosts $28 more

    Matches: Same cool undertoneBoth claim transfer resistanceBoth claim comfort

    Differences: Red rather than mauveOpaque rather than buildable (opacity)24-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    73
    Finish & visual result
    65
    Wear & performance
    82
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Red rather than mauve · Opaque rather than buildable (opacity) · 24-hour wear rather than long-wearing (longevity)

    Retailer shade note: classic blue red

    Medium confidence· Digital match

    View match
  19. Shade match 72
    $24SephoraSephoraCosts $17 more

    Matches: Very close colourBoth claim transfer resistanceBoth claim comfort

    Differences: Warm rather than cool undertoneNude rather than mauveSheer rather than buildable (opacity)

    Score details
    Shade match
    72
    Finish & visual result
    65
    Wear & performance
    82
    Comfort & suitability
    70

    Very close colour · Sheer tint · Sheer

    Ingredients (not scored): 4% ingredient overlap

    Differences: Warm rather than cool undertone · Nude rather than mauve · Sheer rather than buildable (opacity) · 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: warm peach nude

    Medium confidence· Digital match

    View match
  20. #22 · Charlotte Tilbury

    Matte Revolution Hydrating Lipstick

    Hollywood Vixen
    Shade match 69
    $37SephoraSephoraCosts $30 more

    Matches: Same cool undertoneSame opacity: buildableClaims hydration

    Differences: Red rather than mauve10-hour wear rather than long-wearing (longevity)Does not claim transfer resistance

    Score details
    Shade match
    69
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    40

    Close colour · Matte · Buildable

    Ingredients (not scored): 4% ingredient overlap

    Differences: Red rather than mauve · 10-hour wear rather than long-wearing (longevity) · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: a classic, bright, blue-red for a hollywood star pout

    Medium confidence· Digital match

    View match
  21. #23 · MAC Cosmetics

    Powder Kiss Liquid Lip & Cheek Mousse

    Creamsicle
    Shade match 66
    $27Ulta BeautyUlta Beauty(product price)Costs $20 more

    Matches: Same opacity: buildableBoth claim comfortClaims hydration

    Differences: Neutral rather than cool undertonePeach rather than mauve10-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    66
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    70

    Close colour · Matte · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than cool undertone · Peach rather than mauve · 10-hour wear rather than long-wearing (longevity) · Does not claim transfer resistance

    Retailer shade note: midtoned raspberry peach

    Medium confidence· Digital match

    View match
  22. #24 · Dior

    Rouge Dior Lipstick

    720 Icone
    Shade match 77
    $50SephoraSephoraCosts $43 more

    Matches: Both claim comfortClaims hydration

    Differences: Neutral rather than cool undertoneRose rather than mauveOpaque rather than buildable (opacity)

    Score details
    Shade match
    77
    Finish & visual result
    65
    Wear & performance
    58
    Comfort & suitability
    70

    Close colour · Satin · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than cool undertone · Rose rather than mauve · Opaque rather than buildable (opacity) · 12-hour wear rather than long-wearing (longevity) · Does not claim transfer resistance

    Retailer shade note: the iconic rosewood

    Medium confidence· Digital match

    View match
  23. #25 · Charlotte Tilbury

    K.I.S.S.I.N.G Satin Shine Lipstick

    Stoned Rose
    Shade match 68
    $37SephoraSephoraCosts $30 more

    Matches: Same opacity: buildableClaims hydration

    Differences: Warm rather than cool undertoneRose rather than mauve6-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    68
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    40

    Close colour · Satin · Buildable

    Ingredients (not scored): 9% ingredient overlap

    Differences: Warm rather than cool undertone · Rose rather than mauve · 6-hour wear rather than long-wearing (longevity) · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: warm coral rose

    Medium confidence· Digital match

    View match
  24. #26 · Valentino

    Liquirosso 2 in 1 Soft Matte Liquid Lipstick & Blush

    111A - Undressed Velvet
    Shade match 65
    $40SephoraSephoraCosts $33 more

    Matches: Same opacity: buildableBoth claim comfortClaims hydration

    Differences: Warm rather than cool undertoneRed rather than mauve12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    65
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    70

    Close colour · Matte · Buildable

    Ingredients (not scored): 3% ingredient overlap

    Differences: Warm rather than cool undertone · Red rather than mauve · 12-hour wear rather than long-wearing (longevity) · Does not claim transfer resistance

    Retailer shade note: deep warm red

    Medium confidence· Digital match

    View match
  25. #27 · MAC Cosmetics

    Locked Kiss Ink Lipstick

    Bodacious
    Shade match 70
    $35Ulta BeautyUlta BeautyCosts $28 more

    Matches: Same cool undertoneBoth claim transfer resistanceBoth claim comfort

    Differences: Nude rather than mauveOpaque rather than buildable (opacity)24-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    70
    Finish & visual result
    65
    Wear & performance
    82
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Nude rather than mauve · Opaque rather than buildable (opacity) · 24-hour wear rather than long-wearing (longevity)

    Retailer shade note: deep tone beige

    Medium confidence· Digital match

    View match
  26. Shade match 65
    $48Ulta BeautyUlta BeautyCosts $41 more

    Matches: Same longevity: long-wearingBoth claim transfer resistanceBoth claim comfort

    Differences: Warm rather than cool undertoneRed rather than mauveOpaque rather than buildable (opacity)

    Score details
    Shade match
    65
    Finish & visual result
    65
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Warm rather than cool undertone · Red rather than mauve · Opaque rather than buildable (opacity)

    Retailer shade note: the iconic red

    Medium confidence· Digital match

    View match
  27. #29 · NYX Professional Makeup

    Lip IV Hydrating Gloss Stain

    Burst That Tang
    Shade match 76
    $12Ulta BeautyUlta Beauty(product price)Costs $5 more

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim comfort

    Differences: Berry rather than mauveDoes not claim transfer resistance

    Score details
    Shade match
    76
    Finish & visual result
    50
    Wear & performance
    76
    Comfort & suitability
    70

    Close colour

    Ingredients (not scored): 21% ingredient overlap

    Differences: Berry rather than mauve · Does not claim transfer resistance

    Retailer shade note: wine

    Medium confidence· Digital match

    View match
  28. #30 · Sephora Collection

    Cream Lip Stain 10HR Liquid Lipstick

    01 Always Red
    Shade match 69
    $16SephoraSephoraCosts $9 more

    Matches: Both claim transfer resistanceBoth claim comfortClaims hydration

    Differences: Neutral rather than cool undertoneRed rather than mauveOpaque rather than buildable (opacity)

    Score details
    Shade match
    69
    Finish & visual result
    65
    Wear & performance
    82
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than cool undertone · Red rather than mauve · Opaque rather than buildable (opacity) · 10-hour wear rather than long-wearing (longevity)

    Retailer shade note: matte classic red

    Medium confidence· Digital match

    View match
  29. #31 · Dior

    Rouge Dior Lipstick

    683 Rendezvous
    Shade match 75
    $50SephoraSephoraCosts $43 more

    Matches: Same cool undertoneBoth claim comfortClaims hydration

    Differences: Nude rather than mauveOpaque rather than buildable (opacity)12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    75
    Finish & visual result
    65
    Wear & performance
    58
    Comfort & suitability
    70

    Close colour · Satin · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Nude rather than mauve · Opaque rather than buildable (opacity) · 12-hour wear rather than long-wearing (longevity) · Does not claim transfer resistance

    Retailer shade note: the iconic nude

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Why the closest shade match works

Chanel ROUGE COCO Longwear Satin Lipstick Hydrating and Smoothing Lip Care in 115 BIARRITZ, against e.l.f. Cosmetics Glossy Lip Stain in Power Mauves. Every attribute compared, with its share of the score.

ComparedYour shadePower MauvesClosest shade match115 BIARRITZScore
Shade match60% of overall86
Colour92#bd3b3c#b4433fVery close colourColour difference 2.0 (0 is identical)
Depth99MediumMediumSameDepth difference 0.4 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family30MauveBrownSome differenceNeighbouring colour families
Finish & visual result20% of overall · none of 2 comparable50
Finishnot comparableNot listedSatinNot listed for eitherA finish not listed for one product
Opacitynot comparableBuildableNot listedNot listed for eitherAn opacity not listed for one product
Wear & performance15% of overall40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Comfort & suitability5% of overall40
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable feel; the match does not list it
Hydration40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Overall match 70/100Shade match 86/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Chanel ROUGE COCO Longwear Satin Lipstick Hydrating and Smoothing Lip Care in 115 BIARRITZ.

Same or better

  • Very close colour
  • Same cool undertone
  • Claims hydration

Different

  • Not listed longevity instead of long-wearing
  • Does not claim transfer resistance
  • Does not claim comfort

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionmauveNot listed
FormatStainBullet
BaseWater-based, high siliconeOil-based, low silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Why the closest overall alternative works

MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse in A Little Tamed, against e.l.f. Cosmetics Glossy Lip Stain in Power Mauves. Every attribute compared, with its share of the score.

ComparedYour shadePower MauvesClosest overall alternativeA Little TamedScore
Shade match60% of overall81
Colour94#bd3b3c#c3383fVery close colourColour difference 1.5 (0 is identical)
Depth98MediumMediumSameDepth difference 1.0 on the 0–100 scale
Undertone15CoolWarmDifferentCool against warm
Colour family60MauvePinkSome differenceNeighbouring colour families
Finish & visual result20% of overall · 1 of 2 compared100
Finishnot comparableNot listedMatteNot listed for eitherA finish not listed for one product
Opacity100BuildableBuildableSameSame buildable opacity
Wear & performance15% of overall58
Longevity70Long-wearing10-hour wearSome differenceThe match claims 10-hour wear; your product says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Comfort & suitability5% of overall70
Comfort100ClaimedClaimedSameBoth products claim a comfortable feel
Hydration40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Overall match 81/100Shade match 81/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse in A Little Tamed.

Same or better

  • Very close colour
  • Same opacity: buildable
  • Both claim comfort
  • Claims hydration

Different

  • Warm rather than cool undertone
  • 10-hour wear longevity instead of long-wearing
  • Does not claim transfer resistance

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionmauvemidtoned yellow pink
FormatStainLiquid
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy

Closest shade match

Chanel ROUGE COCO Longwear Satin Lipstick Hydrating and Smoothing Lip Care 115 BIARRITZ

Match price
$53Ulta BeautyUlta Beauty
Costs $46 more

Your shade $7 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative

MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse A Little Tamed

Best price
$27Ulta BeautyUlta Beauty
Costs $20 more

Your shade $7 at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.