Beautler.Your beauty butler
Juvia's Place The Reds Cherry Velvety Matte Lipstick in So Red, product photo from Ulta Beauty
1 of 3 · Product · Ulta Beauty
Juvia's Place The Reds Cherry Velvety Matte Lipstick in So Red, texture swatch from Ulta Beauty
2 of 3 · Texture · Ulta Beauty
Juvia's Place The Reds Cherry Velvety Matte Lipstick in So Red, colour swatch from Ulta Beauty
3 of 3 · Swatch · Ulta Beauty

Official description

rich cherry red

Standardised colour

Red · Deep / dark · Warm undertone · cherry Details

Matte finish · Opaque

Price
$15Ulta BeautyUlta Beauty

Where to buy So Red (1 store)

Ulta BeautyUlta Beauty$15
Ulta BeautyView at Ulta Beauty

Similar to Juvia's Place The Reds Cherry Velvety Matte Lipstick So Red

The closest shade matches and closest overall alternatives in other lipsticks. Price is never part of the score.

Complete my lip look

Shades from the other lip categories to wear with Juvia's Place The Reds Cherry Velvety Matte Lipstick So Red, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing. Price never changes the order.

Lip gloss or lip liner shades close to this lipstick's colour, family and depth.

Lip gloss

  1. CoverGirl Clean Fresh Yummy Lip Gloss

    920 S-mitten With You

    CoverGirl Clean Fresh Yummy Lip Gloss, shade 920 S-mitten With You

    • Close match
    • Colour match · Red · Deep / dark · Neutral

    $9.98

  2. DIBS Beauty Go To Glossy Balm

    Soda Pop

    DIBS Beauty Go To Glossy Balm, shade Soda Pop

    • Close match
    • Colour match · Red · Deep / dark · Warm

    $24

Lip liner

  1. L.A. Girl Perfect Precision Lip Liner Pencil

    Deep Red

    L.A. Girl Perfect Precision Lip Liner Pencil, shade Deep Red

    • Close match
    • Colour match · Red · Deep / dark · Warm

    $4

  2. NYX Professional Makeup Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil

    Alabama

    NYX Professional Makeup Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil, shade Alabama

    • Close match
    • Colour match · Red · Deep / dark · Warm

    $6

Lip liners slightly deeper than this lipstick, in the same or a neighbouring colour family, to define the edge.

Lip liner

  1. Urban Decay 24/7 Glide-On Waterproof Lip Liner

    Bad Blood

    Urban Decay 24/7 Glide-On Waterproof Lip Liner, shade Bad Blood

    • Slightly deeper for definition
    • Combination · Red · Deep / dark · Warm

    $25

  2. Hourglass Shape and Sculpt Lip Liner

    Incite 7

    Hourglass Shape and Sculpt Lip Liner, shade Incite 7

    • Slightly deeper for definition
    • Combination · Red · Deep / dark · Neutral

    $29

A noticeably different depth or a neighbouring colour family, on purpose, with a compatible undertone.

Lip gloss

  1. Givenchy Rose Perfecto Lip Balm 24H Hydration

    501 Spicy Brown

    Givenchy Rose Perfecto Lip Balm 24H Hydration, shade 501 Spicy Brown

    • Contrast: deeper
    • Combination · Red · Deep / dark · Warm

    $43

  2. Lawless Forget the Filler Lip-Plumping Line-Smoothing Tinted Lip Balm

    Sugarplum

    Lawless Forget the Filler Lip-Plumping Line-Smoothing Tinted Lip Balm, shade Sugarplum

    • Contrast: berry with red
    • Combination · Berry · Deep / dark · Warm

    $26

Lip liner

  1. Too Faced Lip Injection Extreme Lip Shaper Plumping Lip Liner

    Happily Ever After

    Too Faced Lip Injection Extreme Lip Shaper Plumping Lip Liner, shade Happily Ever After

    • Contrast: lighter
    • Combination · Red · Medium · Neutral

    $25

  2. Make Up For Ever Artist Color Pencil Extreme Smudge-Proof Lip Liner

    412 Forever Passion

    Make Up For Ever Artist Color Pencil Extreme Smudge-Proof Lip Liner, shade 412 Forever Passion

    • Contrast: lighter
    • Combination · Red · Medium · Neutral

    $27

Glosses to wear over this lipstick. A sheer gloss changes the colour less than an opaque one; a clear gloss adds shine only.

Lip gloss

  1. CoverGirl Clean Fresh Yummy Lip Gloss

    920 S-mitten With You

    CoverGirl Clean Fresh Yummy Lip Gloss, shade 920 S-mitten With You

    • Sheer gloss: adds shine, small colour change
    • Colour match · Red · Deep / dark · Neutral

    $9.98

  2. Kylie Cosmetics High Gloss

    001 Crystal

    Kylie Cosmetics High Gloss, shade 001 Crystal

    • Clear gloss: adds shine, no colour of its own
    • Combination · Clear

    $21

What this can and cannot tell you: each pairing compares two shades' colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks on lips. It does not predict the colour you get when you layer them. A sheer gloss lets more of the colour underneath show than an opaque one, and your natural lip colour shows through sheer products.

Shade details

Swatch colour
#8f2a20
L* 33.1 a* 41.9 b* 30.4
Colour family
Red
from the description (“red”)
Colour depth
Deep / dark
from the description (“rich”)
Undertone
Warm
from the swatch colour
Colour description
Cherry
from the description (“rich cherry red”)
Finish
Matte
the product's attributes
Opacity
Opaque
the product's attributes
Shimmer
Not listed
not stated

Description from Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.